Updated
Alternatives analysis

Top 10 Apollo.io Alternatives | Complete Guide 2025

Apollo.io has established itself as an all-in-one platform for B2B prospecting, offering a database of 275 million contacts and extensive data enrichment features. However, its complexity, high pricing (starting at…

↓ See the comparison Apollo feature breakdown →

Comparison table of Apollo alternatives

Entry price, headline strength, ideal profile and overall score. Tools are ranked by curator's overall fit, not by alphabet.

# Tool Best for Starting price Why we recommend it
1
Derrick App Recommended
Native Google Sheets enrichment $10/month The Native Google Sheets Alternative
2
Clay
GTM ops & technical SDR teams Free / $134/mo (annual) The Multi-Source Enrichment Platform
3
Evaboot
SDRs scraping Sales Navigator at scale $9/mo (100 credits) The Sales Navigator Specialist
4
Lusha
SDRs prospecting on LinkedIn $49.90/month The Accessible Chrome Extension
5
Wiza
SDRs scraping Sales Nav at scale who care about deliverability Free 20 emails + 5 phones · Email $83/mo (annual) Real-Time LinkedIn Scraping
6
Kaspr
EU-focused SDRs needing LinkedIn phone numbers Free 15 emails + 5 phones/mo · Starter €45/mo GDPR Focus and European Data
7
Findymail
Outbound teams who care most about deliverability $99/mo (Starter, 5K finder + 5K verifier credits) The Email Quality Expert
8
Cognism
EU/EMEA enterprise sales Custom (~$15K platform + $1.5K/seat) The Enterprise Solution
9
Scalelist
SDRs tracking job changes $49/month Job Change Monitoring
10
Phantombuster
Growth hackers & ops teams $56/mo (annual) Multi-Platform Automation
See the full breakdown of Apollo alternatives →

Starting price, ranked

Cheapest first. Bars capped at $200/mo so SMB-tier tools stay readable ; tools with diagonal-stripe bars continue beyond the cap. The dashed line marks Apollo's own starting price ($49) so cheaper-than-Apollo tools are unambiguous.

Evaboot
$9/mo + Sales Nav ($110/mo)
Derrick App
$10/mo
Kaspr
€45/mo
Scalelist
$49/mo
Lusha
$49.90/mo
Phantombuster
$56/mo
Wiza
$83/mo + Sales Nav ($110/mo)
Findymail
$99/mo
Clay
$134/mo
Cognism
Custom

Head-to-head : Apollo vs each competitor

Already shortlisted 2 tools? Jump straight to the side-by-side comparison instead of reading the full listicle.

Apollo vs Clay

Compare side-by-side →

Apollo vs Evaboot

Compare side-by-side →

Apollo vs Lusha

Compare side-by-side →

Apollo vs Wiza

Compare side-by-side →

Apollo vs Kaspr

Compare side-by-side →

Apollo vs Findymail

Compare side-by-side →

Apollo.io has established itself as an all-in-one platform for B2B prospecting, offering a database of 275 million contacts and extensive data enrichment features. However, its complexity, high pricing (starting at $49/month for the Basic plan), and steep learning curve can present obstacles for some teams.

In this guide, we analyze 10 Apollo.io alternatives that address different needs: ease of use, native Google Sheets integration, limited budgets, or specialization in specific use cases. Whether you’re a freelancer, startup, or SMB, you’ll find a solution suited to your workflow and budget.

The top 10 Apollo alternatives, ranked

Each card shows the tool's positioning, headline features, real pricing and who it's actually for. Click any tool name to read the full review when available.

#1

Derrick App Our pick

★★★★★ 5/5
From $10/month

The Native Google Sheets Alternative

Headline features

  • 28+ modular workflows: LinkedIn scraping, email finder, phone finder, website tech lookup, G2 insights
  • Integrated AI enrichment: GPT-4 and Claude 3.5 Sonnet for scoring, summaries, automatic classification
  • Background processing: Launch your enrichments and receive an email notification when complete
  • Automatic data cleaning: Built-in cleaning and deduplication
  • Unlimited credit rollover: Your unused credits never expire
Best for : Native Google Sheets enrichment
  1. #2

    Clay

    ★ 4.2/5

    The Multi-Source Enrichment Platform

    From Free / $134/mo (annual)
    Best for GTM ops & technical SDR teams
  2. #3

    Evaboot

    ★ 4/5

    The Sales Navigator Specialist

    From $9/mo (100 credits)
    Best for SDRs scraping Sales Navigator at scale
  3. #4

    Lusha

    ★ 3.4/5

    The Accessible Chrome Extension

    From $49.90/month
    Best for SDRs prospecting on LinkedIn
  4. #5

    Wiza

    ★ 4/5

    Real-Time LinkedIn Scraping

    From Free 20 emails + 5 phones · Email $83/mo (annual)
    Best for SDRs scraping Sales Nav at scale who care about deliverability
  5. #6

    Kaspr

    ★ 3.9/5

    GDPR Focus and European Data

    From Free 15 emails + 5 phones/mo · Starter €45/mo
    Best for EU-focused SDRs needing LinkedIn phone numbers
  6. #7

    Findymail

    ★ 4.4/5

    The Email Quality Expert

    From $99/mo (Starter, 5K finder + 5K verifier credits)
    Best for Outbound teams who care most about deliverability
  7. #8

    Cognism

    ★ 4/5

    The Enterprise Solution

    From Custom (~$15K platform + $1.5K/seat)
    Best for EU/EMEA enterprise sales
  8. #9

    Scalelist

    ★ 3.8/5

    Job Change Monitoring

    From $49/month
    Best for SDRs tracking job changes
  9. #10

    Phantombuster

    ★ 4/5

    Multi-Platform Automation

    From $56/mo (annual)
    Best for Growth hackers & ops teams

Advantages and disadvantages of leaving Apollo

What you actually gain (and what you might lose) when switching off Apollo to one of the alternatives above.

