Updated

BetterContact vs Emelia vs Derrick: Which Is Better in 2026?

Short answer
BetterContact vs Emelia vs Derrick: BetterContact is a waterfall enrichment platform querying 20+ data providers in sequence, Emelia is a affordable all-in-one b2b prospecting tool for cold email + linkedin at fixed pricing. Derrick is a B2B enrichment platform with three surfaces - a Google Sheets add-on, a REST API, and an MCP server (Claude and ChatGPT drive enrichment for you). Hit rates are noticeably higher (more emails + phone numbers returned per query than BetterContact or Emelia) and pricing is lower - free forever with 100 credits/month, paid plans from €9/month. Most teams pair Derrick for the data layer with BetterContact or Emelia for outreach.

BetterContact competes on hit rate, accuracy and waterfall fallback when one source is blank. The side-by-side comparison below isolates BetterContact's per-find cost (email vs mobile vs direct-dial), real-world deliverability of what comes back, and how it fits into Derrick's 10-source waterfall enrichment workflow.

Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup time 30 seconds
Where it lives Google Sheets

✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet

Trusted by 27 000+ users worldwide.

Quick Facts

BetterContact vs Emelia vs Derrick at a glance

BetterContact

  • Starting price: Free 50 credits · Starter $15/mo
  • Free plan: Yes - 50 free credits to test
  • Founded: 2022
  • HQ: Lyon, France
4.8/5 G2 4.7/5 Capterra

Emelia

  • Starting price: PAYG credits €19/mo · Start €37/mo (3 mailboxes, unlimited sending)
  • Free plan: 7-day free trial (no card) - paid entry Start €37/mo
  • Founded: 2020
  • HQ: Paris, Île-de-France, France
4.5/5 G2 4.4/5 Capterra

Derrick

★ Recommended
  • Starting price: Free · Paid from €9/mo
  • Free plan: Yes - 100 credits/mo permanent
  • Founded: 2023
  • HQ: Marseille, FR
4.8/5 G2 4.8/5 Capterra
Why Derrick wins

Why teams pick Derrick over BetterContact and Emelia

3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.

01

Enrichment depth beyond email only, with native Sheets efficiency

BetterContact focuses on accurate email discovery and real-time validation, but its enrichment depth stops at basic contact details rather than multi-attribute profiles. emelia excels at email outreach but lacks deeper company intelligence and firmographic context for prospect profiling. Derrick delivers 50+ enrichment attributes per contact and 100% native Google Sheets workflow, enabling richer profiles directly in Sheets without exporting data. This depth translates to faster prospect qualification and actionable insights within your existing spreadsheet, saving hours per month. Derrick also validates emails in real-time to maintain deliverability as you enrich beyond email alone.

02

Unified data quality with real-time firmographic enrichment

BetterContact and Emelia primarily focus on email discovery and validation, lacking comprehensive, real-time firmographic enrichment. Derrick delivers unified data quality by integrating 50+ enrichment attributes with live firmographic updates directly inside 100% native Google Sheets. This means faster, more accurate account profiling and fewer data gaps, reducing downstream QA time by up to 30% and boosting targeting precision. With Derrick, team workflows stay within Sheets, avoiding CSV exports and platform handoffs while maintaining up-to-date company insights.

03

Unified multi-tool workflow with seamless automation depth

Derrick unifies multi-tool workflows by turning Google Sheets into a full prospecting hub, a depth BetterContact and emelia don’t provide as standalone email finders. While BetterContact excels at email discovery, it lacks integrated multi-step workflow automation and company intelligence that Derrick seamlessly delivers. With 50+ enrichment attributes per contact and real-time validation, Derrick streamlines end-to-end prospecting, saving 5-10 hours per month and reducing manual handoffs. A practical use case: run enrichment, scoring, and segmentation in one Sheets-native workflow without exporting data or switching apps.

Honest Comparison

What each tool does better

We're upfront - every tool has strengths. Here's where BetterContact, Emelia, and Derrick each genuinely win.

What BetterContact does better

  • Highest find rates in the category (87-95% emails)
  • One subscription replaces five separate tools
  • Pay-per-result + GDPR-clean compliance
Read full BetterContact review →

What Emelia does better

  • Cheapest meaningful cold-email tool in the category
  • All-in-one bundle (built-in warm-up + sender rotation + spintext + LinkedIn)
  • Fast and efficient for small-team workflows
Read full Emelia review →
Real Annual Cost

True cost over 12 months

Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.

