Updated

HeyReach vs Lemlist vs Derrick: Which Is Better in 2026?

Short answer
HeyReach vs Lemlist vs Derrick: HeyReach is a multi-account linkedin automation built for agencies, Lemlist is a multichannel cold outreach (email + linkedin + calls). Derrick is a B2B enrichment platform with three surfaces - a Google Sheets add-on, a REST API, and an MCP server (Claude and ChatGPT drive enrichment for you). Hit rates are noticeably higher (more emails + phone numbers returned per query than HeyReach or Lemlist) and pricing is lower - free forever with 100 credits/month, paid plans from €9/month. Most teams pair Derrick for the data layer with HeyReach or Lemlist for outreach.

Where HeyReach bets on automating LinkedIn at scale, Derrick bets on owning the data BEFORE you ever touch LinkedIn. The side-by-side comparison below tracks HeyReach's account-ban risk, session-breakage downtime and post-action data export quality against Derrick's Sheets-native LinkedIn search and enrichment.

Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup time 30 seconds
Where it lives Google Sheets

✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet

Trusted by 31,000+ users worldwide.

Quick Facts

HeyReach vs Lemlist vs Derrick at a glance

HeyReach

  • Starting price: $44/seat/mo (annual)
  • Free plan: 14-day free trial (no credit card)
  • Founded: 2023
  • HQ: Skopje, North Macedonia
4.8/5 G2 4.7/5 Capterra

Lemlist

  • Starting price: $63/seat/mo (annual)
  • Free plan: No (14-day free trial)
  • Founded: 2017
  • HQ: Paris, France
4.6/5 G2 4.5/5 Capterra

Derrick

★ Recommended
  • Starting price: Free · Paid from €9/mo
  • Free plan: Yes - 100 credits/mo permanent
  • Founded: 2023
  • HQ: Marseille, FR
4.8/5 G2 4.8/5 Capterra
Why Derrick wins

Why teams pick Derrick over HeyReach and Lemlist

3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.

01

Save €1,200 yearly without Sales Navigator

HeyReach and Lemlist both rely on LinkedIn-centric workflows or separate enrichment stages, often requiring additional tools to reach the same depth of data and multi-channel outreach. Derrick delivers a 100% native Google Sheets experience that bypasses Sales Navigator, saving €1,200/year by eliminating expensive LinkedIn-based workflows. With Derrick, you get 50+ attributes per contact, real-time email validation, and automated scoring within Sheets, reducing the need for costly add-ons and manual data stitching. This means faster prospecting, higher deliverability, and measurable time savings of 5–10 hours per month.

02

Real-time data quality without manual verification overhead

HeyReach and Lemlist excel at outreach but struggle with real-time data quality, often requiring manual verification to validate contact details and enrichment. Derrick solves this by delivering real-time data validation inside a 100% native Google Sheets workflow, eliminating separate verification steps. This reduces wasted contacts and boosts deliverability, with measurable efficiency: saves 5-10 hours per month and maintains up-to-date enrichments across 50+ attributes per contact. Use cases include instant on-sheet validation during list building, ensuring only verified records proceed to campaigns.

03

Unified multi-source enrichment for deeper buyer insights

HeyReach and Lemlist excel at outreach and basic data points, but they struggle with unified, multi-source enrichment that yields deeper buyer insights across channels. Derrick centralizes 50+ enrichment attributes and real-time verification within native Google Sheets, avoiding data silos and export steps. This results in richer buyer profiles, faster insight generation, and actionable segmentation without leaving the workflow, saving hours monthly. For teams needing end-to-end context from multiple sources to inform messaging, Derrick delivers deeper, ready-to-activate intelligence.

Honest Comparison

What each tool does better

We're upfront - every tool has strengths. Here's where HeyReach, Lemlist, and Derrick each genuinely win.

What HeyReach does better

  • Best multi-account architecture in the category
  • Strong account-safety record
  • Whitelabel + agency tooling baked in
Read full HeyReach review →
Real Annual Cost

True cost over 12 months

Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.

