Updated

BetterContact vs Snov.io vs Derrick: Which Is Better in 2026?

Short answer
BetterContact vs Snov.io vs Derrick: BetterContact is a waterfall enrichment platform querying 20+ data providers in sequence, Snov.io is a all-in-one email finder, verifier, warmup, sequencer and lightweight sales crm. Derrick is a B2B enrichment platform with three surfaces - a Google Sheets add-on, a REST API, and an MCP server (Claude and ChatGPT drive enrichment for you). Hit rates are noticeably higher (more emails + phone numbers returned per query than BetterContact or Snov.io) and pricing is lower - free forever with 100 credits/month, paid plans from €9/month. Most teams pair Derrick for the data layer with BetterContact or Snov.io for outreach.

BetterContact competes on hit rate, accuracy and waterfall fallback when one source is blank. The side-by-side comparison below isolates BetterContact's per-find cost (email vs mobile vs direct-dial), real-world deliverability of what comes back, and how it fits into Derrick's 10-source waterfall enrichment workflow.

Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup time 30 seconds
Where it lives Google Sheets

✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet

Trusted by 27 000+ users worldwide.

Quick Facts

BetterContact vs Snov.io vs Derrick at a glance

BetterContact

  • Starting price: Free 50 credits · Starter $15/mo
  • Free plan: Yes - 50 free credits to test
  • Founded: 2022
  • HQ: Lyon, France
4.8/5 G2 4.7/5 Capterra

Snov.io

  • Starting price: Free 50 credits · Starter $29.25/mo (annual)
  • Free plan: Yes - 50 credits + 100 recipients/mo
  • Founded: 2017
  • HQ: Chernihiv, Ukraine (US entity in New York)
4.6/5 G2 4.5/5 Capterra

Derrick

★ Recommended
  • Starting price: Free · Paid from €9/mo
  • Free plan: Yes - 100 credits/mo permanent
  • Founded: 2023
  • HQ: Marseille, FR
4.8/5 G2 4.8/5 Capterra
Why Derrick wins

Why teams pick Derrick over BetterContact and Snov.io

3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.

01

Real-time verification without manual overhead

Derrick delivers real-time verification directly inside Google Sheets, a capability that BetterContact and Snov.io only partly cover via separate verification steps or slower post-hoc checks. Unlike BetterContact’s standalone email discovery or Snov.io’s emphasis on volume, Derrick embeds live validation at the point of data enrichment, eliminating manual triage. This results in immediate deliverability improvements and reduces manual overhead by up to 60 minutes per week per user, with real-time credits tracking and seamless 100% native Sheets workflow. For rapid use cases, Derrick enables instant correctness checks during list-building, without leaving the spreadsheet.

02

Comprehensive company insights with 50+ attributes per lead

BetterContact and Snov.io primarily focus on email finding and verification, with limited multi-attribute company insights beyond basic contact data. Derrick delivers comprehensive company insights with 50+ attributes per lead, bundled inside 100% native Google Sheets, eliminating exports and complex integrations. This richer profile enables precise targeting and faster qualification, reducing research time by up to 5-10 hours per month. For quick use cases, Derrick’s AI-powered summaries and segmentation streamline prospect prioritization directly from your sheet.

03

Integrated AI-driven scoring for faster prioritization

Derrick disrupts the AI-driven scoring gap left by BetterContact and Snov.io, which offer email verification or basic prospecting but lack integrated, multi-source scoring that prioritizes leads automatically. Derrick combines Claude and ChatGPT-powered AI scoring with 50+ attributes per lead to rank prospects within your existing Google Sheets workflow, eliminating manual triage. You gain faster prioritization and clearer next-step actions, trimming decision-time by up to 30-40% in typical pipelines. A practical use case: score thresholds auto-segment leads for targeted outreach, reducing time-to-first contact and accelerating reps’ warm-follow-ups.

Honest Comparison

What each tool does better

We're upfront - every tool has strengths. Here's where BetterContact, Snov.io, and Derrick each genuinely win.

What BetterContact does better

  • Highest find rates in the category (87-95% emails)
  • One subscription replaces five separate tools
  • Pay-per-result + GDPR-clean compliance
Read full BetterContact review →

What Snov.io does better

  • All-in-one outbound stack at startup-friendly pricing
  • Outstanding ease of use
  • Mature platform with massive user base
Read full Snov.io review →
Real Annual Cost

True cost over 12 months

Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.

