Leadfeeder Pricing 2026: Plans, Real Costs & What Scales Fast

Leadfeeder has a transparent pricing page: one free plan, one paid plan that scales with volume, billed per identified company. But there are several things the pricing table doesn’t surface upfront — notably that it’s billed per website, that contact enrichment is heavily limited, and that traffic spikes can push you into higher tiers unexpectedly.

This guide breaks down exactly what Leadfeeder costs in 2026, what you get at each tier, what you don’t, and how to build a complete identification + enrichment workflow at a controlled budget.

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What Is Leadfeeder in 2026?

Leadfeeder is a website visitor identification tool, now operating as part of Dealfront — the company formed by the 2022 merger of Leadfeeder and German sales intelligence platform Echobot. The core product remains unchanged: it identifies which companies visit your website by mapping IP addresses to a proprietary company database, even when those visitors never fill out a form.

What Leadfeeder tells you:

• Which company visited your site
• Which pages they viewed and for how long
• How frequently they return
• Firmographic context: industry, company size, estimated revenue, location

What Leadfeeder does not tell you:

• Who specifically at that company visited (individual visitor identification)
• Their email address or phone number (beyond 25 free monthly credits)

That individual-level gap is the most common source of friction for sales teams evaluating the tool — and the reason Leadfeeder works best as the first step in a workflow, not the complete solution.

Leadfeeder Pricing Plans: The Full Table

Leadfeeder’s pricing is usage-based: one free plan and one paid plan whose price scales with the number of unique companies identified each month.

Annual billing delivers approximately a 40% discount and is charged 12 months upfront. Monthly plans can be cancelled before the next billing period. Leadfeeder is headquartered in Finland and displays pricing in euros; USD-equivalent pricing is broadly similar at current exchange rates.

Key mechanic to understand: Leadfeeder counts each company once per month regardless of how many times they visit. If “Acme Corp” visits your site 30 times in March, it counts as 1 company against your monthly quota. The system also automatically filters out ISPs, bots, and residential traffic — only visits from real companies count.

The Pricing Trap: How Costs Scale With Traffic

On paper, €99/month for 50 identified companies looks very reasonable. In practice, your identified company count is a function of your B2B traffic volume — which you don’t fully control.

A rough benchmark from Leadfeeder’s own data: approximately 25–35% of B2B website visits result in a successfully identified company. That means:

For high-traffic B2B sites, this scaling can be sharp. A company that runs a content marketing program and grows organic traffic from 1,000 to 5,000 visitors per month could see their Leadfeeder bill jump from €299 to €419/month with no change in pricing policy.

The advice: before signing an annual contract, run the 14-day free trial and check how many companies Leadfeeder actually identifies on your site against the tier you’re considering.

The Critical Billing Detail: Per Website, Not Per Account

This is the most under-discussed aspect of Leadfeeder pricing, and the one that most frequently surprises agencies and multi-site businesses.

Each website requires its own separate subscription. One Leadfeeder account can monitor multiple websites, but the plan price multiplies by the number of sites.

For a business with 3 websites each generating 500 identified companies per month:

• 3 × €299/month (annual) = €897/month = €10,764/year

For an agency managing 10 client websites at even modest traffic levels, this per-site model makes Leadfeeder prohibitively expensive unless those costs are passed through to clients.

What’s Actually Included in the Paid Plan

Identification & analytics:

• All identified companies (no monthly cap, scales with subscription tier)
• Unlimited data retention (vs 7-day limit on Free)
• Pages visited, session duration, visit frequency per company
• Firmographic enrichment: industry, size, revenue range, location, tech stack signals
• Lead scoring based on behavioral engagement (pages viewed, recurrence, ICP match)
• Custom feeds and filters by industry, size, geography, behavior
• Marketing source attribution (which campaigns or channels drove identified visits)

Contact enrichment:

• 25 free credits per month to reveal employee emails and phone numbers
• Additional credits available for purchase (pricing not public — contact sales)
• Individual contact identification is not automatic: you manually select which employees to reveal

Integrations:

