Updated October 2026

Pricing analysis

LaGrowthMachine Pricing: Plans, Costs & Pricing Guide [2026]

Q: What is the price of LaGrowthMachine for a small team?

LaGrowthMachine (LGM) offers Basic at €60/identity/month (€50 billed annually; 250 leads enriched, 3 active campaigns, LinkedIn + Email), Pro at €120/identity/month (€100 billed annually; 400 leads, 6 active campaigns, +Calls), and Ultimate at €180/identity/month (€150 billed annually; 1,000 leads, unlimited campaigns, +X/Twitter). Custom plans from €150/mo with a 6-month minimum. LGM also sells in USD and GBP.

Q: Does LaGrowthMachine offer a free plan?

LGM offers a 14-day free trial with no credit card required. After that, paid plans start at €60/identity/month. There is no perpetual free tier.

Q: What is LaGrowthMachine's cheapest plan?

Basic at €60/identity/month (€50 billed annually). Each 'identity' is a LinkedIn + email sender combo - agencies running multiple client accounts pay per identity. Solo users pay €60/month for one identity.

Q: Does LaGrowthMachine include email enrichment?

Yes - LGM bundles waterfall email enrichment across multiple providers. Enrichment credits scale with tier (250 Basic, 400 Pro, 1,000 Ultimate). LGM is one of few LinkedIn outreach tools with built-in enrichment vs paying for a separate finder.

Q: How does LaGrowthMachine compare with other LinkedIn outreach tools?

LGM has built-in waterfall enrichment that Heyreach and Waalaxy lack (you'd pay separate for those). Heyreach beats LGM on agency-tier value (unlimited accounts vs LGM's per-identity pricing). Waalaxy is cheaper for solo LinkedIn-only users.

Q: How does the member vs identity system work?

One identity = one LinkedIn + email sender combo. Agencies managing 12 client accounts need 12 identities. At €60 to €180 per identity per month, this scales linearly - by contrast Heyreach's Agency tier covers up to 50 senders at a flat $749/mo.

Q: What CRM integrations are available?

HubSpot and Pipedrive are native integrations (listed under the Ultimate plan), and Salesforce goes through Zapier. Zapier/Make/n8n cover everything else. The REST API and webhooks start on the Pro plan, which is where custom enrichment pipelines become possible.

Q: Can you cancel LaGrowthMachine anytime?

Monthly plans are month-to-month - cancel anytime. Custom plans (from €150/mo) require a 6-month minimum commitment. No auto-renewal-trap pattern reported.

LaGrowthMachine pricing in a nutshell: Basic €60/identity · Pro €120/identity · Ultimate €180/identity (monthly billing; €50 / €100 / €150 billed annually) · Agency custom (6+ identities). Full tier breakdown, credit costs and hidden fees analysed below. Annual billing ≈ 2 months free.

✓ Pick LaGrowthMachine if

You run multichannel outbound (LinkedIn + Email + Calls, with X for B2B SaaS) and want it in one tool
You're an FR / EU team where LGM's local data residency + French support matters

✕ Skip if

Your volume exceeds 1K enriched leads/identity/mo - you will need to buy extra enrichment credits (Full Enrichment = 5 credits per lead) or enrich elsewhere
You're agency with 2-5 client identities - HeyReach Agency or Heyreach Growth at 5+ senders is cheaper

Price transparency 8/10

Value at small team 7/10

Hidden costs Low

↓ See pricing plans read our full Lagrowthmachine review →

Lagrowthmachine vs Derrick · price for the same credit volume

ⓘ

Heads up - Derrick is a data layer, not a sequencer. It enriches contacts (email, mobile, company, signals) in its web app (or Google Sheets, Claude, API). If you also need cold-email sequencing, dialer or CRM workflow, you'll keep your existing stack (La Growth Machine, Lemlist…) - Derrick replaces only the data-enrichment line of your Lagrowthmachine bill.

Slide to pick a monthly credit need. We pick the cheapest plan on each side that covers it.

