Company and Lead Data Enrichment by Derrick

Find how to enrich the data you need with the data you have.

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Find by data01 / 05

Knowledge base02 / 05

The data enrichment knowledge base

Concepts, techniques, sources and pitfalls. For teams who want to master enrichment, not just run a workflow.

All workflows03 / 05

All Data Enrichment Workflows

Pick what you already have, then what you want to find.

I have…

…I can get

I have… Full name (20)

I have… Lead email (30)

I have… LinkedIn profile URL (29)

I have… Company name (27)

I have… Company website (25)

I have… Company contact email (23)

I have… LinkedIn company URL (25)

What is B2B data enrichment?

B2B data enrichment is the process of taking incomplete prospect or account records - usually a name, an email or a LinkedIn URL - and resolving the missing fields by querying one or more data providers. The enriched record then feeds personalised outreach, ICP scoring, CRM hygiene and reporting workflows that would be too slow to run manually at scale.

A modern enrichment stack covers four data classes: contact data (work email, mobile, direct dial), firmographic data (company name, headcount, industry, country), technographic data (the SaaS the account runs on its public site), and intent data (signals that the account is actively researching a solution). Together these classes turn a 1-field record into a 30-50-field buyer profile that a sales rep can act on immediately.

For B2B teams operating at 1 000+ accounts, manual enrichment is simply not viable. An SDR Googling each prospect's email + LinkedIn + phone burns 30-60% of their day on a task that automates cleanly. The economic case for enrichment isn't subtle: at $50 per SDR-hour, an enrichment subscription paying for itself after the first month is the norm, not the exception.

Where Derrick differs from other enrichment platforms is that it meets your team where the list already is: the Derrick web app (nothing to install), Google Sheets, your AI assistant through the MCP server (Claude / ChatGPT), or the REST API. Same engine and same credits everywhere. No new tool to learn, no integration overhead, no waiting on RevOps to build the pipeline.

Why Derrick04 / 05

Why 34,000+ teams choose Derrick for data enrichment

Four concrete differences that show up on the credit bill, not just on the marketing page.

Nothing to install

Create a free account in the Derrick web app and start a list in 30 seconds. If your list already lives in Google Sheets, Derrick runs there too, from a sidebar. No learning curve.

REST API + MCP server

The same enrichment is available via REST API and MCP from the PLUS plan (€47.50/month), so Claude and ChatGPT can drive enrichment for you in a chat. One credit pool, four surfaces.

10-source lookup

Broader coverage than single-source tools because Derrick runs a multi-source lookup across 10+ data providers. The first source that returns a confident match wins, and finders only charge when they find.

3-10× cheaper than enterprise databases

100 free credits every month, paid plans from €9/month for 4,000 credits. Unused credits never expire while you stay on a paid plan. No annual contract, no per-seat pricing, no minimum.

How it works05 / 05

How it Works

Get started in 3 simple steps.

Start where you already work

The web app, a spreadsheet, your AI assistant, or your own code. Pick the surface that fits the job - the engine behind them is the same.

Choose an action, give it an input

Email, phone, company, a prompt: the same actions are available on all four, priced the same way.

Get the answer where you asked

Rows fill in the app or your sheet, your assistant answers in the chat, the API returns JSON. And it says when it found nothing, instead of guessing.

Data Enrichment

Start enriching your list in 30 seconds

Free for 100 credits/month. No credit card.

Try the app free
or use it in
Google Sheets
Claude
API
FAQ

FAQs about data enrichment

What is B2B data enrichment?

B2B data enrichment is the process of taking incomplete prospect or account records - usually a name, an email or a LinkedIn URL - and resolving the missing fields (phone numbers, job titles, firmographics, intent signals, tech stack) by querying one or more data providers. The enriched record then feeds personalised outreach, ICP scoring, CRM hygiene and reporting workflows that would be too slow to run manually.

Why do sales teams need data enrichment?

Without enrichment, an SDR spends 30-60% of their day Googling "[name] [company] email" patterns, hand-resolving LinkedIn URLs, and verifying phone numbers row by row. Enrichment automates the field-resolution step so reps spend their time on outreach + qualification instead of data-entry. Teams that automate enrichment ship 3-10× more pipeline per rep at the same headcount.

How does Derrick's data enrichment work?

Create a free account in the Derrick web app: there is nothing to install. The same actions also run from a sidebar in Google Sheets, from Claude or ChatGPT through the MCP server, and from the REST API. You pick the column with your input data - names, emails, LinkedIn URLs, company names, websites - and Derrick runs a multi-source lookup across 10+ public-data sources. The output is written back into your list in seconds. Finders only charge for what they find: an email costs 5 credits, a phone number 200 credits.

Is Derrick's data enrichment GDPR-compliant?

Yes. Derrick only enriches public data, never stores personal records beyond the duration of the lookup, and supports full deletion on request. Your lists stay private to your account, in the web app as in Google Sheets, where Derrick runs inside Google's OAuth-protected environment. The data sources Derrick aggregates are themselves GDPR-compliant providers.

How much does data enrichment cost with Derrick?

The free plan gives you 100 credits every month, no credit card required. Paid plans go from €9/month (4,000 credits) to €320/month, and API + MCP access starts on the PLUS plan at €47.50/month. Unused credits never expire as long as your account stays on a paid plan. Finding an email costs 5 credits per email found, a phone number 200 credits per number found.

What can I enrich with Derrick?

179 distinct enrichment workflows covering 47 unique output fields: phone numbers (direct + mobile + company), email addresses (lead + company), LinkedIn URLs (profile + company), full names, job titles, headcount, industry, country, founded year, funding rounds, tech stack, and 30+ more. Inputs supported: full name, lead email, company contact email, LinkedIn profile URL, LinkedIn company URL, company name, company website. See all 179 workflows below.