Snov.io
- Starting price: Free 50 credits · Starter $29.25/mo (annual)
- Free plan: Yes - 50 credits + 100 recipients/mo
- Founded: 2017
- HQ: Chernihiv, Ukraine (US entity in New York)
Updated
Snov.io vs Zopto vs Derrick: Which Is Better in 2026?
- Short answer
- Snov.io vs Zopto vs Derrick: Snov.io is a all-in-one email finder, verifier, warmup, sequencer and lightweight sales crm, Zopto is a premium cloud-based linkedin automation with dedicated ips, ai message writer + multichannel. Derrick is a B2B enrichment platform with three surfaces - a Google Sheets add-on, a REST API, and an MCP server (Claude and ChatGPT drive enrichment for you). Hit rates are noticeably higher (more emails + phone numbers returned per query than Snov.io or Zopto) and pricing is lower - free forever with 100 credits/month, paid plans from €9/month. Most teams pair Derrick for the data layer with Snov.io or Zopto for outreach.
Snov.io is built for sequenced outreach across email + LinkedIn + (sometimes) calls. The hidden cost is enrichment: Snov.io bills you per contact AND per channel. The side-by-side comparison below isolates Snov.io's real cost-per-touched-prospect against Derrick's flat credit-pool model that decouples enrichment from sending.
Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup time 30 seconds
Where it lives Google Sheets
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 27 000+ users worldwide.
CURSOR Quick Facts
Snov.io vs Zopto vs Derrick at a glance
Zopto
- Starting price: $197/mo Basic · No free trial
- Free plan: No (paid plans only - no free trial)
- Founded: 2018
- HQ: Kensington, London (142 Cromwell Road, SW7 4EF)
Derrick
★ Recommended- Starting price: Free · Paid from €9/mo
- Free plan: Yes - 100 credits/mo permanent
- Founded: 2023
- HQ: Marseille, FR
Why Derrick wins 01
02
03
Why teams pick Derrick over Snov.io and Zopto
3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
01 Real-time validation and native Sheets, without data gaps
Real-time validation and native Sheets demand seamless, immediate data accuracy, a gap Snov.io and Zopto struggle to guarantee in live enrichment. Derrick delivers 100% native Google Sheets with real-time email validation, eliminating data gaps that can occur when relying on external verifications from Snov.io or Zopto. This translates to faster prospecting and higher deliverability, with measurable time savings of 5-10 hours per month and a single source of truth inside Sheets. Derrick’s native integration means no CSV exports or lag between enrichment and validation, enabling instant, actionable lists.
02 Deeper company insights with AI-powered segmentation and scoring
Snov.io and Zopto provide basic contact discovery and outreach capabilities, but they fall short on deep, AI-driven company insights and dynamic segmentation that scale with intent and firmographic richness. Derrick integrates AI-powered scoring and segmentation directly within 100% native Google Sheets, delivering richer company-level insights without leaving Sheets or juggling multiple tools. Users can quantify impact quickly, with measurable gains like improved lead quality and faster prioritization; for example, AI-driven scoring helps identify high-potential accounts earlier, reducing manual triage time by up to 40%. In practice, teams can rapidly generate targeted segments for more precise campaigns.
03 Unified data workflows with no data gaps and AI depth?
Derrick unifies data workflows across your entire stack, exposing no data gaps that Snov.io and Zopto often miss when enriching discovery or outreach data. Unlike Snov.io and Zopto, which focus on surface-level contacts or bulk outreach, Derrick 100% native Google Sheets transforms prospect data into a single, auditable center for enrichment, scoring, and AI-driven insights. This results in measurable gains, such as time saved (5-10 hours/month) and a more reliable data foundation for multi-channel campaigns, with AI-powered segmentation and summaries built in. A practical use-case is real-time AI lead scoring within Sheets, ensuring your team acts on the most qualified accounts in minutes.
Honest Comparison 
derrick
What each tool does better
We're upfront - every tool has strengths. Here's where Snov.io, Zopto, and Derrick each genuinely win.
