Clearbit Pricing 2026: What Breeze Intelligence Actually Costs (Full Breakdown)

Clearbit used to be straightforward: a standalone API, a published price, a predictable bill. That era ended with HubSpot’s acquisition in December 2023. Rebranded as Breeze Intelligence, Clearbit is now embedded inside the HubSpot ecosystem — which means figuring out what it actually costs requires understanding HubSpot’s own pricing layers first.

The short answer: far more than most teams expect. The longer answer is in this guide.

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What Is Clearbit (Breeze Intelligence) in 2026?

HubSpot acquired Clearbit in December 2023. The standalone product was then rebranded as Breeze Intelligence in 2024, as part of HubSpot’s broader “Breeze” AI suite alongside Breeze Copilot and Breeze Agents.

What this means in practice:

• Clearbit no longer exists as an independent tool. You cannot purchase or access it outside of HubSpot.
• Breeze Intelligence does three things: data enrichment (firmographic + technographic + demographic), website visitor identification (formerly Clearbit Reveal), and form shortening.
• Every action consumes HubSpot Credits, which reset monthly with no rollover.
• All historical free Clearbit tools were shut down on April 30, 2024: the free Platform, Clearbit Connect, TAM Calculator, Weekly Visitor Report, and the free Slack integration.

If you’ve arrived here because you used standalone Clearbit and want to understand what changed — the core enrichment data is still there, but the pricing model, accessibility, and flexibility are fundamentally different.

Clearbit Pricing Structure: The Full Picture

What you need to use Breeze Intelligence

There are two mandatory layers of cost:

1. A paid HubSpot subscription — the minimum is HubSpot Starter at $20–30/month. But most features that make Breeze Intelligence valuable (Buyer Intent, continuous enrichment, advanced workflows) require Professional or Enterprise tiers.

2. Breeze Intelligence credit packs — billed separately on top of your HubSpot subscription.

Minimum entry cost: $75/month ($30 HubSpot Starter + $45 Breeze Intelligence, annual billing).

The 1,000 and 10,000 credit pack prices are not publicly listed by HubSpot. The estimates above are extrapolated from the base tier; actual pricing is negotiated with sales.

How credits work

One Breeze Intelligence credit enriches one contact or company record. Credits are consumed for:

• Manual enrichment of a contact or company record
• Bulk enrichment of a contact list
• Automatic enrichment triggered by a workflow
• Form shortening (when a lead fills a form, their record is enriched)
• Buyer Intent data pushes

Important: Credits do not roll over. Your monthly allocation resets every 30 days regardless of usage. Unused credits are lost.

If you exceed your allocation, HubSpot doesn’t stop the enrichment — it automatically upgrades you to the next credit tier and bills you for it. You receive email alerts at 75%, 85%, and 90% usage, but once you cross the threshold, the upgrade is triggered automatically. For teams with multiple active workflows (forms + CRM updates + list imports running simultaneously), this silent credit burn can create significant billing surprises.

The Real Total Cost of Ownership

The entry-level $75/month figure is technically accurate but practically misleading for most use cases.

Why the Starter plan falls short:

• No Buyer Intent data (requires Professional+)
• No continuous automatic enrichment (requires larger credit packs)
• Support limited to email and community — no phone or priority access
• Credit volume of 100/month covers 100 contacts, which is adequate for testing but not for production use

What mid-market teams actually pay:

According to industry analysis, companies running Marketing Hub Professional with moderate enrichment needs are paying approximately $5,390/month, or $64,680/year — before credit overages. Teams that migrated from standalone Clearbit to Breeze Intelligence reported 30–60% cost increases for equivalent functionality.

A realistic cost model by team size:

These figures combine HubSpot subscription costs with Breeze credit packs. They don’t include sales, service, or content Hub add-ons that many organizations layer on.

What Breeze Intelligence Can and Cannot Do

What’s included

• 40+ firmographic attributes: industry, company size, revenue range, employee count, location
• Technographic data: tech stack detection (what software a company uses)
• Demographic data: job title, department, seniority, LinkedIn profile
• Website visitor identification: anonymous company identification from IP (formerly Reveal)
• Buyer Intent signals: companies actively researching your solution category
• Form shortening: auto-fill forms with enriched data to improve conversion rates
• HubSpot workflow integration: trigger enrichment automatically on contact creation or list entry
• 200+ million company and contact profiles sourced from 250+ data providers

What’s NOT included

Phone numbers. Breeze Intelligence does not provide phone finding. If your SDR team needs direct dials or mobile numbers, you will need a separate tool for that use case entirely.

