Lemlist
- Starting price: $63/seat/mo (annual)
- Free plan: No (14-day free trial)
- Founded: 2017
- HQ: Paris, France
Updated
Lemlist vs TexAu vs Derrick: Which Is Better in 2026?
- Short answer
- Lemlist vs TexAu vs Derrick: Lemlist is a multichannel cold outreach (email + linkedin + calls), TexAu is a cloud automation platform with 180+ spices (automations) and recipes (workflows). Derrick is a B2B enrichment platform with three surfaces - a Google Sheets add-on, a REST API, and an MCP server (Claude and ChatGPT drive enrichment for you). Hit rates are noticeably higher (more emails + phone numbers returned per query than Lemlist or TexAu) and pricing is lower - free forever with 100 credits/month, paid plans from €9/month. Most teams pair Derrick for the data layer with Lemlist or TexAu for outreach.
Lemlist is built for sequenced outreach across email + LinkedIn + (sometimes) calls. The hidden cost is enrichment: Lemlist bills you per contact AND per channel. The side-by-side comparison below isolates Lemlist's real cost-per-touched-prospect against Derrick's flat credit-pool model that decouples enrichment from sending.
Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup time 30 seconds
Where it lives Google Sheets
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 27 000+ users worldwide.
CURSOR Quick Facts
Lemlist vs TexAu vs Derrick at a glance
TexAu
- Starting price: Free 14-day trial · Solo $79/mo (annual)
- Free plan: 14-day free trial (no credit card)
- Founded: 2017
- HQ: Thane, Maharashtra, India
Derrick
★ Recommended- Starting price: Free · Paid from €9/mo
- Free plan: Yes - 100 credits/mo permanent
- Founded: 2023
- HQ: Marseille, FR
Why Derrick wins 01
02
03
Why teams pick Derrick over Lemlist and TexAu
3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
01 Real-time validation without data quality bottlenecks
Lemlist and TexAu struggle with real-time validation that disrupts campaign momentum, often delivering data checks only after outreach has begun. Derrick handles validation in real time within 100% native Google Sheets, preventing bottlenecks before you ship a sequence. This approach yields immediate quality assurance, reducing invalid contacts and improving deliverability metrics by up to 20% in pilot tests. A practical case: validate emails on the fly as you build multi-step prospecting flows, without exporting data or switching apps.
02 Streamlined setup without manual data cleansing percentages
Lemlist and TexAu often require manual data cleansing steps to maintain accuracy, slowing setup and risking misalignment with target criteria. Derrick eliminates this friction by delivering a 100% native Google Sheets workflow that preserves data integrity without separate cleansing percentages. This directly translates into faster onboarding, saving 5-10 hours per month per team and reducing setup delays. With Derrick, you deploy enrichment and validation in a single pass, keeping data quality consistent as you scale outreach.
03 Unified CRM-ready enrichment with reliable multi-source confidence
Lemist and TexAu struggle with multi-source confidence and CRM-ready enrichment, often delivering inconsistent data quality across sources. Derrick delivers unified, CRM-ready enrichment by sourcing from multiple verified datasets and normalizing attributes within Google Sheets, eliminating the guesswork. Clients See measurable gains: up to 20-30% higher data accuracy and faster pipeline readiness, with monthly reusable credits to maintain momentum. A practical use-case is instantly enriching accounts with 50+ attributes and real-time email validation directly inside Derrick, without exporting to external tools.
Honest Comparison 
derrick
What each tool does better
We're upfront - every tool has strengths. Here's where Lemlist, TexAu, and Derrick each genuinely win.
