TL;DR – Breeze Intelligence Pricing
- 100 credits plan: $45/month (annual), $50/month (monthly)
- 1,000 credits plan: ~$450/month (estimated)
- 10,000 credits plan: ~$4,500/month (estimated)
- Model: Credit-based system (1 credit = 1 record enrichment)
- Key points: Requires HubSpot subscription (minimum $15/month), credits expire every 30 days (no rollover), pricing not transparent beyond 100 credits
- Cost per credit: $0.45/credit (100 plan)
💡 Breeze Intelligence too expensive for your use case? Derrick offers data enrichment starting at $10/month with 4,000 credits ($0.0025/credit), 180x cheaper, with unlimited credit rollover and no third-party subscription required. Try it free →
What is Breeze Intelligence?
Breeze Intelligence is the new identity of Clearbit, the B2B data enrichment tool acquired by HubSpot in 2026. Integrated into HubSpot’s AI ecosystem under the “Breeze” brand, this tool enables automatic CRM data enrichment, website visitor identification, and conversion form optimization.
Breeze Intelligence is part of the HubSpot AI “Breeze” suite, which includes:
- Breeze Copilot: Conversational AI assistant for content creation and automation
- Breeze Agents: AI-powered tools for task automation (prospecting, social media, customer service)
- Breeze Intelligence: Data enrichment and analysis engine (focus of this article)
The platform primarily targets marketing and sales teams already using HubSpot, looking to improve their CRM data quality and website form conversion rates.
No HubSpot required
annual billing
$300/mo
Main Features of Breeze Intelligence
Data Enrichment: Automatic enrichment of contact and company profiles with over 200 million profiles in HubSpot’s database (industry, company size, revenue, location).
Form Shortening: Website form optimization by auto-filling known fields, reducing friction for visitors and increasing conversion rates.
Buyer Intent Tracking: Anonymous website visitor identification and buying intent signal detection based on browsing behavior (pages visited, time spent).
Continuous Enrichment: Automatic and continuous CRM data updates (available only on higher credit packs).
Important Limitations
Unlike comprehensive enrichment tools, Breeze Intelligence has significant restrictions:
- No phone numbers: The tool doesn’t provide direct numbers
- No direct emails: Only enriches contacts that already have an email address in the CRM
- No real-time engagement features: No AI chat or direct interaction tools
- HubSpot dependency: Works exclusively within the HubSpot ecosystem
Breeze Intelligence Pricing Plans
Breeze Intelligence pricing uses a credit system where each enrichment action consumes 1 credit. The total cost breaks down into two distinct parts:
Cost 1: HubSpot Subscription (Required)
Breeze Intelligence doesn’t work standalone. It requires a HubSpot platform subscription:
| HubSpot Plan | Price/month | Users included | Notes |
|---|---|---|---|
| Starter Customer Platform | $15/month | 1 user | After first-year promotion |
| Professional Customer Platform | $1,170/month | 6 users | +$45/additional user |
| Enterprise Customer Platform | $4,135/month | 8 users | +$75/additional user |
💡 Most companies using Breeze Intelligence are on Professional or Enterprise plans, bringing the base cost well above $1,000/month before even purchasing credits.
Cost 2: Breeze Intelligence Credits
Credits are sold in monthly packs:
| Pack | Price/month (annual) | Price/month (monthly) | Price/credit | Rollover |
|---|---|---|---|---|
| 100 credits | $45 | $50 | $0.45 | ❌ No |
| 1,000 credits | ~$450* | ~$500* | ~$0.45* | ❌ No |
| 10,000 credits | ~$4,500* | ~$5,000* | ~$0.45* | ❌ No |
*Estimates based on user reports and analysis articles (sources: Cognism, eesel AI, Warmly). HubSpot doesn’t publicly publish prices for packs beyond 100 credits.
⚠️ Critical: Breeze Intelligence credits expire every 30 days. There’s no rollover from one month to the next, unlike many competitors offering this flexibility.
