Who is the Chief Digital and Technology Officer of LEGO?

Updated Data as of 2026-10-08

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Atul Bhardwaj has been the Chief Digital and Technology Officer of LEGO since 2020 and reports to Niels B. Christiansen. Atul reached the role after 4 tracked posts, most recently Executive Vice President and Chief Digital and Technology Officer at LEGO Group. He arrived from MediaMarktSaturn, where he had been chief technology officer and executive vice president of supply chain since 2018, after ten years at Tesco ending as chief information officer, and he began his career at Accenture, where he became a partner. Atul studied at University of Nottingham (Bachelor of electrical engineering). Atul is one of 7 tracked leaders at the company.

Atul Bhardwaj profile

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Atul Bhardwaj
Chief Digital and Technology Officer, LEGO
Chief digital and technology officer since November 2020

Atul Bhardwaj joined the LEGO Group in November 2020 as executive vice president and chief digital and technology officer. He owns the digital and technology strategy, including the digital products built for kids, families, shoppers, retail partners and employees, and the technology foundations in infrastructure, security and data. He sits on technical advisory boards for Blackstone, Insight Partners, HCLTech and Salesforce Ventures.

Education
University of Nottingham (Bachelor of electrical engineering)
Reports to
Niels B. Christiansen
Email
••••@lego.com

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Atul Bhardwaj career history

  • Executive Vice President and Chief Digital and Technology Officer, LEGO GroupNovember 2020 to present
  • Chief Technology Officer and EVP Supply Chain, MediaMarktSaturn2018 to 2020
  • Chief Information Officer, TescoTen years in technology and logistics roles
  • Partner, AccentureStart of career

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Other leaders at LEGO

LeaderEmailProfile
NBNiels B. ChristiansenPresident and Chief Executive Officer ••••@lego.com
JAJesper AndersenExecutive Vice President and Chief Financial Officer ••••@lego.com
CRCarsten RasmussenChief Operating Officer ••••@lego.com
JGJulia GoldinChief Product and Marketing Officer ••••@lego.com
CBColette BurkeChief Commercial Officer ••••@lego.com
DODanielle Ottink-van den BroekChief People Officer ••••@lego.com

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FAQ

Frequently asked questions

Who is Atul Bhardwaj?

Atul Bhardwaj is the Chief Digital and Technology Officer of LEGO (as of 2026-10-08). Chief digital and technology officer since November 2020. You can see their background and career history above.

What is Atul Bhardwaj's background?

Atul Bhardwaj joined the LEGO Group in November 2020 as executive vice president and chief digital and technology officer. He owns the digital and technology strategy, including the digital products built for kids, families, shoppers, retail partners and employees, and the technology foundations in infrastructure, security and data. He arrived from MediaMarktSaturn, where he had been chief technology officer and executive vice president of supply chain since 2018, after ten years at Tesco ending as chief information officer, and he began his career at Accenture, where he became a partner. He sits on technical advisory boards for Blackstone, Insight Partners, HCLTech and Salesforce Ventures.

How can I contact Atul Bhardwaj at LEGO?

You can find and verify Atul Bhardwaj's professional email and direct phone number with Derrick, from its web app or Google Sheets. LEGO's addresses generally follow the first.last@lego.com pattern, but that individual address is not verified here, so confirm it before reaching out.

Who does Atul Bhardwaj report to?

Atul Bhardwaj reports to Niels B. Christiansen. See the full org chart on the LEGO executives page.