Snov.io
- Starting price: Free 50 credits · Starter $29.25/mo (annual)
- Free plan: Yes - 50 credits + 100 recipients/mo
- Founded: 2017
- HQ: Chernihiv, Ukraine (US entity in New York)
Updated
Snov.io vs Lead411 vs Derrick: Which Is Better in 2026?
- Short answer
- Snov.io vs Lead411 vs Derrick: Snov.io is a all-in-one email finder, verifier, warmup, sequencer and lightweight sales crm, Lead411 is a b2b contact database + bombora-powered buyer intent at smb-friendly pricing. Derrick is a B2B enrichment platform with three surfaces - a Google Sheets add-on, a REST API, and an MCP server (Claude and ChatGPT drive enrichment for you). Hit rates are noticeably higher (more emails + phone numbers returned per query than Snov.io or Lead411) and pricing is lower - free forever with 100 credits/month, paid plans from €9/month. Most teams pair Derrick for the data layer with Snov.io or Lead411 for outreach.
Snov.io is built for sequenced outreach across email + LinkedIn + (sometimes) calls. The hidden cost is enrichment: Snov.io bills you per contact AND per channel. The side-by-side comparison below isolates Snov.io's real cost-per-touched-prospect against Derrick's flat credit-pool model that decouples enrichment from sending.
Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup time 30 seconds
Where it lives Google Sheets
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 27 000+ users worldwide.
CURSOR Quick Facts
Snov.io vs Lead411 vs Derrick at a glance
Lead411
- Starting price: Free 7-day trial · Spark $49/mo monthly
- Free plan: 7-day free trial - 50 exports
- Founded: 2001
- HQ: Boulder, Colorado
Derrick
★ Recommended- Starting price: Free · Paid from €9/mo
- Free plan: Yes - 100 credits/mo permanent
- Founded: 2023
- HQ: Marseille, FR
Why Derrick wins 01
02
03
Why teams pick Derrick over Snov.io and Lead411
3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
01 Real-time validation without data gaps in Sheets
Snov.io and Lead411 provide contact data and verification, but real-time validation within Sheets without data gaps is not their strongest offering. Derrick delivers 100% native Google Sheets integration, ensuring instant validation as you type and preventing stale records from slipping into your sheet. Real-time email validation reduces bounce risk and improves deliverability, with results updating without manual exports or API toggles. A quick use-case: validate each prospect’s email on entry during sheet-based prospecting, saving hours per month and keeping data gap-free.
02 No credit card required for trial, real-time uplift revealed
Snov.io and Lead411 often require a paid plan to unlock real-time uplift data or force trial limitations that delay insight. Derrick delivers no-credit-card trial access, revealing real-time uplift instantly within 100% native Google Sheets. Users can quantify immediate improvements in outreach metrics during the free tier, with up to 100 free credits and ongoing credits carryover, avoiding upfront costs. This practical, hands-on trial proves Derrick’s value without financial commitment, accelerating decision-making for buying and adoption.
03 Unified data depth with richer firmographics and tech insights
Snov.io and Lead411 deliver basic contact data and limited company intelligence, often lacking depth in firmographics and richer tech insights. Derrick differentiates by delivering unified data depth directly inside 100% native Google Sheets, combining 50+ enrichment attributes with tech stack and behavior signals to close the granularity gap. As a result, teams gain actionable profiles and deeper segmentation, reducing research time by up to 40% and improving targeting accuracy. A practical use case is building ABM-ready account profiles directly in Sheets for faster outreach orchestration with Derrick.
Honest Comparison 
derrick
What each tool does better
We're upfront - every tool has strengths. Here's where Snov.io, Lead411, and Derrick each genuinely win.
