Instantly
- Starting price: $47/mo (Growth — was $37 Light Speed pre-2026 restructure ; annual $37.60)
- Free plan: Free 14-day trial
- Founded: 2021
- HQ: Wyoming, USA
Where Instantly optimises the send + measure loop, Derrick owns the lead-list quality that determines whether Instantly's send loop ever lands in inbox. The side-by-side comparison below covers Instantly's pricing tiers, deliverability features and contact-source ecosystem against Derrick's 10-source waterfall enrichment.
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 27 000+ users worldwide.





CURSOR 3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
Both Instantly and Saleshandy make you leave your spreadsheet to do real work. Derrick stays inside the sheet — formulas trigger enrichment in place, results land in the next column, and your existing pivot tables, filters, and dashboards keep working. For teams already running their pipeline in Sheets, that's hours saved per week on copy-paste alone.
Pricing comparison : Instantly from $37/month, Saleshandy from $23/month (annual), Derrick at $10/mo flat. Note the unit — both Instantly and Saleshandy either cap your credits or charge per seat, so a real team's monthly bill is typically 2-5× the headline. Derrick's $10 is the full price regardless of how many rows you enrich.
The AI-agent stack in 2026 looks different : Claude calls MCP-enabled tools directly, no glue code. Derrick was built MCP-native from day one. Pairing Instantly or Saleshandy with an AI agent still means setting up Zapier flows, parsing JSON responses, and handling rate limits manually.
We're upfront - every tool has strengths. Here's where Instantly, Saleshandy, and Derrick each genuinely win.
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Instantly | Saleshandy | Derrick | |
|---|---|---|---|
| Starting price (monthly) | $47/mo (Growth — was $37 Light Speed pre-2026 restructure ; annual $37.60) | $23/month (annual) | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€564/yr | ~€276/yr | €0/yr free · ~€108/yr paid |
| Free plan? | Free 14-day trial | 7-day free trial | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
| Instantly | Derrick App | Saleshandy | |
|---|---|---|---|
| Entry price | $37/month | $10/mo flat | $23/month (annual) |
| Free plan | Free 14-day trial | 14-day full trial | 7-day free trial |
| Best for | Agencies + cold-email-at-scale | Sheet-native enrichment | Cold email at scale, agencies |
| Category positioning | Cold email outreach | Spreadsheet-native B2B data | Cold email outreach |
| G2 rating | 4.8/5 | — | 4.5/5 |
| Founded | 2021 | 2022 | 2015 |
| Mailbox model | Unlimited on all paid tiers | N/A — data not sender | Unlimited on all paid tiers |
| Built-in warm-up | 1.5M+ mailbox private network | N/A | Included free |
| AI personalization | Gates to Hypergrowth ($97) | Via LLM integrations | Basic (spintax + merge tags) |
| Bundled B2B database | 160M contacts (Lead Finder) | Derrick search + enrich | 700M contacts on Outreach Pro+ |
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Per-row pricing (no credit caps) | ✕ | ✓ | ✕ |
| MCP-ready for AI / LLM agents | ✕ | ✓ | ✕ |
Cold email outreach $47/mo (Growth — was $37 Light Speed pre-2026 restructure ; annual $37.60)
Best for: Agencies + cold-email-at-scale
Instantly pricing entry sits at $37/month (cold email outreach). Sized for agencies + cold-email-at-scale. The detailed Instantly pricing breakdown (tier-by-tier feature matrix + true TCO) is on the dedicated pricing page.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
Cold email outreach $23/month (annual)
Best for: Cold email at scale, agencies
Saleshandy pricing entry sits at $23/month (annual) (cold email outreach). Sized for cold email at scale, agencies. The detailed Saleshandy pricing breakdown (tier-by-tier feature matrix + true TCO) is on the dedicated pricing page.
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
Open a Sheet with your prospect list (paste a CSV from Instantly, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
100 free credits / month · No credit card · Cancel anytime
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."