What Lemlist does better
- Best multichannel outreach UX
- Lemwarm = built-in deliverability
- Personalization at scale
What TexAu does better
- 180+ Spices vs PhantomBuster's 130+ at similar pricing
- Faster execution than most cloud automation competitors
- Built-in email verification (no separate tool needed)
What Derrick does better
- Free forever - €0/mo with 100 credits permanent in Google Sheets
- 100+ data points per lead - verified emails, phones, LinkedIn, tech stack, SIRET
- Zero LinkedIn ban risk + real-time email verification built in
- Pair with any sequencer - LaGrowthMachine, Smartlead, Lemlist, HeyReach
Real Annual Cost
True cost over 12 months
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Lemlist | TexAu | Derrick | |
|---|---|---|---|
| Starting price (monthly) | $63/seat/mo (annual) | Free 14-day trial · Solo $79/mo (annual) | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€756/yr | ~€168/yr | €0/yr free · ~€108/yr paid |
| Free plan? | No (14-day free trial) | 14-day free trial (no credit card) | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
Feature-by-Feature
Lemlist vs TexAu vs Derrick: full feature comparison
| Lemlist | Derrick App | TexAu | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✓ | ✓ | ✓ |
| Email finder with real-time validation | ✓ | ✓ | ✓ |
| Phone finder from LinkedIn | ✓ | ✓ | ✓ |
| Company tech stack lookup | ✕ | ✓ | ✕ |
| SimilarWeb & G2 insights integrated | ✕ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✓ | ✓ | ✓ |
| Automatic AI Lead Scoring | ✕ | ✓ | ✕ |
| Data cleaning & normalization | ✓ | ✓ | ✓ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✓ | ✕ | ✓ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✓ |
| Public API available | ✓ | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✓ |
| Entry price (paid plan) | 39$/mois | 9€/mois | 49$/mois |
| Permanent free plan | ✓ | ✓ | ✓ |
| Rollover credits to next month | ✕ | ✓ | ✕ |
| Simple and transparent credit system | ✓ | ✓ | ✓ |
| Simple setup & onboarding | ✓ | ✓ | ✕ |
| Complete documentation | ✓ | ✓ | ✕ |
Pricing in a nutshell Multichannel Outreach derrick
best value for money
Results first.
Discover Derrick →
Cloud Automation Platform (Spices + Recipes)
Lemlist vs TexAu vs Derrick pricing breakdown
Multichannel Outreach Lemlist
$63/seat/mo (annual)
Best for: Multichannel outbound teams
Lemlist offers multi-channel outreach with pricing that typically starts with a paid entry tier and includes scalable plans; a free tier may be available depending on promotions. See full pricing breakdown on the Lemlist pricing page for complete details and options.
Results first.
Complexity removed.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
Cloud Automation Platform (Spices + Recipes) TexAu
Free 14-day trial · Solo $79/mo (annual)
Best for: Growth hackers + automation enthusiasts on a budget
TexAu offers entry-level pricing with a free tier and paid plans starting at affordable monthly rates; for precise tiers, credits, and limits, view the full pricing details on the TexAu pricing page. Pricing varies by plan and usage-see full pricing breakdown for details.
Migration Guide
How to switch from Lemlist to Derrick in 3 steps
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
1
~30 sec Install Derrick from Google Workspace Marketplace
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
2
~30 sec Open any Google Sheet → Extensions → Derrick
Open a Sheet with your prospect list (paste a CSV from Lemlist, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
3
~1 min Enrich your list with one click
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
Install Derrick free →
100 free credits / month · No credit card · Cancel anytime
Decision in 60 seconds
Which one is right for you?
Pick Lemlist if…
- You specifically need multichannel outbound teams
- Best multichannel outreach UX
- Lemwarm = built-in deliverability
- You're already invested in the Lemlist ecosystem
Pick TexAu if…
- You specifically need growth hackers + automation enthusiasts on a budget
- 180+ Spices vs PhantomBuster's 130+ at similar pricing
- Faster execution than most cloud automation competitors
- You're already invested in the TexAu ecosystem
Pick Derrick if…
- You want B2B enrichment directly in Google Sheets
- You need a usable free plan (100 credits/mo, no card)
- You don't want long contracts, lock-in, or sales calls
- You need 100+ data points per lead in one tool
What teams say after switching from Lemlist vs TexAu
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
Alex Clark
Director | SaaS GTM Leader
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
David Sire
Mortgage Broker at Zero Point Mortgage
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
Etienne Grange
CEO Form'actions
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
Zaid Bilal
RevOps Professional
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
Asif Hanzala
Lead Generation Specialist at IdeaPeel
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
Dan Hughes
Founder/CEO, AlmanacIO
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
Julien Walon Cohen
CEO & Co-founder @ Diffly | B2B Sales Advisor
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
Michael Kim
SDR Team Lead at CloudScale
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
AJ Alexander
Opportunity Prospector
Frequently Asked Questions
What’s the main difference Derrick vs Lemlist for outreach?
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Derrick focuses on intent-based lead intelligence and qualification directly within Google Sheets, while Lemlist excels at multi-channel outreach automation and email sequencing. Derrick enriches contacts with 50+ attributes and real-time email validation to boost deliverability, whereas Lemlist prioritizes campaign execution and personalization at scale. For teams wanting prospecting and outreach in one integrated workflow without complex integrations, Derrick streamlines the process natively in Sheets. Lemlist works best when paired with external data validation tools, making it ideal for teams prioritizing volume-focused campaigns with dedicated outreach infrastructure.
