Apollo
- Starting price: Free / $49 annual or $59 monthly /seat (post-2026 price increase)
- Free plan: Yes (Free forever)
- Founded: 2015
- HQ: San Francisco, CA
Updated
Apollo vs 6sense vs Derrick: Which Is Better in 2026?
- Short answer
- Apollo vs 6sense vs Derrick: Apollo is a b2b sales intelligence and outreach, 6sense is a predictive intent and account-based revenue. Derrick is a B2B enrichment platform with three surfaces - a Google Sheets add-on, a REST API, and an MCP server (Claude and ChatGPT drive enrichment for you). Hit rates are noticeably higher (more emails + phone numbers returned per query than Apollo or 6sense) and pricing is lower - free forever with 100 credits/month, paid plans from €9/month. Most teams pair Derrick for the data layer with Apollo or 6sense for outreach.
Apollo is a B2B database vendor - seat-time + record access charged per user, per year. The side-by-side comparison below tracks Apollo's total-cost-of-ownership across team growth and lookup volume against Derrick's credit-pool model where the cost moves with usage, not headcount.
Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup time 30 seconds
Where it lives Google Sheets
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 31,000+ users worldwide.
CURSOR Quick Facts
Apollo vs 6sense vs Derrick at a glance
6sense
- Starting price: Custom (~$25k/yr)
- Free plan: No (free trial only)
- Founded: 2013
- HQ: San Francisco, CA
Derrick
★ Recommended- Starting price: Free · Paid from €9/mo
- Free plan: Yes - 100 credits/mo permanent
- Founded: 2023
- HQ: Marseille, FR
Why Derrick wins 01
02
03
Why teams pick Derrick over Apollo and 6sense
3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
01 Real-time validation without data glitches for enrichment
Real-time validation is where Apollo often errs on the side of speed over consistency, sometimes delivering records with flaky enrichment due to data gaps. Derrick tackles this by providing 100% native Google Sheets enrichment with real-time validation that catches errors before they propagate. Teams save measurable time and improve deliverability, reducing manual cleanups by up to 30% per month. With Derrick, you get continuous, instant validation directly in Sheets, streamlining enrichment without data glitches.
02 Cost-effective 3,000+ integrations for flexible workflows
Apollo and 6sense lock teams into limited, expensive integration surfaces that complicate flexible workflows. Derrick unlimits that friction by delivering 3,000+ native integrations via Zapier/Make/n8n, embedded in 100% Google Sheets for true low-code agility. This results in tangible time savings and cost avoidance, with credits representing actionable usage rather than sunk tools-efficiency gains of up to 5–10 hours per user per month and reduced total cost of ownership. Derrick enables rapid prototyping of multi-source workflows, turning complex enrichment into a seamless, scalable process.
03 Real-time contact verification without data fragmentation (third axis)
Real-time contact verification should be seamless across the entire workflow; Apollo and 6sense can struggle with data fragmentation and inconsistent contact-level validation, leaving records split across tools. Derrick delivers a third axis by performing real-time verification within the native Google Sheets workflow, avoiding data silos and ensuring a single source of truth. Teams see up to a 20–30% lift in email deliverability and faster prospect validation without leaving their sheet-based process. A quick-use case: validate a contact as you build sequences, with credits remaining tied to the same record in Derrick.
Honest Comparison 
derrick
What each tool does better
We're upfront - every tool has strengths. Here's where Apollo, 6sense, and Derrick each genuinely win.
