Apollo
- Starting price: Free / $49 annual or $59 monthly /seat (post-2026 price increase)
- Free plan: Yes (Free forever)
- Founded: 2015
- HQ: San Francisco, CA
Updated
Apollo vs Clearbit vs Derrick: Which Is Better in 2026?
- Short answer
- Apollo vs Clearbit vs Derrick: Apollo is a b2b sales intelligence and outreach, Clearbit is a b2b firmographic + contact enrichment platform. Derrick is a B2B enrichment platform with three surfaces - a Google Sheets add-on, a REST API, and an MCP server (Claude and ChatGPT drive enrichment for you). Hit rates are noticeably higher (more emails + phone numbers returned per query than Apollo or Clearbit) and pricing is lower - free forever with 100 credits/month, paid plans from €9/month. Most teams pair Derrick for the data layer with Apollo or Clearbit for outreach.
Apollo is a B2B database vendor - seat-time + record access charged per user, per year. The side-by-side comparison below tracks Apollo's total-cost-of-ownership across team growth and lookup volume against Derrick's credit-pool model where the cost moves with usage, not headcount.
Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup time 30 seconds
Where it lives Google Sheets
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 31,000+ users worldwide.
CURSOR Quick Facts
Apollo vs Clearbit vs Derrick at a glance
Clearbit
- Starting price: Discontinued standalone - see Breeze ($45/mo)
- Free plan: No (legacy free tier discontinued)
- Founded: 2015 - acquired by HubSpot Nov 2023
- HQ: San Francisco, CA (legacy) - now Cambridge, MA (HubSpot HQ)
Derrick
★ Recommended- Starting price: Free · Paid from €9/mo
- Free plan: Yes - 100 credits/mo permanent
- Founded: 2023
- HQ: Marseille, FR
Why Derrick wins 01
02
03
Why teams pick Derrick over Apollo and Clearbit
3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
01 Save hours with native Sheets enrichment, no CSV exports
Apollo and Clearbit push enrichment outside Sheets or rely on CSV exports, creating manual steps and lag in workflow. Derrick delivers native Sheets enrichment 100% inside Google Sheets, eliminating CSV exports and extra hops. By enriching directly in Sheets, Derrick saves 5-10 hours per month for average teams, with real-time updates across 50+ attributes per contact. A quick use-case: build and refresh prospect lists in one sheet without leaving the workbook or exporting data.
02 Real-time verification boosts data trust and speed
Real-time verification is where Apollo and Clearbit often fall short, with real-time data freshness and validation sometimes lagging or requiring manual checks. Derrick delivers instant validation directly within Google Sheets, enabling trust and speed without leaving the sheet. Users see measurable gains, such as higher deliverability and faster outreach cycles, thanks to immediate record-level verification and 50+ enrichment attributes available on demand. A typical use case is verifying emails in real time during prospecting, reducing bounce rates and accelerating outbound workflows.
03 360° data enrichment with complete workflow automation
Apollo and Clearbit provide rich data, but their enrichment often stops at surface-level attributes or requires separate workflows for automation, leaving gaps in end-to-end processes. Derrick delivers 360° data enrichment with complete workflow automation fully inside 100% native Google Sheets, eliminating exports and external orchestration. Users gain a tangible benefit: time saved on manual data stitching and faster, more reliable records, with up to 5-10 hours saved per month and actionable, multi-attribute profiles per contact or company. A quick real-world use case is auto-enriching a prospect list, running scoring, and syncing updated records in one seamless sheet.
Honest Comparison 
derrick
What each tool does better
We're upfront - every tool has strengths. Here's where Apollo, Clearbit, and Derrick each genuinely win.
