Pricing analysis Zopto is a cloud-based LinkedIn automation platform that enables sales teams to automate their LinkedIn prospecting campaigns. In this article, we break down Zopto pricing, its various plans, and included features to help you choose the bes
Plans
Zopto ships 5 tiers. Per-seat pricing combined with a credit system for data lookups - the listed price is rarely the real cost.
Zopto pricing tiers - verified May 2026 against the vendor and cross-checked with our review data:
| Plan | Price | Best for | Limits / Inclusions |
|---|---|---|---|
| Basic (Individual) | $197/mo ($157/mo quarterly (-20%)) | Complete cloud-based LinkedIn automation | 1 LinkedIn account + 5,000 emails/mo · Complete cloud-based LinkedIn automation · 5,000 emails/month bundled (rare) |
| Pro (Individual) | $297/mo ($237/mo quarterly (-20%)) | All Basic features | 1 LinkedIn account + Pro AI features · All Basic features · End-to-end AI campaign builder |
| Basic Agency (2-25 users) | $156/mo/user (2-25) ($125/mo/user quarterly) | 2-25 users: $156/user monthly, $125/user quarterly | Per-user multi-account · 2-25 users: $156/user monthly, $125/user quarterly · 26-50 users: $125/user monthly, $100/user quarterly |
| Pro Agency (2-25 users) | $237/mo/user (2-25) ($190/mo/user quarterly) | All Basic Agency features + Pro AI | Per-user + Pro AI features · All Basic Agency features + Pro AI · 2-25 users: $237 monthly, $190 quarterly |
| Premium Agency Add-on | $997 one-time fee (One-time setup fee) | Full white-label branding | Full white-label features · Full white-label branding · Global inbox across all client accounts |
Credits
Zopto bills actions in credits with non-equal costs. A 5,000-credit plan does NOT mean 5,000 lookups.
How Zopto charges per action - the credit table buyers should memorise before signing :
| Action | Credits / cost |
|---|---|
| LinkedIn account (1 per user) | Per-user pricing |
| Email send (bundled 5K/mo Basic) | Included ✓ |
| ChatGPT-4 personalization | Included Basic+ ✓ |
| AI campaign builder (Pro only) | Included ✓ |
| AI responses + sentiment (Pro only) | Included ✓ |
| White-label add-on | $997 one-time ! |
The; markers are bundled / free. The; markers are the line items that compound the bill - watch these closely when sizing your plan.
Compare
How Zopto stacks against Derrick, Hunter, and the other tools we benchmarked.
Side-by-side : Zopto tier pricing against Derrick - the cost-per-credit math at the volumes buyers actually run :
| Plan | Monthly price | Credits / month |
|---|---|---|
| Basic (monthly) | $197/mo | 1 |
| Basic (quarterly) | $157/mo | 1 |
| Pro (monthly) | $297/mo | 1 |
| Pro (quarterly) | $237/mo | 1 |
| Basic Agency 2-25 users (quarterly) | $125/mo | 1 |
| Basic Agency 51+ users (quarterly) | $80/mo | 1 |
| Derrick Free | Free | 100 |
| Derrick Standard | €20/month | 10,000 |
| Derrick Scale | €320/month | 200,000 |
The cleanest way to read this : pick your monthly volume, then compare what each vendor charges to deliver it. Derrick's credit ladder usually wins below 50K credits ; volume-tiered tools win above that ceiling.
What's included
LinkedIn automation:
Advanced campaigns:
Email outreach:
Integrations:
Support:
Pro plan includes all Basic features, plus:
AI-powered features (ChatGPT-4):
These AI features transform Zopto into an intelligent sales assistant that drastically reduces campaign setup and optimization time.
Agency plans add to Basic or Pro:
Multi-user management:
Premium Agency Option (+$997 one-time):
This Premium option is ideal for agencies managing 10+ client accounts wanting a fully branded solution.
The verdict
Zopto earns its place when :
- You want premium LinkedIn automation with bundled 5K emails/mo + cloud execution at $157 quarterly
- Your motion is AI-personalized (Pro tier $237 quarterly = end-to-end AI campaign builder)
- You're an agency 50+ users - best volume discount in category
It doesn't earn its place when :
- You're a solo SDR - $157 quarterly entry is 3-5× cheaper alternatives (Dripify $39 annual, Waalaxy €9.50 annual)
- You're a small agency (2-10 users) - HeyReach per-sender economics better at this scale
- You don't need AI campaign builder - Pro tier premium ($297-$237) doesn't justify without AI use
Why teams pick Derrick instead :
- You need to enrich LinkedIn prospect lists in Google Sheets before pushing to Zopto - from €20/month
- You want phone + tech alongside LinkedIn + email data
- Your team wants the data layer in a web app with nothing to install, or in Sheets, Claude and the API
derrick •
Install the add-on and enrich your lists without leaving your spreadsheet.