Credits needed per month 5,000 credits

500 10k 20k 30k 40k 50k+

Lagrowthmachine

- plan $-/mo - /year

- plan €-/mo - /year

Switching to Derrick saves you €- per year

Try Derrick free → 4.5/5 on G2 · 254 upvotes on Product Hunt · 34,000+ B2B sales teams

or use it directly in

Claude

or via API

Part 1 / 9

Plans

Lagrowthmachine's 5 paid tiers, side by side

Lagrowthmachine ships 5 tiers. Per-seat pricing combined with a credit system for data lookups - the listed price is rarely the real cost.

Basic

€50/identity billed annually (2 months free) €60/identity monthly

Credits3,000 leads enriched/yr
Min seats1

LinkedIn + Email channels
250 leads enriched/month per identity
1 sending email per identity
Up to 3 active campaigns

250 leads/mo is the platform's most restrictive cap - burns fast for any real outbound. No calling, no X/Twitter. 1 sending email per identity = no inbox rotation (the Rotating Inbox starts at Pro). Most users upgrade to Pro within 60 days.

Pro

€100/identity billed annually (2 months free) €120/identity monthly

Credits4,800 leads enriched/yr
Min seats1

LinkedIn + Email + Calls (3 channels)
400 leads enriched/month per identity
5 rotating email accounts
Up to 6 active campaigns

Most popular tier per LGM. Still per-identity - 3-rep team = €360/mo. X/Twitter channel locked to Ultimate. 400 leads/mo enrichment still tight for high-volume - pairing with external enrichment (Hunter, Apollo, Derrick) is common.

Ultimate

€150/identity billed annually (2 months free) €180/identity monthly

Credits12,000 leads enriched/yr
Min seats1

LinkedIn + Email + X + Calls (4 channels)
1,000 leads enriched/month per identity
10 rotating email accounts
Unlimited active campaigns

Ultimate costs €180/identity against €120 for Pro, for 2.5× the enrichment quota (1,000 vs 400 leads/mo), the X channel, 10 rotating emails and unlimited campaigns. Pick Ultimate unless you genuinely don't need X or the volume.

Agency

Talk to Sales Custom (6+ identities min) monthly

CreditsCustom/yr
Min seats6

6-identity minimum commitment
Dedicated success manager + personalized onboarding
Exclusive agency features (client workspaces, reporting)
Volume discount on per-identity price

6-identity minimum commitment and no published price (Talk to Sales). For agencies managing 2-5 client identities, this forces a bigger commitment than needed. Below 6 identities, you stay on self-serve at the per-identity prices (€60 to €180 per month).

Custom

6-month minimum commitment From €150/mo monthly

CreditsCustom/yr
Min seats1

Custom feature flags + limit overrides
6-month minimum commit (vs monthly on self-serve)
Dedicated technical onboarding
Custom API rate limits

Sales-led. The 6-month commit is the catch - limited evaluation flexibility. Reserve for teams that genuinely need custom workflow logic.

Why these tiers exist - full plan breakdown

LaGrowthMachine pricing tiers - verified October 2026 against the vendor's own pricing page (euros per identity per month, the vendor's default currency; the vendor also sells in USD and GBP):

Plan	Price	Best for	Limits / Inclusions
Basic	€60/identity (€50/identity billed annually, 2 months free)	LinkedIn + Email channels	250 leads enriched · LinkedIn + Email channels · 250 leads enriched/month per identity
Pro	€120/identity (€100/identity billed annually, 2 months free)	LinkedIn + Email + Calls (3 channels)	400 leads enriched · LinkedIn + Email + Calls (3 channels) · 400 leads enriched/month per identity
Ultimate	€180/identity (€150/identity billed annually, 2 months free)	LinkedIn + Email + X + Calls (4 channels)	1,000 leads enriched · LinkedIn + Email + X + Calls (4 channels) · 1,000 leads enriched/month per identity
Agency	Custom (6+ identities min)	6-identity minimum commitment	Custom · 6-identity minimum commitment · Dedicated success manager + personalized onboarding
Custom	From €150/mo (6-month minimum commitment)	Custom feature flags + limit overrides	Custom · Custom feature flags + limit overrides · 6-month minimum commit (vs monthly on self-serve)

Part 2 / 9

Credits

Where Lagrowthmachine caps each plan

Lagrowthmachine bills actions in credits with non-equal costs. A 5,000-credit plan does NOT mean 5,000 lookups.