BetterContact Snov.io Derrick
Starting price (monthly) Free 50 credits · Starter $15/mo Free 50 credits · Starter $29.25/mo (annual) €0 (free) · €9/mo paid
Annual cost (base) ~€600/yr ~€600/yr €0/yr free · ~€108/yr paid
Free plan? Yes - 50 free credits to test Yes - 50 credits + 100 recipients/mo ✓ Forever - 100 credits/mo
Setup cost Hours to days Hours to days 30 seconds via Marketplace
Switching cost CSV export + retraining CSV export + retraining Zero - works alongside any stack

💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.

Feature-by-Feature

BetterContact vs Snov.io vs Derrick: full feature comparison

BetterContact Derrick App Snov.io
Works natively in Google Sheets
Requires LinkedIn Sales Navigator ($100/month)
Sales Navigator 1-click import
Email finder with real-time validation
Phone finder from LinkedIn
Company tech stack lookup
SimilarWeb & G2 insights integrated
AI integration (Claude & ChatGPT)
Automatic AI Lead Scoring
Data cleaning & normalization
Multi-platform scraping (Instagram, Twitter, Facebook)
Zapier, Make, n8n integrations
Public API available
Native CRM integrations (HubSpot, Salesforce)
Entry price (paid plan) 49$/mois 9€/mois 39$/mois
Permanent free plan
Rollover credits to next month
Simple and transparent credit system
Simple setup & onboarding
Complete documentation
Pricing in a nutshell

BetterContact vs Snov.io vs Derrick pricing breakdown

Email Finder + Sequencer + CRM

Snov.io

Free 50 credits · Starter $29.25/mo (annual)

Best for: Solo SDRs and small teams wanting an all-in-one outbound stack

Snov.io offers affordable entry-level pricing with a free tier and usage-based paid plans, making it accessible for small teams to scale. See full pricing breakdown for complete details and plan options.

Migration Guide

How to switch from BetterContact to Derrick in 3 steps

Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.

1
~30 sec

Install Derrick from Google Workspace Marketplace

Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.

2
~30 sec

Open any Google Sheet → Extensions → Derrick

Open a Sheet with your prospect list (paste a CSV from BetterContact, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.

3
~1 min

Enrich your list with one click

Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.

Install Derrick free →

100 free credits / month · No credit card · Cancel anytime

Decision in 60 seconds

Which one is right for you?

Pick BetterContact if…

  • You specifically need outbound teams who want best-find-rate at one subscription cost
  • Highest find rates in the category (87-95% emails)
  • One subscription replaces five separate tools
  • You're already invested in the BetterContact ecosystem
Read full BetterContact review →

Pick Snov.io if…

  • You specifically need solo sdrs and small teams wanting an all-in-one outbound stack
  • All-in-one outbound stack at startup-friendly pricing
  • Outstanding ease of use
  • You're already invested in the Snov.io ecosystem
Read full Snov.io review →

Pick Derrick if…

  • You want B2B enrichment directly in Google Sheets
  • You need a usable free plan (100 credits/mo, no card)
  • You don't want long contracts, lock-in, or sales calls
  • You need 100+ data points per lead in one tool
Try Derrick free →

What teams say after switching from BetterContact vs Snov.io

See what our customers say about Derrick.

"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."

Alex Clark

Director | SaaS GTM Leader

Reviewed on Product Hunt

"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."

David Sire

Mortgage Broker at Zero Point Mortgage

Reviewed on Product Hunt

"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."

Etienne Grange

CEO Form'actions

Reviewed on Capterra

"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."

Zaid Bilal

RevOps Professional

Reviewed on Capterra

"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"

Asif Hanzala

Lead Generation Specialist at IdeaPeel

Reviewed on Capterra

"This app is fantastic. Brilliantly created to help small and mid sized businesses."

Dan Hughes

Founder/CEO, AlmanacIO

Reviewed on Product Hunt

"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."

Julien Walon Cohen

CEO & Co-founder @ Diffly | B2B Sales Advisor

Reviewed on G2

"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."

Michael Kim

SDR Team Lead at CloudScale

Reviewed on Capterra

"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."

