Apollo
- Starting price: Free / $49 annual or $59 monthly /seat (post-2026 price increase)
- Free plan: Yes (Free forever)
- Founded: 2015
- HQ: San Francisco, CA
Updated
Apollo vs Prospeo vs Derrick: Which Is Better in 2026?
- Short answer
- Apollo vs Prospeo vs Derrick: Apollo is a b2b sales intelligence and outreach, Prospeo is a linkedin email finder with proprietary 5-step verification + mobile lookup. Derrick is a B2B enrichment platform with three surfaces - a Google Sheets add-on, a REST API, and an MCP server (Claude and ChatGPT drive enrichment for you). Hit rates are noticeably higher (more emails + phone numbers returned per query than Apollo or Prospeo) and pricing is lower - free forever with 100 credits/month, paid plans from €9/month. Most teams pair Derrick for the data layer with Apollo or Prospeo for outreach.
Apollo is a B2B database vendor - seat-time + record access charged per user, per year. The side-by-side comparison below tracks Apollo's total-cost-of-ownership across team growth and lookup volume against Derrick's credit-pool model where the cost moves with usage, not headcount.
Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup time 30 seconds
Where it lives Google Sheets
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 31,000+ users worldwide.
CURSOR Quick Facts
Apollo vs Prospeo vs Derrick at a glance
Prospeo
- Starting price: Free 75 credits/mo · Starter $39/mo
- Free plan: Yes - 75 email credits + 100 Chrome ext credits/mo
- Founded: 2022
- HQ: France
Derrick
★ Recommended- Starting price: Free · Paid from €9/mo
- Free plan: Yes - 100 credits/mo permanent
- Founded: 2023
- HQ: Marseille, FR
Why Derrick wins 01
02
03
Why teams pick Derrick over Apollo and Prospeo
3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
01 Real-time validation without data gaps for enrichment
Derrick delivers real-time validation for enrichment, addressing the gaps Apollo and Prospeo leave when records are fed into spreadsheets. Unlike Apollo, which sometimes struggles with complete, up-to-date enrichment across niche profiles, Derrick validates data instantly as it enters Google Sheets, ensuring accuracy at capture. This means higher deliverability and cleaner lists, with measurable time savings of 5-10 hours per month. With Derrick, users keep credits in flux and benefit from continuous, gap-free enrichment directly inside Sheets.
02 Flexible, rapid setup with no technical training needed
Apollo and Prospeo struggle with truly zero-training setup and quick turn-up, often requiring complex workflows or limited out-of-the-box compatibility. Derrick delivers a 100% native Google Sheets experience with no CSV exports or heavy configuration, eliminating the need for technical onboarding. Users save measurable time and money, up to 5-10 hours per month, while delivering 50+ enrichment attributes per contact directly in Sheets. Derrick’s built-in AI scoring and real-time validation streamline rapid, frictionless prospecting without IT involvement.
03 Unified data enrichment with granular, editable fields for precision
Apollo and Prospeo often struggle with granular, editable data enrichment and precision across 50+ attributes, leaving records incomplete or requiring manual workarounds. Derrick provides a unified enrichment approach that operates natively within Google Sheets, offering granular, editable fields to correct and standardize data at the source. This yields measurable precision gains, such as reduced manual cleaning time by up to 40% and 50+ enrichable fields per contact, with real-time validation to avoid gaps. A typical use case: quickly adjust field values during prospect triage and maintain a single, auditable source of truth directly in Derrick.
Honest Comparison 
derrick
What each tool does better
We're upfront - every tool has strengths. Here's where Apollo, Prospeo, and Derrick each genuinely win.