HeyReach Lemlist Derrick
Starting price (monthly) $44/seat/mo (annual) $63/seat/mo (annual) €0 (free) · €9/mo paid
Annual cost (base) ~€528/yr ~€756/yr €0/yr free · ~€108/yr paid
Free plan? 14-day free trial (no credit card) No (14-day free trial) ✓ Forever - 100 credits/mo
Setup cost Hours to days Hours to days 30 seconds via Marketplace
Switching cost CSV export + retraining CSV export + retraining Zero - works alongside any stack

💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.

Feature-by-Feature

HeyReach vs Lemlist vs Derrick: full feature comparison

HeyReach Derrick App Lemlist
Works natively in Google Sheets
Requires LinkedIn Sales Navigator ($100/month)
Sales Navigator 1-click import
Email finder with real-time validation
Phone finder from LinkedIn
Company tech stack lookup
SimilarWeb & G2 insights integrated
AI integration (Claude & ChatGPT)
Automatic AI Lead Scoring
Data cleaning & normalization
Multi-platform scraping (Instagram, Twitter, Facebook)
Zapier, Make, n8n integrations
Public API available
Native CRM integrations (HubSpot, Salesforce)
Entry price (paid plan) 79$/mois 9€/mois 39$/mois
Permanent free plan
Rollover credits to next month
Simple and transparent credit system
Simple setup & onboarding
Complete documentation
Pricing in a nutshell

HeyReach vs Lemlist vs Derrick pricing breakdown

Migration Guide

How to switch from HeyReach to Derrick in 3 steps

Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.

1
~30 sec

Install Derrick from Google Workspace Marketplace

Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.

2
~30 sec

Open any Google Sheet → Extensions → Derrick

Open a Sheet with your prospect list (paste a CSV from HeyReach, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.

3
~1 min

Enrich your list with one click

Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.

Install Derrick free →

100 free credits / month · No credit card · Cancel anytime

Decision in 60 seconds

Which one is right for you?

Pick HeyReach if…

  • You specifically need agencies managing 5+ linkedin accounts
  • Best multi-account architecture in the category
  • Strong account-safety record
  • You're already invested in the HeyReach ecosystem
Read full HeyReach review →

Pick Lemlist if…

  • You specifically need multichannel outbound teams
  • Best multichannel outreach UX
  • Lemwarm = built-in deliverability
  • You're already invested in the Lemlist ecosystem
Read full Lemlist review →

Pick Derrick if…

  • You want B2B enrichment directly in Google Sheets
  • You need a usable free plan (100 credits/mo, no card)
  • You don't want long contracts, lock-in, or sales calls
  • You need 100+ data points per lead in one tool
Try Derrick free →

What teams say after switching from HeyReach vs Lemlist

See what our customers say about Derrick.

"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."

Alex Clark

Director | SaaS GTM Leader

Reviewed on Product Hunt

"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."

David Sire

Mortgage Broker at Zero Point Mortgage

Reviewed on Product Hunt

"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."

Etienne Grange

CEO Form'actions

Reviewed on Capterra

"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."

Zaid Bilal

RevOps Professional

Reviewed on Capterra

"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"

Asif Hanzala

Lead Generation Specialist at IdeaPeel

Reviewed on Capterra

"This app is fantastic. Brilliantly created to help small and mid sized businesses."

Dan Hughes

Founder/CEO, AlmanacIO

Reviewed on Product Hunt

"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."

Julien Walon Cohen

CEO & Co-founder @ Diffly | B2B Sales Advisor

Reviewed on G2

"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."

Michael Kim

SDR Team Lead at CloudScale

Reviewed on Capterra

"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."

AJ Alexander

Opportunity Prospector

Reviewed on Capterra

Frequently Asked Questions

Derrick vs HeyReach: which is better for multi-channel outreach?

