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Apollo vs Kaspr vs Derrick: Which Is Better in 2026?

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Claude
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Short answer
Apollo vs Kaspr vs Derrick in short. Apollo: B2B sales intelligence and outreach. Kaspr: linkedIn-first phone and email finder for EU prospecting (Cognism subsidiary). Derrick is a B2B enrichment web app (nothing to install), also available as a Google Sheets add-on, a REST API and an MCP server (Claude and ChatGPT drive enrichment for you). It is free forever with 100 credits/month, with paid plans from €9/month, and it runs on its own or alongside Apollo or Kaspr.

Apollo is a B2B database vendor - seat-time + record access charged per user, per year. The side-by-side comparison below tracks Apollo's total-cost-of-ownership across team growth and lookup volume against Derrick's credit-pool model where the cost moves with usage, not headcount.

Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup Nothing to install
Where it lives Web app, plus Sheets, Claude, API

See the full comparison ↓

Trusted by Hands Down best extension for sheets till date. It eased up my linkedin lead collection journey by 10x. Thank you!! Rahul Nair from Google Workspace Marketplace This tool makes enriching LinkedIn URLs incredibly easy. You can enrich both personal and company profiles with a single click, and the Google Sheets integration is a game-changer. Pankaj Rohilla from Google Workspace Marketplace Great extension. There's bigger companies that do 1000x less. Go with Derrick. Ben Leinen from Google Workspace Marketplace It makes my life a lot easier… no more copy and paste and time wasted. Thank you! Cris Forlani from Google Workspace Marketplace Derrick is your one stop solution to data collection and up to date leads data automated collection. 100/100 value for money. Manu Nair from Google Workspace Marketplace This is one hell of a magical tool, it has blown my mind already, it's so handy, just love it. I am exploring how much more I can do with it Jagdip Gohil from Google Workspace Marketplace Loving the smoothness of the experience especially on Chrome. Great value for the price as well. GB Alao from Google Workspace Marketplace I was looking for a tool to enrich LinkedIn data. Very easy to use. Keith Hildebrand from Google Workspace Marketplace Easy to enhance contacts by running bulk lists. Try it James Finlayson from Google Workspace Marketplace +34,000 others

Quick facts01 / 10

Apollo vs Kaspr vs Derrick at a glance

Apollo

  • Starting price: Free / $49 annual or $65 monthly /seat (post-2026 price increase)
  • Free plan: Yes (Free forever)
  • Founded: 2015
  • HQ: San Francisco, CA
4.7/5 G2 4.5/5 Capterra

Kaspr

  • Starting price: Free 15 emails + 5 phones/mo · Starter €45/mo
  • Free plan: Yes - 15 B2B emails + 5 phones + 5 direct emails/mo
  • Founded: 2018 - acquired by Cognism in April 2022
  • HQ: Paris, France (now part of Cognism Group, London)
4.4/5 G2 4.4/5 Capterra

Derrick

Recommended
  • Starting price: Free · Paid from €9/mo
  • Free plan: Yes - 100 credits/mo permanent
  • Founded: 2022
  • HQ: Marseille, FR
4.8/5 G2 4.8/5 Capterra

Why Derrick wins02 / 10

Why teams pick Derrick over Apollo and Kaspr

3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.

01

Save time with web app enrichment pace

Apollo and Kaspr push data through separate workflows, but neither offers native Google Sheets enrichment without export steps or complex setup. Derrick makes enrichment in the web app (or in Google Sheets, Claude and the API), eliminating CSV exports and manual imports. This native pace saves 5-10 hours per month by enabling instant, 50+ attribute enrichment per contact directly in the web app (or in your sheet, Claude and the API). A typical use case is real-time record updates as you prospect, without leaving the web app or Sheets or juggling multiple tools.

02

Comprehensive enrichment depth beyond contact data alone

Apollo and Kaspr focus on gathering contact data, but their enrichment depth stops short of comprehensive account profiles and multi-attribute insights. Derrick uniquely expands beyond basic contacts by unifying company intelligence, technographics, and AI-powered scoring and summarization in the web app (or in Sheets, Claude and the API), enabling richer profiles without leaving the platform. This translates to measurable efficiency gains: up to 50+ enrichment attributes per record, real-time validation, and monthly credits that scale with usage. Use cases like faster account qualification and deeper ICP refinement become practical and repeatable with Derrick.

03

Real-time data quality assurance at record level certainty

Real-time data quality assurance at record level certainty sets Derrick apart by delivering granular validation that Apollo and Kaspr cannot guarantee across every record. Apollo’s review notes limited real-time enrichment depth, while Kaspr focuses on contact verification with inconsistent breadth beyond basic contact data. Derrick ensures per-record accuracy with web app workflow (also in Google Sheets, Claude and the API), real-time email validation, and AI-powered scoring to maintain record-level certainty. Practically, teams save hours monthly and reduce failed outreach by up to 20-30% as data quality increases, with credits that are easily trackable and reportable.