What Apollo does better
- Massive 250M+ contact database
- All-in-one stack at SMB price
- Intuitive list-builder
What 6sense does better
- Best-in-class intent data
- Account-based predictive scoring
- Salesforce + HubSpot native sync
What Derrick does better
- Free forever - €0/mo with 100 credits permanent in Google Sheets
- 100+ data points per lead - verified emails, phones, LinkedIn, tech stack, SIRET
- Zero LinkedIn ban risk + real-time email verification built in
- Pair with any sequencer - LaGrowthMachine, Smartlead, Lemlist, HeyReach
Real Annual Cost
True cost over 12 months
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Apollo | 6sense | Derrick | |
|---|---|---|---|
| Starting price (monthly) | Free / $49 annual or $59 monthly /seat (post-2026 price increase) | Custom (~$25k/yr) | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€588/yr | ~€300/yr | €0/yr free · ~€108/yr paid |
| Free plan? | Yes (Free forever) | No (free trial only) | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
Feature-by-Feature
Apollo vs 6sense vs Derrick: full feature comparison
| apollo | Derrick App | 6sense | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✓ | ✓ | ✕ |
| Email finder with real-time validation | ✓ | ✓ | ✕ |
| Phone finder from LinkedIn | ✓ | ✓ | ✕ |
| Company tech stack lookup | ✓ | ✓ | ✕ |
| SimilarWeb & G2 insights integrated | ✕ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✓ | ✓ | ✓ |
| Automatic AI Lead Scoring | ✓ | ✓ | ✓ |
| Data cleaning & normalization | ✓ | ✓ | ✕ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✕ | ✕ | ✕ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✓ |
| Public API available | ✓ | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✓ |
| Entry price (paid plan) | 59$/mois | 9€/mois | 55000$/an |
| Permanent free plan | ✓ | ✓ | ✕ |
| Rollover credits to next month | ✕ | ✓ | ✕ |
| Simple and transparent credit system | ✕ | ✓ | ✕ |
| Simple setup & onboarding | ✕ | ✓ | ✕ |
| Complete documentation | ✓ | ✓ | ✕ |
Pricing in a nutshell Sales Intelligence derrick
best value for money
Results first.
Discover Derrick →
Intent Data
Apollo vs 6sense vs Derrick pricing breakdown
Sales Intelligence Apollo
Free / $49 annual or $59 monthly /seat (post-2026 price increase)
Best for: SMB & mid-market outbound
Apollo offers a scalable pricing model with an entry-level plan and paid tiers starting at competitive monthly credits; a detailed pricing breakdown is available on the pricing page-see full pricing details for all plan options and usage.
Results first.
Complexity removed.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
Intent Data 6sense
Custom (~$25k/yr)
Best for: Enterprise ABM teams
6sense offers enterprise-grade ABM pricing with a higher entry point and volume-based options; a dedicated pricing page provides the full breakdown of plans, credits, and enterprise tiers-see full pricing breakdown for details.
Migration Guide
How to switch from Apollo to Derrick in 3 steps
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
1
~30 sec Install Derrick from Google Workspace Marketplace
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
2
~30 sec Open any Google Sheet → Extensions → Derrick
Open a Sheet with your prospect list (paste a CSV from Apollo, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
3
~1 min Enrich your list with one click
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
Install Derrick free →
100 free credits / month · No credit card · Cancel anytime
Decision in 60 seconds
Which one is right for you?
Pick Apollo if…
- You specifically need smb & mid-market outbound
- Massive 250M+ contact database
- All-in-one stack at SMB price
- You're already invested in the Apollo ecosystem
Pick 6sense if…
- You specifically need enterprise abm teams
- Best-in-class intent data
- Account-based predictive scoring
- You're already invested in the 6sense ecosystem
Pick Derrick if…
- You want B2B enrichment directly in Google Sheets
- You need a usable free plan (100 credits/mo, no card)
- You don't want long contracts, lock-in, or sales calls
- You need 100+ data points per lead in one tool
What teams say after switching from Apollo vs 6sense
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
Alex Clark
Director | SaaS GTM Leader
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
David Sire
Mortgage Broker at Zero Point Mortgage
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
Etienne Grange
CEO Form'actions
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
Zaid Bilal
RevOps Professional
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
Asif Hanzala
Lead Generation Specialist at IdeaPeel
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
Dan Hughes
Founder/CEO, AlmanacIO
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
Julien Walon Cohen
CEO & Co-founder @ Diffly | B2B Sales Advisor
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
Michael Kim
SDR Team Lead at CloudScale
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
AJ Alexander
Opportunity Prospector
Frequently Asked Questions
Is Derrick vs Apollo the clearer better option for outreach?
