Clay
- Starting price: Free / $134/mo (annual)
- Free plan: Yes (limited credits)
- Founded: 2017
- HQ: New York, NY
Updated
Clay vs Prospeo vs Derrick: Which Is Better in 2026?
- Short answer
- Clay vs Prospeo vs Derrick: Clay is a multi-source data enrichment with ai workflows, Prospeo is a linkedin email finder with proprietary 5-step verification + mobile lookup. Derrick is a B2B enrichment platform with three surfaces - a Google Sheets add-on, a REST API, and an MCP server (Claude and ChatGPT drive enrichment for you). Hit rates are noticeably higher (more emails + phone numbers returned per query than Clay or Prospeo) and pricing is lower - free forever with 100 credits/month, paid plans from €9/month. Most teams pair Derrick for the data layer with Clay or Prospeo for outreach.
Email + phone finders like Clay live on data freshness and source diversity. The side-by-side comparison below pits Clay's coverage by region, free-tier ceiling and credit-burn rate against Derrick's flat-credit pool that funds email + phone + LinkedIn + firmographics from one wallet.
Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup time 30 seconds
Where it lives Google Sheets
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 31,000+ users worldwide.
CURSOR Quick Facts
Clay vs Prospeo vs Derrick at a glance
Prospeo
- Starting price: Free 75 credits/mo · Starter $39/mo
- Free plan: Yes - 75 email credits + 100 Chrome ext credits/mo
- Founded: 2022
- HQ: France
Derrick
★ Recommended- Starting price: Free · Paid from €9/mo
- Free plan: Yes - 100 credits/mo permanent
- Founded: 2023
- HQ: Marseille, FR
Why Derrick wins 01
02
03
Why teams pick Derrick over Clay and Prospeo
3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
01 Save time with native Google Sheets enrichment without complex setup
Clay and Prospeo require separate setups or less native Google Sheets integration, slowing time-to-value. Derrick delivers 100% native Google Sheets enrichment with no complex configuration, so teams skip exporting data or wrestling with adapters. This directly saves 5-10 hours per month by turning Sheets into a full prospecting hub without leaving the sheet. Use-case: enrich 50+ attributes per contact inside Sheets in real time, with credits carryover and instant validation.
02 Real-time data quality without complex validations for scale
Clay and Prospeo struggle to deliver consistent real-time data quality at scale without prone-to-break validations. Derrick provides real-time data quality directly within 100% native Google Sheets, eliminating complex validation setups and ensuring up-to-date accuracy. Teams save time and reduce rework, with measurable improvements in hit rates and deliverability as data stays validated on the fly. Derrick’s platform enforces continuous, scalable validation across 50+ attributes per contact, avoiding the pitfalls of inconsistent sources.
03 Rapid, reputational impact with effortless data deduplication
Clay and Prospeo often struggle with deduplication at scale, leaving teams juggling multiple sources and risking inconsistent records. Derrick delivers effortless, native Google Sheets deduplication that cleanses and consolidates contacts in real time, without complex syncs or exports. This leads to rapid reputational impact: fewer duplicate emails, higher deliverability, and cleaner lists that reflect accurate company and contact details. For practical use, Derrick automatically flags duplicates as you work, saving hours per month and reducing campaign bounce rates.
Honest Comparison 
derrick
What each tool does better
We're upfront - every tool has strengths. Here's where Clay, Prospeo, and Derrick each genuinely win.
