Zoominfo
- Starting price: ~$15K/yr (3 seats min)
- Free plan: No (community edition limited)
- Founded: 2007
- HQ: Vancouver, WA
Updated
Zoominfo vs Hunter vs Derrick: Which Is Better in 2026?
- Short answer
- Zoominfo vs Hunter vs Derrick: Zoominfo is a enterprise b2b contact and company data, Hunter is a email finder, verifier and lightweight cold-email platform. Derrick is a B2B enrichment platform with three surfaces - a Google Sheets add-on, a REST API, and an MCP server (Claude and ChatGPT drive enrichment for you). Hit rates are noticeably higher (more emails + phone numbers returned per query than Zoominfo or Hunter) and pricing is lower - free forever with 100 credits/month, paid plans from €9/month. Most teams pair Derrick for the data layer with Zoominfo or Hunter for outreach.
Zoominfo is a B2B database vendor - seat-time + record access charged per user, per year. The side-by-side comparison below tracks Zoominfo's total-cost-of-ownership across team growth and lookup volume against Derrick's credit-pool model where the cost moves with usage, not headcount.
Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup time 30 seconds
Where it lives Google Sheets
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 31,000+ users worldwide.
CURSOR Quick Facts
Zoominfo vs Hunter vs Derrick at a glance
Hunter
- Starting price: Free 50 credits/mo · Starter €34/mo (annual)
- Free plan: Yes - 50 credits/mo, 500 recipients/sequence
- Founded: 2015
- HQ: Wilmington, DE (US entity) - team distributed (Paris, remote-first)
Derrick
★ Recommended- Starting price: Free · Paid from €9/mo
- Free plan: Yes - 100 credits/mo permanent
- Founded: 2023
- HQ: Marseille, FR
Why Derrick wins 01
02
03
Why teams pick Derrick over Zoominfo and Hunter
3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
01 Real-time validation and 50+ attributes without ZoomInfo clutter
Real-time validation and 50+ attributes without ZoomInfo clutter highlights a common gap: ZoomInfo and Hunter can provide data, but they don’t deliver real-time validation across 50+ attributes in a single native Google Sheets workflow. Derrick, by contrast, delivers instant email validation and over 50 enrichment fields directly inside Sheets, eliminating the need for external clunky tools and multiple apps. This results in higher deliverability and a richer profile per contact without switching contexts or paying for separate platforms. With Derrick, you gain instant, scalable validation and comprehensive enrichment in one native sheet experience.
02 Unified multi-tool outreach: seamless 3000+ integrations and automation
Unified multi-tool outreach: Derrick unifies 3000+ integrations and automation inside 100% native Google Sheets, eliminating the need to juggle ZoomInfo’s standalone data or Hunter’s email-only scope. Unlike ZoomInfo, which excels at data but isn’t an all-in-one outreach tool, Derrick delivers seamless prospecting workflows and real-time validation across channels. This consolidation saves time and accelerates outreach, with measurable gains like up to 5-10 hours saved per month and streamlined multi-tool sequencing. Derrick enables practical multi-touch campaigns directly from Sheets, with reusable playbooks and automated data enrichment.
03 Real-time data quality unseen by rivals
Derrick delivers real-time data quality that rivals like ZoomInfo and Hunter can’t match, by validating and enriching 50+ attributes directly as you work, not in a static export. While ZoomInfo offers broad coverage and Hunter excels at email accuracy, they fall short on continuous, in-context data freshness across every contact and company profile. Derrick confirms and refreshes data as you use it, reducing false positives and bounce risk while improving deliverability by up-to-date validation. In practice, teams save 5-10 hours per month and see measurable outreach lift as data stays current between sessions.
Honest Comparison 
derrick
What each tool does better
We're upfront - every tool has strengths. Here's where Zoominfo, Hunter, and Derrick each genuinely win.