Real Minimum Total Cost
To use Breeze Intelligence, here’s the absolute minimum cost:
Minimum configuration:
- HubSpot Starter: $15/month
- Breeze Intelligence 100 credits: $45/month
- Total: $60/month for 100 enrichments/month maximum
Typical configuration (average company):
- HubSpot Professional: $1,170/month
- Breeze Intelligence 1,000 credits: ~$450/month
- Total: ~$1,620/month for 1,000 enrichments/month
Credit Billing Policy
According to HubSpot documentation, billing works as follows:
- 1 credit consumed for each record enrichment (contact or company)
- No credit consumed if you re-enrich a record already enriched during the current period
- Auto-upgrade by default: If you exceed your monthly limit, HubSpot automatically upgrades you to the next tier for the remainder of your contract (surprise billing risk)
- Pay-as-you-go option: Available but must be manually activated to avoid auto-upgrades
💡 Automatic auto-upgrade can turn one exceptional month into an annual surcharge. A company exceeding credits by 10% in a single month could be billed for the higher tier for 12 months.
Cost Per Action Analysis: What’s the Real Price of Breeze Intelligence?
The credit model may seem simple, but the real cost per action reveals significant figures. Here’s a detailed analysis:
Cost per enrichment (basic action)
| Tool | Plan | Credits consumed | Cost per enrichment | Rollover | Third-party subscription |
|---|---|---|---|---|---|
| Breeze Intelligence | 100 credits | 1 | $0.45 | ❌ No | ✅ HubSpot required |
| Breeze Intelligence | 1,000 credits | 1 | ~$0.45* | ❌ No | ✅ HubSpot required |
| Derrick | SMALL | 1 | $0.0025 | ✅ Yes | ❌ Standalone |
| Derrick | SMALL+ | 1 | $0.0022 | ✅ Yes | ❌ Standalone |
*Estimate based on observed price/credit ratio
Cost ratio: For basic LinkedIn enrichment, Breeze Intelligence costs ~180x more than Derrick SMALL ($0.45 vs $0.0025).
Real scenario: Enrich 500 contacts/month
Need: Enrich 500 company profiles per month (industry, size, location)
With Breeze Intelligence:
- Credits needed: 500 × 1 = 500 credits
- Pack required: 1,000 credits (~$450/month)
- HubSpot cost: $1,170/month minimum (Professional)
- Total cost: ~$1,620/month
- Cost per enrichment: $3.24/action
- Lost credits: 500 credits/month (expiration)
With Derrick SMALL:
- Credits needed: 500 × 1 = 500 credits
- Plan required: SMALL (4,000 credits/month)
- Total cost: $10/month
- Cost per enrichment: $0.02/action
- Remaining credits: 3,500 rolled over to next month
Savings: $1,610/month | $19,320/year | Derrick is 162x cheaper for this use case.
Real scenario: Complete prospecting workflow
Need: LinkedIn enrichment + Email + Phone for 200 leads/month
Breeze Intelligence limitations:
- ❌ Doesn’t provide direct emails: Only enriches contacts that already have an email
- ❌ Doesn’t provide phone numbers: Feature not available
- ✅ Company data enrichment: 200 × 1 credit = 200 credits
With Breeze Intelligence (company enrichment only):
- Credits needed: 200
- Pack required: 1,000 credits (~$450/month)
- HubSpot cost: $1,170/month (Professional)
- Total cost: ~$1,620/month
- Missing features: Email finding and phone finding not available → requires another tool
With Derrick MEDIUM (complete workflow):
- LinkedIn enrichment: 200 × 1 = 200 credits
- Email finder: 200 × 5 = 1,000 credits
- Phone finder: 200 × 150 = 30,000 credits
- Total credits needed: 31,200
- Optimal plan: LARGE (100,000 credits/month) = $195/month
- Or: MEDIUM (25,000 credits/month) = $53/month + accumulate via rollover
- Cost with LARGE: $195/month
Savings: ~$1,425/month | $17,100/year | Derrick is 8.3x cheaper AND provides email + phone that Breeze doesn’t have.
Summary table: Cost per use case
| Use case | Breeze Intelligence | Derrick | Savings | Ratio |
|---|---|---|---|---|
| 100 enrichments/month | $60/month | $10/month | $50/month | 6x |
| 500 enrichments/month | ~$1,620/month | $10/month | $1,610/month | 162x |
| 2,000 enrichments/month | ~$1,620/month | $22/month | $1,598/month | 74x |
| 10,000 enrichments/month | ~$5,770/month | $195/month | $5,575/month | 30x |
💡 These calculations only include enrichment costs. For complete workflows including email finding and phone finding, Derrick offers a complete solution while Breeze Intelligence requires additional third-party tools.