Replace Apollo: find a verified email from a LinkedIn profile in Derrick's web app, nothing to install

Honest comparison03 / 10

What each tool does better

We're upfront - every tool has strengths. Here's where Apollo, Kaspr, and Derrick each genuinely win.

What Kaspr does better

  • EU-first GDPR-clean data quality
  • Most generous free tier for phones
  • Cognism-backed without Cognism pricing
Read full Kaspr review →

Real annual cost04 / 10

True cost over 12 months

Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.

Cost item Apollo Kaspr Derrick
Starting price Free / $49 annual or $65 monthly /seat (post-2026 price increase) Free 15 emails + 5 phones/mo · Starter €45/mo €0 (free) · €9/month paid
Annual cost (base) See pricing ~€540/yr €0/year free · €108/year on Mini
Free plan? Yes (Free forever) Yes - 15 B2B emails + 5 phones + 5 direct emails/mo ✓ Forever - 100 credits/mo
Setup cost Hours to days Hours to days Nothing to install (web app)
Switching cost CSV export + retraining CSV export + retraining Zero - works alongside any stack

Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps it to one transparent credit model.

Feature-by-feature05 / 10

Apollo vs Kaspr vs Derrick: full feature comparison

apollo Derrick App Kaspr
Works natively in Google Sheets ✕ ✓ ✕
Requires LinkedIn Sales Navigator ($100/month) ✕ ✕ ✕
Sales Navigator 1-click import ✓ ✓ ✕
Email finder with real-time validation ✓ ✓ ✓
Phone finder from LinkedIn ✓ ✓ ✓
Company tech stack lookup ✓ ✓ ✕
SimilarWeb & G2 insights integrated ✕ ✓ ✕
AI integration (Claude & ChatGPT) ✓ ✓ ✕
Automatic AI Lead Scoring ✓ ✓ ✕
Data cleaning & normalization ✓ ✓ ✕
Multi-platform scraping (Instagram, Twitter, Facebook) ✕ ✕ ✕
Zapier, Make, n8n integrations ✓ ✓ ✓
Public API available ✓ ✓ ✓
Native CRM integrations (HubSpot, Salesforce) ✓ ✕ ✓
Entry price (paid plan) Free / $49 annual or $65 monthly /seat (post-2026 price increase) Free plan · from €9/month Free 15 emails + 5 phones/mo · Starter €45/mo
Permanent free plan ✓ ✓ ✓
Rollover credits to next month ✕ ✓ ✓
Simple and transparent credit system ✕ ✓ ✓
Simple setup & onboarding ✕ ✓ ✓
Complete documentation ✓ ✓ ✓

Pricing in a nutshell06 / 10

Apollo vs Kaspr vs Derrick pricing breakdown

LinkedIn Phone & Email Finder (EU-First)

Kaspr

Free 15 emails + 5 phones/mo · Starter €45/mo

Best for: EU-focused SDRs needing LinkedIn phone numbers

Kaspr offers credit-based pricing with an entry-level tier and subsequent paid plans, exposing a straightforward path from initial free credits to scalable options; see full pricing breakdown for complete details and plan specifics.

Migration guide07 / 10

How to switch from Apollo to Derrick in 3 steps

Derrick is a web app - nothing to install, no formulas to learn, no pipelines to migrate. Sign up and you're enriching in under a minute.

Open the Derrick web app

Sign up on the Derrick web app. Nothing to install, no credit card required - you start with 100 free credits per month.

Import your Apollo list

Upload the CSV you exported from Apollo, paste LinkedIn URLs, or import from LinkedIn Sales Navigator. Prefer to stay in your tools? The same features run in Google Sheets, in Claude (MCP) and via the API.

Enrich your list with one click

Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns in your list. No pipelines, no waiting.

Try the app free
or use it in
Google Sheets
Claude
API

100 free credits / month · No credit card · Cancel anytime

Decision in 60 seconds08 / 10

Which one is right for you?

Pick Apollo if…

  • You specifically need SMB & mid-market outbound
  • Massive 250M+ contact database
  • All-in-one stack at SMB price
  • You're already invested in the Apollo ecosystem
Read full Apollo review →

Pick Kaspr if…

  • You specifically need EU-focused SDRs needing LinkedIn phone numbers
  • EU-first GDPR-clean data quality
  • Most generous free tier for phones
  • You're already invested in the Kaspr ecosystem
Read full Kaspr review →

Pick Derrick if…

  • You want B2B enrichment with nothing to install (web app, also in Sheets, Claude, API)
  • You need a usable free plan (100 credits/mo, no card)
  • You don't want long contracts, lock-in, or sales calls
  • You need 100+ data points per lead in one tool
Try Derrick free →

Compare09 / 10

Keep exploring10 / 10

Customer stories

What teams say after switching from Apollo vs Kaspr

See what our customers say about Derrick.