What Zoominfo does better
- Largest US contact database (100M+ verified)
- #1 in 142 G2 Spring 2026 reports
- Strong CRM + outreach integrations
What Hunter does better
- Outstanding email accuracy + verification
- No charge if Hunter can't find it
- Strong free tier + simple onboarding
What Derrick does better
- Free forever - €0/mo with 100 credits permanent in Google Sheets
- 100+ data points per lead - verified emails, phones, LinkedIn, tech stack, SIRET
- Zero LinkedIn ban risk + real-time email verification built in
- Pair with any sequencer - LaGrowthMachine, Smartlead, Lemlist, HeyReach
Real Annual Cost
True cost over 12 months
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Zoominfo | Hunter | Derrick | |
|---|---|---|---|
| Starting price (monthly) | ~$15K/yr (3 seats min) | Free 50 credits/mo · Starter €34/mo (annual) | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€180/yr | ~€600/yr | €0/yr free · ~€108/yr paid |
| Free plan? | No (community edition limited) | Yes - 50 credits/mo, 500 recipients/sequence | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
Feature-by-Feature
Zoominfo vs Hunter vs Derrick: full feature comparison
| zoominfo | Derrick App | hunter | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✕ | ✓ | ✕ |
| Email finder with real-time validation | ✓ | ✓ | ✓ |
| Phone finder from LinkedIn | ✓ | ✓ | ✕ |
| Company tech stack lookup | ✓ | ✓ | ✓ |
| SimilarWeb & G2 insights integrated | ✕ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✓ | ✓ | ✓ |
| Automatic AI Lead Scoring | ✕ | ✓ | ✕ |
| Data cleaning & normalization | ✓ | ✓ | ✓ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✕ | ✕ | ✕ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✓ |
| Public API available | ✓ | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✓ |
| Entry price (paid plan) | 15000$/an | 9€/mois | 49$/mois |
| Permanent free plan | ✕ | ✓ | ✓ |
| Rollover credits to next month | ✕ | ✓ | ✓ |
| Simple and transparent credit system | ✕ | ✓ | ✓ |
| Simple setup & onboarding | ✕ | ✓ | ✓ |
| Complete documentation | ✓ | ✓ | ✓ |
Pricing in a nutshell Sales Intelligence (Enterprise) derrick
best value for money
Results first.
Discover Derrick →
Email Finder + Light Outreach
Zoominfo vs Hunter vs Derrick pricing breakdown
Sales Intelligence (Enterprise) Zoominfo
~$15K/yr (3 seats min)
Best for: Enterprise US sales orgs
ZoomInfo offers scalable B2B data plans with entry-level tiers and enterprise options; pricing details are available on the pricing page for full breakdown and usage-based considerations. See full pricing breakdown for details.
Results first.
Complexity removed.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
Email Finder + Light Outreach Hunter
Free 50 credits/mo · Starter €34/mo (annual)
Best for: Solo SDRs and small teams doing email-first outbound
Hunter offers affordable entry points with a free tier and paid plans starting at a modest monthly price; full pricing details vary by plan and usage. See the complete pricing breakdown for all features, limits, and tiers.
Migration Guide
How to switch from Zoominfo to Derrick in 3 steps
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
1
~30 sec Install Derrick from Google Workspace Marketplace
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
2
~30 sec Open any Google Sheet → Extensions → Derrick
Open a Sheet with your prospect list (paste a CSV from Zoominfo, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
3
~1 min Enrich your list with one click
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
Install Derrick free →
100 free credits / month · No credit card · Cancel anytime
Decision in 60 seconds
Which one is right for you?
Pick Zoominfo if…
- You specifically need enterprise us sales orgs
- Largest US contact database (100M+ verified)
- #1 in 142 G2 Spring 2026 reports
- You're already invested in the Zoominfo ecosystem
Pick Hunter if…
- You specifically need solo sdrs and small teams doing email-first outbound
- Outstanding email accuracy + verification
- No charge if Hunter can't find it
- You're already invested in the Hunter ecosystem
Pick Derrick if…
- You want B2B enrichment directly in Google Sheets
- You need a usable free plan (100 credits/mo, no card)
- You don't want long contracts, lock-in, or sales calls
- You need 100+ data points per lead in one tool
What teams say after switching from Zoominfo vs Hunter
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
Alex Clark
Director | SaaS GTM Leader
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
David Sire
Mortgage Broker at Zero Point Mortgage
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
Etienne Grange
CEO Form'actions
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
Zaid Bilal
RevOps Professional
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
Asif Hanzala
Lead Generation Specialist at IdeaPeel
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
Dan Hughes
Founder/CEO, AlmanacIO
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
Julien Walon Cohen
CEO & Co-founder @ Diffly | B2B Sales Advisor
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
Michael Kim
SDR Team Lead at CloudScale
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
AJ Alexander
Opportunity Prospector
Frequently Asked Questions
Derrick vs ZoomInfo: which is better for outreach efficiency?
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For outreach efficiency, the choice depends on your team's priorities. ZoomInfo excels as a comprehensive B2B intelligence platform with extensive verified data, intent signals, and enterprise-grade integrations, making it ideal for large sales teams needing deep firmographic insights. However, it requires separate tools for actual campaign execution and carries higher costs. Hunter specializes purely in email discovery with strong accuracy but lacks broader enrichment capabilities. Derrick offers a different approach-it's 100% native to Google Sheets, eliminating CSV exports and complex workflows, saving teams 5-10 hours monthly. With real-time email validation, 50+ enrichment attributes, and integrated AI scoring via Claude and ChatGPT, Derrick delivers faster enrichment directly where teams work. For teams prioritizing speed, simplicity, and cost-efficiency without enterprise overhead, Derrick streamlines the entire prospecting workflow in one place.
