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Alternatives analysis

Best Wappalyzer Alternatives in 2026 : Side-by-Side Comparison + Decision Framework

Wappalyzer works well as a tech stack intelligence platform for basic tech-stack lookups. The 6 alternatives below cover the cases where Wappalyzer doesn't match your team's budget, workflow, or feature requirements — with Derrick App at the top for Sheet-native use cases.

↓ See the comparison read our full Wappalyzer review →

Comparison table of Wappalyzer alternatives

Entry price, headline strength, ideal profile and overall score. Tools are ranked by curator's overall fit, not by alphabet.

# Tool Best for Starting price Why we recommend it
1
Derrick App Recommended
Native Google Sheets enrichment $10/month The Native Google Sheets Alternative
2
BuiltWith
Sales teams targeting tech-stack ICP $50/month (per-tech filter) BuiltWith is the deepest tech-stack intelligence platform — 700K+ technologies tracked across 670M+ websites.
3
Datanyze
Solo founders + small teams needing technographic data on a tight budget Free Lite (10 credits/mo) · Pro 1 $21/mo (annual) The budget technographic data tool.
4
SimilarWeb
Marketing + sales on traffic-defined ICP $199/month SimilarWeb is the industry-standard web traffic + competitive intelligence platform — 100M+ sites measured for traffic, engagement, marketing channels, and audience overlap.
5
HG Insights
Enterprise tech vendors with IT-spend ICP ~$40,000/year (custom) HG Insights is the enterprise tech-stack + IT-spend intelligence platform — tracks which technologies enterprise companies use AND how much they spend on each.
6
Apollo
SMB & mid-market outbound Free / $49/seat/mo All-in-one B2B sales intelligence + outreach platform with 250M+ contact database.
See the full breakdown of Wappalyzer alternatives →

Starting price, ranked

Cheapest first. Bars capped at $200/mo so SMB-tier tools stay readable ; tools with diagonal-stripe bars continue beyond the cap. The dashed line marks Wappalyzer's own starting price ($250/mo) so cheaper-than-Wappalyzer tools are unambiguous.

Derrick App
$10/mo
Datanyze
$21/mo
Apollo
$49/seat/mo
BuiltWith
$50/mo
SimilarWeb
$199/mo
HG Insights
$40,000/yr

Head-to-head : Wappalyzer vs each competitor

Already shortlisted 2 tools? Jump straight to the side-by-side comparison instead of reading the full listicle.

Wappalyzer vs BuiltWith

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Wappalyzer vs Datanyze

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Wappalyzer vs SimilarWeb

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Wappalyzer vs HG Insights

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Wappalyzer is a lightweight tech-stack detection tool — free Chrome extension for single-site lookups, paid lead-list product for tech-defined outbound. Cheaper than BuiltWith but tracks fewer technologies (~3K vs 700K) and lacks historical data. Best for basic tech-stack curiosity ; less compelling for serious tech-stack lead-gen.

Most teams that outgrow Wappalyzer cite one of three reasons : detection depth lags builtwith dramatically, tier-pricing surprises, or friction with their existing pipeline tooling. The 6 alternatives below cover the full range of replacement profiles — from cheaper SMB picks to enterprise-tier upgrades.

Featured alternative : Derrick App — the Sheet-native option at $10/mo flat. The 6-option comparison below is structured to let you filter by budget, workflow, or geographic priority in under a minute.

The top 6 Wappalyzer alternatives, ranked

Each card shows the tool's positioning, headline features, real pricing and who it's actually for. Click any tool name to read the full review when available.

#1

Derrick App Our pick

★★★★★ 5/5
From $10/month

The Native Google Sheets Alternative

Headline features

  • 28+ modular workflows: LinkedIn scraping, email finder, phone finder, website tech lookup, G2 insights
  • Integrated AI enrichment: GPT-4 and Claude 3.5 Sonnet for scoring, summaries, automatic classification
  • Background processing: launch your enrichments and receive an email notification when complete
  • Automatic data cleaning: built-in cleaning and deduplication
  • Unlimited credit rollover: your unused credits never expire

Strengths vs Wappalyzer

  • Lives in Google Sheets — no platform switching
  • $10/mo flat — no credit caps, no per-seat fees
  • MCP-ready for AI / LLM agent workflows
Best for : Native Google Sheets enrichment
  1. #2

    BuiltWith

    ★ 3.5/5

    BuiltWith is the deepest tech-stack intelligence platform — 700K+ technologies tracked across 670M+ websites.