Why teams leave Apollo

  • Excessive complexity for simple needs
  • Long learning curve (typically 2-4 weeks)
  • Per-seat scaling penalises growing teams
  • Credits expire monthly with no rollover
  • Low feature-utilisation rate (most teams use 30-40 %)
  • Workflow friction : login → export → import → repeat

What you might lose

Proprietary database
Apollo owns its own contact graph. Most alternatives rely on LinkedIn scraping + partner sources — broad coverage but less depth on niche segments.
All-in-one bundle
Apollo bundles enrichment + sequencer + CRM + analytics. Most alternatives are specialised — you'll need to pair them with a sequencer (Lemlist, La Growth Machine).
Documented API
Apollo has a mature, fully documented API. Several alternatives don't (or only partially) — engineering teams may need to adjust.

Derrick App

  • 28+ modular workflows: LinkedIn scraping, email finder, phone finder, website tech lookup, G2 insights
  • Integrated AI enrichment: GPT-4 and Claude 3.5 Sonnet for scoring, summaries, automatic classification
  • Background processing: Launch your enrichments and receive an email notification when complete
  • Automatic data cleaning: Built-in cleaning and deduplication

Clay

  • Waterfall enrichment with 75+ data sources
  • Claygent (AI agent) for custom research
  • Native CRM integrations (Salesforce, HubSpot, Pipedrive)
  • Complete API for automation

Evaboot

  • Sales Navigator export up to 2,500 leads
  • Automatic data cleaning (invalid emails, duplicates)
  • Email and phone enrichment
  • Simple and intuitive interface

Lusha

  • Chrome extension for direct enrichment
  • Email and phone finder
  • CRM integrations (Salesforce, HubSpot)
  • 100M+ contact database

How to choose your Apollo alternative

Two filters : a per-profile pick (cards below) and a granular criteria matrix (budget / workflow / use case / team size).

Sales Navigator-heavy teams

Evaboot

Evaboot specialises in Sales Navigator workflows — worth the Sales Nav surcharge if you're already paying for it.

See full profile ↓
Cold emailers (deliverability-critical)

Findymail

Findymail prioritises deliverability — best fit when sender reputation matters more than database breadth.

See full profile ↓
RevOps teams (complex flows)

Clay

Clay supports advanced multi-source enrichment + flexible workflows — worth the steeper learning curve for power users.

See full profile ↓
Large enterprises (compliance-critical)

Kaspr

Kaspr fits the compliance + audit-trail needs of 200+ headcount orgs with budget flexibility.

See full profile ↓

By budget

  • < $50 / month Derrick App Evaboot Lusha Scalelist
  • $50 - $165 / month Clay Wiza Kaspr Findymail Phantombuster
  • > $165 / month Cognism

By existing workflow

  • Native Google Sheets Derrick App
  • Cold-email focused Derrick App Wiza Findymail Scalelist
  • Advanced automation Clay Phantombuster
  • API-first Clay Findymail

By priority use case

  • Multi-source waterfall Clay
  • Simple enrichment Evaboot Lusha
  • Enterprise compliance Kaspr Cognism
  • Cold-email deliverability Findymail
  • Pipeline timing Cognism Scalelist

By team size

  • Freelance / solo Derrick App Scalelist
  • SMB 5-50 Derrick App Evaboot Lusha Wiza Kaspr Scalelist Phantombuster
  • Mid-market 50-200 Clay Wiza Kaspr Findymail Phantombuster
  • Enterprise 200+ Cognism

Verdict : which Apollo alternative to pick

Choosing your Apollo.io alternative depends primarily on your existing workflow, budget, and priority use cases.

Our Recommendation by Profile:

Freelancers and SMBs (<50 employees) → Derrick App offers the best simplicity/price/features ratio with its native Google Sheets integration and 28+ workflows starting at $9/month.

Sales Navigator Teams → Evaboot stands out through its specialization and automatic data cleaning, despite a higher total cost with the required SN subscription.

Cold Emailers → Findymail guarantees the market’s best deliverability with its <2% bounce rate and transparent pay-per-verified model.

RevOps Teams → Clay remains essential for complex workflows requiring advanced multi-source enrichment.

Enterprises → Cognism is the choice for large structures with strict compliance requirements and flexible budgets.

Most of these tools offer free trials or freemium plans. Test 2-3 solutions suited to your profile before committing. Remember that the best tool is the one your team will actually use daily.

To go further, discover our data enrichment workflows and learn to automate your B2B prospecting processes.

Key terms glossary

To better understand the B2B enrichment universe, check out our complete glossary defining all essential concepts:

  • Data enrichment: Process of adding missing data to prospect profiles
  • Lead scoring: Automatic scoring of prospects based on conversion potential
  • Email verification: Validation of email address deliverability
  • Bounce rate: Percentage of emails rejected by recipient servers
  • LinkedIn scraping: Automated data extraction from LinkedIn

Keep researching Apollo

Head-to-head Apollo vs Derrick Side-by-side on features, pricing and data accuracy — Apollo against the only Google Sheets-native enrichment app. Free forever, no contract. Open the comparison →
In-depth review

Apollo feature breakdown

Features, accuracy, integrations - everything beyond pricing and alternatives.

Open the review → Pricing breakdown

Apollo pricing deep-dive

Real per-credit cost, hidden fees, calculator, plan comparison.

Open the pricing page → Curated stack

All B2B sales tools, ranked

Our hand-picked shortlist across categories.

See the curation →