LinkedIn touch Per identity quota

Email send Per identity quota

Lead enriched (auto) Counted vs monthly cap (extra credits can be bought)

Sending emails per identity 1 / 5 rotating / 10 rotating (by tier)

X / Twitter channel Ultimate only

Read the full credit-system breakdown

How Lagrowthmachine charges per action - the credit table buyers should memorise before signing :

Action	Credits / cost
LinkedIn touch	Per identity quota
Email send	Per identity quota
Lead enriched (auto)	Counted vs monthly cap (extra credits can be bought)
Sending emails per identity	1 / 5 rotating / 10 rotating (by tier)
X / Twitter channel	Ultimate only !
CRM sync (HubSpot and Pipedrive native on Ultimate, Salesforce via Zapier)	0 ✓

The; markers are bundled / free. The; markers are the line items that compound the bill - watch these closely when sizing your plan.

Part 3 / 9

Hidden costs

Hidden costs to know before buying Lagrowthmachine

Things Lagrowthmachine's pricing page doesn't put in big type.

Per-identity, not per-seat

LGM bills per active identity (one person launching campaigns). Multi-user team management is bundled but each campaign-launcher = €60-180/mo. 3-rep team on Pro = €360/mo with monthly billing. Same model as HeyReach's per-sender approach.

Ultimate costs €180 vs €120 for Pro, for 2.5× the leads

Ultimate (€180/mo monthly, €150 annual) and Pro (€120/mo monthly, €100 annual) differ by €60 per identity on monthly billing. Ultimate gives you 1,000 leads/mo vs Pro's 400 (+ X channel + 10 rotating emails vs 5 + unlimited campaigns). Choose on volume and channels, not on the sticker price alone.

Lead enrichment is capped per plan (250-1,000/mo)

LGM enriches leads automatically when added to a campaign - counted against your monthly cap. Basic (250) blocks any serious volume. Pro (400) covers ~13 leads/day. Ultimate (1,000) covers ~33/day. Once the quota is used you can buy extra enrichment credits (Full Enrichment, a verified email plus data, is 5 credits per lead; Lead Data Enrichment is 1 credit per lead), or pair LGM with external enrichment (Hunter, Derrick, Apollo).

Agency tier = 6-identity minimum

Agency benefits (discounted plans, dedicated CSM, client workspaces) require a 6-identity minimum commitment, and the price is not published (Talk to Sales). Below that, agencies pay the self-serve per-identity rate. For 2-5 client identities, the math doesn't favor LGM vs HeyReach Agency (50 senders at $20/sender annual).

Calls / X channels require Pro+ / Ultimate

Basic is LinkedIn + Email only - no call logging, no X/Twitter. Calls unlock at Pro (€120). X/Twitter unlocks ONLY at Ultimate. If your multichannel includes calls or X, Basic is a non-starter - jump to Ultimate directly.

Read the full hidden-costs analysis

Every Lagrowthmachine buyer eventually trips over the same line items. We've mapped the 5 we see most often :

Per-identity, not per-seat

Ultimate costs €180 vs €120 for Pro, for 2.5× the leads

Lead enrichment is capped per plan (250-1,000/mo)

Agency tier = 6-identity minimum

Calls / X channels require Pro+ / Ultimate

Part 4 / 9

Compare

Lagrowthmachine vs alternatives

How Lagrowthmachine stacks against Derrick, Hunter, and the other tools we benchmarked.

See all LaGrowthMachine alternatives, ranked →

Detailed comparison + cost-per-action breakdown

Side-by-side : LaGrowthMachine tier pricing against Derrick - what each vendor charges to deliver a given monthly volume (LGM prices are euros per identity, Derrick prices are euros per account) :

Plan	Monthly price	Leads enriched or credits / month
Basic (monthly billing)	€60/mo per identity	250 leads
Basic (annual billing)	€50/mo per identity	250 leads
Pro (monthly billing)	€120/mo per identity	400 leads
Pro (annual billing)	€100/mo per identity	400 leads
Ultimate (monthly billing)	€180/mo per identity	1,000 leads
Ultimate (annual billing)	€150/mo per identity	1,000 leads
Derrick Free	Free	100 credits
Derrick Standard	€20/month	10,000 credits
Derrick Scale	€320/month	200,000 credits

The cleanest way to read this : pick your monthly volume, then compare what each vendor charges to deliver it. LGM prices per identity and caps enrichment per plan; Derrick prices per credit, with no per-seat fee.