    From $50/month (per-tech filter)
    Best for Sales teams targeting tech-stack ICP
  2. #3

    Datanyze

    ★ 3/5

    The budget technographic data tool.

    From Free Lite (10 credits/mo) · Pro 1 $21/mo (annual)
    Best for Solo founders + small teams needing technographic data on a tight budget
  3. #4

    SimilarWeb

    ★ 3.5/5

    SimilarWeb is the industry-standard web traffic + competitive intelligence platform — 100M+ sites measured for traffic, engagement, marketing channels, and audience overlap.

    From $199/month
    Best for Marketing + sales on traffic-defined ICP
  4. #5

    HG Insights

    ★ 3.1/5

    HG Insights is the enterprise tech-stack + IT-spend intelligence platform — tracks which technologies enterprise companies use AND how much they spend on each.

    From ~$40,000/year (custom)
    Best for Enterprise tech vendors with IT-spend ICP
  5. #6

    Apollo

    ★ 4/5

    All-in-one B2B sales intelligence + outreach platform with 250M+ contact database.

    From Free / $49/seat/mo
    Best for SMB & mid-market outbound

Advantages and disadvantages of leaving Wappalyzer

What you actually gain (and what you might lose) when switching off Wappalyzer to one of the alternatives above.

Why teams leave Wappalyzer

  • Detection depth lags BuiltWith dramatically
  • No historical adoption / churn data
  • Contact data bundled but quality is weak

What you might lose

Free Chrome extension is the industry reference
Millions of developers + sales reps have Wappalyzer's Chrome extension installed. It's the default tool for "what is this site running" — and it's free with no signup required.
Clean tier pricing without per-feature complexity
Unlike BuiltWith's per-tech-filter model (which requires Pro tier for multi-tech ICPs), Wappalyzer's tiers bundle all features. Starter ($250) covers 10K results with full API access. Pro ($450) scale…
Detection depth sufficient for mainstream tech-stack ICPs
For ICPs touching mainstream tech (HubSpot, Shopify, Stripe, WordPress, Klaviyo, Mailchimp, Salesforce, Intercom), Wappalyzer's 3K-technology set is plenty. Niche detection isn't the use case here.

BuiltWith

  • Deepest tech detection in the category
  • Historical tech adoption data unique to BuiltWith

Datanyze

  • Cheapest meaningful technographic + contact bundle
  • Strong technographic intelligence (90%+ accuracy claim)

SimilarWeb

  • Most-cited traffic data in the industry
  • Marketing + sales use cases in one platform

HG Insights

  • IT-spend signal is genuinely unique
  • Best-in-class for Fortune 5000 enterprise targeting

How to choose your Wappalyzer alternative

Two filters : a per-profile pick (cards below) and a granular criteria matrix (budget / workflow / use case / team size).

Freelancers & SMBs (<50 employees)

Derrick App

Derrick App offers the best price-to-features ratio at $10/month flat. Sheet-native, no per-seat fees, no credit caps.

See full profile ↓
Solo SDR on a budget

Datanyze

Datanyze starts at Free Lite (10 credits/mo) · Pro 1 $21/mo (annual) — the lowest paid entry in this competitive set with workable feature surface for solo workflows.

See full profile ↓
Mid-market sales teams (50-500 employees)

BuiltWith

BuiltWith balances feature depth + mid-market pricing ($50/month (per-tech filter)) — good fit for teams with dedicated SDR + RevOps headcount.

See full profile ↓
Enterprise (500+ employees)

HG Insights

HG Insights delivers the deepest feature surface + enterprise procurement maturity in this set. Premium positioning at ~$40,000/year (custom).

