Breeze Intelligence = Clearbit rebranded under HubSpot, with major June 2025 migration to unified HubSpot Credits at ~$0.01/credit (vs old $0.45/credit). Standard enrichment now FREE on Core Seats post-INBOUND 2025. Three pricing layers : bundled HubSpot Credits (500/3K/5K by tier), Intelligence credit packs ($45-$700/mo for Smart Property), and HubSpot CRM subscription itself ($15-$4,135/mo). Mandatory HubSpot stack — no standalone access.
✓ Pick Breeze Intelligence if
You're ALREADY on HubSpot Pro or Enterprise — native enrichment workflows save engineering time
Your data needs are firmographic + demographic only (no phone)
✕ Skip if
You're NOT on HubSpot — Breeze requires adopting full HubSpot stack ($15-$4,135+/mo CRM cost)
You need phone reveals — Breeze dropped phones post-acquisition
⚠Credits cover Smart Property enrichment + AI Agents (Breeze Assistant, Copilot, etc). Standard enrichment is free. Overage: $10/1K credits monthly, $9/1K annual.
Intelligence Credit Packs (top-up)
Annual via sales$45-$700/mo (variable) monthly
CreditsVariable/yr
Min seats1
Standalone Intelligence credit packs still available
Pricing per pack: $45/100 credits up to ~$700/10K (legacy rate)
Used for high-volume Smart Property workflows
Stacks on top of bundled HubSpot Credits
⚠30-day expiry on top-up packs (no rollover). Annual auto-upgrade still applies — exceed monthly cap and you're billed at higher tier for remaining contract.
Why these tiers exist - full plan breakdown
Breeze Intelligence pricing uses a credit system where each enrichment action consumes 1 credit. The total cost breaks down into two distinct parts:
Cost 1: HubSpot Subscription (Required)
Breeze Intelligence doesn’t work standalone. It requires a HubSpot platform subscription:
HubSpot Plan
Price/month
Users included
Notes
Starter Customer Platform
$15/month
1 user
After first-year promotion
Professional Customer Platform
$1,170/month
6 users
+$45/additional user
Enterprise Customer Platform
$4,135/month
8 users
+$75/additional user
💡 Most companies using Breeze Intelligence are on Professional or Enterprise plans, bringing the base cost well above $1,000/month before even purchasing credits.
Cost 2: Breeze Intelligence Credits
Credits are sold in monthly packs:
Pack
Price/month (annual)
Price/month (monthly)
Price/credit
Rollover
100 credits
$45
$50
$0.45
❌ No
1,000 credits
~$450*
~$500*
~$0.45*
❌ No
10,000 credits
~$4,500*
~$5,000*
~$0.45*
❌ No
*Estimates based on user reports and analysis articles (sources: Cognism, eesel AI, Warmly). HubSpot doesn’t publicly publish prices for packs beyond 100 credits.
⚠️ Critical: Breeze Intelligence credits expire every 30 days. There’s no rollover from one month to the next, unlike many competitors offering this flexibility.
Real Minimum Total Cost
To use Breeze Intelligence, here’s the absolute minimum cost:
Minimum configuration:
HubSpot Starter: $15/month
Breeze Intelligence 100 credits: $45/month
Total: $60/month for 100 enrichments/month maximum
Typical configuration (average company):
HubSpot Professional: $1,170/month
Breeze Intelligence 1,000 credits: ~approximately $150-$300/mo (verify with HubSpot sales)nth
Total: ~$1,620/month for 1,000 enrichments/month
Credit Billing Policy
According to HubSpot documentation, billing works as follows:
1 credit consumed for each record enrichment (contact or company)
No credit consumed if you re-enrich a record already enriched during the current period
Auto-upgrade by default: If you exceed your monthly limit, HubSpot automatically upgrades you to the next tier for the remainder of your contract (surprise billing risk)
Pay-as-you-go option: Available but must be manually activated to avoid auto-upgrades
💡 Automatic auto-upgrade can turn one exceptional month into an annual surcharge. A company exceeding credits by 10% in a single month could be billed for the higher tier for 12 months.
How Breeze Intelligence credits work
Breeze Intelligence bills actions in credits with non-equal costs. A 5,000-credit plan does NOT mean 5,000 lookups.
HubSpot acquired Clearbit December 2023 and rebranded as Breeze Intelligence April 2024. Old standalone Clearbit completely deprecated. All historical free tools shut down. Pricing model fundamentally changed — Clearbit users forced into HubSpot stack.
🔗
HubSpot REQUIRED — no standalone access
Cannot use Breeze without HubSpot subscription. Starter $15 → Pro $1,170 → Enterprise $4,135. True entry $60/mo (Starter + 100 credits). Mid-market typical = $1,620/mo. Salesforce / Pipedrive users: must adopt HubSpot or look elsewhere.
If you exceed monthly credit cap, HubSpot auto-upgrades to next tier for the remainder of your annual contract. One exceptional month can lock you into higher tier billing for 11 more months. Must manually enable pay-as-you-go to avoid.