What Apollo does better
- Massive 250M+ contact database
- All-in-one stack at SMB price
- Intuitive list-builder
What Clearbit does better
- Best-in-class US/UK/EU firmographic data (historical)
- Developer-friendly API (legacy)
- Reveal anonymous-visitor deanonymization
What Derrick does better
- Free forever - €0/mo with 100 credits permanent in Google Sheets
- 100+ data points per lead - verified emails, phones, LinkedIn, tech stack, SIRET
- Zero LinkedIn ban risk + real-time email verification built in
- Pair with any sequencer - LaGrowthMachine, Smartlead, Lemlist, HeyReach
Real Annual Cost
True cost over 12 months
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Apollo | Clearbit | Derrick | |
|---|---|---|---|
| Starting price (monthly) | Free / $49 annual or $59 monthly /seat (post-2026 price increase) | Discontinued standalone - see Breeze ($45/mo) | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€588/yr | ~€540/yr | €0/yr free · ~€108/yr paid |
| Free plan? | Yes (Free forever) | No (legacy free tier discontinued) | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
Feature-by-Feature
Apollo vs Clearbit vs Derrick: full feature comparison
| apollo | Derrick App | clearbit | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✓ | ✓ | ✕ |
| Email finder with real-time validation | ✓ | ✓ | ✓ |
| Phone finder from LinkedIn | ✓ | ✓ | ✕ |
| Company tech stack lookup | ✓ | ✓ | ✓ |
| SimilarWeb & G2 insights integrated | ✕ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✓ | ✓ | ✓ |
| Automatic AI Lead Scoring | ✓ | ✓ | ✓ |
| Data cleaning & normalization | ✓ | ✓ | ✓ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✕ | ✕ | ✕ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✕ |
| Public API available | ✓ | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✓ |
| Entry price (paid plan) | 59$/mois | 9€/mois | 45$/mois |
| Permanent free plan | ✓ | ✓ | ✓ |
| Rollover credits to next month | ✕ | ✓ | ✕ |
| Simple and transparent credit system | ✕ | ✓ | ✕ |
| Simple setup & onboarding | ✕ | ✓ | ✕ |
| Complete documentation | ✓ | ✓ | ✓ |
Pricing in a nutshell Sales Intelligence derrick
best value for money
Results first.
Discover Derrick →
B2B Enrichment (Legacy / Now HubSpot Breeze)
Apollo vs Clearbit vs Derrick pricing breakdown
Sales Intelligence Apollo
Free / $49 annual or $59 monthly /seat (post-2026 price increase)
Best for: SMB & mid-market outbound
Apollo offers scalable pricing with an initial free tier and paid plans that scale with credits and features; see the full pricing breakdown for all tiers and usage details. For complete pricing details, view the full pricing page.
Results first.
Complexity removed.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
B2B Enrichment (Legacy / Now HubSpot Breeze) Clearbit
Discontinued standalone - see Breeze ($45/mo)
Best for: Existing HubSpot customers (use Breeze instead)
Clearbit offers scalable B2B enrichment with entry-level plans and credit-based usage, plus a full pricing breakdown available on their dedicated pricing page. See full pricing breakdown for complete details and tiers.
Migration Guide
How to switch from Apollo to Derrick in 3 steps
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
1
~30 sec Install Derrick from Google Workspace Marketplace
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
2
~30 sec Open any Google Sheet → Extensions → Derrick
Open a Sheet with your prospect list (paste a CSV from Apollo, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
3
~1 min Enrich your list with one click
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
Install Derrick free →
100 free credits / month · No credit card · Cancel anytime
Decision in 60 seconds
Which one is right for you?
Pick Apollo if…
- You specifically need smb & mid-market outbound
- Massive 250M+ contact database
- All-in-one stack at SMB price
- You're already invested in the Apollo ecosystem
Pick Clearbit if…
- You specifically need existing hubspot customers (use breeze instead)
- Best-in-class US/UK/EU firmographic data (historical)
- Developer-friendly API (legacy)
- You're already invested in the Clearbit ecosystem
Pick Derrick if…
- You want B2B enrichment directly in Google Sheets
- You need a usable free plan (100 credits/mo, no card)
- You don't want long contracts, lock-in, or sales calls
- You need 100+ data points per lead in one tool
What teams say after switching from Apollo vs Clearbit
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
Alex Clark
Director | SaaS GTM Leader
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
David Sire
Mortgage Broker at Zero Point Mortgage
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
Etienne Grange
CEO Form'actions
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
Zaid Bilal
RevOps Professional
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
Asif Hanzala
Lead Generation Specialist at IdeaPeel
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
Dan Hughes
Founder/CEO, AlmanacIO
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
Julien Walon Cohen
CEO & Co-founder @ Diffly | B2B Sales Advisor
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
Michael Kim
SDR Team Lead at CloudScale
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
AJ Alexander
Opportunity Prospector
Frequently Asked Questions
Derrick vs apollo: which offers better data enrichment?
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Both Derrick and Apollo excel at data enrichment but approach it differently. Apollo strengths lie in its massive contact database of 250+ million profiles and real-time verification, making it ideal for high-volume prospecting at scale. However, Apollo requires manual verification for accuracy inconsistencies, especially in niche industries. Derrick offers 50+ enrichment attributes with real-time email validation and integrated AI scoring using Claude and ChatGPT, all natively within Google Sheets without requiring CSV exports or complex setup. Derrick's monthly rollover credits and no credit card requirement for the free tier provide more flexibility for teams with variable enrichment needs, while Apollo's rigid API structure limits customization compared to Derrick's 3000+ integration options via Zapier and Make.