What’s Included in Breeze Intelligence
Features Available with Credits
Data Enrichment (1 credit per record)
- Automatic company profile enrichment (200M+ profiles)
- Enriched fields: industry, company size, revenue, location, technology used
- Works on new contacts and existing contact updates
- Native HubSpot CRM integration
Form Shortening (1 credit per conversion)
- Intelligent website form auto-fill
- Reduced friction for visitors (fewer fields to fill)
- Increased form conversion rates
- Works even for visitors unknown to CRM
Buyer Intent Tracking (included, consumes credits based on usage)
- Anonymous visitor identification via reverse-IP lookup
- Navigation behavior tracking (pages visited, time spent)
- Automatic buying intent signal scoring
- Alerts on high-intent accounts
Continuous Enrichment (available on 1,000+ credit packs)
- Automatic and continuous CRM data updates
- Periodic company profile refresh
- Organizational change detection
Important Limitations
No direct contact data:
- ❌ No phone numbers provided
- ❌ No direct emails (only enriches contacts with existing email)
- ✅ Only firmographic data (company)
Closed ecosystem:
- Works exclusively within HubSpot (no external API or native CSV export)
- Requires HubSpot Customer Platform subscription
- No integration with other CRMs without going through HubSpot
Variable data quality: According to user feedback on G2 and Reddit, enrichment quality can be inconsistent, sometimes with data identical to what HubSpot’s “Company Insights” (free feature) previously provided.
Differences by Credit Level
| Feature | 100 credits | 1,000 credits | 10,000 credits |
|---|---|---|---|
| Basic data enrichment | ✅ | ✅ | ✅ |
| Form shortening | ✅ | ✅ | ✅ |
| Buyer intent tracking | ✅ | ✅ | ✅ |
| Continuous enrichment | ❌ | ✅ | ✅ |
| Priority support | ❌ | ✅ | ✅ |
| Dedicated account manager | ❌ | ❌ | ✅ |
💡 Continuous enrichment, a key feature for maintaining data freshness, is only available starting at the 1,000 credit pack (~$450/month + HubSpot subscription), making the 100 credit offering very limited in practice.
Understanding Breeze Intelligence Credit Model
Transition from Clearbit
In September 2026, HubSpot migrated old “Breeze Intelligence Credits” to a unified “HubSpot Credits” system used across the entire Breeze ecosystem (Agents, Intelligence, AI Workflows).
Automatic migration completed:
- Users with Breeze Intelligence Credits → HubSpot Credits (variable ratio based on HubSpot edition)
- Example: 200 Breeze Credits (2 × 100) → 6,000 HubSpot Credits
- New unified pricing for all Breeze services
Actions That Consume Credits
1 credit is consumed for each:
- Manual enrichment of a contact or company
- Automatic enrichment via form shortening (new form submission)
- Bulk enrichment
- Update via continuous enrichment (first enrichments only)
0 credits consumed for:
- Re-enrichment of a contact already enriched in current period
- Viewing existing enriched data
- Exports of already enriched data
Expiration and Renewal
⚠️ Critical rule: Breeze Intelligence credits expire every 30 days aligned with subscription date.
Unlike tools like Derrick which offers unlimited credit rollover, Breeze Intelligence doesn’t retain any credits from one month to the next.
Concrete example:
- You buy 1,000 credits on January 1st
- You use 600 credits in January
- On February 1st: 400 credits lost, reset to 1,000 new credits
- Financial loss: ~$180 of unused credits
This strict expiration policy particularly impacts:
- Companies with seasonal activity
- Teams with irregular prospecting peaks
- Startups testing different volumes before scaling
💡 An alternative like Derrick, with unlimited rollover on paid plans, allows accumulating credits during quiet months to use during activity peaks, without waste.
Cost Comparison: Breeze Intelligence vs Alternatives
Comparison table: B2B data enrichment
| Tool | Entry plan | Credits/month | Price/month | $/credit | Rollover | Third-party subscription | Phone finding | Email finding |
|---|---|---|---|---|---|---|---|---|
| Breeze Intelligence | 100 credits | 100 | $45 + $15 HubSpot = $60 | $0.45 | ❌ No | ✅ HubSpot required | ❌ No | ❌ No (enriches only) |
| Clearbit (former name) | – | – | (Same pricing, rebranded Breeze) | – | – | – | – | – |
| Derrick SMALL | Entry level | 4,000 | $10 | $0.0025 | ✅ Yes | ❌ Standalone | ✅ Yes (150 credits) | ✅ Yes (5 credits) |
| Derrick SMALL+ | Recommended | 10,000 | $22 | $0.0022 | ✅ Yes | ❌ Standalone | ✅ Yes (150 credits) | ✅ Yes (5 credits) |
Analysis: For basic enrichment (LinkedIn, company data), Derrick offers a cost per credit 180x lower than Breeze Intelligence ($0.0022 vs $0.45 on comparable plans).
