# Sales Prospecting Software > **Quick answer**: Sales prospecting software helps businesses identify and engage potential customers by automating lead discovery, contact enrichment, and outreach workflows. These platforms typically include lead scoring, automated email sequences, and contact management to streamline the early sales pipeline. They reduce manual research time by flagging high-potential prospects and enriching profiles with decision-maker information. Derrick implements these prospecting capabilities natively inside Google Sheets, offering 100+ enrichment data points at €9 per month with no platform switching required for teams already working in spreadsheets. *Canonical: https://derrick-app.com/glossary/sales-prospecting-softwarex* --- Understanding how data enrichment can be applied in real-world scenarios to drivebusiness results and improve operational efficiency. [Start Enriching Now](https://workspace.google.com/marketplace/app/linkedin_email_phone_finder_ia_%E2%80%94_derrick/3746789989?flow_type=2) ## Definition Sales Prospecting Software Sales prospecting software is a digital tool designed to help businesses identify and engage potential customers, streamlining the initial stages of the sales process.Sales prospecting software serves a crucial role in digital marketing and sales automation by enabling sales teams to efficiently find and qualify prospective clients. These tools integrate data enrichment features to enhance lead information, making it easier to prioritize high-quality leads. The software typically includes functionalities such as automated outreach, contact management, and lead scoring, which optimize the prospecting workflow and improve conversion rates. By reducing the time and effort required to research and engage prospects, sales prospecting software allows sales professionals to focus on closing deals, thereby increasing productivity and revenue. In a competitive business landscape, leveraging these tools is essential for maintaining a robust sales pipeline and achieving strategic growth objectives. [Skip the definitions. Start generating business now →](/) ## Here is an exemple of : Sales Prospecting Software For example, a software company that sells customer relationship management (CRM) solutions might use sales prospecting software to identify businesses that have recently received funding or expanded their operations. The software automatically flags these companies as potential leads, enriches their profiles with key decision-maker contact information, and assigns a lead score based on factors like company size and industry. The sales team then receives daily notifications about the highest-scoring prospects, allowing them to craft personalized outreach messages through the platform. When a prospect responds positively to an email sequence, the software automatically schedules them for a follow-up call. This streamlined process enables the sales team to connect with qualified leads at the right time, increasing their demo-to-customer conversion rate by 35% while managing twice as many prospects as they could without the software. ## You should also read: [Sales Productivity](/glossary/sales-productivityx)[Sales Prospecting Techniques](/glossary/sales-prospecting-techniquesx)[Sales Qualified Lead](/glossary/sales-qualified-leadx)[Sales Quota](/glossary/sales-quotax)[Sales Rep Training](/glossary/sales-rep-trainingx)[Sales Script](/glossary/sales-scriptx)[Sales Sequence](/glossary/sales-sequencex) ## Why teams choose Derrick. Powerful features that save time and boost your sales pipeline. ### ENRICHMENT #### 100+ data points on companies & leads. ### AI POWERED #### Run AI on Sheet for 0extra-cost. ### 0 MINUTE LEARNING CURVE #### Know Google Sheets?Know Derrick. ### BEST VALUE #### Same quality data, fora fraction of the cost. ## Every feature you need to succeed Comprehensive tools to find, enrich, and qualify your leads. [🤖 ### Derrick MCP AI PoweredUse Derrick data enrichment directly from Claude Desktop & and ChatGPT and any MCP-compatible AI tool.](/features/derrick-mcp)[🇫🇷 ### 🇫🇷 SIRET/SIREN Enrichment FreeEnrich French companies via SIRET/SIREN with identity, activity, directors and legal data.](/features/siret-siren-enrichment)[👔 ### LinkedIn Followers & Connections Count FreeEnrich profiles with follower & connections count](/features/linkedin-followers-connections-count)[🕷️ ### Import LinkedIn Leads (linkedin) FreeImport your linkedin regular leads into Google Sheets with a single click.](/features/import-linkedin-leads-regular)[🕷️ ### Import LinkedIn Companies (linkedin) FreeInstantly import company lists from Linkedin regular.](/features/import-linkedin-companies-regular)[✉️ ### Email Finder PremiumFind your prospects’ emails directly from Google Sheets.](/features/email-finder)[⚡ ### Search First Page Organic SERP Results on Google PremiumRetrieve all organic results from Google’s first page for your lists.](/features/search-first-page-organic-serp-results-on-google)[⚡ ### Search First Organic Result on Google PremiumFind the top organic Google result for your prospect searches.](/features/search-first-organic-result-on-google)[📱 ### Email & Social Extractor from Website PremiumExtract emails and social profiles from any website.](/features/email-social-extractor-from-website) and 100+ additional companies & leads data... ## Data-Enrichment Chain actions without technical knowledge. Everything happens in Google Sheet. [Company ### How to Find company description from linkedin profile url? Follow these steps to learn how to find company description with linkedin profile url](/data-enrichment/find-company-description-by-linkedin-profile-url)[Company ### How to Find Company City from Lead Email? Follow these steps to learn how to find company city with lead email](/data-enrichment/find-company-city-by-lead-email)[Company ### How to Find Company City from Fullname? Follow these steps to learn how to find company city with fullname](/data-enrichment/find-company-city-by-fullname)[Company ### How to Find Company Country from Linkedin Company Url? Follow these steps to learn how to find company country with linkedin company url](/data-enrichment/find-company-country-by-linkedin-company-url)[LinkedIn ### How to Find Company Last Funding Announced On Linkedin from Linkedin Company Url? Follow these steps to learn how to find company last funding announced on linkedin with linkedin company url](/data-enrichment/find-company-last-funding-announced-on-linkedin-by-linkedin-company-url)[Lead ### How to Find lead summary from Fullname? Follow these steps to learn how to find lead summary with fullname](/data-enrichment/find-lead-summary-by-fullname)[Website ### How to Find company cms website from linkedin Company Url? Follow these steps to learn how to find company cms website with linkedin Company Url](/data-enrichment/find-company-cms-website-by-linkedin-company-url)[Company ### How to Find Company Last Funding Money Raised from Lead Email? Follow these steps to learn how to find company last funding money raised with lead email](/data-enrichment/find-company-last-funding-money-raised-by-lead-email)[Company ### How to Find Company Funding Rounds from Lead Email? Follow these steps to learn how to find company funding rounds with lead email](/data-enrichment/find-company-funding-rounds-by-lead-email)