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ZoomInfo vs Bombora vs Derrick: Which Is Better in 2026?

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Google Sheets
Claude
API

✓ Free forever · ✓ No credit card · ✓ Cancel anytime

Short answer
ZoomInfo vs Bombora vs Derrick in short. ZoomInfo: enterprise B2B contact and company data. Bombora: B2B intent data and account-research signals. Derrick is a B2B enrichment web app (nothing to install), also available as a Google Sheets add-on, a REST API and an MCP server (Claude and ChatGPT drive enrichment for you). It is free forever with 100 credits/month, with paid plans from €20/month, and it runs on its own or alongside ZoomInfo or Bombora.

ZoomInfo is a B2B database vendor - seat-time + record access charged per user, per year. The side-by-side comparison below tracks ZoomInfo's total-cost-of-ownership across team growth and lookup volume against Derrick's credit-pool model where the cost moves with usage, not headcount.

Free plan Yes - 100 credits/mo
Starts at €20/mo
Setup Nothing to install
Where it lives Web app, plus Sheets, Claude, API

See the full comparison ↓

Trusted by Hands Down best extension for sheets till date. It eased up my linkedin lead collection journey by 10x. Thank you!! Rahul Nair from Google Workspace Marketplace This tool makes enriching LinkedIn URLs incredibly easy. You can enrich both personal and company profiles with a single click, and the Google Sheets integration is a game-changer. Pankaj Rohilla from Google Workspace Marketplace Great extension. There's bigger companies that do 1000x less. Go with Derrick. Ben Leinen from Google Workspace Marketplace It makes my life a lot easier… no more copy and paste and time wasted. Thank you! Cris Forlani from Google Workspace Marketplace Derrick is your one stop solution to data collection and up to date leads data automated collection. 100/100 value for money. Manu Nair from Google Workspace Marketplace This is one hell of a magical tool, it has blown my mind already, it's so handy, just love it. I am exploring how much more I can do with it Jagdip Gohil from Google Workspace Marketplace Loving the smoothness of the experience especially on Chrome. Great value for the price as well. GB Alao from Google Workspace Marketplace I was looking for a tool to enrich LinkedIn data. Very easy to use. Keith Hildebrand from Google Workspace Marketplace Easy to enhance contacts by running bulk lists. Try it James Finlayson from Google Workspace Marketplace +34,000 others

Quick facts01 / 10

ZoomInfo vs Bombora vs Derrick at a glance

ZoomInfo

  • Starting price: ~$15K/yr (3 seats min)
  • Free plan: No (community edition limited)
  • Founded: 2007
  • HQ: Vancouver, WA
4.5/5 G2 4.4/5 Capterra

Bombora

  • Starting price: Custom (~$30K/yr min)
  • Free plan: No (sales-led demo only)
  • Founded: 2014
  • HQ: New York, NY
4.4/5 G2 4.3/5 Capterra

Derrick

Recommended
  • Starting price: Free · Paid from €20/mo
  • Free plan: Yes - 100 credits/mo permanent
  • Founded: 2022
  • HQ: Marseille, FR
4.8/5 G2 4.8/5 Capterra

Why Derrick wins02 / 10

Why teams pick Derrick over ZoomInfo and Bombora

3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.

01

Enrich leads in Sheets without data gaps or CSVs

Derrick eliminates data gaps and CSV handoffs by enriching leads directly in the web app (or in Google Sheets, Claude and the API), a contrast to ZoomInfo and Bombora which require export/import steps or separate platforms for enrichment. ZoomInfo provides broad data at scale, but often necessitates additional tools for in-Sheet workflows, while Bombora focuses on intent signals with limited contact-level enrichment. Derrick delivers 50+ enrichment attributes per contact/ company directly in the web app (or in Sheets, Claude and the API) with real-time email validation, reducing manual reconciliation and eliminating CSV friction. As a quick use case, teams can refresh lead lists in place and see updated attributes without leaving the web app or the sheet, saving 5–10 hours per month.

02

Real-time email validation to boost deliverability efficiency

Real-time email validation is a known gap for ZoomInfo and Bombora, which focus on data accuracy and intent signals but do not deliver on dynamic, on-the-fly email validation at point-of-contact. Derrick validates emails in real time in the web app (or in Google Sheets, Claude and the API), ensuring only deliverable addresses proceed, reducing bounces and protecting sender reputation. This translates to measurable efficiency gains, such as improved inbox deliverability and fewer wasted sends, with credits-based usage that fits the workflow. A practical use case: validate a prospect list as you build it, before outreach, saving hours per campaign and preventing invalid follow-ups. Derrick.

