Updated
Pricing analysis

Lemlist Pricing 2026: Real Cost vs Listed $69-$109 Plans

Lemlist pricing in a nutshell: Freemium (no campaign sending) · Email $69/month flat with unlimited users ($55 billed yearly) · Multichannel $109 per user per month ($87 billed yearly) · Enterprise custom. Finder credits come from a separate add-on ($20/month for 2,000 credits). Annual billing saves 20%. Lemlist also bills in EUR and GBP.

✓ Pick Lemlist if
  • You value email deliverability + brand-grade personalization (images, videos, landing pages) over per-credit cost
  • You're a solo SDR or 2-3 rep team running email-first outbound with bundled Lemwarm warm-up
✕ Skip if
  • You enrich a lot of emails - credits are not included on the Email plan (400 per user on Multichannel), so volume means buying the add-on
  • Your motion is phone-heavy - 20 credits per phone adds up
Price transparency 8/10
Value at small team 6/10
Hidden costs Medium+
lemlist vs Derrick · price for the same credit volume
ⓘ
Heads up - Derrick is a data layer, not a sequencer. It enriches contacts (email, mobile, company, signals) in its web app (or Google Sheets, Claude, API). If you also need cold-email sequencing, dialer or CRM workflow, you'll keep your existing stack (La Growth Machine, Lemlist…) - Derrick replaces only the data-enrichment line of your lemlist bill.

Slide to pick a monthly credit need. We pick the cheapest plan on each side that covers it.

Credits needed per month 5,000 credits
500 10k 20k 30k 40k 50k+
lemlist
- plan $-/mo - /year
- plan €-/mo - /year
Switching to Derrick saves you €- per year
Try Derrick free → 4.5/5 on G2 · 254 upvotes on Product Hunt · 34,000+ B2B sales teams
or use it directly in
Claude
or via API
Part 1 / 9

Plans

lemlist's free plan and its 4 paid tiers

lemlist ships 5 tiers. Per-seat pricing combined with a credit system for data lookups - the listed price is rarely the real cost.

Freemium

$0 $0 monthly
  • Credits0/yr
  • Min seats1
  • One-time trial of 200 credits
  • No weekly credit refills
  • No campaign sending
  • 14-day free trial available
Freemium can't launch campaigns and has no monthly credits. To send cold email, you need the Email plan at minimum.

Email

$55/mo annual (-20%) $69/mo (not per seat) monthly
  • Credits0 included/yr
  • Min seats1
  • Unlimited users & email senders
  • 50,000 emails/month
  • Email Finder & Verifier: 5 credits per email
  • Phone Finder: 20 credits per phone
Flat price, not per seat. The plan includes no credits: finder credits come from the Lead data enrichment add-on ($20/mo for 2,000 credits). Accounts created before 2025-12-18 keep 1,000 credits/month per seat.

Multichannel Expert

$87/user/mo annual (-20%) $109/user/mo monthly
  • Credits4,800 credits per user/yr
  • Min seats1
  • 5 senders per user
  • 400 credits per user per month
  • Email + WhatsApp + SMS + LinkedIn + Dialer
  • All Email plan features
Priced per user. Adds multichannel steps (LinkedIn, calls, SMS, WhatsApp) on top of email. A WhatsApp automation add-on is listed on this plan, with no price shown on the pricing page.

Enterprise

Custom Custom (talk to sales) monthly
  • CreditsCustom/yr
  • Min seats1
  • Custom pricing - talk to sales
  • 400 credits per user per month (legacy teams keep 1,500 or 2,500)
  • No seat minimum shown on the pricing page
Sales-led. No price and no seat minimum are shown on the pricing page. For sales orgs running large outbound teams.

