Woodpecker
- Starting price: €35/mo (500 prospects, monthly) or €23/mo annual
- Free plan: Yes - free base plan + 14-day trial
- Founded: 2015
- HQ: Wrocław, Poland
Woodpecker lives or dies by sender reputation - warmup pools, IP rotation, inbox health. The side-by-side comparison below weighs Woodpecker's deliverability stack and per-seat scaling against Derrick's upstream model: clean Sheets-side enrichment first, send wherever your stack already sends from.
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 31,000+ users worldwide.





CURSOR 3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
Woodpecker focuses on cold email automation and outreach delivery, but it lacks built-in, multi-attribute enrichment directly within the platform. Derrick solves this by delivering 50+ enriched attributes per contact or company 100% inside Google Sheets, eliminating CSV exports and extra steps. This results in richer leads without leaving Derrick, saving 5-10 hours per month and enabling more precise segmentation and targeting. A practical use case is enriching a lead list in real time for tailored outreach, all within a single workflow.
Woodpecker focuses on streamlined cold outreach but lacks built-in, real-time data quality validation for every contact. Derrick handles this by validating contact data in real time as it’s created or updated, ensuring accuracy before outreach and reducing bounce risk. Teams typically see measurable gains like improved deliverability and faster campaign readiness, with zero downtime waiting for external verifications. With Derrick, email verification and enrichment occur natively in Sheets, avoiding separate validation steps and added latency.
Woodpecker focuses on email outreach execution, lacking deep, AI-powered enrichment for multi-channel insights. Derrick differentiates by 100% native Google Sheets enrichment with AI (Claude and ChatGPT) for automatic profiling, segmentation, and summaries across channels. This delivers tangible gains: 50+ attributes per contact, real-time data scoring, and faster multi-channel readiness, reducing research time by up to 5-8 hours per month. Derrick’s AI-driven profiling turns scattered signals into actionable insights, ready for immediate outreach optimization.
We're upfront - every tool has strengths. Here's where Woodpecker and Derrick each genuinely win.
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Woodpecker | Derrick | |
|---|---|---|
| Starting price (monthly) | €35/mo (500 prospects, monthly) or €23/mo annual | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€420/yr | €0/yr free · ~€108/yr paid |
| Free plan? | Yes - free base plan + 14-day trial | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
| Derrick App | woodpecker | |
|---|---|---|
| Works natively in Google Sheets | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ |
| Sales Navigator 1-click import | ✓ | ✓ |
| Email finder with real-time validation | ✓ | ✕ |
| Phone finder from LinkedIn | ✓ | ✕ |
| Company tech stack lookup | ✓ | ✕ |
| SimilarWeb & G2 insights integrated | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✓ | ✕ |
| Automatic AI Lead Scoring | ✓ | ✕ |
| Data cleaning & normalization | ✓ | ✕ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✕ | ✓ |
| Zapier, Make, n8n integrations | ✓ | ✓ |
| Public API available | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✕ | ✓ |
| Entry price (paid plan) | 9€/mois | 39$/mois |
| Permanent free plan | ✓ | ✓ |
| Rollover credits to next month | ✓ | ✕ |
| Simple and transparent credit system | ✓ | ✕ |
| Simple setup & onboarding | ✓ | ✓ |
| Complete documentation | ✓ | ✓ |
Cold Email Platform €35/mo (500 prospects, monthly) or €23/mo annual
Best for: SDRs prioritizing deliverability + agency-friendly multichannel
Woodpecker pricing starts with an affordable entry plan and credits-based options, with paid tiers scaling by usage; see full pricing breakdown for complete details and plan options.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
Open a Sheet with your prospect list (paste a CSV from Woodpecker, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
100 free credits / month · No credit card · Cancel anytime
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."