LEGO executive team & leadership
LEGO's executive team includes 7 tracked leaders as of 2026-10-08, led by Niels B. Christiansen (President and Chief Executive Officer). The org chart, per-leader profiles and full leadership list are below.
LEGO executive team overview
LEGO has 7 tracked executives leading key functions including company strategy and operations, financial strategy, day-to-day operations, marketing (as of 2026-10-08). The LEGO Group is the Danish toy maker behind LEGO bricks, whose name comes from the Danish words leg godt, meaning play well. It designs, manufactures and sells construction toys and play experiences for children and adults, from LEGO City, Technic and Icons sets to licensed lines such as LEGO Star Wars and LEGO Formula 1, alongside video games, branded retail stores and LEGO.com. The company is privately held: it is owned by LEGO Holding, which in turn belongs to KIRKBI A/S, the Kirk Kristiansen family's holding company (75%), and the LEGO Foundation (25%). In 2025 it reported record revenue of DKK 83.5 billion and ended the year with 33,801 employees. It is headquartered in Billund, Denmark, runs regional hubs in Boston, London, Shanghai and Singapore, and sells its products in more than 120 countries.
LEGO executive team org chart
- JAJesper AndersenExecutive Vice President and Chief Financial Officer
- CRCarsten RasmussenChief Operating Officer
- JGJulia GoldinChief Product and Marketing Officer
- ABAtul BhardwajChief Digital and Technology Officer
- CBColette BurkeChief Commercial Officer
- DODanielle Ottink-van den BroekChief People Officer
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Employees by management level
| Name | Profiles | Share |
|---|---|---|
| Executive Leadership Team | 7 | <0.1% |
| Senior vice presidents and vice presidents | 120 | 0.5% |
| Director | 900 | 3.8% |
| Manager | 3,800 | 16% |
| Individual contributors | 19,040 | 80% |
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Leadership team
| Leader | Location | Profile | |
|---|---|---|---|
| NBNiels B. ChristiansenPresident and Chief Executive Officer | ••••@lego.com | Profile → | |
| JAJesper AndersenExecutive Vice President and Chief Financial Officer | ••••@lego.com | Profile → | |
| CRCarsten RasmussenChief Operating Officer | ••••@lego.com | Profile → | |
| JGJulia GoldinChief Product and Marketing Officer | ••••@lego.com | Profile → | |
| ABAtul BhardwajChief Digital and Technology Officer | ••••@lego.com | Profile → | |
| CBColette BurkeChief Commercial Officer | ••••@lego.com | Profile → | |
| DODanielle Ottink-van den BroekChief People Officer | ••••@lego.com | Profile → |
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LEGO executive team roles
Niels B. Christiansen · full profile →
President and Chief Executive Officer
Niels B. Christiansen has led the LEGO Group as chief executive officer since October 2017 and is also CEO of LEGO Holding, which groups all LEGO branded activities and investments. During his tenure the company has expanded its retail stores worldwide and launched its first sustainably sourced LEGO elements. Before joining LEGO he ran Danfoss for nine years, after serving as CEO of GN Netcom and holding leadership roles at GN Store Nord and Hilti in Switzerland; he started his career at McKinsey and Company. He sits on the board of the Tetra Laval Group and on the board of Coloplast.
Jesper Andersen · full profile →
Executive Vice President and Chief Financial Officer
Jesper Andersen became executive vice president and chief financial officer of the LEGO Group in October 2020. Beyond finance, planning, audit, tax and treasury, he oversees legal, compliance and risk management, strategy and transformation, business services and government and public affairs. He came from Upfield, the plant-based food maker behind Flora and Becel, where he had been CFO since 2018, after three years as CFO of Beiersdorf and more than two decades in finance roles at Colgate-Palmolive across Europe, Asia and North America. He also sits on the board of PVH Corp.
Carsten Rasmussen · full profile →
Chief Operating Officer
Carsten Rasmussen joined the LEGO Group in 2001 and has been chief operating officer since 2017. He runs the operations strategy, covering manufacturing, supply chain planning, sales and operations planning, quality, engineering, procurement, distribution and corporate facilities. In a 25-year career inside the company he led organisational capability building, shopper marketing and channel development, and European production and packaging, with responsibility for the Kladno and Billund plants, and he also served as general manager of the LEGO supply chain in Hong Kong and as director of purchasing. He is a board member of Danish Crown.
Julia Goldin · full profile →
Chief Product and Marketing Officer
Julia Goldin leads the creation of LEGO products and play experiences as chief product and marketing officer. Her remit spans product development, brand campaigns, marketing, research, licensing, partnerships and the company's in-house creative agency. She joined the LEGO Group in 2014 from Revlon, where she was global chief marketing officer, after a 13-year career at the Coca-Cola Company that included division marketing director for Northwest Europe and deputy chief marketing officer in Japan. She also serves on the board of UN Live Museum.
Atul Bhardwaj · full profile →
Chief Digital and Technology Officer
Atul Bhardwaj joined the LEGO Group in November 2020 as executive vice president and chief digital and technology officer. He owns the digital and technology strategy, including the digital products built for kids, families, shoppers, retail partners and employees, and the technology foundations in infrastructure, security and data. He arrived from MediaMarktSaturn, where he had been chief technology officer and executive vice president of supply chain since 2018, after ten years at Tesco ending as chief information officer, and he began his career at Accenture, where he became a partner. He sits on technical advisory boards for Blackstone, Insight Partners, HCLTech and Salesforce Ventures.
Colette Burke · full profile →
Chief Commercial Officer
Colette Burke joined the LEGO Group as executive vice president and chief commercial officer in January 2021. She sets the global commercial strategy, from e-commerce and retailer partnerships to omnichannel development, LEGO branded stores and entry into new countries, and the market groups for the Americas, Western Europe, CEEMEA, Asia Pacific and China report to her. She previously spent 25 years at Bose, latterly running global consumer sales as a member of its executive team, including 19 years based in the United States. She started out as a consultant with the German firm SAI.
Danielle Ottink-van den Broek · full profile →
Chief People Officer
Danielle (Daan) Ottink-van den Broek joined the LEGO Group in 2025 and became executive vice president and chief people officer on 1 April 2026. She leads the People, Places and Culture organisation, which covers hiring, development and retention of talent and workplace culture, and she is also responsible for the company's social responsibility work on learning through play. She spent 27 years at Unilever in senior HR roles, most recently as chief human resources officer for the Global Personal Care business group and global functions.