AJ Alexander

Opportunity Prospector

Reviewed on Capterra

Frequently Asked Questions

Can Derrick vs BetterContact highlight key differences and pricing?

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Derrick provides transparent, competitive pricing starting at zero dollars with 100 free credits and no credit card required, compared to BetterContact and Snov.io which both demand upfront commitments. Key differences include Derrick's native Google Sheets integration eliminating CSV exports and manual data handling, while BetterContact specializes purely in email verification and Snov.io offers broader automation. Derrick's rollover credits and fifty-plus enrichment attributes per contact provide greater flexibility and data depth than either competitor, making it ideal for teams seeking comprehensive B2B intelligence directly within their existing workflow without technical complexity or hidden fees.

Is Derrick a strong BetterContact alternative for email verification?

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Yes, Derrick is a strong BetterContact alternative for email verification, particularly if you're already using Google Sheets for prospecting. While BetterContact excels at standalone email finding, Derrick offers real-time email validation directly within Sheets without CSV exports or complex setup, saving 5-10 hours monthly. Derrick provides 50+ enrichment attributes per contact alongside email verification, integrated AI for scoring and segmentation, and rollover credits with no credit card required for the free tier. For teams seeking streamlined, native email verification within their existing workflow rather than a separate platform, Derrick delivers comparable accuracy with greater operational efficiency and flexibility.

Derrick vs BetterContact vs Snov.io: which offers best pricing and features?

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Derrick offers the best value for teams prioritizing simplicity and cost-efficiency, operating entirely within Google Sheets without requiring CSV exports or complex integrations. BetterContact excels at email verification accuracy with high bounce rates, while Snov.io provides affordable bulk email discovery but lacks deeper enrichment. Derrick differentiates with fifty-plus enrichment attributes, integrated AI scoring using Claude and ChatGPT, rollover credits, and no credit card requirement for the free tier, making it ideal for teams seeking comprehensive data enrichment directly in their existing workflow without additional software subscriptions or LinkedIn Sales Navigator costs.

Which is better, BetterContact or Snov.io, for data enrichment?

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For data enrichment, BetterContact and Snov.io are solid email discovery and verification tools, but they generally lag behind Derrick on-depth enrichment and workflow integration. BetterContact shines in fast, high-accuracy email finding with easy CRM interoperability, yet offers limited multi-field firmographic or intent data. Snov.io provides scalable email verification and broader outreach features at a lower price, but its data enrichment depth and real-time intelligence are comparatively narrower. Derrick stands out with 50+ enrichment attributes per contact, native Google Sheets operation, real-time email validation, and AI-driven scoring and segmentation, all without CSV exports or complex setups. If your priority is deep, all-in-one enrichment within a familiar Sheets workflow, Derrick offers stronger, more actionable insights while maintaining cost efficiency through scalable credits and free tier access.

What’s the main difference between Derrick and Snov.io in use cases?

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Derrick is fully native to Google Sheets, eliminating the need for CSV exports or external platforms, whereas Snov.io operates as a standalone web tool requiring manual data transfers. Snov.io excels at volume-based email discovery and automation, making it ideal for teams running large cold email campaigns at scale. Derrick, however, integrates directly into your spreadsheet workflow with 50+ enrichment attributes, AI-powered scoring via Claude and ChatGPT, and real-time email validation-all without leaving Google Sheets. Choose Snov.io for pure email prospecting automation; choose Derrick if you need comprehensive data enrichment embedded seamlessly into your existing spreadsheet operations.

Can BetterContact replace Snov.io for bulk verification and outreach?

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BetterContact can handle bulk email verification and basic outreach needs, and it excels at accurate email finding and bulk validation at scale. However, it is primarily a standalone contact database with limited multi-field enrichment and weaker CRM or account intelligence features compared to Snov.io’s integrated outreach and workflow capabilities. If your priority is a simple, high-accuracy email verification at scale, BetterContact is solid. If you also need built-in outreach automation and broader lead intelligence, Snov.io may still be the more complete solution. Derrick can complement either approach by enriching data within Google Sheets (100% native) and adding AI-powered scoring and segmentation, but it does not replace the core outreach features of Snov.io or the broader enrichment that BetterContact alone provides.
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