Hello everyone, in this article we will talk aboutIntent Marketing. A word that is a bit barbaric, but once understood, it is finally very logical and will allow you to get more meetings with hotter prospects and especially to stop being perceived as a spammer. A little thought for the Read more…
Regex are an indispensable tool on Google Sheet that will allow you to drastically increase your productivity in addition to allowing you to identify and clean your files in this article, we will discuss the function =regexmatch() We will first explain what RegexMatch is for on Google Sheet, then we Read more…
Want to grow your qualified lead base, but think it’s complicated? In just a few minutes, you can learn how to scrape LinkedIn without being a web savant! Collect as many new customers as possible for your prospecting campaigns. We explain you how to do it in our article. Why Read more…
👉 This article is for you. In this article, we will give you the keys to do Account Based Marketing segmentation. Simply put, find and engage relevant leads based on very advanced segmentation criteria. Account Based Marketing: Definition and mechanism What is Account Based Marketing? Account-Based Marketing (ABM) is a Read more…
What is B2B lead generation? What does it mean in a business development and prospecting strategy? Our experts answer all your questions in our article. What is B2B lead generation? B2B lead generation is a marketing strategy to attract prospects who are interested in your products or services. This technique Read more…
Do you want to develop database enrichment and exploit it in the best way? Discover all our tips and tricks to optimize it to the maximum. Database enrichment: what is it? Data enrichment consists in creating a file containing information about the users of your website. This data can be Read more…
Inbound and outbound marketing are both complementary strategies to win new customers. Let’s understand the stakes and see together the strategies to implement for 2022. Inbound marketing: definition and mechanism Inbound marketing is defined as a very effective marketing strategy to attract new customers. It is no longer you as Read more…