Is Derrick a viable alternative to ZoomInfo for data enrichment?
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Yes, Derrick is a highly viable alternative to ZoomInfo for data enrichment, particularly if you prioritize ease of use and cost efficiency. While ZoomInfo excels at massive B2B database coverage and enterprise-scale prospecting, it requires complex integrations and comes with steep pricing. Derrick operates natively within Google Sheets, eliminating CSV exports and technical friction, and delivers 50+ enrichment attributes per contact without requiring external tools or LinkedIn Sales Navigator. For teams seeking lightweight, flexible data enrichment with rollover credits and no upfront investment, Derrick offers comparable functionality at a fraction of ZoomInfo's cost while maintaining real-time email validation and integrated AI capabilities for scoring and segmentation.
What’s the main difference between Derrick and Hunter?
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Derrick is a Google Sheets-native enrichment platform that operates directly within your spreadsheet, eliminating the need for CSV exports and external tools like Hunter requires. While Hunter specializes purely in email discovery and verification, Derrick provides 50+ enrichment attributes per contact including company data, technographics, and real-time email validation. Derrick also integrates AI-powered scoring with Claude and ChatGPT, offers rollover credits monthly with no credit card needed for the free tier, and connects to 3000+ tools via Zapier, making it a more comprehensive enrichment solution for teams seeking deeper prospect intelligence beyond email-only capabilities.
Derrick vs ZoomInfo vs Hunter: which is best for pricing?
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For pricing, Derrick generally presents a more favorable value for teams already using Google Sheets and wanting a complete, low-friction prospecting workflow. ZoomInfo and Hunter tend to command higher price points for breadth of data or email discovery alone, respectively, with additional costs for deeper enrichment or multi-channel capabilities. Derrick’s pricing is transparent with monthly credit bundles (Free 100 credits, Small 4000, Medium 10000, Large 25000, XL 100000) and credits are rollable, plus no credit card is required for the free tier. If your priority is 100% native Google Sheets enrichment, real-time email validation, AI-driven scoring, and a broad integration network at end-to-end cost efficiency, Derrick is often the more cost-effective choice versus ZoomInfo for data plus outreach, and more affordable than Hunter when you factor in multi-attribute enrichment and automation needs.
How does ZoomInfo compare to Hunter on data depth?
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ZoomInfo excels at scale and enterprise data coverage with millions of verified contacts and real-time intent signals, making it ideal for large teams needing comprehensive firmographic and technographic data. Hunter, conversely, specializes in email discovery and verification with high accuracy but limited enrichment depth beyond contact information. ZoomInfo provides broader company intelligence while Hunter focuses narrowly on email finding. For teams seeking a more flexible, affordable alternative that combines both email validation and deeper enrichment without enterprise complexity, Derrick offers native Google Sheets integration with fifty plus enrichment attributes, real-time email verification, and AI-powered scoring-delivering comparable data depth at a fraction of the cost while eliminating CSV export friction entirely.
Is Derrick a good replacement for both ZoomInfo and Hunter?
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Derrick can be a strong replacement for both ZoomInfo and Hunter in specific scenarios, but not as a complete one-to-one swap for every use case. It excels as a 100% native Google Sheets enrichment and outreach platform, offering 50+ attributes per contact, real-time email validation, AI-assisted scoring and segmentation, and broad integrations via Zapier/Make/n8n. While ZoomInfo provides broad B2B data coverage and Hunter specializes in email discovery, Derrick combines enrichment, outreach enablement, and workflow efficiency in a single tool. For teams needing ultimate depth of firmographic data, ZoomInfo may still be preferred, and for pure email finding, Hunter’s succinct approach remains relevant. Derrick shines when you want streamlined prospecting inside Sheets with flexible credits and no credit card required for the free tier.
One-on-one
zoominfo vs Derrick - solo duel
Drop the third-party context and see how zoominfo compares to Derrick alone.
Open the head-to-head → One-on-onehunter vs Derrick - solo duel
Drop the third-party context and see how hunter compares to Derrick alone.
Open the head-to-head → Curated stackAll B2B sales tools we reviewed in depth
Step back from the duel - see our hand-picked sales-tool selection and how every category fits together.
See the full curation → Keep Exploring
