B2B data enrichment is the process of taking incomplete prospect or account records - usually a name, an email or a LinkedIn URL - and resolving the missing fields by querying one or more data providers. The enriched record then feeds personalised outreach, ICP scoring, CRM hygiene and reporting workflows that would be too slow to run manually at scale.

A modern enrichment stack covers four data classes: contact data (work email, mobile, direct dial), firmographic data (company name, headcount, industry, country), technographic data (the SaaS the account runs on its public site), and intent data (signals that the account is actively researching a solution). Together these classes turn a 1-field record into a 30-50-field buyer profile that a sales rep can act on immediately.

For B2B teams operating at 1 000+ accounts, manual enrichment is simply not viable. An SDR Googling each prospect's email + LinkedIn + phone burns 30-60% of their day on a task that automates cleanly. The economic case for enrichment isn't subtle: at $50 per SDR-hour, an enrichment subscription paying for itself after the first month is the norm, not the exception.

Where Derrick differs from other enrichment platforms is the surface: instead of forcing teams into a standalone web app + CSV exports, Derrick lives natively inside Google Sheets (with parallel access via REST API and MCP server for Claude / ChatGPT). The data is enriched into the sheet your team already lives in. No new tool to learn, no integration overhead, no waiting on RevOps to build the pipeline.

Why 31,000+ teams choose Derrick for data enrichment

Four concrete differences that show up on the credit bill, not just on the marketing page.

Native to Google Sheets

Derrick installs as a Sheets add-on. Your team enriches in the spreadsheet they already use - no CSV exports, no separate dashboard, no learning curve. Setup time : 30 seconds.

REST API + MCP server

When you outgrow Sheets, the same enrichment is available via REST API and MCP - so Claude and ChatGPT can drive enrichment for you in a chat. One credit pool, three surfaces.

10-source waterfall

Hit-rates that beat single-source tools by 20-40 % because Derrick chains 10+ data providers in a waterfall. The first source that returns a confident match wins; failed rows don't burn full credits.

3-10× cheaper than enterprise databases

Free forever with 100 credits/month, paid plans from €9/month for 4 000 credits. Credits roll over month-to-month. No annual contract, no per-seat pricing, no minimum.

Frequently asked questions about data enrichment

What is B2B data enrichment?

B2B data enrichment is the process of taking incomplete prospect or account records - usually a name, an email or a LinkedIn URL - and resolving the missing fields (phone numbers, job titles, firmographics, intent signals, tech stack) by querying one or more data providers. The enriched record then feeds personalised outreach, ICP scoring, CRM hygiene and reporting workflows that would be too slow to run manually.

Why do sales teams need data enrichment?

Without enrichment, an SDR spends 30-60% of their day Googling "[name] [company] email" patterns, hand-resolving LinkedIn URLs, and verifying phone numbers row by row. Enrichment automates the field-resolution step so reps spend their time on outreach + qualification instead of data-entry. Teams that automate enrichment ship 3-10× more pipeline per rep at the same headcount.

How does Derrick's data enrichment work?

Derrick installs as a Google Sheets add-on (it also ships a REST API and an MCP server for Claude/ChatGPT). You select the column with your input data - names, emails, LinkedIn URLs, company names, websites - and Derrick runs a 10-source enrichment waterfall. The output is written back into the sheet in seconds, with credit accounting per row and partial-credit refunds when a row can't be resolved.

Is Derrick's data enrichment GDPR-compliant?

Yes. Derrick only enriches public data, never stores personal records beyond the duration of the lookup, and supports full deletion on request. The Google Sheets add-on runs inside Google's OAuth-protected environment, so your sheet stays private to your account. The data sources Derrick aggregates are themselves GDPR-compliant providers.

How much does data enrichment cost with Derrick?

Free forever - 100 credits per month, no credit card required. Paid plans start at €9/month for 4,000 credits, scaling to €175/month for 100,000 credits. Credits roll over month-to-month so unused enrichment volume isn't lost. Most B2B teams sit on the €9/month tier; only the highest-volume revenue ops teams need the larger plans.

What can I enrich with Derrick?