Install in Google Sheets →
https://app1.derrick-app.com/mcp Call the same enrichment endpoints straight from your own stack or workflow.
Read the API docs →No credit card · No contract
Switch to Derrick
Derrick is a web app: nothing to install, no credit card, 100 free credits every month.
Sign up on the Derrick web app. Nothing to install, no credit card required: you start with 100 free credits per month.
Upload the CSV you exported from Zopto, paste LinkedIn URLs, or import from LinkedIn Sales Navigator. The same actions also run in Google Sheets, in Claude (MCP) and via the API.
Pick the column to enrich and the data you need: emails, phone numbers, LinkedIn data, company info, tech stack. Derrick fills the columns, and the email and phone finders only charge for what they find.
For a small team of 2-5 people, Zopto offers the Agency Basic plan starting at $156/month/user (monthly) or $125/month/user (quarterly). For 3 users on quarterly commitment, that’s $375/month. Note that you’ll also need to budget for LinkedIn Sales Navigator (~$100/month/user), for a total cost of approximately $675/month for 3 users.
No, Zopto doesn’t offer a free plan. Pricing starts at $197/month (monthly) or $157/month (quarterly) for the individual Basic plan. However, Zopto doesn’t require long-term commitment and you can cancel anytime, allowing you to test the solution for one month risk-free.
Zopto works with LinkedIn Premium or LinkedIn Sales Navigator, but Sales Navigator is strongly recommended to access advanced search filters (industry, company size, seniority, etc.). Free LinkedIn accounts are too limited to effectively use Zopto. The cost of Sales Navigator (~$100-150/month) must be added to your Zopto budget.
Zopto includes 5,000 email contacts/month in all plans. Unlike some enrichment tools, these 5,000 contacts renew each month but don’t include rollover (unused contacts don’t carry over). For more flexible email enrichment needs with rollover, tools like Derrick can complement your stack.
The main difference lies in AI features:
The Pro plan suits teams that want to minimize setup time and let AI create and optimize campaigns automatically. The $100/month premium is justified if you launch 5+ campaigns/month.
Yes, Zopto allows upgrades and downgrades anytime. Changes take effect immediately and the new rate is applied at the start of the next billing cycle. There’s no penalty for changing plans or canceling, offering great flexibility.
The Premium Agency option costs $997 (one-time fee) and provides access to full white-label (custom branding, custom domain, global inbox, etc.). This package is only available for agencies with 5+ active accounts. ROI is quick if you manage multiple clients and want to present Zopto as your own solution.
Yes, Zopto offers substantial volume discounts for agencies:
Additionally, quarterly commitment offers -20% extra. For a 30-user agency on Basic quarterly plan, cost drops to $100/month/user (vs $156/month monthly), saving $1,680/month.
Yes, that’s precisely the use case for Agency plans. Each LinkedIn account requires 1 Zopto license. The Agency dashboard lets you manage all accounts from a centralized interface, with individual settings per account and consolidated reporting. For agencies managing 10+ client accounts, this is the recommended solution.
Last pricing update: January 2026
Zopto offers a mature and powerful LinkedIn automation solution, particularly suited for B2B sales teams and agencies. Per-user pricing is competitive compared to market alternatives, especially with volume discounts and quarterly commitment.
To maximize ROI, we recommend combining Zopto with a data enrichment solution like Derrick: enrich your lists upfront, import them into Zopto, and let automation do its work. This approach guarantees personalized campaigns with optimal response rates.
Looking for Zopto alternatives? Check out our comprehensive Zopto alternatives comparison to explore other LinkedIn automation solutions.
Keep exploring
Comparing options? These are the other linkedin automation tools we've torn down at the same depth - real per-credit cost, hidden fees, plan calculators.
SalesFlow review: 3.2/5. Cloud LinkedIn outreach with UK support and EU data residency, 14-day free trial then £79/seat/month. For small UK
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LinkedFusion review: 3.1/5. Cloud LinkedIn automation with a dedicated IP per account, 7-day free trial then $65/month per account. For solo
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Dripify review: 3.7/5. Easy cloud LinkedIn automation, 7-day free trial then $39/user/mo (annual). For solo SDRs, not multichannel or deep p
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HeyReach review: 4.2/5. Multi-account LinkedIn automation for agencies, 14-day free trial then $44/seat/mo (annual). Built for 5+ senders, n
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