• CRM: Salesforce, HubSpot, Pipedrive, Microsoft Dynamics (bidirectional sync)
• Marketing automation: Mailchimp, ActiveCampaign
• Notifications: Slack (real-time alerts for high-scoring visits)
• Analytics: Google Analytics, Google Ads (campaign tracking)

GDPR compliance:

• Fully GDPR compliant; data hosted in the EU
• Identifies companies, not individuals — by design, to comply with EU privacy law
• Recommended to disclose Leadfeeder use in your privacy policy alongside analytics tools

The 25 Credits Gap: Why You Need a Complementary Tool

The paid plan’s 25 monthly contact credits are the clearest illustration of where Leadfeeder’s scope ends. For a plan identifying 500 companies per month, 25 credits covers 5% of the identified accounts — assuming one contact per company. For any sales team doing systematic outreach, this quota runs out in a single prospecting session.

Options for bridging the gap:

1. Buy additional Leadfeeder credits — pricing is not public and requires a sales conversation. Based on user reports, unit costs are high relative to dedicated enrichment tools.

2. Export to a dedicated enrichment tool — the approach most teams use at scale. Once you have the company list from Leadfeeder, tools like Derrick can find decision-maker emails, phones, and LinkedIn profiles for those specific companies at significantly lower per-contact cost.

The second approach has an additional advantage: you’re enriching targeted, high-intent companies (those who already visited your site), so enrichment credits are spent on warm accounts rather than cold lists.

Real Workflow: Leadfeeder + Derrick for Complete Intent-to-Contact

Here’s how to build a complete identification → enrichment → outreach pipeline using both tools:

Step 1 — Identify high-intent companies (Leadfeeder)

Leadfeeder detects companies visiting your site and scores them based on behavior. Filter to your ICP by industry, size, and geography. Set alerts for accounts that view pricing pages, case studies, or product pages — the strongest engagement signals.

Step 2 — Enrich decision-maker contacts (Derrick in Google Sheets)

Export your qualified company list from Leadfeeder. Import into Google Sheets and run Derrick’s enrichment to find:

• Decision-maker LinkedIn profiles (1 credit each)
• Verified professional emails via Lead Email Finder (5 credits each)
• Company technology stack via Website Tech Lookup — useful for tech-qualified outreach
• Traffic and audience context via SimilarWeb Insights

Step 3 — Personalize and reach out

Contact decision-makers with messaging referencing their engagement (e.g., “I saw your team visited our pricing page three times this week”). The combination of intent signal + verified contact + firmographic context produces significantly higher reply rates than cold outreach alone.

Cost model for 200 identified companies/month:

Cost Per Identified Company: What You’re Really Paying

A useful metric for benchmarking Leadfeeder against alternatives is the cost per identified company at each tier:

The per-company cost drops sharply at higher volumes, which is typical for usage-based pricing. For small teams, the €1–2 per identified company on the entry tiers is notable — especially when you factor in that those companies still need contact enrichment before they’re actionable leads.

Leadfeeder Free Plan: What You Actually Get

The free plan is a useful evaluation tool and a viable option for very low-traffic sites. Its real limitations:

• 7-day data retention only — historical analysis is impossible; you’re flying blind on trends
• 100 company cap — manageable for micro-businesses, but most B2B sites that justify a tool like this will exceed it quickly
• No CRM integration — manual only
• No contact enrichment — the 25 free credits are a paid plan feature
• Still unlimited users — the one genuine strength of the free tier

The 14-day paid trial (no credit card required) is more useful for evaluation. It gives full access to all paid features and auto-downgrades to Free at the end with no charge.

Leadfeeder + Dealfront: The Broader Context

Since the Leadfeeder-Echobot merger in 2022, the parent company Dealfront has positioned itself as a modular European go-to-market platform. Leadfeeder is now one of five modules:

• Web Visitors (Leadfeeder) — website visitor identification (publicly priced)
• Target — B2B prospecting database (custom pricing)
• Promote — IP-based B2B display advertising (CPM-based)
• Engage — sales engagement (custom pricing)
• Connect — contact data (custom pricing)

For teams that only need visitor identification, buying Leadfeeder standalone via dealfront.com/pricing-web-visitors/ is the most cost-effective path. Full Dealfront platform bundles are enterprise-priced, with industry estimates placing useful setups at $1,500–3,750/month before execution tools.