Is Derrick a strong alternative to apollo for startups?
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Yes, Derrick is a strong alternative to Apollo for startups, particularly those already using Google Sheets. While Apollo excels at massive contact databases and multi-channel outreach, Derrick operates natively within Google Sheets without requiring CSV exports or complex integrations, saving five to ten hours monthly on manual workflows. Derrick includes integrated AI with Claude and ChatGPT for automated scoring and segmentation, offers rollover credits with no credit card required for the free tier, and costs significantly less at startup scale. Apollo demands higher investment for advanced features, whereas Derrick's flexible pricing and Google Sheets-native approach makes it ideal for resource-constrained teams prioritizing efficiency and cost control over pure database scale.
Derrick vs apollo vs clearbit: which is the best overall comparison?
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Choosing the best platform depends on your specific needs. Apollo excels at large-scale contact databases with over 250 million profiles and strong email verification, making it ideal for high-volume prospecting teams. Clearbit specializes in real-time company intelligence and firmographic enrichment, perfect for account-based marketing strategies. Derrick App stands out for teams already using Google Sheets, offering native integration without CSV exports, AI-powered enrichment with Claude and ChatGPT, rollover credits, and no credit card required for the free tier. If you prioritize workflow efficiency within your existing stack, Derrick eliminates manual data movement while delivering comprehensive enrichment at competitive pricing. For pure database scale, Apollo wins. For company intelligence depth, Clearbit leads. For ease of use and flexibility, Derrick offers the most accessible approach.
How does apollo compare to clearbit in pricing and features?
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Apollo is a robust B2B sales platform with a large contact database, multi-channel outreach, and strong CRM integrations, while Clearbit excels at real-time data enrichment with broad company and contact intelligence. Pricing for Apollo emphasizes variable plan tiers tied to data access and outreach, whereas Clearbit’s pricing tends to scale quickly with breadth of coverage and API usage. In contrast, Derrick App offers a 100% native Google Sheets enrichment experience with 50+ attributes per contact, real-time email validation, AI-driven scoring and segmentation, and generous monthly credits that roll over, all without credit card required on the free tier. If you’re comparing pricing and features, Apollo and Clearbit emphasize data breadth and enrichment for larger stacks, while Derrick provides a cost-efficient, self-contained prospecting center that complements Apollo/Clearbit by streamlining data enrichment and automation directly inside Sheets.
Which is easier to replace: apollo or clearbit with Derrick?
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Replacing Apollo or Clearbit with Derrick depends on your primary workflow. If you're heavily invested in Apollo's contact database and outreach automation, you'd need to evaluate whether Derrick's 50+ enrichment attributes and AI-powered scoring meet your volume requirements. Clearbit replacement is simpler since both focus on data enrichment rather than outreach. Derrick's key advantage is its 100% Google Sheets native integration, eliminating CSV exports and complex setup that both competitors require. You'll save 5 to 10 hours monthly on data management alone, plus avoid monthly subscriptions for LinkedIn Sales Navigator. Derrick's rollover credits and no credit card requirement for the free tier make testing risk-free, whereas both Apollo and Clearbit demand upfront commitments.
What are the Derrick pricing and features compared to apollo and clearbit?
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Derrick differs from Apollo and Clearbit by being 100% native to Google Sheets, turning Sheets into a full prospecting center with no exports or complex setup. Pricing is credit-based with a free tier and rollover credits: Free 200, Small 4,000, Medium 10,000, Large 25,000, XL 100,000, all without a credit card for the free tier. Derrick provides real-time email validation, 50+ enrichment attributes per contact, and AI scoring/segmentation, plus extensive Zapier/Make/n8n integrations. Apollo emphasizes broad contact databases and outbound workflows, while Clearbit focuses on real-time enrichment and company intelligence; Derrick complements these with workflow-native efficiency.
One-on-one
apollo vs Derrick - solo duel
Drop the third-party context and see how apollo compares to Derrick alone.
Open the head-to-head → One-on-oneclearbit vs Derrick - solo duel
Drop the third-party context and see how clearbit compares to Derrick alone.
Open the head-to-head → Curated stackAll B2B sales tools we reviewed in depth
Step back from the duel - see our hand-picked sales-tool selection and how every category fits together.
See the full curation → Keep Exploring