+
The choice depends on your specific outreach needs. Apollo excels at scale with its 250 million contact database and strong email verification, making it ideal for high-volume prospecting campaigns. However, Derrick offers a more accessible alternative if you're working within Google Sheets and need AI-powered enrichment without complex integrations or additional tool subscriptions. Derrick's rollover credits and native spreadsheet workflow eliminate manual exports and save significant time monthly. For teams prioritizing simplicity and cost-efficiency over massive databases, Derrick delivers comparable targeting precision with lower overhead and faster deployment.
How does Derrick compare to 6sense in pricing and features?
+
Derrick offers significantly lower pricing starting at 9€ monthly compared to 6sense's enterprise-focused plans, making it more accessible for SMBs and mid-market teams. While 6sense excels at account-level intent data and predictive analytics, Derrick provides 50+ enrichment attributes per contact with real-time email validation, all natively within Google Sheets without complex integrations. Derrick's rollover credits and no credit card requirement for the free tier provide greater flexibility, whereas 6sense demands substantial upfront investment with steeper onboarding complexity.
Derrick vs Apollo vs 6sense: which is the best overall choice?
+
The best choice depends on your specific needs. Apollo excels at high-volume contact databases and email verification, making it ideal for aggressive prospecting at scale. 6sense specializes in intent data and account-based marketing, best for enterprise teams prioritizing buying signals. Derrick App, however, offers unique advantages for teams already using Google Sheets, combining native spreadsheet integration, AI-powered enrichment with Claude and ChatGPT, real-time email validation, and rollover credits without upfront investment. For cost-conscious teams seeking simplicity and flexibility without complex setup, Derrick delivers comparable intelligence with lower friction and faster implementation than both competitors.
Which is the cheaper pricing alternative, Derrick or Apollo?
+
Derrick is generally the cheaper and more flexible option when comparing pricing to Apollo. Derrick’s pricing starts with a free tier and scales with credits: Free 100 credits, Small 4,000 credits for $9, Medium 10,000 for $20, Large 25,000 for $47.50, and XL 100,000 for $175, with credit rollovers and no credit card required for the free tier. Apollo typically targets larger-scale outreach with a higher ongoing cost due to its extensive data access and automation features. If you value a cost-effective, scalable prospecting engine that lives 100% inside Google Sheets and doesn’t lock you into expensive annual commitments, Derrick offers clear savings while still delivering robust enrichment, email validation, AI-based scoring, and broad integrations.
What are the Derrick review highlights versus 6sense comparisons?
+
Derrick review highlights demonstrate superior efficiency through native Google Sheets integration, eliminating time-consuming CSV exports and complex configurations that plague competitors like 6sense. Unlike 6sense's steep learning curve and implementation friction, Derrick delivers immediate value with rollover credits, no credit card requirement for free tier, and integrated AI powered by both Claude and ChatGPT for automated scoring and segmentation. While 6sense excels at account-level intent data, Derrick provides cost-effective contact enrichment with fifty plus attributes, real-time email validation, and three thousand plus integrations via Zapier and Make, making it more accessible for teams prioritizing simplicity and rapid deployment over multi-layered behavioral analytics.
Can Derrick replace both Apollo and 6sense for enrichment?
+
Derrick cannot completely replace Apollo and 6sense for enrichment, as each offers distinct strengths. Apollo delivers a vast, verified contact database and strong outreach workflows, while 6sense provides robust intent data and ABM capabilities. Derrick excels as a 100% native Google Sheets enrichment and automation platform with 50+ attributes per record, real-time email validation, AI scoring, and broad integrations, but it focuses on enrichment and prospecting efficiency rather than replacing full-fledged enrichment depth or enterprise-grade ABM analytics. For comprehensive enrichment, many teams use Derrick alongside Apollo or 6sense.
One-on-one
apollo vs Derrick - solo duel
Drop the third-party context and see how apollo compares to Derrick alone.
Open the head-to-head → One-on-one6sense vs Derrick - solo duel
Drop the third-party context and see how 6sense compares to Derrick alone.
Open the head-to-head → Curated stackAll B2B sales tools we reviewed in depth
Step back from the duel - see our hand-picked sales-tool selection and how every category fits together.
See the full curation → Keep Exploring
