Pricing analysis Bombora is a quote-only B2B intent data co-op. No public pricing; access goes through direct sales or partners (6sense, RollWorks, Demandbase). Vendr/Zoftware median around $50-60K/year for mid-market; enterprise can exceed $100K. Annual contracts only.
Bombora ships 3 tiers. Per-seat pricing combined with a credit system for data lookups - the listed price is rarely the real cost.
Bombora pricing tiers — verified May 2026 against the vendor and cross-checked with our review data:
| Plan | Price | Best for | Limits / Inclusions |
|---|---|---|---|
| Basic Company Surge | ~$2,083-$2,500/mo ($25,000-$30,000/year) | Company Surge intent signals (basic) | Basic intent data feed · Company Surge intent signals (basic) · Access to intent data feed |
| Enhanced Intent Data | ~$4,166-$8,333/mo ($50,000-$100,000/year) | All Basic features | Extended intent + analytics · All Basic features · Extended historical intent data |
| Full Audience Solutions | $8,333+/mo ($100,000+/year) | All Enhanced features | All premium features · All Enhanced features · Native LinkedIn Ads targeting |
Bombora bills actions in credits with non-equal costs. A 5,000-credit plan does NOT mean 5,000 lookups.
How Bombora charges per action - the credit table buyers should memorise before signing :
| Action | Credits / cost |
|---|---|
| Intent signal (Company Surge) | Tier-gated ⚠️ |
| Historical intent data | Enhanced+ only ⚠️ |
| Real-time intent | Full Audience only ⚠️ |
| LinkedIn Ads audience targeting | Full Audience only ⚠️ |
| CRM integration (Salesforce, HubSpot) | Included all tiers ✅ |
| Pricing | 100% quote-based opaque ⚠️ |
The ✅ markers are bundled / free. The ⚠️ markers are the line items that compound the bill - watch these closely when sizing your plan.
How Bombora stacks against Derrick, Hunter, and the other tools we benchmarked.
Side-by-side : Bombora tier pricing against Derrick - the cost-per-credit math at the volumes buyers actually run :
| Plan | Monthly price | Credits / month |
|---|---|---|
| Basic Company Surge (~$30K/year) | $2500/mo | 1,000 |
| Enhanced (~$57K avg) | $4750/mo | 5,000 |
| Full Audience (~$100K/year) | $8333/mo | 10,000 |
| Derrick Free | Free | 100 |
| Derrick Starter | $10/mo | 2,000 |
| Derrick Growth | $29/mo | 10,000 |
| Derrick Scale | $99/mo | 50,000 |
The cleanest way to read this : pick your monthly volume, then compare what each vendor charges to deliver it. Derrick's flat-rate ladder usually wins below 50K credits ; volume-tiered tools win above that ceiling.
Basic Company Surge
Enhanced Intent Data
Full Audience Solutions
Who Bombora is relevant for:
Who Bombora is probably too expensive for:
Alternative for SMBs: If your primary need is contact enrichment (not intent data), tools like Derrick offer 100x more accessible pricing ($10 to $192/month vs. $2,000 to $8,000/month for Bombora).
Article updated May 2026 | Sources: FullEnrich, Zoftware, GrowJo, G2, TrustRadius, Vendr, user interviews 2026-2026.
According to third-party data (FullEnrich, Zoftware, GrowJo), Bombora starts at approximately $25,000 to $30,000/year for the Basic Company Surge plan. Enhanced plans range from $50,000 to $100,000/year, and Full Audience Solutions exceed $100,000/year. Exact pricing depends on your specific needs and requires a custom quote.
No, Bombora doesn’t offer a free plan or free trial. The tool primarily targets large B2B enterprises with substantial marketing budgets. Contracts are annual with minimum commitment.
No, Bombora uses a quote-based pricing model. No pricing grid is published on their website. You must contact the sales team to receive a custom quote based on your data volume, integrations, and support needs.
According to user reviews on G2 and TrustRadius, Bombora requires annual contracts. There’s no month-to-month payment option without commitment. Some financing platforms like Capchase offer to split the annual payment into monthly installments.
Beyond the base contract, expect additional costs for: advanced integrations (LinkedIn Ads, data warehouses), custom API access, extended training, and strategic consulting. According to FullEnrich, these add-ons “can quickly escalate costs beyond initial pricing expectations.”
Most user reviews indicate Bombora is “very expensive for small businesses.” One TrustRadius reviewer notes: “I think it is costly for a small firm to implement.” The tool is primarily designed for mid-market and enterprises with significant marketing budgets.
For certain features (audience solutions, ad targeting), Bombora charges on a CPM basis (cost per thousand impressions or data points). According to Zoftware, CPM rates generally range from $1.50 to $3.00 per 1,000 accessible impressions/data points.
Yes, and it’s actually recommended. Bombora integrates with most CRMs (Salesforce, HubSpot), MAPs (Marketo, Eloqua), and B2B lead generation tools. For contact enrichment (emails, phones), combine Bombora with a dedicated tool like Derrick to optimize your stack and costs.
Bombora provides intent data (buying intent signals) at the company level. Enrichment tools like Derrick, Hunter, or Apollo provide contact data (emails, phones) at the individual level. Both are complementary: Bombora tells you “which companies are interested now,” enrichment tools tell you “how to contact decision-makers in those companies.” Learn more about intent marketing in our complete guide.
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