Lead data enrichment (add-on)

$16/mo annual $20/mo monthly
  • Credits24,000 credits/yr
  • Min seats1
  • 2,000 credits per month
  • = 400 emails or 100 phones
  • Add-on credits roll over while the add-on is active
  • Bought on top of an Email or Multichannel plan
This is where finder credits come from on the Email plan: about $0.01 per credit, i.e. $0.05 per email and $0.20 per phone.
Why these tiers exist - full plan breakdown

How much does Lemlist cost? Four tiers in 2026 : a Freemium plan without campaign sending, Email at $69 per month (flat, unlimited users), Multichannel Expert at $109 per user per month, and Enterprise on quote. Annual billing takes 20% off and quarterly billing 10%. The number that matters for Multichannel is per user : a five-person team pays $545 a month on monthly billing, or $6,540 a year, before any add-on. Lemlist prices the sending, not the data, so email-finding credits and enrichment are a separate line in most stacks (Lead data enrichment add-on, $20 per month for 2,000 credits).

Lemlist pricing tiers - verified October 2026 on the vendor's pricing page and help center:

PlanPriceBest forLimits / Inclusions
Freemium $0 Evaluation / testing One-time trial of 200 credits · no weekly refills · no campaign sending
Email $69/mo ($55/mo annual, -20%) Email-first outbound, teams of any size Unlimited users & email senders · 50,000 emails/month · no credits included
Multichannel Expert $109/user/mo ($87/user/mo annual, -20%) Email + LinkedIn + calls + SMS + WhatsApp 5 senders per user · 400 credits per user per month
Enterprise Custom Large outbound teams Talk to sales · 400 credits per user per month (legacy teams keep more)
Lead data enrichment add-on $20/mo ($16/mo annual) Finder credits 2,000 credits per month = 400 emails or 100 phones
Part 2 / 9

Credits

How lemlist credits work

lemlist bills actions in credits with non-equal costs. A 5,000-credit plan does NOT mean 5,000 lookups.

Find 1 email (finder + verifier) 5
Find 1 phone 20
LinkedIn enrichment 1
SMS 6
Call (per billed minute) 4
Signal agent (per signal) 100
Read the full credit-system breakdown

How Lemlist charges per action - the credit table buyers should memorise before signing :

ActionCredits / cost
Find 1 email (finder + verifier)5 !
Find 1 phone20 !
LinkedIn enrichment1 ✓
SMS6 !
Call (per billed minute)4 !
Signal agent (per signal)100 !

The ✓ markers are bundled / cheap. The ! markers are the line items that compound the bill - watch these closely when sizing your plan. Credits are only deducted when a deliverable result is found, and plan credits reset every month while add-on and top-up credits roll over.

Part 3 / 9

Hidden costs

Hidden costs to know before buying lemlist

Things lemlist's pricing page doesn't put in big type.

Credits come from a separate add-on

The Email plan includes no credits and Multichannel includes 400 per user per month. Extra credits come from the Lead data enrichment add-on: $20/month for 2,000 credits ($16 billed yearly), roughly $0.01 per credit. Finding 1 email = 5 credits, about $0.05; finding 1 phone = 20 credits, about $0.20. Credits are only deducted when a result is found.

Phone finder = 20 credits per discovery

1 phone found = 20 credits, about $0.20 at the add-on rate (the add-on is quoted as 400 emails or 100 phones for 2,000 credits). It adds up quickly on phone-heavy lists, so size your credit pool before launching a big enrichment.

Enterprise = custom price, no public seat minimum

Enterprise is quote-only ("Talk to sales"). Lemlist shows no price and no seat minimum on its pricing page. Credits are 400 per user per month; teams on legacy contracts keep 1,500 or 2,500.

WhatsApp, SMS and calls are extra

A WhatsApp automation add-on is listed on the Multichannel card, with no price shown on the pricing page. SMS costs 6 credits each and calls cost 4 credits per billed minute, so multichannel steps also draw on your credit pool.

Annual saves 20%, quarterly 10%

Yearly billing takes 20% off (Email $69 → $55/month, Multichannel $109 → $87 per user), quarterly billing 10%. Plan credits reset every month, while add-on and top-up credits roll over for as long as the add-on is active.

Read the full hidden-costs analysis

Every Lemlist buyer eventually trips over the same line items. We've mapped the 5 we see most often :

Credits come from a separate add-on

The Email plan includes no credits and Multichannel includes 400 per user per month. Extra credits come from the Lead data enrichment add-on: $20/month for 2,000 credits ($16 billed yearly), roughly $0.01 per credit. Finding 1 email = 5 credits, about $0.05; finding 1 phone = 20 credits, about $0.20. Credits are only deducted when a result is found.