📞
NO phone reveals (post-acquisition feature loss)
Old Clearbit Prospector offered phones. Breeze dropped phone reveals entirely. For phone-needed enrichment, mandatory separate tool (Kaspr, Lusha, Scalelist) on top of $1,620+/mo HubSpot stack.
🚫
Credits don't roll over (30-day expiry)
Unused credits expire monthly. At 10K pack ($4,500/mo) with 1.5K typical usage, that's 8.5K credits/mo lost = $42K/year wasted. Major economics issue at higher tiers.
Read the full hidden-costs analysis
Every Breeze Intelligence buyer eventually trips over the same line items. We've mapped the 5 we see most often :
HubSpot acquired Clearbit December 2023 and rebranded as Breeze Intelligence April 2024. Old standalone Clearbit completely deprecated. All historical free tools shut down. Pricing model fundamentally changed — Clearbit users forced into HubSpot stack.
HubSpot REQUIRED — no standalone access
Cannot use Breeze without HubSpot subscription. Starter $15 → Pro $1,170 → Enterprise $4,135. True entry $60/mo (Starter + 100 credits). Mid-market typical = $1,620/mo. Salesforce / Pipedrive users: must adopt HubSpot or look elsewhere.
If you exceed monthly credit cap, HubSpot auto-upgrades to next tier for the remainder of your annual contract. One exceptional month can lock you into higher tier billing for 11 more months. Must manually enable pay-as-you-go to avoid.
NO phone reveals (post-acquisition feature loss)
Old Clearbit Prospector offered phones. Breeze dropped phone reveals entirely. For phone-needed enrichment, mandatory separate tool (Kaspr, Lusha, Scalelist) on top of $1,620+/mo HubSpot stack.
Credits don't roll over (30-day expiry)
Unused credits expire monthly. At 10K pack ($4,500/mo) with 1.5K typical usage, that's 8.5K credits/mo lost = $42K/year wasted. Major economics issue at higher tiers.
Breeze Intelligence vs alternatives
How Breeze Intelligence stacks against Derrick, Hunter, and the other tools we benchmarked.
Analysis: For basic enrichment (LinkedIn, company data), Derrick offers a cost per credit 180x lower than Breeze Intelligence ($0.0022 vs $0.45 on comparable plans).
Total Cost of Ownership (TCO) Over 12 Months
Scenario: Average company, 1,500 enrichments/month
✅ 100% transparent pricing: All plans publicly displayed
✅ Cost calculator: Estimate your budget in real-time
✅ No surprises: No automatic upgrade or hidden fees
✅ Try for free: 200 credits/month without credit card
💡 Pricing transparency is essential for SMBs and startups that need to budget their prospecting tools precisely without risk of unexpected expenses.
What's included in every Breeze Intelligence plan
Features Available with Credits
Data Enrichment (1 credit per record)
Automatic company profile enrichment (200M+ profiles)
Enriched fields: industry, company size, revenue, location, technology used
Works on new contacts and existing contact updates
Native HubSpot CRM integration
Form Shortening (1 credit per conversion)
Intelligent website form auto-fill
Reduced friction for visitors (fewer fields to fill)
Increased form conversion rates
Works even for visitors unknown to CRM
Buyer Intent Tracking (included, consumes credits based on usage)
Anonymous visitor identification via reverse-IP lookup
Navigation behavior tracking (pages visited, time spent)
Automatic buying intent signal scoring
Alerts on high-intent accounts
Continuous Enrichment (available on 1,000+ credit packs)
Automatic and continuous CRM data updates
Periodic company profile refresh
Organizational change detection
Important Limitations
No direct contact data:
❌ No phone numbers provided
❌ No direct emails (only enriches contacts with existing email)
✅ Only firmographic data (company)
Closed ecosystem:
Works exclusively within HubSpot (no external API or native CSV export)
Requires HubSpot Customer Platform subscription
No integration with other CRMs without going through HubSpot
Variable data quality: According to user feedback on G2 and Reddit, enrichment quality can be inconsistent, sometimes with data identical to what HubSpot’s “Company Insights” (free feature) previously provided.
Differences by Credit Level
Feature
100 credits
1,000 credits
10,000 credits
Basic data enrichment
✅
✅
✅
Form shortening
✅
✅
✅
Buyer intent tracking
✅
✅
✅
Continuous enrichment
❌
✅
✅
Priority support
❌
✅
✅
Dedicated account manager
❌
❌
✅
💡 Continuous enrichment, a key feature for maintaining data freshness, is only available starting at the 1,000 credit pack (~approximately $150-$300/mo (verify with HubSpot sales)nth + HubSpot subscription), making the 100 credit offering very limited in practice.