192 distinct enrichment workflows covering 47 unique output fields: phone numbers (direct + mobile + company), email addresses (lead + company), LinkedIn URLs (profile + company), full names, job titles, headcount, industry, country, founded year, funding rounds, tech stack, and 30+ more. Inputs supported: full name, lead email, company contact email, LinkedIn profile URL, LinkedIn company URL, company name, company website. See all 192 workflows below.

Start enriching your sheet in 30 seconds

Free for 100 credits/month. No credit card. Cancel from inside Google Sheets if it doesn't fit.

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Company and Lead Data Enrichmentby Derrick

Most-searched workflows this quarter

Find Company Phone Numbers from Names (Bulk, Google Sheets)

Find Phone Numbers from LinkedIn Profile URLs

Find LinkedIn Profile URL from Full Name

Find LinkedIn Company URL from Company Name

Find Company Website from Company Name

Find Phone Number from Full Name

Find Company Employee Count from LinkedIn Profile URL

Find Full Name from LinkedIn Profile URL

Find LinkedIn Profile URL from Lead Email

Find Company Employee Count from Company Name

Find Company Founded Year from Company Name

Find Lead Email from LinkedIn Profile URL

All Data Enrichment Workflows

Find Company Phone Numbers from Names (Bulk, Google Sheets)

Find Phone Numbers from LinkedIn Profile URLs

Find LinkedIn Profile URL from Full Name

Find LinkedIn Company URL from Company Name

Find Company Website from Company Name

Find Phone Number from Full Name

Find Company Employee Count from LinkedIn Profile URL

Find Full Name from LinkedIn Profile URL

Find LinkedIn Profile URL from Lead Email

Find Company Employee Count from Company Name

Find Company Founded Year from Company Name

Find Lead Email from LinkedIn Profile URL

Find Company Followers Count from LinkedIn Profile URL

Find Company Industry from LinkedIn Company URL

Find Jobtitle from Full Name

Find Company Country from Company Name

Find Company Phone Number from LinkedIn Profile URL

Find Lead Summary from LinkedIn Profile URL

Find Company Phone Number from Full Name

Find Company Name from Company Contact Email

Find Company LinkedIn Id from LinkedIn Company URL

Find Company Founded Year from LinkedIn Profile URL

Find Company Funding Rounds from Company Name

Find Company LinkedIn Id from LinkedIn Profile URL

Find Lead Email from Full Name

Find Phone Number from Lead Email

Find Company Phone Number from Lead Email

Find Company Phone Number from Company Website

Find Company Phone Number from LinkedIn Company URL

Find Valid Email from Lead Email

Find Company Phone Number from Company Contact Email

Find Company Contact Email from Company Name

Find Company Contact Email from Company Website

Find LinkedIn Company URL from Full Name

Find LinkedIn Company URL from Lead Email

Find LinkedIn Company URL from LinkedIn Profile URL

Find Company Website from Full Name

Find LinkedIn Company URL from Company Website

Find LinkedIn Company URL from Company Contact Email

Find Company Website from LinkedIn Profile URL

Find Company Website from LinkedIn Company URL

Find Company Website from Company Contact Email

Find Company Funding Rounds from Full Name

Find Company Funding Rounds from Lead Email

Find Company Last Funding Money Raised from Full Name

Find Company Funding Rounds from LinkedIn Profile URL

Find Company Last Funding Money Raised from Lead Email

Find Company Employee Count from Full Name

Find Company Funding Rounds from Company Website

Find Company Last Funding Money Raised from LinkedIn Profile URL

Find Company Funding Rounds from LinkedIn Company URL

Find Company Last Funding Money Raised from Company Name

Find Company Employee Count from Lead Email

Find Company Funding Rounds from Company Contact Email

Find Company Last Funding Money Raised from Company Website

Find Company Last Funding Money Raised from LinkedIn Company URL

Find Company Last Funding Money Raised from Company Contact Email

Find Company Employee Count from Company Website

Find Company Employee Count from LinkedIn Company URL

Find Company CRM from Company Name

Find Company Employee Count from Company Contact Email

Find Company CRM from Company Website

Find Company CRM from LinkedIn Company URL

Find Company Tech Website from Company Name

Find Company Tech Website from Company Website

Company and Lead Data Enrichment
by Derrick