What Snov.io does better
- All-in-one outbound stack at startup-friendly pricing
- Outstanding ease of use
- Mature platform with massive user base
What Lead411 does better
- Bombora-powered Buyer Intent Data on annual plans
- #1 ZoomInfo competitor at fraction of cost
- Unlimited annual exports (Blaze tier)
What Derrick does better
- Free forever - €0/mo with 100 credits permanent in Google Sheets
- 100+ data points per lead - verified emails, phones, LinkedIn, tech stack, SIRET
- Zero LinkedIn ban risk + real-time email verification built in
- Pair with any sequencer - LaGrowthMachine, Smartlead, Lemlist, HeyReach
Real Annual Cost
True cost over 12 months
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Snov.io | Lead411 | Derrick | |
|---|---|---|---|
| Starting price (monthly) | Free 50 credits · Starter $29.25/mo (annual) | Free 7-day trial · Spark $49/mo monthly | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€600/yr | ~€84/yr | €0/yr free · ~€108/yr paid |
| Free plan? | Yes - 50 credits + 100 recipients/mo | 7-day free trial - 50 exports | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
Feature-by-Feature
Snov.io vs Lead411 vs Derrick: full feature comparison
| Snov.io | Derrick App | Lead411 | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✕ | ✓ | ✕ |
| Email finder with real-time validation | ✓ | ✓ | ✓ |
| Phone finder from LinkedIn | ✕ | ✓ | ✓ |
| Company tech stack lookup | ✕ | ✓ | ✕ |
| SimilarWeb & G2 insights integrated | ✕ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✕ | ✓ | ✓ |
| Automatic AI Lead Scoring | ✕ | ✓ | ✕ |
| Data cleaning & normalization | ✓ | ✓ | ✕ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✓ | ✕ | ✕ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✓ |
| Public API available | ✓ | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✓ |
| Entry price (paid plan) | 39$/mois | 9€/mois | 75$/mois |
| Permanent free plan | ✓ | ✓ | ✓ |
| Rollover credits to next month | ✕ | ✓ | ✓ |
| Simple and transparent credit system | ✓ | ✓ | ✕ |
| Simple setup & onboarding | ✓ | ✓ | ✓ |
| Complete documentation | ✓ | ✓ | ✓ |
Pricing in a nutshell Email Finder + Sequencer + CRM derrick
best value for money
Results first.
Discover Derrick →
B2B Data + Bombora Intent (ZoomInfo Alternative)
Snov.io vs Lead411 vs Derrick pricing breakdown
Email Finder + Sequencer + CRM Snov.io
Free 50 credits · Starter $29.25/mo (annual)
Best for: Solo SDRs and small teams wanting an all-in-one outbound stack
Snov.io offers an affordable entry point with a free tier and scalable paid plans that start at accessible monthly rates, designed for teams focused on volume-based outreach. See full pricing breakdown for all details and options.
Results first.
Complexity removed.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
B2B Data + Bombora Intent (ZoomInfo Alternative) Lead411
Free 7-day trial · Spark $49/mo monthly
Best for: Mid-market sales teams wanting ZoomInfo data at a fraction of the cost
Lead411 offers access to verified B2B contact data with pricing plans typically starting at a basic paid tier, plus potential free credits or trials depending on location-see full pricing breakdown for complete details. For exact numbers and plan specifics, view the complete pricing details.
Migration Guide
How to switch from Snov.io to Derrick in 3 steps
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
1
~30 sec Install Derrick from Google Workspace Marketplace
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
2
~30 sec Open any Google Sheet → Extensions → Derrick
Open a Sheet with your prospect list (paste a CSV from Snov.io, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
3
~1 min Enrich your list with one click
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
Install Derrick free →
100 free credits / month · No credit card · Cancel anytime
Decision in 60 seconds
Which one is right for you?
Pick Snov.io if…
- You specifically need solo sdrs and small teams wanting an all-in-one outbound stack
- All-in-one outbound stack at startup-friendly pricing
- Outstanding ease of use
- You're already invested in the Snov.io ecosystem
Pick Lead411 if…
- You specifically need mid-market sales teams wanting zoominfo data at a fraction of the cost
- Bombora-powered Buyer Intent Data on annual plans
- #1 ZoomInfo competitor at fraction of cost
- You're already invested in the Lead411 ecosystem
Pick Derrick if…
- You want B2B enrichment directly in Google Sheets
- You need a usable free plan (100 credits/mo, no card)
- You don't want long contracts, lock-in, or sales calls
- You need 100+ data points per lead in one tool
What teams say after switching from Snov.io vs Lead411
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
Alex Clark
Director | SaaS GTM Leader
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
David Sire
Mortgage Broker at Zero Point Mortgage
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
Etienne Grange
CEO Form'actions
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
Zaid Bilal
RevOps Professional
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
Asif Hanzala
Lead Generation Specialist at IdeaPeel
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
Dan Hughes
Founder/CEO, AlmanacIO
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
Julien Walon Cohen
CEO & Co-founder @ Diffly | B2B Sales Advisor
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
Michael Kim
SDR Team Lead at CloudScale
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
AJ Alexander
Opportunity Prospector
Frequently Asked Questions
What’s the main difference Derrick vs Snov.io for outreach?