Should you buy Breeze Intelligence? Our verdict
✓
Pick Breeze Intelligence if…
You're ALREADY on HubSpot Pro or Enterprise — native enrichment workflows save engineering time
Your data needs are firmographic + demographic only (no phone)
You can manually enable pay-as-you-go to avoid auto-upgrade trap
✕
Skip Breeze Intelligence if…
You're NOT on HubSpot — Breeze requires adopting full HubSpot stack ($15-$4,135+/mo CRM cost)
You need phone reveals — Breeze dropped phones post-acquisition
You're former Clearbit standalone user — pricing/flexibility regression is dramatic
→
Pick Derrick instead if…
You want CRM-agnostic enrichment in Google Sheets at $10/mo flat (no HubSpot lock-in) — 180× cheaper per credit
You want unlimited credit rollover (Breeze expires 30 days)
You want phone + email + tech alongside firmographic data
Breeze Intelligence earns its place when : - You're ALREADY on HubSpot Pro or Enterprise — native enrichment workflows save engineering time - Your data needs are firmographic + demographic only (no phone) - You can manually enable pay-as-you-go to avoid auto-upgrade trap
It doesn't earn its place when : - You're NOT on HubSpot — Breeze requires adopting full HubSpot stack ($15-$4,135+/mo CRM cost) - You need phone reveals — Breeze dropped phones post-acquisition - You're former Clearbit standalone user — pricing/flexibility regression is dramatic
Why teams pick Derrick instead : - You want CRM-agnostic enrichment in Google Sheets at $10/mo flat (no HubSpot lock-in) — 180× cheaper per credit - You want unlimited credit rollover (Breeze expires 30 days) - You want phone + email + tech alongside firmographic data
FAQ - Common questions about Breeze Intelligence pricing
How much does Breeze Intelligence cost per month?
+
The minimum cost of Breeze Intelligence is $60/month, including $45/month for 100 credits + $15/month minimum for required HubSpot Starter subscription. In practice, most companies pay between $1,500 and $5,000/month because they use HubSpot Professional or Enterprise plans ($1,170-4,135/month) combined with higher credit packs ($450-4,500/month estimated).
Do Breeze Intelligence credits expire?
+
Yes, all Breeze Intelligence credits expire after 30 days aligned with your subscription date. There’s no rollover from one month to the next. Unused credits are lost, representing a significant financial loss for companies with irregular activity. Alternatives like Derrick offer unlimited credit rollover on paid plans, avoiding this waste.
Does Breeze Intelligence work without HubSpot?
+
No, Breeze Intelligence absolutely requires a HubSpot Customer Platform subscription (minimum $15/month for Starter, typically $1,170/month for Professional). The tool works exclusively within the HubSpot ecosystem and cannot be used standalone or with other CRMs. If you’re looking for a standalone enrichment tool working with Google Sheets, check out Breeze Intelligence alternatives.
What’s the price of Breeze Intelligence for a startup?
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For a startup, the realistic minimum cost is about $1,620/month, including HubSpot Professional ($1,170/month for 6 users) + Breeze Intelligence 1,000 credits (~approximately $150-$300/mo (verify with HubSpot sales)nth). The Starter plan ($60/month total) only offers 100 credits/month and severely limits HubSpot features. At this pricing level, alternatives like Derrick at $22/month for 10,000 credits represent a 98.6% savings ($1,598/month saved).
Does Breeze Intelligence provide phone numbers?
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No, Breeze Intelligence doesn’t provide phone numbers. The tool focuses on firmographic data enrichment (industry, company size, revenue) and doesn’t offer phone finding. For enrichment including emails AND phones, you’ll need a complementary tool or an alternative like Derrick which integrates phone finding (150 credits/number, final cost $0.33-0.37 depending on plan).
Can I change Breeze Intelligence plans mid-month?
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Yes, but with important restrictions. HubSpot allows upgrading to a higher plan anytime (immediate effect), but downgrades only take effect at the end of the current contract period. By default, if you exceed your credit limit, HubSpot activates an automatic auto-upgrade that bills you for the higher tier for the remainder of your annual commitment. You can disable this option in favor of pay-as-you-go, but it must be manually configured.
What’s the difference between Clearbit and Breeze Intelligence?
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Clearbit and Breeze Intelligence are the same tool. HubSpot acquired Clearbit in November 2023 and rebranded it “Breeze Intelligence” in 2026 when launching its “Breeze” AI suite. The product is now more deeply integrated into the HubSpot ecosystem, uses the unified HubSpot Credits system, and benefits from HubSpot’s LLMs (Large Language Models) to improve enrichment quality. Base pricing and features remain similar, but integration is more native and pricing is aligned with other Breeze services.
Is Breeze Intelligence worth the cost for my business?
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It heavily depends on your situation:
Breeze Intelligence may fit if:
You’re already heavily invested in HubSpot (Professional or Enterprise)
You specifically need form shortening and buyer intent tracking
You enrich a low consistent monthly volume (~100-500 records)
Your budget allows $1,500-5,000/month
Alternatives are more suitable if:
You don’t use HubSpot or are on free/Starter plan
You need direct email or phone finding
Your enrichment volume varies greatly (seasonal activity)
You’re looking to optimize costs (ROI)
For most SMBs and startups, the 180x higher cost per credit of Breeze Intelligence vs alternatives like Derrick, combined with required expensive HubSpot subscription and lack of rollover, makes it difficult to justify financially.
How does Breeze Intelligence compare to Apollo.io or ZoomInfo?
Comparing options? These are the other email + phone finder tools we've torn down at the same depth — real per-credit cost, hidden fees, plan calculators.