What Apollo does better
- Massive 250M+ contact database
- All-in-one stack at SMB price
- Intuitive list-builder
What Prospeo does better
- Clean Chrome extension UX (2-3 second response)
- 5-step verification + 98% claimed accuracy
- Mobile number finder bundled
What Derrick does better
- Free forever - €0/mo with 100 credits permanent in Google Sheets
- 100+ data points per lead - verified emails, phones, LinkedIn, tech stack, SIRET
- Zero LinkedIn ban risk + real-time email verification built in
- Pair with any sequencer - LaGrowthMachine, Smartlead, Lemlist, HeyReach
Real Annual Cost
True cost over 12 months
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Apollo | Prospeo | Derrick | |
|---|---|---|---|
| Starting price (monthly) | Free / $49 annual or $59 monthly /seat (post-2026 price increase) | Free 75 credits/mo · Starter $39/mo | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€588/yr | ~€900/yr | €0/yr free · ~€108/yr paid |
| Free plan? | Yes (Free forever) | Yes - 75 email credits + 100 Chrome ext credits/mo | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
Feature-by-Feature
Apollo vs Prospeo vs Derrick: full feature comparison
| apollo | Derrick App | Prospeo | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✓ | ✓ | ✓ |
| Email finder with real-time validation | ✓ | ✓ | ✓ |
| Phone finder from LinkedIn | ✓ | ✓ | ✓ |
| Company tech stack lookup | ✓ | ✓ | ✕ |
| SimilarWeb & G2 insights integrated | ✕ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✓ | ✓ | ✕ |
| Automatic AI Lead Scoring | ✓ | ✓ | ✕ |
| Data cleaning & normalization | ✓ | ✓ | ✓ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✕ | ✕ | ✕ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✓ |
| Public API available | ✓ | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✓ |
| Entry price (paid plan) | 59$/mois | 9€/mois | 27$/mois |
| Permanent free plan | ✓ | ✓ | ✓ |
| Rollover credits to next month | ✕ | ✓ | ✕ |
| Simple and transparent credit system | ✕ | ✓ | ✓ |
| Simple setup & onboarding | ✕ | ✓ | ✓ |
| Complete documentation | ✓ | ✓ | ✓ |
Pricing in a nutshell Sales Intelligence derrick
best value for money
Results first.
Discover Derrick →
Single-Profile Email Finder + Mobile
Apollo vs Prospeo vs Derrick pricing breakdown
Sales Intelligence Apollo
Free / $49 annual or $59 monthly /seat (post-2026 price increase)
Best for: SMB & mid-market outbound
Apollo pricing starts with a free tier offering basic access, with paid plans beginning at a moderate monthly rate; full details are available on the pricing page-see the complete breakdown for all tiers and options.
Results first.
Complexity removed.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
Single-Profile Email Finder + Mobile Prospeo
Free 75 credits/mo · Starter $39/mo
Best for: Solo SDRs running single-profile LinkedIn lookups
Prospeo offers entry-level pricing with a base plan and additional paid tiers; comprehensive pricing details are available on the dedicated Pricing page-see full pricing breakdown for all features and limits.
Migration Guide
How to switch from Apollo to Derrick in 3 steps
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
1
~30 sec Install Derrick from Google Workspace Marketplace
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
2
~30 sec Open any Google Sheet → Extensions → Derrick
Open a Sheet with your prospect list (paste a CSV from Apollo, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
3
~1 min Enrich your list with one click
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
Install Derrick free →
100 free credits / month · No credit card · Cancel anytime
Decision in 60 seconds
Which one is right for you?
Pick Apollo if…
- You specifically need smb & mid-market outbound
- Massive 250M+ contact database
- All-in-one stack at SMB price
- You're already invested in the Apollo ecosystem
Pick Prospeo if…
- You specifically need solo sdrs running single-profile linkedin lookups
- Clean Chrome extension UX (2-3 second response)
- 5-step verification + 98% claimed accuracy
- You're already invested in the Prospeo ecosystem
Pick Derrick if…
- You want B2B enrichment directly in Google Sheets
- You need a usable free plan (100 credits/mo, no card)
- You don't want long contracts, lock-in, or sales calls
- You need 100+ data points per lead in one tool
What teams say after switching from Apollo vs Prospeo
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
Alex Clark
Director | SaaS GTM Leader
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
David Sire
Mortgage Broker at Zero Point Mortgage
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
Etienne Grange
CEO Form'actions
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
Zaid Bilal
RevOps Professional
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
Asif Hanzala
Lead Generation Specialist at IdeaPeel
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
Dan Hughes
Founder/CEO, AlmanacIO
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
Julien Walon Cohen
CEO & Co-founder @ Diffly | B2B Sales Advisor
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
Michael Kim
SDR Team Lead at CloudScale
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
AJ Alexander
Opportunity Prospector
Frequently Asked Questions
Derrick vs apollo: which is better for automation and data enrichment?