Part 5 / 9

What's included

What's included in every Lagrowthmachine plan

Basic Plan (€60/month per identity)

Automation & Channels:

LinkedIn automation (visits, invitations, messages, AI voice notes)
Email automation (sending, follow-ups, tracking)
Import from LinkedIn (Sales Nav, lists, events)
Ready-to-use campaign templates

Enrichment & Database:

250 enriched leads/month included
Waterfall email enrichment across several providers, with 2 verification tools
Access to LGM database (27M+ companies, browse companies and build ABM queries)
24 custom fields

Team & Support:

Up to 3 identities max
3 free members included
Max 3 simultaneous active campaigns
Instant AI support + human support within 24h

Pro Plan (€120/month per identity)

Everything in Basic, plus:

Advanced Automation:

Unified Multichannel Inbox (LinkedIn + Email)
Rotating Inbox (5 emails per identity)
Custom workflows (drag & drop)
A/B testing (emails, LinkedIn messages, invitations)
Real Chat Mode (simulates natural LinkedIn conversation)
Automated Social Warming (likes, follows, visits)

Enrichment & Integrations:

400 enriched leads/month included
Import LinkedIn Intent Data (likers, commenters, event attendees)
Advanced integrations (Zapier, Make, Clay, API)
Slack notifications

Team & Limits:

Unlimited identities
25 free members included
Max 6 active campaigns
Priority support within 4h

Ultimate Plan (€180/month per identity)

Everything in Pro, plus:

Channels & Volumes:

Full Twitter/X automation
Extended Rotating Inbox (10 emails per identity)
Unlimited active campaigns

CRM & Workflows:

Native HubSpot / Pipedrive sync (messages, activities, enrichment)
Automatic CRM enrichment
Trigger workflows in your CRM
Unlimited members

Enrichment & Support:

1,000 enriched leads/month included
Priority support within 2h
Dedicated Account Manager (from 4 identities)
Personal Outreach Strategist (from 4 identities)

Part 6 / 9

The verdict

Should you buy Lagrowthmachine? Our verdict

Pick LaGrowthMachine if…

You run multichannel outbound (LinkedIn + Email + Calls, with X for B2B SaaS) and want it in one tool
You're an FR / EU team where LGM's local data residency + French support matters
You want per-identity pricing with bundled enrichment for under-volume outbound (< 1K leads/identity/mo)

Skip LaGrowthMachine if…

Your volume exceeds 1K enriched leads/identity/mo - you will need to buy extra enrichment credits (Full Enrichment = 5 credits per lead) or enrich elsewhere
You're agency with 2-5 client identities - HeyReach Agency or Heyreach Growth at 5+ senders is cheaper
You need more than a company-level database for net-new prospecting - LGM's built-in 27M+ company database lets you browse companies and build ABM queries, but enrichment is capped per plan

Pick Derrick instead if…

You need to enrich large lead lists in Google Sheets before pushing to LGM campaigns - from €20/month for 10,000 credits a month
You want phone + tech stack + company data alongside email enrichment without separate Hunter/Apollo subscription
Your team wants the data layer in a web app with nothing to install, or in Sheets, Claude and the API

Try Derrick free →

Lagrowthmachine earns its place when :
- You run multichannel outbound (LinkedIn + Email + Calls, with X for B2B SaaS) and want it in one tool
- You're an FR / EU team where LGM's local data residency + French support matters
- You want per-identity pricing with bundled enrichment for under-volume outbound (< 1K leads/identity/mo)