What Snov.io does better
- All-in-one outbound stack at startup-friendly pricing
- Outstanding ease of use
- Mature platform with massive user base
What Zopto does better
- Cloud-based with dedicated IPs (legitimate safety advantage)
- Best-in-class analytics in LinkedIn automation category
- AI message writer + multichannel (Pro+)
What Derrick does better
- Free forever - €0/mo with 100 credits permanent in Google Sheets
- 100+ data points per lead - verified emails, phones, LinkedIn, tech stack, SIRET
- Zero LinkedIn ban risk + real-time email verification built in
- Pair with any sequencer - LaGrowthMachine, Smartlead, Lemlist, HeyReach
Real Annual Cost
True cost over 12 months
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Snov.io | Zopto | Derrick | |
|---|---|---|---|
| Starting price (monthly) | Free 50 credits · Starter $29.25/mo (annual) | $197/mo Basic · No free trial | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€600/yr | ~€2,364/yr | €0/yr free · ~€108/yr paid |
| Free plan? | Yes - 50 credits + 100 recipients/mo | No (paid plans only - no free trial) | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
Feature-by-Feature
Snov.io vs Zopto vs Derrick: full feature comparison
| Snov.io | Derrick App | Zopto | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✕ | ✓ | ✓ |
| Email finder with real-time validation | ✓ | ✓ | ✓ |
| Phone finder from LinkedIn | ✕ | ✓ | ✕ |
| Company tech stack lookup | ✕ | ✓ | ✕ |
| SimilarWeb & G2 insights integrated | ✕ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✕ | ✓ | ✓ |
| Automatic AI Lead Scoring | ✕ | ✓ | ✕ |
| Data cleaning & normalization | ✓ | ✓ | ✕ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✓ | ✕ | ✕ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✓ |
| Public API available | ✓ | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✓ |
| Entry price (paid plan) | 39$/mois | 9€/mois | 197$/mois |
| Permanent free plan | ✓ | ✓ | ✕ |
| Rollover credits to next month | ✕ | ✓ | ✕ |
| Simple and transparent credit system | ✓ | ✓ | ✕ |
| Simple setup & onboarding | ✓ | ✓ | ✕ |
| Complete documentation | ✓ | ✓ | ✓ |
Pricing in a nutshell Email Finder + Sequencer + CRM derrick
best value for money
Results first.
Discover Derrick →
Premium Cloud LinkedIn Automation
Snov.io vs Zopto vs Derrick pricing breakdown
Email Finder + Sequencer + CRM Snov.io
Free 50 credits · Starter $29.25/mo (annual)
Best for: Solo SDRs and small teams wanting an all-in-one outbound stack
Snov.io offers affordable entry-level pricing with a free tier and usage-based paid plans designed for scalable outreach. See the full pricing breakdown for complete details and plan options.
Results first.
Complexity removed.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
Premium Cloud LinkedIn Automation Zopto
$197/mo Basic · No free trial
Best for: Sales teams + agencies wanting premium LinkedIn automation with strong analytics
Zopto offers starting pricing with entry-level plans and a free tier, designed for scalable cold outreach, with full pricing details available on the dedicated pricing page. See the complete pricing breakdown for exact plan names, credit limits, and billing terms.
Migration Guide
How to switch from Snov.io to Derrick in 3 steps
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
1
~30 sec Install Derrick from Google Workspace Marketplace
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
2
~30 sec Open any Google Sheet → Extensions → Derrick
Open a Sheet with your prospect list (paste a CSV from Snov.io, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
3
~1 min Enrich your list with one click
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
Install Derrick free →
100 free credits / month · No credit card · Cancel anytime
Decision in 60 seconds
Which one is right for you?
Pick Snov.io if…
- You specifically need solo sdrs and small teams wanting an all-in-one outbound stack
- All-in-one outbound stack at startup-friendly pricing
- Outstanding ease of use
- You're already invested in the Snov.io ecosystem
Pick Zopto if…
- You specifically need sales teams + agencies wanting premium linkedin automation with strong analytics
- Cloud-based with dedicated IPs (legitimate safety advantage)
- Best-in-class analytics in LinkedIn automation category
- You're already invested in the Zopto ecosystem
Pick Derrick if…
- You want B2B enrichment directly in Google Sheets
- You need a usable free plan (100 credits/mo, no card)
- You don't want long contracts, lock-in, or sales calls
- You need 100+ data points per lead in one tool
What teams say after switching from Snov.io vs Zopto
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
Alex Clark
Director | SaaS GTM Leader
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
David Sire
Mortgage Broker at Zero Point Mortgage
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
Etienne Grange
CEO Form'actions
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
Zaid Bilal
RevOps Professional
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
Asif Hanzala
Lead Generation Specialist at IdeaPeel
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
Dan Hughes
Founder/CEO, AlmanacIO
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
Julien Walon Cohen
CEO & Co-founder @ Diffly | B2B Sales Advisor
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
Michael Kim
SDR Team Lead at CloudScale
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
AJ Alexander
Opportunity Prospector
Frequently Asked Questions
Which Derrick vs Snov.io comparison matters most for outreach?