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Both platforms excel at email sequencing and LinkedIn automation, but they serve different needs. HeyReach focuses primarily on LinkedIn-native workflows with verified contact discovery, while Lemlist offers broader multi-channel campaigns with AI personalization across email, LinkedIn, and SMS. For truly comprehensive multi-channel outreach, Derrick complements both by providing deep data enrichment with 50+ attributes per contact, real-time email validation, and integrated AI scoring-all directly within Google Sheets. This eliminates manual exports and reduces prospecting time significantly, making it ideal for teams wanting complete control over their outreach data without external platform complexity.

Derrick vs HeyReach: is one a better alternative?

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Neither is universally better-it depends on your priorities. HeyReach excels at LinkedIn-to-email conversion with strong verification accuracy, making it ideal if you're already deep in LinkedIn research. However, Derrick offers broader multi-channel enrichment with 50+ data attributes per contact, real-time email validation, and integrated AI scoring-all directly in Google Sheets without exports or complex setup. If you need comprehensive data intelligence beyond contact discovery, Derrick delivers more value with lower operational friction and rollover credits for budget flexibility.

Derrick vs HeyReach vs Lemlist: what's the comparison?

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Derrick, HeyReach, and Lemlist serve different functions in the B2B prospecting stack. HeyReach specializes in LinkedIn-to-email conversion with strong automation efficiency, while Lemlist excels at multi-channel outreach sequencing and personalized campaigns. Derrick differentiates by operating natively within Google Sheets, eliminating CSV exports and complex integrations while offering 50+ enrichment attributes, real-time email validation, and integrated AI scoring via Claude and ChatGPT. Unlike HeyReach and Lemlist, Derrick requires no LinkedIn Sales Navigator subscription, includes rollover credits, and needs no credit card for the free tier, making it ideal for teams prioritizing data enrichment depth and workflow simplicity without external platform dependencies.

Are HeyReach and Lemlist better pricing options than Derrick?

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Short answer: Not exactly. HeyReach and Lemlist offer strong pricing for automation and multi-channel outreach, but Derrick’s value proposition goes beyond price alone. Derrick provides 100% native Google Sheets data enrichment with up to 50+ attributes per contact, real-time email validation, AI scoring and segmentation, and a large catalog of integrations, all while delivering credits that roll over and no credit card needed for the free tier. HeyReach emphasizes LinkedIn-centered outreach with solid data enrichment and CRM sync, while Lemlist emphasizes multi-channel campaigns and AI-powered personalization, but both can require additional tools for deeper data quality and enrichment. If your priority is cost per enriched lead with seamless Google Sheets workflow and scalable credit usage, Derrick can be more cost-efficient in long run; if you mainly need LinkedIn-centric outreach or broad multi-channel campaigns, HeyReach or Lemlist may offer competitive pricing for those narrower scopes.

What are the Derrick pricing differences vs Lemlist?

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Derrick offers significantly lower pricing than Lemlist, starting at zero dollars for 100 credits with no credit card required, compared to Lemlist's paid entry point. Derrick's credits roll over monthly, providing flexibility for variable prospecting needs, while Lemlist operates on a fixed monthly subscription model. Additionally, Derrick operates natively within Google Sheets with integrated AI enrichment and real-time email validation, eliminating the need for external platforms or expensive LinkedIn tools. For teams seeking cost-effective data enrichment without complex integrations, Derrick delivers more affordable per-contact pricing with greater operational simplicity than Lemlist's broader outreach platform approach.

Does Derrick replace both HeyReach and Lemlist?

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Derrick does not replace HeyReach and Lemlist; instead, it complements them by delivering native data enrichment, wide multi-channel potential, and advanced AI scoring directly in Google Sheets. HeyReach focuses on LinkedIn-to-email workflows and data delivery, while Lemlist emphasizes multi-channel campaigns and personalization. Derrick adds depth with 50+ enrichment attributes, real-time email validation, and extensive integrations, while offering flexible credits and no credit card required for the free tier. For teams needing richer lead intelligence and seamless workflow in Sheets, Derrick enhances the overall outreach stack rather than replacing these two tools.
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