BetterContact Emelia Derrick
Starting price (monthly) Free 50 credits · Starter $15/mo PAYG credits €19/mo · Start €37/mo (3 mailboxes, unlimited sending) €0 (free) · €9/mo paid
Annual cost (base) ~€600/yr ~€228/yr €0/yr free · ~€108/yr paid
Free plan? Yes - 50 free credits to test 7-day free trial (no card) - paid entry Start €37/mo ✓ Forever - 100 credits/mo
Setup cost Hours to days Hours to days 30 seconds via Marketplace
Switching cost CSV export + retraining CSV export + retraining Zero - works alongside any stack

💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.

Feature-by-Feature

BetterContact vs Emelia vs Derrick: full feature comparison

BetterContact Derrick App emelia
Works natively in Google Sheets
Requires LinkedIn Sales Navigator ($100/month)
Sales Navigator 1-click import
Email finder with real-time validation
Phone finder from LinkedIn
Company tech stack lookup
SimilarWeb & G2 insights integrated
AI integration (Claude & ChatGPT)
Automatic AI Lead Scoring
Data cleaning & normalization
Multi-platform scraping (Instagram, Twitter, Facebook)
Zapier, Make, n8n integrations
Public API available
Native CRM integrations (HubSpot, Salesforce)
Entry price (paid plan) 49$/mois 9€/mois 37€/mois
Permanent free plan
Rollover credits to next month
Simple and transparent credit system
Simple setup & onboarding
Complete documentation
Pricing in a nutshell

BetterContact vs Emelia vs Derrick pricing breakdown

Waterfall Email + Phone Enrichment

BetterContact

Free 50 credits · Starter $15/mo

Best for: Outbound teams who want best-find-rate at one subscription cost

BetterContact offers scalable pricing with credits-based plans that start at a low entry point, plus a free tier for initial testing; see the full pricing breakdown for details on plan limits and enterprise options. View complete pricing details on the official BetterContact pricing page.

Affordable Cold Email + LinkedIn Multichannel

Emelia

PAYG credits €19/mo · Start €37/mo (3 mailboxes, unlimited sending)

Best for: Solo founders + small teams running cold email on a budget

Emelia offers an entry-level plan with a free tier and paid options starting at accessible monthly credits; see pricing page for exact credits, limits, and upgrade details. For full breakdown and add-ons, view the complete pricing details.

Migration Guide

How to switch from BetterContact to Derrick in 3 steps

Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.

1
~30 sec

Install Derrick from Google Workspace Marketplace

Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.

2
~30 sec

Open any Google Sheet → Extensions → Derrick

Open a Sheet with your prospect list (paste a CSV from BetterContact, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.

3
~1 min

Enrich your list with one click

Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.

Install Derrick free →

100 free credits / month · No credit card · Cancel anytime

Decision in 60 seconds

Which one is right for you?

Pick BetterContact if…

  • You specifically need outbound teams who want best-find-rate at one subscription cost
  • Highest find rates in the category (87-95% emails)
  • One subscription replaces five separate tools
  • You're already invested in the BetterContact ecosystem
Read full BetterContact review →

Pick Emelia if…

  • You specifically need solo founders + small teams running cold email on a budget
  • Cheapest meaningful cold-email tool in the category
  • All-in-one bundle (built-in warm-up + sender rotation + spintext + LinkedIn)
  • You're already invested in the Emelia ecosystem
Read full Emelia review →

Pick Derrick if…

  • You want B2B enrichment directly in Google Sheets
  • You need a usable free plan (100 credits/mo, no card)
  • You don't want long contracts, lock-in, or sales calls
  • You need 100+ data points per lead in one tool
Try Derrick free →

What teams say after switching from BetterContact vs Emelia

See what our customers say about Derrick.

"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."

Alex Clark

Director | SaaS GTM Leader

Reviewed on Product Hunt

"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."

David Sire

Mortgage Broker at Zero Point Mortgage

Reviewed on Product Hunt

"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."

Etienne Grange

CEO Form'actions

Reviewed on Capterra

"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."

Zaid Bilal

RevOps Professional

Reviewed on Capterra

"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"

Asif Hanzala

Lead Generation Specialist at IdeaPeel

Reviewed on Capterra

"This app is fantastic. Brilliantly created to help small and mid sized businesses."

Dan Hughes

Founder/CEO, AlmanacIO

Reviewed on Product Hunt

"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."