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The most critical comparison between Derrick and Snov.io for outreach centers on workflow efficiency and data depth. Snov.io excels purely at email verification and discovery, making it ideal if you only need fast contact lookups. However, Derrick operates natively within Google Sheets, eliminating CSV exports and manual data transfers while offering fifty-plus enrichment attributes per contact alongside real-time email validation. For teams managing ongoing outreach campaigns, Derrick's integrated AI scoring, rollover credits, and seamless Sheets workflow save five to ten hours monthly compared to Snov.io's standalone approach, making it the better choice for comprehensive, relationship-driven prospecting at scale.
Is Derrick a better alternative to Snov.io for small teams?
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Whether Derrick is a better alternative to Snov.io for small teams depends on your specific workflow needs. Snov.io excels at pure email discovery and verification at scale with affordable pricing, making it ideal if you need fast, accurate email lookups. However, Derrick offers a fundamentally different approach by operating natively within Google Sheets, eliminating CSV exports and complex integrations while providing 50+ enrichment attributes per contact. For small teams already using Google Sheets for prospecting, Derrick's native integration, rollover credits, and no credit card requirement for the free tier typically deliver better workflow efficiency and cost savings than managing a separate platform like Snov.io alongside your existing tools.
Derrick vs Snov.io: which has better pricing and value?
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Derrick offers superior value through its Google Sheets-native approach, eliminating time-consuming CSV exports and complex integrations that Snov.io requires. While Snov.io excels at affordable email verification, Derrick provides 50+ enrichment attributes per contact, integrated AI scoring with Claude and ChatGPT, and rollover credits monthly-meaning unused budget carries forward. For teams seeking comprehensive B2B intelligence beyond basic email discovery, Derrick delivers deeper data enrichment and workflow automation directly within Google Sheets, reducing operational overhead and eliminating the need for additional tools like LinkedIn Sales Navigator, ultimately providing better long-term value despite slightly higher pricing tiers.
What’s the difference Derrick offers compared to Zopto?
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Derrick differs from Zopto in several core ways that matter for B2B prospecting. First, Derrick is 100% native to Google Sheets, eliminating CSV exports and complex integrations, which makes setup and ongoing use simpler and faster than Zopto’s more standalone outreach focus. Derrick also emphasizes intelligence and automation directly inside Sheets with built-in AI (Claude and ChatGPT) for scoring, segmentation, and auto-summaries, while Zopto centers on scalable multi-channel outreach and basic data enrichment. Additionally, Derrick offers roll-over credits, a free tier with no credit card required, and thousands of possible integrations via Zapier/Make/n8n, giving teams flexibility as they scale. In contrast, Zopto’s strengths lie in ease of use and bulk outreach but may require supplementary tools for deeper company intelligence or enrichment.
How does Snov.io compare to Zopto for data enrichment?
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Snov.io and Zopto both excel at email discovery and verification, but serve slightly different prospecting workflows. Snov.io focuses on accurate email finding with strong verification accuracy, while Zopto emphasizes multi-channel outreach automation and bulk contact operations. Both platforms, however, lack deeper data enrichment capabilities like firmographic insights and intent signals. If you need comprehensive B2B enrichment alongside email validation, Derrick offers 50+ attributes per contact directly in Google Sheets with real-time email verification, AI-powered scoring, and rollover credits-eliminating the need for multiple disconnected tools while saving 5-10 hours monthly on data workflow management.
Can Derrick replace both Snov.io and Zopto for lead generation?
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Derrick cannot directly replace both Snov.io and Zopto for every lead-generation need, but it can cover several core functions more efficiently depending on your workflow. Snov.io excels at fast email discovery and verification with a large database, while Zopto emphasizes scalable cold outreach and campaign automation. Derrick, by contrast, is 100% native Google Sheets with powerful enrichment across 50+ fields, real-time email validation for better deliverability, embedded AI scoring and segmentation, and thousands of integrations via Zapier/Make/n8n. If your priority is pure email discovery at scale, Snov.io may still be the better fit; if you need simple, high-volume outreach with straightforward automation, Zopto could be preferable. Derrick can replace or complement both by centralizing enrichment, scoring, and workflow within Sheets, while removing CSV exports and onboarding friction, but for advanced multi-channel analytics or deep prospect intelligence, a combination of Derrick plus targeted enrichment tools may yield optimal results.
One-on-one
Snov.io vs Derrick - solo duel
Drop the third-party context and see how Snov.io compares to Derrick alone.
Open the head-to-head → One-on-oneZopto vs Derrick - solo duel
Drop the third-party context and see how Zopto compares to Derrick alone.
Open the head-to-head → Curated stackAll B2B sales tools we reviewed in depth
Step back from the duel - see our hand-picked sales-tool selection and how every category fits together.
See the full curation → Keep Exploring