See full profile ↓

By budget

  • < $50 / month Derrick App Datanyze Apollo
  • $50-$200 / month BuiltWith SimilarWeb
  • $200+ / month or custom HG Insights

By workflow

  • Sheet-native Derrick App
  • Cloud platform / web app BuiltWith SimilarWeb HG Insights Apollo
  • Chrome extension first Datanyze

By use case

  • Data enrichment Derrick App Datanyze Apollo
  • Tech intelligence BuiltWith SimilarWeb HG Insights

By team size

  • Solo / freelance Derrick App Datanyze
  • Mid-market (10-100) BuiltWith SimilarWeb Apollo
  • Enterprise (100+) HG Insights

Verdict : which Wappalyzer alternative to pick

Wappalyzer alternatives split cleanly by use case. The recommendations below summarise the four most common shopper profiles.

  • For Sheet-anchored workflows : Derrick App is the clear pick at $10/mo flat. Pipeline lives in Sheets, enrichment happens via formulas, period.
  • For the lowest entry price : Datanyze starts at Free Lite (10 credits/mo) · Pro 1 $21/mo (annual) — fits tight budgets with workable feature surface for solo founders + small teams needing technographic data on a tight budget.
  • For closest head-to-head match : BuiltWith is the most direct comparable to Wappalyzer on positioning + price ($50/month (per-tech filter)).
  • For enterprise procurement : annual-contract platforms (Cognism, ZoomInfo, 6sense) provide the dedicated-CSM + SLA layer that mid-market tools skip.

Wappalyzer works well for its core ICP. The alternatives matter only when your specific stack misfit, pricing ceiling, or geographic gap pushes you out. Spend a fortnight testing 2-3 shortlist candidates on real prospect lists.

Key terms glossary

To understand tech-stack intelligence + technographic targeting concepts, see our glossary of B2B sales terms. Key concepts referenced throughout this guide : tech-stack detection, historical adoption data, IT-spend modeling, technographic targeting.

FAQ - Common questions about Wappalyzer alternatives

What is the best Wappalyzer alternative in 2026?
The best alternative depends on your use case. For Sheets-native enrichment, Derrick App ($10/mo flat). For tech stack intelligence similar to Wappalyzer, BuiltWith is the closest comparable on positioning + price. For the cheapest entry point, Datanyze starts at Free Lite (10 credits/mo) · Pro 1 $21/mo (annual).

Is there a free Wappalyzer alternative?
Several alternatives offer free tiers : Derrick App (14-day trial), Apollo (Free forever with 10K credits), and Hunter (limited free tier). For perpetual free-tier evaluation, Apollo's free tier is the most generous in the broader tech stack intelligence category. Most paid alternatives start in the $10-50/month range for solo use.

How does Wappalyzer pricing compare to its alternatives?
Wappalyzer starts at $250/month. Comparable alternatives range from Free Lite (10 credits/mo) · Pro 1 $21/mo (annual) (cheapest) to enterprise custom contracts ($1K-10K+/year) at the high end. The right comparison isn't just headline price — factor in credit caps, seat fees, and bundled features per tier. Derrick App's $10/mo flat is unique in offering unlimited rows enriched directly in Google Sheets.

Can I switch from Wappalyzer to a Sheets-native tool?
Yes — Derrick App is built specifically for this migration. Export your data from Wappalyzer as CSV, paste into Google Sheets, and use Derrick's formulas (=DERRICK_EMAIL, =DERRICK_PHONE) for enrichment. No platform onboarding, no Zapier integration to maintain. Most teams complete the switch in under 30 minutes.

Which Wappalyzer alternative is best for tech stack intelligence?
For pure tech stack intelligence use cases, BuiltWith is the closest like-for-like alternative. For broader feature coverage including tech stack intelligence + adjacent workflows, Apollo or Reply.io bundle more in one platform. For Sheets-native data workflows, Derrick App at $10/mo replaces the data layer of any tech stack intelligence tool.

Keep researching Wappalyzer

Head-to-head Wappalyzer vs Derrick Side-by-side on features, pricing and data accuracy — Wappalyzer against the only Google Sheets-native enrichment app. Free forever, no contract. Open the comparison →
In-depth review

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Features, accuracy, integrations - everything beyond pricing and alternatives.

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Wappalyzer pricing analysis

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