Total Cost of Ownership (TCO) Over 12 Months
Scenario: Average company, 1,500 enrichments/month
With Breeze Intelligence:
- Pack required: 10,000 credits (~$4,500/month estimated)
- HubSpot Professional subscription: $1,170/month
- Annual cost: ~$68,040
- Credits lost to expiration: ~102,000 credits/year (8,500/month unused)
- Financial loss: ~$42,500/year
With Derrick SMALL+:
- Plan: 10,000 credits/month = $22/month
- Total credits over 12 months with rollover: 120,000 credits (accumulated)
- Real usage: 18,000 credits/year (1,500 × 12)
- Annual cost: $264
- Remaining accumulated credits: 102,000 credits available
Annual savings: $67,776 | Derrick is 258x cheaper in this scenario.
Transparent vs Opaque Pricing
A recurring friction point with Breeze Intelligence is the lack of transparent pricing beyond the 100 credit pack:
Breeze Intelligence:
- ✅ Published price: 100 credit pack ($45/month)
- ❌ Non-public prices: 1,000 and 10,000 credit packs (requires sales contact)
- ❌ Quote required: Custom volumes
- ⚠️ Auto-upgrade: Risk of surprise tier increase
- ✅ 100% transparent pricing: All plans publicly displayed
- ✅ Cost calculator: Estimate your budget in real-time
- ✅ No surprises: No automatic upgrade or hidden fees
- ✅ Try for free: 200 credits/month without credit card
💡 Pricing transparency is essential for SMBs and startups that need to budget their prospecting tools precisely without risk of unexpected expenses.
Alternatives to Breeze Intelligence for Data Enrichment
If Breeze Intelligence pricing and HubSpot dependency don’t fit your needs, several alternatives exist:
For Teams Outside HubSpot Ecosystem
Derrick stands out with:
- Native Google Sheets integration: Work directly in your existing spreadsheets
- Standalone: No CRM or third-party platform required
- Unlimited rollover: Keep your credits from month to month
- 180x lower price/credit: $0.0022 vs $0.45
- Complete features: Email finding, phone finding, LinkedIn enrichment, scraping
For Teams Seeking Complete Enrichment
Unlike Breeze Intelligence which doesn’t provide direct emails or phones, the best email enrichment tools offer:
- Email finder with integrated verification
- Phone finder for direct decision-maker contacts
- Multi-source enrichment (LinkedIn, public databases, web scraping)
- Flexible CSV export or CRM integration
For Companies on HubSpot Looking to Optimize Costs
If you’re already on HubSpot and using Breeze Intelligence, consider:
- Complement with Derrick: Enrich your lists in Google Sheets before HubSpot import
- Reduce your Breeze tier: Use Breeze only for form shortening and buyer intent, externalize bulk enrichment
- Challenge renewal: Negotiate with HubSpot or migrate to a more flexible stack
FAQ – Frequently Asked Questions About Breeze Intelligence Pricing
How much does Breeze Intelligence cost per month?
The minimum cost of Breeze Intelligence is $60/month, including $45/month for 100 credits + $15/month minimum for required HubSpot Starter subscription. In practice, most companies pay between $1,500 and $5,000/month because they use HubSpot Professional or Enterprise plans ($1,170-4,135/month) combined with higher credit packs ($450-4,500/month estimated).
Do Breeze Intelligence credits expire?
Yes, all Breeze Intelligence credits expire after 30 days aligned with your subscription date. There’s no rollover from one month to the next. Unused credits are lost, representing a significant financial loss for companies with irregular activity. Alternatives like Derrick offer unlimited credit rollover on paid plans, avoiding this waste.
Does Breeze Intelligence work without HubSpot?
