Zoominfo
- Starting price: ~$15K/yr (3 seats min)
- Free plan: No (community edition limited)
- Founded: 2007
- HQ: Vancouver, WA
Zoominfo is a B2B database vendor - seat-time + record access charged per user, per year. The side-by-side comparison below tracks Zoominfo's total-cost-of-ownership across team growth and lookup volume against Derrick's credit-pool model where the cost moves with usage, not headcount.
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 31,000+ users worldwide.





CURSOR 3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
Derrick delivers real-time email validation within its native Google Sheets workflow, avoiding the data gaps that ZoomInfo and Zopto can struggle with during fast outreach. Unlike ZoomInfo’s standalone data enrichment or Zopto’s focus on bulk outreach, Derrick validates every address as you type, ensuring deliverability without wait times. Practically, this reduces bounced emails and saves hours weekly, with live validation contributing to a measurable uplift in inbox deliverability. A typical use case is validating contact emails on the fly during list-building, so you maintain a clean, immediately usable prospecting sheet.
Derrick tackles the integration gaps that ZoomInfo and Zopto expose by offering 3000+ native integrations through Zapier/Make/n8n for seamless automation, without forcing you into a single vendor ecosystem. Unlike ZoomInfo, which is primarily a data provider, Derrick acts as an automation layer that connects data enrichment with outbound workflows in one platform. This translates to measurable time savings and smoother campaigns, with credits that are usable across integrations and no credit loss on unused actions. For example, Derrick enables end-to-end prospecting in Google Sheets with real-time validation and scalable enrichment, reducing manual handoffs and delays in multi-tool stacks.
Derrick addresses the gap ZoomInfo and Zopto leave for niche verticals and mid-market teams by delivering unified data quality that respects highly specific segments. While ZoomInfo offers broad coverage and Zopto emphasizes outreach speed, they often fall short on specialized enrichment and seamless workflow customization for smaller, niche markets. Derrick centralizes 50+ enrichment attributes per contact, real-time email validation, and native Google Sheets integration to ensure consistent, high-fidelity data across verticals, reducing mis-targeting by X% and saving Y hours/week. A practical example: a mid-market team can auto-validate lists and segment with AI scoring without leaving Sheets, accelerating campaigns by up to 20%.
We're upfront - every tool has strengths. Here's where Zoominfo, Zopto, and Derrick each genuinely win.
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Zoominfo | Zopto | Derrick | |
|---|---|---|---|
| Starting price (monthly) | ~$15K/yr (3 seats min) | $197/mo Basic · No free trial | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€180/yr | ~€2,364/yr | €0/yr free · ~€108/yr paid |
| Free plan? | No (community edition limited) | No (paid plans only - no free trial) | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
| zoominfo | Derrick App | Zopto | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✕ | ✓ | ✓ |
| Email finder with real-time validation | ✓ | ✓ | ✓ |
| Phone finder from LinkedIn | ✓ | ✓ | ✕ |
| Company tech stack lookup | ✓ | ✓ | ✕ |
| SimilarWeb & G2 insights integrated | ✕ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✓ | ✓ | ✓ |
| Automatic AI Lead Scoring | ✕ | ✓ | ✕ |
| Data cleaning & normalization | ✓ | ✓ | ✕ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✕ | ✕ | ✕ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✓ |
| Public API available | ✓ | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✓ |
| Entry price (paid plan) | 15000$/an | 9€/mois | 197$/mois |
| Permanent free plan | ✕ | ✓ | ✕ |
| Rollover credits to next month | ✕ | ✓ | ✕ |
| Simple and transparent credit system | ✕ | ✓ | ✕ |
| Simple setup & onboarding | ✕ | ✓ | ✕ |
| Complete documentation | ✓ | ✓ | ✓ |
Sales Intelligence (Enterprise) ~$15K/yr (3 seats min)
Best for: Enterprise US sales orgs
Pricing starts with a paid tier and real-time data enrichment, with enterprise-grade options available; see the full pricing breakdown for all plan levels and usage details.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
Premium Cloud LinkedIn Automation $197/mo Basic · No free trial
Best for: Sales teams + agencies wanting premium LinkedIn automation with strong analytics
Zopto offers entry-level pricing with a scalable plan structure and a free tier depending on usage; detailed tiers, limits, and add-ons are outlined on the pricing page. See full pricing breakdown for complete pricing details and plan specifics.
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
Open a Sheet with your prospect list (paste a CSV from Zoominfo, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
100 free credits / month · No credit card · Cancel anytime
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
Drop the third-party context and see how zoominfo compares to Derrick alone.
Open the head-to-head → One-on-oneDrop the third-party context and see how Zopto compares to Derrick alone.
Open the head-to-head → Curated stackStep back from the duel - see our hand-picked sales-tool selection and how every category fits together.
See the full curation →