Phone finder = 20 credits per discovery

1 phone found = 20 credits, about $0.20 at the add-on rate (the add-on is quoted as 400 emails or 100 phones for 2,000 credits). It adds up quickly on phone-heavy lists, so size your credit pool before launching a big enrichment.

Enterprise = custom price, no public seat minimum

Enterprise is quote-only ("Talk to sales"). Lemlist shows no price and no seat minimum on its pricing page. Credits are 400 per user per month; teams on legacy contracts keep 1,500 or 2,500.

WhatsApp, SMS and calls are extra

A WhatsApp automation add-on is listed on the Multichannel card, with no price shown on the pricing page. SMS costs 6 credits each and calls cost 4 credits per billed minute, so multichannel steps also draw on your credit pool.

Annual saves 20%, quarterly 10%

Yearly billing takes 20% off (Email $69 → $55/month, Multichannel $109 → $87 per user), quarterly billing 10%. Plan credits reset every month, while add-on and top-up credits roll over for as long as the add-on is active.

Part 4 / 9

Compare

lemlist vs alternatives

How lemlist stacks against Derrick, Hunter, and the other tools we benchmarked.

See all Lemlist alternatives, ranked →
Detailed comparison + cost-per-action breakdown

Real Cost per Enrichment

Action Lemlist credits Lemlist cost (add-on rate, about $0.01/credit) Derrick STANDARD cost
Find 1 email 5 $0.05 €0.01 (5 credits, already verified)
Find 1 phone 20 $0.20 €0.40 (200 credits)
Enrich 100 leads (email) 500 $5 €1
Enrich 100 leads (email + phone) 2,500 $25 €41

How the Lemlist cost is calculated:

  • Lead data enrichment add-on: $20/month for 2,000 credits = about $0.01/credit ($16/month billed yearly)
  • Email plan: no credits included; Multichannel Expert: 400 credits per user per month

Real Cost Analysis

Finding: at the add-on rate, Lemlist's email finding (about $0.05) is several times Derrick's (€0.01), while its phone finding (about $0.20) is cheaper per phone than Derrick's (€0.40). Lemlist's value is the sending platform, not the data.

Concrete example – Enriching 1000 leads with emails:

  • Lemlist: 1000 emails × 5 credits = 5000 credits needed, on top of your Email or Multichannel plan
    • Lead data enrichment add-on: 2,000 credits for $20/month, so about 3 add-ons ($60/month, $48 billed yearly)
  • Derrick STANDARD: 1000 emails × 5 credits = 5000 credits needed
    • Monthly plan (STANDARD): 10,000 credits = EUR 20/month
    • Total: EUR 20 for the plan, with 5,000 credits left over, which never expire while you stay on a paid plan

Optimal stack:

  1. Use Derrick to enrich your lists (emails, phones)
  2. Export to Google Sheets or CSV
  3. Import into Lemlist to launch your automated campaigns
  4. Benefit from both tools at their best: Derrick for data, Lemlist for automation
Part 5 / 9

What's included

What's included in every lemlist plan

Email Features ($69/month, $55 billed yearly)

Email automation:

  • Up to 50,000 emails per month
  • Automated sequences with conditional follow-ups
  • A/B testing of email copies
  • Dynamic personalization (first name, company, position, etc.)
  • Personalized images and videos
  • Personalized landing pages per lead

Lead finding:

  • No credits included (credits come from the Lead data enrichment add-on; accounts created before 2025-12-18 keep 1,000 credits/month per seat)
  • Access to Lemlist lead database
  • Chrome extension to scrape LinkedIn
  • Email finder and verifier

Deliverability:

  • Lemwarm (automatic email warm-up)
  • Automatic IP rotation
  • DNS verification (SPF, DKIM, DMARC)
  • Custom tracking domain
  • Spam checker

Integrations:

  • CRM: HubSpot, Salesforce, Pipedrive
  • Zapier, Make (Integromat)
  • Gmail, Outlook, custom SMTP

Support:

  • Chat support
  • Documentation and resources
  • Template library

Multichannel Expert Features ($109/month per user, $87 billed yearly) – Plus Email

