BetterContact
- Starting price: Free 50 credits · Starter $15/mo
- Free plan: Yes - 50 free credits to test
- Founded: 2022
- HQ: Lyon, France
BetterContact competes on hit rate, accuracy and waterfall fallback when one source is blank. The side-by-side comparison below isolates BetterContact's per-find cost (email vs mobile vs direct-dial), real-world deliverability of what comes back, and how it fits into Derrick's 10-source waterfall enrichment workflow.
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 27 000+ users worldwide.





CURSOR 3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
BetterContact focuses on accurate email discovery and real-time validation, but its enrichment depth stops at basic contact details rather than multi-attribute profiles. emelia excels at email outreach but lacks deeper company intelligence and firmographic context for prospect profiling. Derrick delivers 50+ enrichment attributes per contact and 100% native Google Sheets workflow, enabling richer profiles directly in Sheets without exporting data. This depth translates to faster prospect qualification and actionable insights within your existing spreadsheet, saving hours per month. Derrick also validates emails in real-time to maintain deliverability as you enrich beyond email alone.
BetterContact and Emelia primarily focus on email discovery and validation, lacking comprehensive, real-time firmographic enrichment. Derrick delivers unified data quality by integrating 50+ enrichment attributes with live firmographic updates directly inside 100% native Google Sheets. This means faster, more accurate account profiling and fewer data gaps, reducing downstream QA time by up to 30% and boosting targeting precision. With Derrick, team workflows stay within Sheets, avoiding CSV exports and platform handoffs while maintaining up-to-date company insights.
Derrick unifies multi-tool workflows by turning Google Sheets into a full prospecting hub, a depth BetterContact and emelia don’t provide as standalone email finders. While BetterContact excels at email discovery, it lacks integrated multi-step workflow automation and company intelligence that Derrick seamlessly delivers. With 50+ enrichment attributes per contact and real-time validation, Derrick streamlines end-to-end prospecting, saving 5-10 hours per month and reducing manual handoffs. A practical use case: run enrichment, scoring, and segmentation in one Sheets-native workflow without exporting data or switching apps.
We're upfront - every tool has strengths. Here's where BetterContact, Emelia, and Derrick each genuinely win.
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| BetterContact | Emelia | Derrick | |
|---|---|---|---|
| Starting price (monthly) | Free 50 credits · Starter $15/mo | PAYG credits €19/mo · Start €37/mo (3 mailboxes, unlimited sending) | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€600/yr | ~€228/yr | €0/yr free · ~€108/yr paid |
| Free plan? | Yes - 50 free credits to test | 7-day free trial (no card) - paid entry Start €37/mo | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
| BetterContact | Derrick App | emelia | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✕ | ✓ | ✓ |
| Email finder with real-time validation | ✓ | ✓ | ✓ |
| Phone finder from LinkedIn | ✓ | ✓ | ✕ |
| Company tech stack lookup | ✕ | ✓ | ✕ |
| SimilarWeb & G2 insights integrated | ✕ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✓ | ✓ | ✓ |
| Automatic AI Lead Scoring | ✕ | ✓ | ✕ |
| Data cleaning & normalization | ✓ | ✓ | ✓ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✕ | ✕ | ✓ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✓ |
| Public API available | ✓ | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✓ |
| Entry price (paid plan) | 49$/mois | 9€/mois | 37€/mois |
| Permanent free plan | ✓ | ✓ | ✓ |
| Rollover credits to next month | ✓ | ✓ | ✓ |
| Simple and transparent credit system | ✓ | ✓ | ✓ |
| Simple setup & onboarding | ✓ | ✓ | ✓ |
| Complete documentation | ✓ | ✓ | ✓ |
Waterfall Email + Phone Enrichment Free 50 credits · Starter $15/mo
Best for: Outbound teams who want best-find-rate at one subscription cost
BetterContact offers scalable pricing with credits-based plans that start at a low entry point, plus a free tier for initial testing; see the full pricing breakdown for details on plan limits and enterprise options. View complete pricing details on the official BetterContact pricing page.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
Affordable Cold Email + LinkedIn Multichannel PAYG credits €19/mo · Start €37/mo (3 mailboxes, unlimited sending)
Best for: Solo founders + small teams running cold email on a budget
Emelia offers an entry-level plan with a free tier and paid options starting at accessible monthly credits; see pricing page for exact credits, limits, and upgrade details. For full breakdown and add-ons, view the complete pricing details.
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
Open a Sheet with your prospect list (paste a CSV from BetterContact, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
100 free credits / month · No credit card · Cancel anytime
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
Drop the third-party context and see how BetterContact compares to Derrick alone.
Open the head-to-head → One-on-oneDrop the third-party context and see how emelia compares to Derrick alone.
Open the head-to-head → Curated stackStep back from the duel - see our hand-picked sales-tool selection and how every category fits together.
See the full curation →