To Retain

• Leadfeeder’s paid plan starts at €99/month (annual) for 50 identified companies, scaling to €1,199/month for 40,000.
• Annual billing saves ~40% — worth committing to if you’ve validated the volume via trial.
• Pricing is per website — agencies or multi-site businesses multiply costs accordingly.
• The free plan’s 7-day data retention makes it unsuitable for trend analysis; use the 14-day paid trial to properly evaluate.
• 25 free contact credits per month is insufficient for any systematic outreach — plan for a complementary enrichment tool.
• Leadfeeder identifies companies, not individuals; GDPR design constraints are why.
• For high-traffic B2B sites, unexpected traffic spikes can push you into a higher pricing tier mid-period.

Conclusion: Is Leadfeeder Worth the Price?

Leadfeeder is a well-built, GDPR-compliant tool for exactly one job: identifying which companies visit your B2B website. For sales and marketing teams that generate meaningful B2B traffic but struggle to convert anonymous visitors into pipeline, the intent signal it provides is genuinely valuable — especially when combined with behavioral lead scoring to prioritize the most engaged accounts.

The pricing is reasonable for moderate-traffic sites (up to ~500 identified companies/month at €299/month annually). It scales steeply for high-traffic sites, and the per-site billing model makes it expensive for agencies.

Where most teams underestimate the total cost is the contact enrichment gap. Leadfeeder tells you who visited — but 25 free credits per month won’t get your team in front of those decision-makers at any real volume. The practical solution is pairing it with a dedicated B2B data enrichment tool to convert identified companies into workable contacts.

Turn Leadfeeder companies into actionable contacts

Import your Leadfeeder export into Google Sheets and enrich decision-maker emails, phones and LinkedIn profiles with Derrick — from $9/month with unlimited credit rollover.

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FAQ

How much does Leadfeeder cost per month? Paid plans start at €99/month billed annually (€165/month on monthly billing) for up to 50 identified companies. Pricing scales with identified company volume, reaching €1,199/month annually (€1,999/month monthly) for 20,001–40,000 companies. Annual billing saves approximately 40%.

Does Leadfeeder have a free plan? Yes. The free plan identifies up to 100 companies per month with 7-day data retention and unlimited users. It’s a useful starting point for low-traffic sites, but the 7-day history limit and absence of CRM integration make it unsuitable for teams running regular prospecting workflows.

How does Leadfeeder count companies? Leadfeeder counts each company once per month regardless of visit frequency. A company that visits 20 times in a month uses 1 unit of your monthly quota. ISPs, bots, and residential traffic are filtered automatically.

Is Leadfeeder priced per website or per account? Per website. You can monitor multiple websites from one Leadfeeder account, but each website requires its own subscription at the tier corresponding to that site’s identified company volume. Agencies or businesses with multiple sites pay per site.

Does Leadfeeder provide contact emails and phone numbers? The paid plan includes 25 free credits per month to reveal individual employee contacts. Beyond that, additional credits require a sales conversation. For systematic contact enrichment at scale, most teams use a dedicated tool alongside Leadfeeder.

How long is the Leadfeeder free trial? 14 days, with access to all paid plan features. No credit card required. At the end of the trial, accounts automatically downgrade to the free plan (100 companies, 7-day retention) unless a paid subscription was purchased during the trial.

What’s the difference between Leadfeeder and Dealfront? Leadfeeder is the website visitor identification module within Dealfront’s broader platform. Dealfront was formed by the 2022 merger of Leadfeeder and Echobot. Leadfeeder can be purchased as a standalone product with public pricing; the full Dealfront suite (including sales intelligence and prospecting databases) is custom-priced for enterprise buyers.

Article updated January 2026. Leadfeeder/Dealfront pricing based on official dealfront.com/pricing-web-visitors/ and help.dealfront.com documentation. Competitor pricing based on their respective public pricing pages. User feedback sourced from G2, Capterra, and SalesHive.