CRM-agnostic access. Breeze Intelligence only works inside HubSpot. If you use Salesforce, Pipedrive, or another CRM as your primary system of record, there is no direct integration. You’d need to either migrate to HubSpot or build custom connectors.

Direct API access. Historical Clearbit APIs (the Enrichment API, Logo API, Prospector API) were deprecated post-acquisition. The Logo API was officially shut down in December 2024. Accessing Clearbit’s enrichment capabilities via API today requires negotiating an enterprise HubSpot contract, typically six figures annually.

LinkedIn scraping. Breeze Intelligence enriches records already in your HubSpot CRM — it doesn’t scrape LinkedIn to build new prospect lists. For LinkedIn list building, you need a separate tool.

Real Cost Per Enrichment: Clearbit vs. Alternatives

The most useful metric for evaluating enrichment tools isn’t the subscription price — it’s the cost per enriched contact. Here’s how Breeze Intelligence compares to the main alternatives:

At $0.45 per enrichment (base tier), Breeze Intelligence is roughly 200x more expensive per contact than Derrick’s LinkedIn and email enrichment. Even accounting for the different data attributes covered, the cost gap is significant for any team enriching more than a few hundred contacts per month.

Real scenario: 1,000 enrichments/month

A sales team needs to enrich 1,000 LinkedIn contacts with firmographic data and verified emails each month.

Breeze Intelligence path:

• HubSpot Starter: $30/month
• Breeze 1,000 credits: ~$450/month (estimated)
• Total: ~$480/month
• Unused credits: lost at month end
• Phone numbers: not available, separate tool required

Derrick path:

• Medium plan: $20/month (10,000 credits)
• 1,000 LinkedIn enrichments: ~1,000 credits
• 1,000 email findings: ~5,000 credits
• Total consumed: ~6,000 credits out of 10,000
• Unused credits: rolled over to next month
• Phone numbers: available (additional credits)
• Total: $20/month

Cost difference: $460/month = $5,520/year on this single workflow.

What Changed: Standalone Clearbit vs. Breeze Intelligence

For teams that used Clearbit before the acquisition, the transition is jarring. Here’s a direct comparison:

The headline entry cost has dropped slightly, but the $75/month covers only 100 enrichments — down from 275 with the old $99 API plan. And the old plan worked with any CRM.

According to Reddit and G2 feedback, the most common frustration among former Clearbit users is the loss of CRM flexibility. Teams on Salesforce, in particular, report that switching to Breeze Intelligence is essentially a decision to adopt HubSpot, not just to buy an enrichment add-on.

Hidden Credit Burn: The Silent Budget Risk

Beyond the base subscription, three patterns consistently surprise teams after sign-up:

1. Multiple simultaneous workflows. If you have enrichment triggered on form submissions, contact creation, list imports, and CRM updates all running at the same time, credits can drain significantly faster than estimated. A team with five active HubSpot workflows can burn through 1,000 credits in days rather than weeks.

2. The auto-upgrade. HubSpot doesn’t pause enrichment when you hit your credit limit — it upgrades your pack automatically and bills you for the new tier for the remainder of your billing period. Disabling this behavior requires a manual configuration change in your HubSpot settings that isn’t surfaced during onboarding.

3. Annual contract lock-in. Most Breeze Intelligence plans involve annual commitments. Downgrading to a lower credit tier only takes effect at the end of your current contract. If you overpurchase, you’re locked in for the year with no prorated refund.

