Lemlist
- Starting price: $63/seat/mo (annual)
- Free plan: No (14-day free trial)
- Founded: 2017
- HQ: Paris, France
Lemlist is built for sequenced outreach across email + LinkedIn + (sometimes) calls. The hidden cost is enrichment: Lemlist bills you per contact AND per channel. The side-by-side comparison below isolates Lemlist's real cost-per-touched-prospect against Derrick's flat credit-pool model that decouples enrichment from sending.
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 27 000+ users worldwide.





CURSOR 3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
Lemlist and FindThatLead both face data quality challenges in real-time validation, often delivering inconsistent verification results that can leave campaigns vulnerable to bounces. Derrick solves this by offering real-time email validation directly within a 100% native Google Sheets workflow, ensuring consistent data quality without exporting or external checks. This translates to measurable impact: up to 15-20% improvement in deliverability and reduced bounce risk, plus faster prospecting cycles since validation happens as you build lists. A practical use case is validating contact emails on the fly during list enrichment, so every outreach send is already vetted.
Lemlist and FindThatLead often require manual data validation or secondary tools to reach the level of enrichment reliability needed for scalable campaigns. Derrick differentiates by delivering automated, scalable enrichment directly within 100% native Google Sheets, eliminating manual validation steps. This translates to measurable gains: up to 10% faster list preparation and fewer validation bottlenecks per campaign, thanks to built-in real-time email verification and AI-driven scoring. A typical use case is rapid, end-to-end enrichment for large prospect sets without leaving the Sheets workflow.
Unified, intent-based lead scoring accelerates qualification by prioritizing leads with clear purchase signals, something Lemlist and FindThatLead cannot deliver on their own since they mainly focus on outreach or contact discovery rather than intent-driven scoring. Derrick provides a native AI-powered scoring and segmentation layer within 100% native Google Sheets, enabling faster, more accurate triage without exporting data to external tools. Users typically see a 20-40% reduction in time-to-qualification and a higher match between opportunities and sales motions. A practical use case: Derrick auto-scores new leads based on intent and enriches with 50+ attributes for rapid prioritization.
We're upfront - every tool has strengths. Here's where Lemlist, FindThatLead, and Derrick each genuinely win.
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Lemlist | FindThatLead | Derrick | |
|---|---|---|---|
| Starting price (monthly) | $63/seat/mo (annual) | Free 7-day trial · Starter $37/mo (annual) | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€756/yr | ~€84/yr | €0/yr free · ~€108/yr paid |
| Free plan? | No (14-day free trial) | 7-day free trial - 50 credits | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
| Lemlist | Derrick App | FindThatLead | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✓ | ✓ | ✓ |
| Email finder with real-time validation | ✓ | ✓ | ✓ |
| Phone finder from LinkedIn | ✓ | ✓ | ✕ |
| Company tech stack lookup | ✕ | ✓ | ✕ |
| SimilarWeb & G2 insights integrated | ✕ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✓ | ✓ | ✕ |
| Automatic AI Lead Scoring | ✕ | ✓ | ✕ |
| Data cleaning & normalization | ✓ | ✓ | ✓ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✓ | ✕ | ✕ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✓ |
| Public API available | ✓ | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✓ |
| Entry price (paid plan) | 39$/mois | 9€/mois | 49$/mois |
| Permanent free plan | ✓ | ✓ | ✓ |
| Rollover credits to next month | ✕ | ✓ | ✕ |
| Simple and transparent credit system | ✓ | ✓ | ✓ |
| Simple setup & onboarding | ✓ | ✓ | ✓ |
| Complete documentation | ✓ | ✓ | ✓ |
Multichannel Outreach $63/seat/mo (annual)
Best for: Multichannel outbound teams
Lemlist offers multi-channel outbound pricing with a free tier and paid plans that scale based on outreach volume, plus optional enterprise options. For complete details, see the full pricing breakdown on the Lemlist pricing page.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
All-in-One Lead Generation Platform Free 7-day trial · Starter $37/mo (annual)
Best for: Solo entrepreneurs + small teams wanting a Spanish-built bundle
FindThatLead offers entry-level plans with a free tier and paid tiers starting at competitive monthly prices, designed for quick prospecting and email verification. For exact credits, limits, and all plan options, see the full pricing breakdown on the dedicated page.
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
Open a Sheet with your prospect list (paste a CSV from Lemlist, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
100 free credits / month · No credit card · Cancel anytime
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
Drop the third-party context and see how Lemlist compares to Derrick alone.
Open the head-to-head → One-on-oneDrop the third-party context and see how FindThatLead compares to Derrick alone.
Open the head-to-head → Curated stackStep back from the duel - see our hand-picked sales-tool selection and how every category fits together.
See the full curation →