LinkedIn automation:

  • Automated connections
  • Automatic LinkedIn messages
  • Automated comments and likes
  • Customizable manual tasks

Phone/Calls:

  • Built-in dialer
  • Up to 800 free minutes/month
  • Aircall and Ringover integrations
  • Automatic call transcription (AI)
  • AI call summaries

Advanced lead finding:

  • 400 credits per user per month (80 emails or 20 phones)
  • AI enrichment for lead insights

Multichannel workflows:

  • Combine email + LinkedIn + calls in one sequence
  • Advanced conditional logic (if lead replies on email, stop LinkedIn)
  • WhatsApp steps (separate add-on, price not shown on the pricing page)

AI features:

  • AI writing assistant (rewrites your copies)
  • AI email coach (instant feedback)
  • AI interest detection (detects lead interest level)
  • LinkedIn voice message with voice cloning

Support:

  • Priority support (faster response)

Enterprise Features (Quote-based) – Plus Multichannel Expert

Team management:

  • 400 credits per user per month (legacy teams keep 1,500 or 2,500)
  • Unlimited guest seats (no cost per additional user)
  • Granular role and permission management
  • Credit allocation per team member
  • Shared template library

Onboarding & Support:

  • Personalized onboarding (1-on-1 coaching)
  • Dedicated workshops
  • VIP account manager
  • Priority support with SLA
Part 6 / 9

The verdict

Is lemlist worth paying for? Our verdict

Pick Lemlist if…

  • You value email deliverability + brand-grade personalization (images, videos, landing pages) over per-credit cost
  • You're a solo SDR or 2-3 rep team running email-first outbound with bundled Lemwarm warm-up
  • You want a polished multichannel UI (email + LinkedIn + calls) without piecing together 3 tools

Skip Lemlist if…

  • You enrich a lot of emails - credits are not included on the Email plan (400 per user on Multichannel), so volume means buying the add-on
  • Your motion is phone-heavy - 20 credits per phone adds up
  • You send more than 50,000 emails/month on the Email plan

Pick Derrick instead if…

  • You need to enrich lead lists in Google Sheets BEFORE pushing to Lemlist campaigns - from €20/month
  • You want to bypass Lemlist's expensive credit pool by enriching externally (Derrick) + sequencing in Lemlist
  • Your team works in Sheets and wants email + phone + tech data in one place, with credits that never expire while you stay on a paid plan
Try Derrick free →

Lemlist earns its place when :
- You value email deliverability + brand-grade personalization (images, videos, landing pages) over per-credit cost
- You're a solo SDR or small team running email-first outbound on the flat-priced Email plan
- You want a polished multichannel UI (email + LinkedIn + calls) without piecing together 3 tools

It doesn't earn its place when :
- You enrich a lot of emails - credits are not included on the Email plan (400 per user on Multichannel), so volume means buying the add-on
- Your motion is phone-heavy - 20 credits per phone adds up
- You send more than 50,000 emails/month on the Email plan

Why teams pick Derrick instead :
- You need to enrich lead lists in Google Sheets BEFORE pushing to Lemlist campaigns - from €20/month
- You want to bypass Lemlist's credit pool by enriching externally (Derrick) + sequencing in Lemlist
- Your team works in Sheets and wants email + phone + tech data in one place, with credits that never expire while you stay on a paid plan

derrick •

Switch from lemlist to Derrick

  • Web app: import a list or paste LinkedIn URLs, nothing to install
  • Free plan: 100 credits every month, no credit card
  • Also in Google Sheets, in Claude (MCP) and via the API
  • Native LinkedIn and Sales Navigator import
Try the app free
or use it in
Google Sheets
Claude
API

No credit card · No contract

Part 7 / 9

Switch to Derrick

How to switch from lemlist to Derrick in 3 steps

Derrick is a web app: nothing to install, no credit card, 100 free credits every month.

Open the Derrick web app

Sign up on the Derrick web app. Nothing to install, no credit card required: you start with 100 free credits per month.

Import your lemlist list

Upload the CSV you exported from lemlist, paste LinkedIn URLs, or import from LinkedIn Sales Navigator. The same actions also run in Google Sheets, in Claude (MCP) and via the API.