It doesn't earn its place when :
- Your volume exceeds 1K enriched leads/identity/mo - you will need to buy extra enrichment credits (Full Enrichment = 5 credits per lead) or enrich elsewhere
- You're agency with 2-5 client identities - HeyReach Agency or Heyreach Growth at 5+ senders is cheaper
- You need more than a company-level database for net-new prospecting - LGM's built-in 27M+ company database lets you browse companies and build ABM queries, but enrichment is capped per plan

Why teams pick Derrick instead :
- You need to enrich large lead lists in Google Sheets before pushing to LGM campaigns - from €20/month for 10,000 credits a month
- You want phone + tech stack + company data alongside email enrichment without separate Hunter/Apollo subscription
- Your team wants the data layer in a web app with nothing to install, or in Sheets, Claude and the API

derrick •

Switch from Lagrowthmachine to Derrick

Web app: import a list or paste LinkedIn URLs, nothing to install
Free plan: 100 credits every month, no credit card
Also in Google Sheets, in Claude (MCP) and via the API
Native LinkedIn and Sales Navigator import

Try the app free

or use it in

Google Sheets

Claude

API

No credit card · No contract

Part 7 / 9

Switch to Derrick

How to switch from Lagrowthmachine to Derrick in 3 steps

Derrick is a web app: nothing to install, no credit card, 100 free credits every month.

Open the Derrick web app

Import your Lagrowthmachine list

Upload the CSV you exported from Lagrowthmachine, paste LinkedIn URLs, or import from LinkedIn Sales Navigator. The same actions also run in Google Sheets, in Claude (MCP) and via the API.

Enrich your list with one click

Pick the column to enrich and the data you need: emails, phone numbers, LinkedIn data, company info, tech stack. Derrick fills the columns, and the email and phone finders only charge for what they find.

What is the price of LaGrowthMachine for a small team?

LaGrowthMachine (LGM) offers Basic at €60/identity/month (€50 billed annually; 250 leads enriched, 3 active campaigns, LinkedIn + Email), Pro at €120/identity/month (€100 billed annually; 400 leads, 6 active campaigns, +Calls), and Ultimate at €180/identity/month (€150 billed annually; 1,000 leads, unlimited campaigns, +X/Twitter). Custom plans from €150/mo with a 6-month minimum. LGM also sells in USD and GBP.

Does LaGrowthMachine offer a free plan?

LGM offers a 14-day free trial with no credit card required. After that, paid plans start at €60/identity/month. There is no perpetual free tier.

What is LaGrowthMachine's cheapest plan?

Basic at €60/identity/month (€50 billed annually). Each 'identity' is a LinkedIn + email sender combo - agencies running multiple client accounts pay per identity. Solo users pay €60/month for one identity.

Does LaGrowthMachine include email enrichment?

Yes - LGM bundles waterfall email enrichment across multiple providers. Enrichment credits scale with tier (250 Basic, 400 Pro, 1,000 Ultimate). LGM is one of few LinkedIn outreach tools with built-in enrichment vs paying for a separate finder.

How does LaGrowthMachine compare with other LinkedIn outreach tools?

LGM has built-in waterfall enrichment that Heyreach and Waalaxy lack (you'd pay separate for those). Heyreach beats LGM on agency-tier value (unlimited accounts vs LGM's per-identity pricing). Waalaxy is cheaper for solo LinkedIn-only users.

How does the member vs identity system work?

One identity = one LinkedIn + email sender combo. Agencies managing 12 client accounts need 12 identities. At €60 to €180 per identity per month, this scales linearly - by contrast Heyreach's Agency tier covers up to 50 senders at a flat $749/mo.

What CRM integrations are available?

HubSpot and Pipedrive are native integrations (listed under the Ultimate plan), and Salesforce goes through Zapier. Zapier/Make/n8n cover everything else. The REST API and webhooks start on the Pro plan, which is where custom enrichment pipelines become possible.

Can you cancel LaGrowthMachine anytime?

Monthly plans are month-to-month - cancel anytime. Custom plans (from €150/mo) require a 6-month minimum commitment. No auto-renewal-trap pattern reported.

Part 8 / 9

Keep exploring

Other Multichannel Sequencer pricing breakdowns

Comparing options? These are the other multichannel sequencer tools we've torn down at the same depth - real per-credit cost, hidden fees, plan calculators.