What Clay does better
- Best-in-class waterfall enrichment
- Claygent AI for research at scale
- Open architecture (HTTP API + custom functions)
What Prospeo does better
- Clean Chrome extension UX (2-3 second response)
- 5-step verification + 98% claimed accuracy
- Mobile number finder bundled
What Derrick does better
- Free forever - €0/mo with 100 credits permanent in Google Sheets
- 100+ data points per lead - verified emails, phones, LinkedIn, tech stack, SIRET
- Zero LinkedIn ban risk + real-time email verification built in
- Pair with any sequencer - LaGrowthMachine, Smartlead, Lemlist, HeyReach
Real Annual Cost
True cost over 12 months
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Clay | Prospeo | Derrick | |
|---|---|---|---|
| Starting price (monthly) | Free / $134/mo (annual) | Free 75 credits/mo · Starter $39/mo | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€1,608/yr | ~€900/yr | €0/yr free · ~€108/yr paid |
| Free plan? | Yes (limited credits) | Yes - 75 email credits + 100 Chrome ext credits/mo | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
Feature-by-Feature
Clay vs Prospeo vs Derrick: full feature comparison
| Clay | Derrick App | Prospeo | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✓ | ✓ | ✓ |
| Email finder with real-time validation | ✓ | ✓ | ✓ |
| Phone finder from LinkedIn | ✓ | ✓ | ✓ |
| Company tech stack lookup | ✓ | ✓ | ✕ |
| SimilarWeb & G2 insights integrated | ✓ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✓ | ✓ | ✕ |
| Automatic AI Lead Scoring | ✓ | ✓ | ✕ |
| Data cleaning & normalization | ✓ | ✓ | ✓ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✓ | ✕ | ✕ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✓ |
| Public API available | ✓ | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✓ |
| Entry price (paid plan) | 149$/mois | 9€/mois | 27$/mois |
| Permanent free plan | ✓ | ✓ | ✓ |
| Rollover credits to next month | ✕ | ✓ | ✕ |
| Simple and transparent credit system | ✕ | ✓ | ✓ |
| Simple setup & onboarding | ✕ | ✓ | ✓ |
| Complete documentation | ✓ | ✓ | ✓ |
Pricing in a nutshell Data Enrichment derrick
best value for money
Results first.
Discover Derrick →
Single-Profile Email Finder + Mobile
Clay vs Prospeo vs Derrick pricing breakdown
Data Enrichment Clay
Free / $134/mo (annual)
Best for: GTM ops & technical SDR teams
Clay offers real-time data enrichment with flexible outbound automation, with pricing info typically shown on a dedicated pricing page and paid tiers starting after the free or entry plan. See the full pricing breakdown for complete details and options.
Results first.
Complexity removed.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
Single-Profile Email Finder + Mobile Prospeo
Free 75 credits/mo · Starter $39/mo
Best for: Solo SDRs running single-profile LinkedIn lookups
Prospeo offers a flexible pricing model with credits-based plans beginning at a low entry point, plus a free tier for limited use; the pricing page provides a full breakdown of all tiers and credits. See full pricing breakdown for complete details.
Migration Guide
How to switch from Clay to Derrick in 3 steps
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
1
~30 sec Install Derrick from Google Workspace Marketplace
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
2
~30 sec Open any Google Sheet → Extensions → Derrick
Open a Sheet with your prospect list (paste a CSV from Clay, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
3
~1 min Enrich your list with one click
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
Install Derrick free →
100 free credits / month · No credit card · Cancel anytime
Decision in 60 seconds
Which one is right for you?
Pick Clay if…
- You specifically need gtm ops & technical sdr teams
- Best-in-class waterfall enrichment
- Claygent AI for research at scale
- You're already invested in the Clay ecosystem
Pick Prospeo if…
- You specifically need solo sdrs running single-profile linkedin lookups
- Clean Chrome extension UX (2-3 second response)
- 5-step verification + 98% claimed accuracy
- You're already invested in the Prospeo ecosystem
Pick Derrick if…
- You want B2B enrichment directly in Google Sheets
- You need a usable free plan (100 credits/mo, no card)
- You don't want long contracts, lock-in, or sales calls
- You need 100+ data points per lead in one tool
What teams say after switching from Clay vs Prospeo
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
Alex Clark
Director | SaaS GTM Leader
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
David Sire
Mortgage Broker at Zero Point Mortgage
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
Etienne Grange
CEO Form'actions
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
Zaid Bilal
RevOps Professional
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
Asif Hanzala
Lead Generation Specialist at IdeaPeel
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
Dan Hughes
Founder/CEO, AlmanacIO
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
Julien Walon Cohen
CEO & Co-founder @ Diffly | B2B Sales Advisor
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
Michael Kim
SDR Team Lead at CloudScale
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
AJ Alexander
Opportunity Prospector
Frequently Asked Questions
Derrick vs Clay: which is better for speed and simplicity?
+
Derrick prioritizes speed and simplicity with its native Google Sheets integration, eliminating the need for CSV exports or external platforms that slow down Clay's workflow. While Clay offers powerful automation capabilities, it demands significant setup time and technical expertise to configure complex enrichment sequences. Derrick delivers real-time email validation and 50+ enrichment attributes directly within Sheets with minimal friction, making it ideal for teams valuing immediate productivity over extensive customization. For straightforward prospecting workflows, Derrick's streamlined approach gets you prospecting faster than Clay's steeper learning curve.