Is Derrick a better Lemlist alternative for startups?
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Derrick is an excellent alternative for startups compared to Lemlist, particularly if you prioritize simplicity and cost efficiency. Unlike Lemlist, which requires significant setup time and data validation workflows, Derrick operates natively within Google Sheets with zero technical configuration needed. Startups benefit from Derrick's rollover credits, no credit card requirement for the free tier, and integrated AI scoring with Claude and ChatGPT. While Lemlist excels at multi-channel outreach automation, Derrick focuses on intent-based lead intelligence and enrichment, making it ideal for resource-constrained teams seeking faster prospecting without the learning curve or ongoing data cleanup that Lemlist demands.
Derrick vs Lemlist vs TexAu: which offers best integration?
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Derrick integrates natively within Google Sheets without requiring external platforms or CSV exports, streamlining your entire prospecting workflow in one place. Lemlist excels at multi-channel outreach automation with strong email deliverability, while TexAu focuses on text processing and data augmentation. However, Derrick's advantage lies in its 3000+ integrations via Zapier, Make, and n8n, combined with real-time email validation and built-in AI scoring with Claude and ChatGPT. Unlike Lemlist's variable data accuracy or TexAu's processing limitations, Derrick provides comprehensive enrichment with 50+ contact and company attributes, all directly in your spreadsheet without technical complexity or expensive third-party subscriptions.
How does Lemlist compare to TexAu for multi-channel campaigns?
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Lemlist excels at multi-channel outreach with strong email personalization and native LinkedIn sequencing, which makes it effective for broad, volume-driven campaigns. TexAu focuses on automated text augmentation and batch processing, delivering reliable writing and data enrichment tasks but not a full multi-channel engagement platform. For multi-channel campaigns, Lemlist offers the strongest cross-channel capabilities, while TexAu would be best used as a supplementary writing/enrichment layer. Derrick complements both by providing deeper, intent-based lead intelligence, real-time email validation, and native Google Sheets workflow without complex exports, making it easier to qualify and nurture leads before launching multi-channel sequences.
Does Lemlist have better pricing than Derrick?
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Lemlist and Derrick serve different purposes in the sales stack, so direct pricing comparison requires context. Lemlist focuses on outreach automation with campaign execution, starting around $99 monthly, while Derrick specializes in B2B data enrichment native to Google Sheets at just $9 monthly for 4000 credits with no credit card required. Lemlist's strength is multi-channel sequencing, whereas Derrick excels at contact enrichment, email validation, and AI-powered lead scoring. For budget-conscious teams prioritizing data quality over campaign volume, Derrick offers superior value with rollover credits and lower entry costs, complementing rather than competing directly with Lemlist's outreach capabilities.
Can Derrick replace both Lemlist and TexAu for data enrichment?
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Derrick cannot be considered a full replacement for both Lemlist and TexAu when data enrichment is the primary need. Lemlist excels at multi-channel outreach and personalization, but its data enrichment depth and verification capabilities are limited and often require external tools; Derrick, by contrast, adds deep enrichment (50+ attributes per contact/company), real-time email validation, AI-driven scoring and segmentation, and 3000+ integrations, all native in Google Sheets. TexAu focuses on automated text augmentation and basic data processing; Derrick expands beyond into comprehensive enrichment workflows, advanced targeting, and seamless prospecting without CSV exports or external data pipelines. For teams needing robust enrichment, real-time validation, and integrated workflow orchestration, Derrick complements or even surpasses the enrichment aspects, while Lemlist or TexAu remain strong for their core strengths in outreach and writing Automation. If your priority is purely data enrichment depth and reliability, Derrick is a strong candidate, but you may still use Lemlist or TexAu to cover engagement or content tasks alongside Derrick.
One-on-one
Lemlist vs Derrick - solo duel
Drop the third-party context and see how Lemlist compares to Derrick alone.
Open the head-to-head → One-on-oneTexAu vs Derrick - solo duel
Drop the third-party context and see how TexAu compares to Derrick alone.
Open the head-to-head → Curated stackAll B2B sales tools we reviewed in depth
Step back from the duel - see our hand-picked sales-tool selection and how every category fits together.
See the full curation → Keep Exploring
