What this guide contains
- How reps really spend their time (~28% selling)
- How fast an exported lead list decays
- Buying-group size: 6-13 stakeholders per deal
- The Sales Navigator signal-vs-data gap
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How reps spend their time, how fast lists decay, how many stakeholders you need, and the Sales Navigator data gap.
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What you'll learn
- Why a Sales Nav export is a volatile signal
- Why one profile per account is never enough
- How to use the job-change signal correctly
- Why re-verifying at the point of use wins
Who it's for
- SDRs and AEs prospecting on Sales Navigator
- Sales leaders auditing list quality
- RevOps measuring data decay
- Anyone exporting Sales Nav leads to Sheets