Enrich your list with one click

Pick the column to enrich and the data you need: emails, phone numbers, LinkedIn data, company info, tech stack. Derrick fills the columns, and the email and phone finders only charge for what they find.

Any questions?

Stop copying data around. Start enriching.

How much does Lemlist cost for a small team?

+

For a team of 2-3 people on multichannel outreach, the Multichannel Expert plan ($109/month per user, $87 billed yearly) means $218 to $327/month on monthly billing, plus any add-ons (finder credits).

If your outreach is email-only (no LinkedIn), the Email plan is a flat $69/month ($55 billed yearly) with unlimited users, whatever the team size.

To keep data costs predictable, you can use Derrick for enrichment (EUR 20/month for 10,000 credits, which never expire while you stay on a paid plan) rather than Lemlist credits: an email costs €0.01 with Derrick STANDARD versus about $0.05 at Lemlist's add-on rate.

Does Lemlist have a free plan?

+

Lemlist has a Freemium plan, but it is extremely limited:

  • No campaign sending
  • No weekly credit refills: new users get a one-time trial of 200 credits
  • No access to automation features (sequences, follow-ups, etc.)

This plan is useful for testing the lead finder, not for real outreach. To send campaigns, you must upgrade to the Email plan minimum ($69/month, $55 billed yearly).

Lemlist also offers a 14-day free trial.

Do Lemlist credits expire?

+

Plan credits reset every month, but add-on and top-up credits roll over. According to Lemlist's help center, credits included in your plan do not carry over, while credits bought through the Lead data enrichment add-on roll over with no limit for as long as the add-on is active.

The Email plan includes no credits (accounts created before 2025-12-18 keep 1,000 credits/month per seat), and Multichannel includes 400 per user per month. By comparison, Derrick credits never expire while you stay on a paid plan, allowing you to accumulate credits for activity spikes.

Can I change plans mid-month?

+

Yes, Lemlist allows upgrading or downgrading your plan anytime:

Upgrade (move to higher plan):

  • Immediate effect
  • You’re billed prorated for the rest of the month
  • You receive the new plan’s credits immediately

Downgrade (move to lower plan):

  • Takes effect at next billing cycle
  • You keep access to current plan until end of paid period
  • Your current credits remain available until expiration

Cancellation:

  • No cancellation fees
  • Access maintained until end of paid period
  • Your data remains accessible for 30 days after expiration

What’s the best Lemlist plan to start with?

+

It depends on your outreach strategy:

If you do cold email only:

  • Email plan ($69/month, flat, unlimited users) is sufficient
  • You have the email automation features, up to 50,000 emails per month
  • No credits included: add the Lead data enrichment add-on if you find leads in Lemlist

If you combine email + LinkedIn + calls:

  • Multichannel Expert plan ($109/month per user) is necessary
  • Multichannel workflows (email → LinkedIn → call)
  • 400 credits per user per month for lead finding

Our recommendation:

  • Start with the Email plan if you are budget-conscious
  • Use Derrick to enrich your lists
  • Test for 1-2 months
  • Upgrade to Multichannel Expert if you need LinkedIn/calls

Budget-friendly alternative:

Is Lemlist worth the price?

+

Lemlist is worth it IF: You need advanced multichannel automation (email + LinkedIn + calls); Deep personalization (images, videos, landing pages) is important to you; You send high email volumes (>1000/month); You have budget for $69/month (Email, flat) or $109/month per user (Multichannel); You value support and intuitive interface

Lemlist can be expensive IF: You do basic email outreach only; You have low volume (<500 emails/month); You don’t use advanced features (multichannel, AI, etc.); You need lots of credits for lead finding (plan credits reset monthly)

Verdict: Lemlist is an excellent automation tool, but not the most economical for data enrichment. The best approach is to combine Lemlist (automation) with a specialized enrichment tool like Derrick (data) to optimize your costs and performance.


To enrich your lists before launching your Lemlist campaigns, try Derrick for free: 100 free credits + rollover on paid plans starting at €20/month.


Part 8 / 9

Keep exploring

Part 9 / 9

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