Is Derrick a good alternative to Clay for enrichment?
+
Yes, Derrick is an excellent alternative to Clay for enrichment, especially if you prioritize simplicity and speed. While Clay excels at workflow automation and requires significant setup time, Derrick operates natively within Google Sheets with zero configuration needed, saving five to ten hours monthly. Both platforms offer real-time email validation and 50+ enrichment attributes, but Derrick's integrated AI with Claude and ChatGPT enables automatic scoring and segmentation without leaving your spreadsheet. Additionally, Derrick's rollover credits and no credit card requirement for the free tier provide more flexibility than Clay's structure, making it ideal for teams seeking streamlined enrichment without complex integrations.
Derrick vs Clay vs Prospeo: which offers better pricing?
+
Pricing varies significantly across all three platforms. Clay operates on a custom pricing model requiring direct contact for quotes, making it difficult to compare upfront costs. Prospeo uses a credit-based system starting around $99 monthly for entry-level plans. Derrick offers the most transparent and flexible pricing, starting free with 100 credits and scaling from $9 to $175 monthly with rollover credits and no credit card required for the free tier. Derrick's monthly credit rollover and lower entry price point make it particularly cost-effective for teams with variable prospecting volumes, while Clay and Prospeo may require higher commitments for comparable enrichment capabilities.
How does Derrick compare to Prospeo for email validation?
+
Derrick compares favorably to Prospeo for email validation in a few practical ways. Derrick delivers real-time email validation integrated directly into Google Sheets, which means you can validate addresses as you build or enrich lists without exporting data or leaving your workflow. Prospeo emphasizes high-accuracy email discovery and verification, but it operates as a standalone email finder with broader enrichment needs rather than a native, sheet-based workspace. Derrick’s strengths include 100% native Google Sheets usage, flexible credits that roll over, and integrated AI scoring and segmentation, all while avoiding the need for LinkedIn Sales Navigator. For teams prioritizing streamlined validation within their existing sheet-based processes and seeking cost-efficient, scalable credits with no credit card required for the free tier, Derrick often offers a more convenient, end-to-end experience compared to Prospeo.
Which is the difference between Derrick and Prospeo in features?
+
Derrick and Prospeo differ significantly in their core approach and feature depth. Prospeo specializes primarily in email finding and verification with a 98% accuracy rate, making it ideal for teams focused on contact discovery. Derrick, however, operates natively within Google Sheets and offers 50+ enrichment attributes per contact alongside real-time email validation, integrated AI scoring with Claude and ChatGPT, and 3000+ automation integrations. While Prospeo excels at email accuracy, Derrick provides a more comprehensive enrichment platform that eliminates external tools, CSV exports, and complex setup, saving teams 5-10 hours monthly with rollover credits and no credit card required for the free tier.
Can Derrick replace both Clay and Prospeo for SMBs?
+
Derrick cannot literally replace Clay and Prospeo for every SMB scenario, but it can cover the core SMB needs more simply and cost-effectively in many cases. Derrick is 100% native to Google Sheets, offering real-time email validation, 50+ enrichment attributes per contact, AI scoring and segmentation, and extensive automation through 3000+ integrations, all without CSV exports or complex setup. Clay excels at multi-source data enrichment and complex workflows, while Prospeo specializes in high-accuracy email discovery. For SMBs prioritizing speed, ease, and cost efficiency, Derrick can handle prospect enrichment, email validation, and basic outreach workflows well, while you may still pair it with dedicated tools if you require niche data depth or advanced buyer-intent signals. In short, Derrick can replace many daily tasks of both Clay and Prospeo for SMBs, but depending on your exact needs (deep enrichment versus precise email discovery at scale), a combined approach might still be optimal.
One-on-one
Clay vs Derrick - solo duel
Drop the third-party context and see how Clay compares to Derrick alone.
Open the head-to-head → One-on-oneProspeo vs Derrick - solo duel
Drop the third-party context and see how Prospeo compares to Derrick alone.
Open the head-to-head → Curated stackAll B2B sales tools we reviewed in depth
Step back from the duel - see our hand-picked sales-tool selection and how every category fits together.
See the full curation → Keep Exploring