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Derrick excels at automation through its native Google Sheets integration, eliminating the manual CSV exports required by Apollo. For data enrichment, Derrick delivers 50+ attributes per contact with real-time email validation and integrated AI scoring using Claude and ChatGPT, while Apollo prioritizes database breadth over enrichment depth. Apollo offers more contacts but requires external platforms and manual verification workflows. Derrick's rollover credits and zero-card free tier provide greater flexibility for teams automating enrichment at scale without vendor lock-in complexity that Apollo demands.
Is Derrick a strong alternative to apollo for outbound prospecting?
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Yes, Derrick is a strong alternative to Apollo for outbound prospecting, particularly if you prioritize workflow efficiency and cost-effectiveness. While Apollo excels at database scale with 250 million contacts, Derrick differentiates through native Google Sheets integration, eliminating CSV exports and manual data entry that consume 5-10 hours monthly. Derrick's real-time email validation matches Apollo's accuracy standards, while integrated AI scoring with Claude and ChatGPT provides enrichment depth without requiring separate tools. For teams seeking flexible, affordable prospecting without LinkedIn Sales Navigator dependency, Derrick delivers comparable results at a fraction of Apollo's investment, especially with rollover credits and no upfront payment required.
How does Derrick compare to apollo in pricing and features?
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Derrick operates entirely within Google Sheets, eliminating export friction that Apollo and Prospeo require, while delivering 50+ enrichment attributes per contact. Pricing-wise, Derrick starts free with 100 credits and no card required, scaling to 9€ monthly with rollover credits. Apollo excels at database scale with 250M contacts but demands higher investment for advanced features. Prospeo specializes in email accuracy but lacks comprehensive enrichment depth. Derrick's integrated AI scoring, real-time email validation, and native spreadsheet workflow make it ideal for teams prioritizing efficiency and cost control over massive databases, saving 5-10 hours monthly compared to traditional prospecting platforms.
Derrick vs apollo vs Prospeo: which offers best overall value?
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Derrick offers best overall value for teams already using Google Sheets and seeking a fully native, low-friction prospecting workflow. Derrick’s 100% native Google Sheets integration eliminates CSV exports and complex setup, saves significant time, and provides up to 50+ enrichment attributes per contact, real-time email validation, and AI-driven scoring and segmentation. While Apollo and Prospeo excel in data breadth or email accuracy, Derrick combines rich enrichment with seamless automation across 3000+ integrations and roll-over credits, all without credit card requirements on the free tier. For value, Derrick balances ease-of-use, depth of data, and automation at a favorable total cost, especially for teams prioritizing operational efficiency and scalable workflows.
apollo vs Prospeo: which excels in email accuracy and verification?
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Both Apollo and Prospeo excel in email verification but serve different needs. Apollo offers higher volume accuracy across its 250 million contact database with real-time verification, ideal for large-scale prospecting. Prospeo delivers a focused 98% email accuracy rate with simpler workflows, better for teams prioritizing pure email discovery. However, Derrick App provides real-time email validation directly in Google Sheets with 50+ enrichment attributes, eliminating CSV exports and offering rollover credits. For teams seeking integrated verification without platform switching, Derrick combines Apollo's accuracy standards with Prospeo's simplicity while keeping all data in your existing workflow.
Can Derrick replace both apollo and Prospeo for SMBs?
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Derrick cannot fully replace Apollo and Prospeo for SMBs when those teams require expansive data databases, real-time enrichment, and broad automation out of the box. Apollo offers a massive contact and company dataset with multi-channel outreach and strong CRM integrations, while Prospeo excels in high-accuracy email discovery and straightforward verification. Derrick, by contrast, shines as a 100% native Google Sheets enrichment and prospecting platform with AI scoring, real-time email validation, and wide Zapier/Make/n8n integrations, plus affordable, transferable credits. For SMBs needing deep data breadth or advanced enrichment without platform juggling, Apollo or Prospeo may still be preferable; Derrick complements them by elevating internal workflows, reducing manual work, and consolidating enrichment directly inside Sheets.
One-on-one
apollo vs Derrick - solo duel
Drop the third-party context and see how apollo compares to Derrick alone.
Open the head-to-head → One-on-oneProspeo vs Derrick - solo duel
Drop the third-party context and see how Prospeo compares to Derrick alone.
Open the head-to-head → Curated stackAll B2B sales tools we reviewed in depth
Step back from the duel - see our hand-picked sales-tool selection and how every category fits together.
See the full curation → Keep Exploring