  • Rated 4.6 out of 5 on Trustpilot, 323 reviews
323 reviews

"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."

Alex Clark

Director | SaaS GTM Leader

Reviewed on Product Hunt

"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."

David Sire

Mortgage Broker at Zero Point Mortgage

Reviewed on Product Hunt

"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."

Etienne Grange

CEO Form'actions

Reviewed on Capterra

FAQ

Stop copying data around. Start enriching.

How does Derrick compare to Apollo for data enrichment and automation?

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Derrick approaches data enrichment through native web app, Google Sheets, Claude (MCP) and API integration with real-time email validation and 50+ contact and company attributes, eliminating the need for external platforms or CSV exports. Apollo focuses on scale with its massive contact database and multi-channel outreach capabilities but requires more manual verification across industries. Derrick's AI-powered enrichment using Claude and ChatGPT enables automatic scoring and segmentation, while Apollo prioritizes breadth over depth. For teams prioritizing efficiency and flexibility, Derrick's rollover credits and no credit card requirement for the free tier offer advantages over Apollo's rigid consumption model, particularly when enrichment quality and ease of use matter more than database size.

Is Derrick a better alternative to Kaspr for LinkedIn leads?

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Derrick offers a more streamlined approach for LinkedIn lead enrichment compared to Kaspr. While Kaspr focuses on phone verification, it requires manual validation and lacks comprehensive company intelligence. Derrick provides 50+ enrichment attributes per contact directly in the web app (or in Google Sheets, Claude and the API), eliminating the need for LinkedIn Sales Navigator or external platforms. With real-time email validation, integrated AI scoring, and rollover credits, Derrick delivers deeper prospect insights at lower total cost, making it ideal for teams seeking efficient, multi-dimensional lead enrichment without complexity.

Derrick vs Apollo vs Kaspr: which is the best overall comparison?

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Derrick, Apollo, and Kaspr each serve distinct prospecting needs. Apollo offers its massive 250-million-contact database and integrated CRM workflows, ideal for high-volume outbound teams. Kaspr specializes in LinkedIn-native phone verification with seamless calling features. Derrick stands out as the only web app solution (also in Google Sheets, Claude and the API), eliminating CSV exports and complex integrations while offering AI-powered enrichment with Claude and ChatGPT, rollover credits, and no credit card required for free access. Choose based on your workflow: Apollo for scale, Kaspr for phone-first prospecting, or Derrick for web-app-first efficiency and flexibility.

Which offers better pricing: Derrick or Kaspr?

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When comparing pricing between Derrick and Kaspr, Derrick generally offers more flexibility and value for teams that rely on Google Sheets and need rich enrichment without needing extra software. Derrick’s pricing is credit-based with a free tier and monthly rollover, plus the ability to scale from Mini to Pro credits, making it easy to align spend with usage. Kaspr uses a credit-based model for contact verification and outreach, but users often need supplementary tools for deeper enrichment. If your priority is cost efficiency at scale and seamless integration into Sheets, Derrick tends to provide better overall pricing value.

What are Derrick's main features vs Apollo for outbound outreach?

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Derrick operates natively in the web app (or in Google Sheets, Claude and the API), eliminating the need for CSV exports or external platforms that Apollo and Kaspr require. While Apollo focuses on contact database scale with 250+ million records, Derrick differentiates through integrated AI powered by Claude and ChatGPT for automated scoring and segmentation directly in the web app (or in your spreadsheet, Claude and the API). Kaspr focuses on LinkedIn-based phone verification, whereas Derrick provides 50+ enrichment attributes per contact with real-time email validation. Derrick's rollover credits and no credit card requirement for the free tier offer greater flexibility than both competitors for variable outreach workflows.

Can Derrick replace both Apollo and Kaspr in a workflow?

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Derrick cannot fully replace both Apollo and Kaspr in every workflow, but it can cover many of their core needs depending on your priorities. Derrick excels as a web app enrichment platform (also in Google Sheets, Claude and the API) with real-time email validation, AI scoring and segmentation, and broad integration via Zapier/Make/n8n, all without LinkedIn dependencies. Apollo provides a massive, validated contact database, multi-channel outreach, and CRM workflow automation, while Kaspr emphasizes real-time phone/email verification and LinkedIn-centric prospecting. If your team prioritizes data enrichment depth, multi-channel outreach, or LinkedIn-based sourcing, you may still rely on Apollo or Kaspr for those areas. Derrick can replace or significantly streamline parts of the workflow by handling enrichment, scoring, and automation directly in the web app (or in Sheets, Claude and the API), and its flexible pricing, credits carryover, and no-credit-card-free tier add cost-efficiency. For best results, many teams use Derrick in conjunction with Apollo and/or Kaspr to fill gaps in data breadth, validation, or channel coverage.