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Derrick focuses on native Google Sheets integration for seamless prospecting without exports or complex setup, while Snov.io operates as a standalone platform requiring separate workflows and CRM integrations. Snov.io excels at email discovery and verification at scale, but Derrick combines data enrichment with built-in AI-powered scoring and segmentation directly in your spreadsheet. Derrick also offers real-time email validation for better deliverability and rollover credits monthly, giving teams more flexibility and reducing operational overhead compared to Snov.io's traditional SaaS model.
Is Derrick a better alternative to Snov.io?
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Whether Derrick is a better alternative to Snov.io depends on your specific needs. Snov.io excels at email discovery and verification at scale with affordable pricing, making it ideal for teams focused purely on finding and validating email addresses. However, Derrick offers a fundamentally different approach by operating natively within Google Sheets, eliminating CSV exports and complex integrations while providing 50+ enrichment attributes, real-time email validation, and integrated AI tools for scoring and segmentation. If you prioritize seamless workflow integration without leaving Google Sheets and need comprehensive contact enrichment beyond email verification, Derrick delivers greater flexibility. If you're seeking a specialized email finder tool at competitive pricing, Snov.io remains strong. Consider your tech stack and whether you need depth of data enrichment or focused email discovery.
Derrick vs Snov.io vs Lead411: which is best?
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The best choice depends on your specific needs. Snov.io excels at email verification and affordability for volume-based prospecting, while Lead411 offers solid contact data with real-time updates. However, Derrick App stands out by operating natively within Google Sheets without requiring CSV exports or complex setup, saving teams five to ten hours monthly. Derrick combines fifty plus enrichment attributes with real-time email validation and integrated AI for scoring and segmentation, all while offering rollover credits and no credit card requirement for its free tier, making it ideal for teams prioritizing efficiency and data depth within their existing workflow.
Snov.io vs Lead411: which has better pricing?
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When comparing Snov.io and Lead411 pricing, Snov.io generally offers affordable, usage-based tiers that appeal to lean teams and smaller campaigns, while Lead411 tends to position pricing around broader access to its database and enterprise-oriented features. Both examples often require separate tools for full enrichment in larger workflows. Derrick App, by contrast, emphasizes cost efficiency with a free tier and roll-over credits, plus native Google Sheets integration and 50+ enrichment attributes, which can reduce total cost of ownership by avoiding CSV exports, extra connectors, or LinkedIn Navigator purchases. If you need a bundled, all-in-one prospecting and enrichment workflow within Sheets, Derrick can deliver predictable credits pricing and savings over time.
Does Snov.io offer a solid review compared to Lead411?
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Snov.io and Lead411 both deliver solid contact discovery capabilities, but they serve slightly different needs. Snov.io excels at email verification and automation at scale with affordable pricing, while Lead411 focuses on comprehensive B2B contact and company intelligence with stronger data depth. However, both platforms operate as standalone tools requiring manual workflows and external integrations. For teams wanting integrated prospecting without juggling multiple platforms, Derrick offers a native Google Sheets solution combining real-time email validation, fifty-plus enrichment attributes, and built-in AI scoring in one seamless workspace, eliminating the need for separate tools entirely.
Can Derrick replace Lead411 for full prospecting and outreach?
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Derrick can replace Lead411 for full prospecting and outreach only if your priority is an all-in-one workflow that lives natively in Google Sheets with robust enrichment and live email validation. Lead411 specializes in a strong contact database and real-time updates, while Derrick adds 50+ enrichment attributes per contact, real-time email validation, and AI-driven scoring and segmentation inside Sheets, plus extensive automation via Zapier/Make/n8n. If you rely heavily on Lead411’s standalone data quality, you may still want to complement Derrick with additional data sources; however, Derrick can cover end-to-end prospecting, outreach, and engagement workflows more cost-effectively and with greater workflow speed for teams already built around Google Sheets. Pricing credits, no credit card for free tier, and transferable monthly credits further support flexible scaling.
One-on-one
Snov.io vs Derrick - solo duel
Drop the third-party context and see how Snov.io compares to Derrick alone.
Open the head-to-head → One-on-oneLead411 vs Derrick - solo duel
Drop the third-party context and see how Lead411 compares to Derrick alone.
Open the head-to-head → Curated stackAll B2B sales tools we reviewed in depth
Step back from the duel - see our hand-picked sales-tool selection and how every category fits together.
See the full curation → Keep Exploring