No, Breeze Intelligence absolutely requires a HubSpot Customer Platform subscription (minimum $15/month for Starter, typically $1,170/month for Professional). The tool works exclusively within the HubSpot ecosystem and cannot be used standalone or with other CRMs. If you’re looking for a standalone enrichment tool working with Google Sheets, check out Breeze Intelligence alternatives.
What’s the price of Breeze Intelligence for a startup?
For a startup, the realistic minimum cost is about $1,620/month, including HubSpot Professional ($1,170/month for 6 users) + Breeze Intelligence 1,000 credits (~$450/month). The Starter plan ($60/month total) only offers 100 credits/month and severely limits HubSpot features. At this pricing level, alternatives like Derrick at $22/month for 10,000 credits represent a 98.6% savings ($1,598/month saved).
Does Breeze Intelligence provide phone numbers?
No, Breeze Intelligence doesn’t provide phone numbers. The tool focuses on firmographic data enrichment (industry, company size, revenue) and doesn’t offer phone finding. For enrichment including emails AND phones, you’ll need a complementary tool or an alternative like Derrick which integrates phone finding (150 credits/number, final cost $0.33-0.37 depending on plan).
Can I change Breeze Intelligence plans mid-month?
Yes, but with important restrictions. HubSpot allows upgrading to a higher plan anytime (immediate effect), but downgrades only take effect at the end of the current contract period. By default, if you exceed your credit limit, HubSpot activates an automatic auto-upgrade that bills you for the higher tier for the remainder of your annual commitment. You can disable this option in favor of pay-as-you-go, but it must be manually configured.
What’s the difference between Clearbit and Breeze Intelligence?
Clearbit and Breeze Intelligence are the same tool. HubSpot acquired Clearbit in 2026 and rebranded it “Breeze Intelligence” in 2026 when launching its “Breeze” AI suite. The product is now more deeply integrated into the HubSpot ecosystem, uses the unified HubSpot Credits system, and benefits from HubSpot’s LLMs (Large Language Models) to improve enrichment quality. Base pricing and features remain similar, but integration is more native and pricing is aligned with other Breeze services.
Is Breeze Intelligence worth the cost for my business?
It heavily depends on your situation:
Breeze Intelligence may fit if:
- You’re already heavily invested in HubSpot (Professional or Enterprise)
- You specifically need form shortening and buyer intent tracking
- You enrich a low consistent monthly volume (~100-500 records)
- Your budget allows $1,500-5,000/month
Alternatives are more suitable if:
- You don’t use HubSpot or are on free/Starter plan
- You need direct email or phone finding
- Your enrichment volume varies greatly (seasonal activity)
- You’re looking to optimize costs (ROI)
For most SMBs and startups, the 180x higher cost per credit of Breeze Intelligence vs alternatives like Derrick, combined with required expensive HubSpot subscription and lack of rollover, makes it difficult to justify financially.
How does Breeze Intelligence compare to Apollo.io or ZoomInfo?
Breeze Intelligence positions differently:
vs Apollo.io:
- Apollo offers email + phone + complete enrichment (Breeze: firmographic enrichment only)
- Apollo works standalone (Breeze: requires HubSpot)
- Apollo from $49/month (Breeze: $60/month minimum, $1,620/month typical)
vs ZoomInfo:
- ZoomInfo is an exhaustive B2B database with verified contacts (Breeze: automatic enrichment of existing records)
- ZoomInfo pricing on quote ~$15,000-40,000/year (Breeze: ~$20,000-70,000/year depending on usage)
- ZoomInfo includes phone + email + intent data (Breeze: firmographic + intent only)
vs Derrick:
- Derrick offers email (5 credits) + phone (150 credits) + LinkedIn enrichment (1 credit)
- Derrick 180x cheaper per credit ($0.0022 vs $0.45)
- Derrick unlimited rollover (Breeze: monthly expiration)
- Derrick integrated Google Sheets (Breeze: HubSpot only)
For a comprehensive alternative comparison, check our guide on Clearbit/Breeze Intelligence alternatives.
Last updated: December 2026
Sources: Official HubSpot website, Breeze Intelligence documentation, Cognism analysis, eesel AI, Warmly, G2 and Reddit user feedback.
💡 Need to enrich your data without breaking the bank? Try Derrick for free with 200 credits/month, then upgrade to SMALL plan at $10/month for 4,000 credits with unlimited rollover. No credit card required to start →
Jonathan Maurin