03

Unified data quality through AI-powered profiling for targets

ZoomInfo and Bombora provide broad data and intent signals but struggle with unified, target-specific data quality across outreach workflows. Derrick delivers AI-powered profiling that consolidates 50+ enrichment attributes directly in the web app (or in Google Sheets, Claude and the API), avoiding exports or CSV silos. This unification translates to measurable efficiency: up to 20% faster target dialing and a 15% lift in lift in valid contact rates due to coherent, deduplicated profiles. A practical use case: auto-generated AI profiles summarize buyer needs for precise messaging during cold outreach. Derrick

Replace ZoomInfo: find a verified email from a LinkedIn profile in Derrick's web app, nothing to install

Honest comparison03 / 10

What each tool does better

We're upfront - every tool has strengths. Here's where ZoomInfo, Bombora, and Derrick each genuinely win.

What ZoomInfo does better

  • Largest US contact database (100M+ verified)
  • #1 in 142 G2 Spring 2026 reports
  • Strong CRM + outreach integrations
Read full ZoomInfo review →

What Bombora does better

  • Largest B2B intent data co-op (200+ publishers)
  • 13,000+ B2B topic categories
  • Forrester Leader (2025) + Gold Standard
Read full Bombora review →

Real annual cost04 / 10

True cost over 12 months

Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.

Cost item ZoomInfo Bombora Derrick
Starting price ~$15K/yr (3 seats min) Custom (~$30K/yr min) €0 (free) · €20/month paid
Annual cost (base) ~$15,000/yr ~$30,000/yr €0/year free · €108/year on Mini
Free plan? No (community edition limited) No (sales-led demo only) ✓ Forever - 100 credits/mo
Setup cost Hours to days Hours to days Nothing to install (web app)
Switching cost CSV export + retraining CSV export + retraining Zero - works alongside any stack

Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps it to one transparent credit model.

Feature-by-feature05 / 10

ZoomInfo vs Bombora vs Derrick: full feature comparison

zoominfo Derrick App Bombora
Works natively in Google Sheets ✕ ✓ ✕
Requires LinkedIn Sales Navigator ($100/month) ✕ ✕ ✕
Sales Navigator 1-click import ✕ ✓ ✕
Email finder with real-time validation ✓ ✓ ✕
Phone finder from LinkedIn ✓ ✓ ✕
Company tech stack lookup ✓ ✓ ✕
SimilarWeb & G2 insights integrated ✕ ✓ ✕
AI integration (Claude & ChatGPT) ✓ ✓ ✓
Automatic AI Lead Scoring ✕ ✓ ✕
Data cleaning & normalization ✓ ✓ ✕
Multi-platform scraping (Instagram, Twitter, Facebook) ✕ ✕ ✕
Zapier, Make, n8n integrations ✓ ✓ ✓
Public API available ✓ ✓ ✓
Native CRM integrations (HubSpot, Salesforce) ✓ ✕ ✓
Entry price (paid plan) ~$15K/yr (3 seats min) Free plan · from €20/month Custom (~$30K/yr min)
Permanent free plan ✕ ✓ ✕
Rollover credits to next month ✕ ✓ ✕
Simple and transparent credit system ✕ ✓ ✕
Simple setup & onboarding ✕ ✓ ✕
Complete documentation ✓ ✓ ✕

Pricing in a nutshell06 / 10

ZoomInfo vs Bombora vs Derrick pricing breakdown

Migration guide07 / 10

How to switch from ZoomInfo to Derrick in 3 steps

Derrick is a web app - nothing to install, no formulas to learn, no pipelines to migrate. Sign up and you're enriching in under a minute.

Open the Derrick web app

Sign up on the Derrick web app. Nothing to install, no credit card required - you start with 100 free credits per month.

Import your ZoomInfo list

Upload the CSV you exported from ZoomInfo, paste LinkedIn URLs, or import from LinkedIn Sales Navigator. Prefer to stay in your tools? The same features run in Google Sheets, in Claude (MCP) and via the API.

Enrich your list with one click

Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns in your list. No pipelines, no waiting.

Try the app free
or use it in
Google Sheets
Claude
API

100 free credits / month · No credit card · Cancel anytime

Decision in 60 seconds08 / 10

Which one is right for you?

Pick ZoomInfo if…

  • You specifically need enterprise US sales orgs
  • Largest US contact database (100M+ verified)
  • #1 in 142 G2 Spring 2026 reports
  • You're already invested in the ZoomInfo ecosystem
Read full ZoomInfo review →

Pick Bombora if…

  • You specifically need mid-market & enterprise ABM
  • Largest B2B intent data co-op (200+ publishers)
  • 13,000+ B2B topic categories
  • You're already invested in the Bombora ecosystem
Read full Bombora review →

Pick Derrick if…

  • You want B2B enrichment with nothing to install (web app, also in Sheets, Claude, API)
  • You need a usable free plan (100 credits/mo, no card)
  • You don't want long contracts, lock-in, or sales calls
  • You need 100+ data points per lead in one tool
Try Derrick free →

Compare09 / 10

Keep exploring10 / 10

Customer stories

What teams say after switching from ZoomInfo vs Bombora

See what our customers say about Derrick.