Who Clearbit (Breeze Intelligence) Is Right For

Given the pricing structure and HubSpot dependency, Breeze Intelligence makes sense for a specific profile:

✅ Good fit if:

• Your team is already committed to HubSpot at Professional or Enterprise tier
• CRM enrichment that flows automatically into HubSpot workflows is the primary use case
• Your budget is $500–5,000+/month for enrichment
• You specifically need Buyer Intent data and website visitor identification in one platform

❌ Poor fit if:

• You use Salesforce, Pipedrive, or any non-HubSpot CRM
• You’re a startup or small team with a tight enrichment budget
• You need phone number enrichment
• You want credits to roll over (seasonal campaigns, irregular prospecting)
• You previously relied on Clearbit’s API for custom integrations
• You’re evaluating standalone B2B data enrichment tools without a CRM dependency

To Retain

• Breeze Intelligence requires a paid HubSpot subscription — there is no standalone access.
• The real entry cost is $75/month for only 100 monthly enrichments, not the $45 advertised for Breeze alone.
• Credits expire every 30 days with no rollover; unused credits are lost.
• Auto-upgrade billing kicks in automatically when you exceed your credit limit — disable it manually in settings.
• For mid-market teams on Marketing Hub Professional, total monthly costs typically reach $5,000+.
• Breeze Intelligence does not enrich phone numbers — a separate tool is required for phone data.
• Legacy Clearbit APIs were deprecated post-acquisition; API access now requires enterprise negotiation.
• Teams outside the HubSpot ecosystem should evaluate standalone enrichment alternatives.

Conclusion: Is Clearbit Still Worth It in 2026?

For teams deeply embedded in HubSpot’s ecosystem at the Professional or Enterprise level, Breeze Intelligence is a natural enrichment layer — the integration is genuinely seamless, the data quality is solid for US B2B companies, and the native workflow triggers save engineering time.

For everyone else, the calculus has shifted sharply. What was once a flexible, CRM-agnostic enrichment API at $99–499/month has become a mandatory HubSpot add-on with opaque pricing, credit expiration, annual lock-in, and a minimum viable cost of $75/month for a volume that barely covers a day’s worth of prospecting.

Teams evaluating enrichment tools for the first time — or migrating away from the old standalone Clearbit — should weigh the full cost honestly, including the HubSpot subscription required to access it. The total cost of ownership at any meaningful enrichment volume is rarely what the credit pack pricing suggests.

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FAQ

How much does Clearbit cost in 2026? Clearbit (Breeze Intelligence) costs a minimum of $75/month — $30 for HubSpot Starter and $45 for 100 Breeze Intelligence credits on annual billing. For meaningful enrichment volumes, mid-market teams on HubSpot Professional typically pay $1,000–5,000+/month when combining the HubSpot subscription with adequate credit packs.

Does Clearbit still have a free plan? No. All free Clearbit tools were shut down on April 30, 2024: the free Platform, Clearbit Connect, TAM Calculator, Weekly Visitor Report, and free Slack integration. Breeze Intelligence now requires a paid HubSpot subscription at minimum.

Do Clearbit credits expire? Yes. Breeze Intelligence credits reset every 30 days with no rollover. Unused credits at the end of your billing cycle are lost. This differs from tools like Derrick, which offer unlimited credit rollover on all paid plans.

Can I use Clearbit without HubSpot? No. Since the acquisition, Breeze Intelligence is exclusively a HubSpot product. There is no standalone access, no CRM-agnostic API, and no integration path for Salesforce, Pipedrive, or other CRMs without custom third-party connectors.

Does Clearbit provide phone numbers? No. Breeze Intelligence does not offer phone finding or mobile number enrichment. It covers firmographic, demographic, and technographic data, plus website visitor identification. For phone enrichment, you need a separate tool.

What happened to the Clearbit API? The historical Clearbit APIs (Enrichment API, Logo API, Prospector API) were deprecated following the HubSpot acquisition. The Logo API was shut down in December 2024. Accessing enrichment capabilities via API today requires negotiating an enterprise HubSpot contract.

What’s the best Clearbit alternative for teams not using HubSpot? For teams outside the HubSpot ecosystem, Derrick offers comparable firmographic and contact enrichment natively in Google Sheets, with unlimited credit rollover and plans from $9/month. For enterprise-scale needs, Apollo.io ($49/month) and ZoomInfo ($15,000+/year) are also commonly evaluated. See our full Clearbit alternatives comparison for a detailed breakdown.

Article updated January 2026. Breeze Intelligence pricing based on official HubSpot documentation. TCO estimates based on Galadon analysis and industry reports. Historical Clearbit pricing from archived documentation. User feedback sourced from G2, Capterra, and Reddit community discussions.