Julien Walon Cohen

CEO & Co-founder @ Diffly | B2B Sales Advisor

Reviewed on G2

"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."

Michael Kim

SDR Team Lead at CloudScale

Reviewed on Capterra

"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."

AJ Alexander

Opportunity Prospector

Reviewed on Capterra

Frequently Asked Questions

What’s the main difference Derrick vs BetterContact for outreach?

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Derrick and BetterContact serve different purposes in outreach workflows. BetterContact specializes purely in email finding and verification with high accuracy rates, making it ideal if you only need to validate contact emails at scale. Derrick, however, provides comprehensive B2B data enrichment directly in Google Sheets with fifty plus attributes per contact including real-time email validation, plus integrated AI scoring and segmentation. While BetterContact excels as a standalone email tool, Derrick eliminates manual exports and CRM switching by keeping all prospect intelligence within your spreadsheet, saving teams significant time and reducing platform switching costs during outreach campaigns.

Is Derrick a better alternative to BetterContact for teams?

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Derrick works best for teams already using Google Sheets who want to eliminate manual data entry and CSV exports, offering native spreadsheet integration that BetterContact and Emelia lack. While BetterContact specializes in email verification and Emelia focuses on outreach automation, Derrick combines 50+ enrichment attributes, real-time email validation, and integrated AI scoring in one platform. Derrick's rollover credits and no credit card requirement for free tier also provide more flexibility than BetterContact's traditional pricing model, making it ideal for teams seeking a unified prospecting center without platform switching.

Derrick vs emelia: which platform wins on features?

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Derrick and Emelia serve different primary functions in your sales stack. Emelia specializes in email outreach automation and personalization, excelling at campaign execution and delivery optimization. Derrick, however, wins on comprehensive B2B data enrichment with fifty plus attributes per contact, real-time email validation, integrated AI scoring with Claude and ChatGPT, and native Google Sheets functionality requiring zero technical setup. While Emelia automates sending, Derrick enriches your prospect data directly in Sheets, making it the stronger choice for teams needing deeper intelligence before outreach begins.

Which has better pricing: BetterContact vs emelia?

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Based on pricing alone, BetterContact and Emelia position themselves as affordable options for specific needs, but Derrick App offers a more cost-efficient, feature-rich approach for B2B data enrichment and outreach within Google Sheets. BetterContact emphasizes accurate email discovery with scalable verification at a reasonable price, while Emelia focuses on AI-powered outreach automation with strong integration but broader data needs may require additional enrichment. Derrick provides 100% native Google Sheets functionality, over 50 enrichment attributes per contact, real-time email validation, monthly rollovers for credits, and a Free tier that requires no card, making it a compelling value for teams looking to unify data enrichment, scoring, and outreach without exporting or complex setups. For comparable pricing, Derrick’s tiered credits (e.g., 100 free credits, 9€ for 4,000 credits, up to 175€ for 100,000 credits) can cover varying prospecting paces and scale more flexibly than combining separate tools for email discovery (BetterContact) or automated outreach (Emelia).

Can Derrick replace both BetterContact and emelia in workflows?

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Derrick can effectively replace both BetterContact and emelia in most workflows by combining email verification with comprehensive B2B data enrichment natively within Google Sheets. While BetterContact specializes solely in email validation and emelia focuses on outreach automation, Derrick unifies contact discovery, real-time email validation, and enrichment across fifty plus attributes in one platform. Derrick's integrated AI scoring, rollover credits, and zero-complexity Google Sheets interface eliminate the need for multiple tools, saving teams both time and subscription costs compared to maintaining separate email finder and automation solutions.

How do BetterContact and emelia compare in review and use cases?

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BetterContact focuses on email discovery and verification at scale, delivering high accuracy for finding and validating professional emails and offering solid CRM integrations. Emelia centers on AI-powered outreach automation, enabling personalized multi-channel campaigns with real-time data enrichment, strong deliverability, and easy onboarding. In reviews, both are praised for reliability and ease of use, but neither provides Derrick’s full suite of B2B data intelligence and multi-attribute enrichment. Derrick stands out with 50+ enrichment attributes, native Google Sheets, AI scoring, and expansive integrations, making it a more complete prospecting platform when deeper firmographic and intent data are required.
BetterContact vs Emelia vs Derrick - Free · 100 credits/mo BetterContact vs Emelia vs Derrick - Derrick is Product of the Day on Product Hunt Try Derrick free →