  • Rated 4.6 out of 5 on Trustpilot, 323 reviews
323 reviews

"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."

Alex Clark

Director | SaaS GTM Leader

Reviewed on Product Hunt

"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."

David Sire

Mortgage Broker at Zero Point Mortgage

Reviewed on Product Hunt

"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."

Etienne Grange

CEO Form'actions

Reviewed on Capterra

FAQ

Stop copying data around. Start enriching.

Derrick vs zoominfo: which is the better option for reps?

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For sales reps, the choice between Derrick and ZoomInfo depends on your workflow priorities. ZoomInfo is built as a comprehensive B2B database with extensive contact coverage and real-time data verification, making it ideal for teams needing large-scale prospecting data. However, Derrick offers a more streamlined approach by operating natively in the web app (or in Google Sheets, Claude and the API), eliminating export friction and reducing manual data handling. Derrick's integrated AI capabilities with Claude and ChatGPT enable reps to score and segment prospects directly without switching tools, while its rollover credits provide budget flexibility. ZoomInfo requires steeper onboarding and additional tools for actual engagement, whereas Derrick combines enrichment with automation in one platform, making it more efficient for individual contributors focused on speed and productivity.

Is Derrick a strong alternative to zoominfo for data enrichment?

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Yes, Derrick is a strong alternative to ZoomInfo for data enrichment, particularly if you prioritize workflow efficiency and cost-effectiveness. While ZoomInfo focuses on scale with millions of verified contacts, Derrick operates natively in the web app (or in Google Sheets, Claude and the API) without requiring CSV exports or complex integrations, saving teams five to ten hours monthly. Derrick enriches contacts with over fifty attributes and includes real-time email validation for better deliverability. Unlike ZoomInfo's enterprise pricing model, Derrick offers flexible, rollover credits starting at €20 monthly with no credit card required for the free tier, making it ideal for teams seeking lightweight, on-demand enrichment without platform overhead or lengthy onboarding processes.

How does Derrick compare with zoominfo in pricing and features?

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Derrick operates as a lightweight, web-app-first enrichment tool with transparent, rollover-friendly credits starting at just €20 monthly, while ZoomInfo functions as a comprehensive B2B intelligence platform requiring enterprise commitments and complex integrations. ZoomInfo focuses on scale with millions of verified contacts and advanced intent signals, but carries higher costs and steeper onboarding friction. Derrick prioritizes simplicity and cost efficiency with fifty-plus enrichment attributes, real-time email validation, and integrated AI scoring, making it ideal for teams seeking streamlined prospecting without technical overhead or expensive subscriptions.

What’s the tipping difference between Derrick and Bombora for intent data?

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For intent data, Derrick and Bombora aren’t direct substitutes; Bombora provides real-time intent signals and account-level visibility, while Derrick focuses on actionable outreach and enrichment in the web app (or in Google Sheets, Claude and the API) plus automation. The tipping difference: Bombora effectively prioritizes high-intent accounts with strong signals, but Derrick adds depth in contact-level enrichment, real-time email validation, and seamless outreach workflows. If you need proactive engagement alongside intent, Derrick complements Bombora by turning those signals into ready-to-act prospects without leaving the web app or Sheets or building complex tech stacks.

Can zoominfo vs Bombora scenario work without Derrick?

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Yes, both ZoomInfo and Bombora can operate independently without Derrick, but they serve different purposes and work best as complementary tools rather than standalone solutions. ZoomInfo functions as a data lookup and enrichment platform focused on contact accuracy and scale, while Bombora specializes in intent signaling to identify high-intent accounts. However, neither provides the lightweight, web-app-first automation that Derrick offers. ZoomInfo requires external CRM integration and manual workflow setup, while Bombora needs additional enrichment tools for contact-level precision. Derrick fills this gap by delivering 50+ enrichment attributes directly in the web app (or in Google Sheets, Claude and the API) without complex configuration, real-time email validation, and integrated AI scoring-all at a fraction of the cost with monthly rollover credits and no credit card required for the free tier.

How does Derrick replace both zoominfo and Bombora for outreach?

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Derrick replaces both ZoomInfo and Bombora for outreach by delivering an all-in-one, native-to-Google Sheets enrichment and outreach platform that eliminates the need for separate data providers or intent tools. Unlike ZoomInfo, Derrick does not require exporting or integrating a third-party data lake; it enriches 50+ attributes per contact or company directly in the web app (or in Sheets, Claude and the API), enabling real-time email validation and AI-driven scoring, segmentation, and summarization without leaving the workspace. Against Bombora, Derrick handles not just data enrichment but full outreach workflow: automated sequences, relationship intelligence, and native CRM-like capabilities via thousands of Zapier/Make/n8n integrations, all within a single interface. This reduces tool sprawl, lowers costs, and accelerates prospecting cycles while maintaining data quality and deliverability.