# Cognism vs SalesIntel — which fits your stack in 2026?

> **TL;DR** Side-by-side breakdown of Cognism (sales intelligence (eu/emea), from Custom (~$15K platform + $1.5K/seat)) and SalesIntel (b2b contact data, from ~$24,000/year (custom)). Plus how Derrick App's Sheet-native enrichment fits the same job at $10/mo flat.

*Canonical: https://derrick-app.com/vs/cognism-vs-salesintel-vs-derrick-app*

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## Why choose Derrick against Cognism or SalesIntel

### Built for teams whose pipeline runs in Sheets
If your B2B data ends up in Google Sheets anyway (most teams' do), running it through Cognism or SalesIntel first means two unnecessary hops : platform → CSV → Sheets. Derrick removes both hops. One add-on, one formula, results in the next column. The unit-of-work shrinks from "run the export" to "drag the formula down".

### One price for unlimited rows : $10/month total
Cognism starts at Custom (~$15K platform + $1.5K/seat) ; SalesIntel starts at ~$24,000/year (custom). Both stack credits, seats, and feature unlocks per tier — your actual bill depends on usage you can't always predict upfront. Derrick is $10/month flat, unlimited rows enriched. That's the entire pricing page : one tier, one number, no overage exposure.

### AI-agent ready : Derrick speaks the Model Context Protocol
The AI-agent stack in 2026 looks different : Claude calls MCP-enabled tools directly, no glue code. Derrick was built MCP-native from day one. Pairing Cognism or SalesIntel with an AI agent still means setting up Zapier flows, parsing JSON responses, and handling rate limits manually.

## Comparison : Cognism vs SalesIntel vs Derrick

|  | [Cognism](/tools/cognism-review) | Derrick App | [SalesIntel](/tools/salesintel-review) |
| --- | --- | --- | --- |
| Entry price | Custom (~$15K platform + $1.5K/seat) | $10/mo flat | ~$24,000/year (custom) |
| Free plan | ✕ | 14-day full trial | Free trial credits on signup |
| Best for | EU/EMEA enterprise sales | Sheet-native enrichment | Mid-market vendors prioritising data accuracy |
| Category positioning | Sales Intelligence (EU/EMEA) | Spreadsheet-native B2B data | B2B contact data |
| G2 rating | 4.6/5 | — | 4.4/5 |
| Founded | 2015 | 2022 | 2018 |
| Email accuracy / verification | Standard | Real-time, included | Human-verified 95%+ |
| Phone-number coverage | Best-in-class (60-75%) | Via integrated providers | Available via providers |
| Credit / volume model | Custom (~$15K platform + $1.5K/seat) | Unlimited rows in Sheets | ~$24,000/year (custom) |
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Per-row pricing (no credit caps) | ✕ | ✓ | ✕ |
| MCP-ready for AI / LLM agents | ✕ | ✓ | ✕ |

## Cognism vs SalesIntel vs Derrick App pricing in a nutshell

### Cognism pricing (EU/EMEA enterprise sales)
Sales Intelligence (EU/EMEA) category : Cognism entry tier is Custom (~$15K platform + $1.5K/seat). Best-for : eu/emea enterprise sales. See the complete Cognism pricing page for tier comparison, credit cap behaviour, and annual-vs-monthly delta.
[Visit pricing](/tools/cognism-pricing)

### Derrick App
Results first. Complexity removed. Native Google Sheets workflow, 100+ data points, AI-powered scoring, €9/month entry plan, 100 free credits.
[Discover Derrick](https://derrick-app.com/)

### SalesIntel pricing (Mid-market vendors prioritising data accuracy)
B2B contact data category : SalesIntel entry tier is ~$24,000/year (custom). Best-for : mid-market vendors prioritising data accuracy. See the complete SalesIntel pricing page for tier comparison, credit cap behaviour, and annual-vs-monthly delta.
[Visit pricing](/tools/salesintel-pricing)

## Frequently Asked Questions

### Cognism vs SalesIntel: when does each fit best?
Cognism is positioned as sales intelligence (eu/emea) for eu/emea enterprise sales. SalesIntel is positioned as b2b contact data for mid-market vendors prioritising data accuracy. Both compete in the B2B contact data category, so the choice comes down to which best-for profile your team matches most closely. G2 reviewers rate Cognism at 4.6/5 and SalesIntel at 4.4/5 — both products work, the deciding factor is workflow fit, not product quality.

### How do Cognism and SalesIntel pricing actually compare in 2026?
Cognism entry-paid tier : Free Trial at Demo only. Next tier up is Grow (Platinum) (~$16.5K/yr (1 seat) or ~$22.5K/yr (5 seats)). Cognism's free tier : No (demo + custom quote only). SalesIntel entry-paid tier : SalesIntel Starter at ~$24K/year. Next tier up is SalesIntel Pro ($48-$72K/year). SalesIntel's free tier : Free trial credits on signup. For comparison : Derrick App skips the credit + seat model entirely with $10/month for unlimited enrichment, billed directly in the Sheet.

### What's the biggest reason to pick Cognism over SalesIntel?
Best EU mobile-phone coverage. Diamond Verified phone numbers are independently checked. Match rates on EU mobile data run 60-75%, materially ahead of Apollo (~30%) and ZoomInfo (~50%) for European prospects. (Source : Verified G2 user, Head of Sales, G2 review (Q1 2026).) If this single capability maps to a real pain in your sales motion, Cognism is the right pick over SalesIntel.

### What's the biggest reason to pick SalesIntel over Cognism?
Human-verified data accuracy is genuinely differentiated. Email and phone accuracy consistently rates higher than Apollo, ZoomInfo, and Cognism in side-by-side tests. For sales motions where every bounce or wrong-number compounds, the accuracy premium is real. (Source : Mei C., Sales Ops Director, G2 review (Feb 2026).) If this is the differentiator that matters most for your stack, SalesIntel is the right pick over Cognism.

### Can Derrick replace both Cognism and SalesIntel?
Both Cognism and SalesIntel compete in the B2B contact data category. Derrick is data-and-Sheets-native — it doesn't replace a full B2B contact data platform feature-for-feature, but it eliminates the data + spreadsheet layer that teams typically use alongside Cognism or SalesIntel. For teams whose primary need is enrichment + list-building in Sheets, Derrick at $10/mo replaces 60-80% of typical B2B contact data stack workflows. For teams running heavy B2B contact data feature surface (sequencer, dialer, AI agents), Derrick complements rather than replaces.

### Beyond Cognism and SalesIntel, what other tools should I evaluate?
Four other tools in the same competitive set worth evaluating : ZoomInfo, Apollo, Lusha, Dealfront. Each has its own positioning trade-off versus Cognism and SalesIntel — ZoomInfo typically appears as a direct competitor on G2 review pages, with Apollo, Lusha, Dealfront as adjacent picks for different team sizes or use cases. Cross-reference each tool's standalone review for the trade-off detail that matters to your team's specific stack.