Snov.io
- Starting price: Free 50 credits · Starter $29.25/mo (annual)
- Free plan: Yes - 50 credits + 100 recipients/mo
- Founded: 2017
- HQ: Chernihiv, Ukraine (US entity in New York)
Install the add-on and enrich your lists without leaving your spreadsheet.
Install in Google Sheets →https://app1.derrick-app.com/mcp Call the same enrichment endpoints straight from your own stack or workflow.
Read the API docs →✓ Free forever · ✓ No credit card · ✓ Cancel anytime
Snov.io is built for sequenced outreach across email + LinkedIn + (sometimes) calls. The hidden cost is enrichment: Snov.io bills you per contact AND per channel. The side-by-side comparison below isolates Snov.io's real cost-per-touched-prospect against Derrick's flat credit-pool model that decouples enrichment from sending.
Hands Down best extension for sheets till date. It eased up my linkedin lead collection journey by 10x. Thank you!! Rahul Nair from Google Workspace Marketplace
This tool makes enriching LinkedIn URLs incredibly easy. You can enrich both personal and company profiles with a single click, and the Google Sheets integration is a game-changer. Pankaj Rohilla from Google Workspace Marketplace
Great extension. There's bigger companies that do 1000x less. Go with Derrick. Ben Leinen from Google Workspace Marketplace
This is one hell of a magical tool, it has blown my mind already, it's so handy, just love it. I am exploring how much more I can do with it Jagdip Gohil from Google Workspace Marketplace
Loving the smoothness of the experience especially on Chrome. Great value for the price as well. GB Alao from Google Workspace Marketplace
I was looking for a tool to enrich LinkedIn data. Very easy to use. Keith Hildebrand from Google Workspace Marketplace CURSOR Easy to enhance contacts by running bulk lists. Try it James Finlayson from Google Workspace Marketplace +34,000 others Quick facts
Why Derrick wins
3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
Derrick delivers real-time email validation in the web app (or in Google Sheets, Claude and the API), bypassing LinkedIn-dependent workflows that Snov.io and Waalaxy rely on for contact data. While Snov.io emphasizes bulk email discovery and verification, and Waalaxy centers on LinkedIn automation, neither offers native, real-time validation inside Sheets without LinkedIn, according to their strengths. Derrick integrates real-time email verification directly in the web app (or in your sheet, Claude and the API), improving deliverability and reducing bounce risk immediately during prospecting. This eliminates LinkedIn reliance and saves time, enabling faster, more reliable outreach without leaving the web app or Sheets.
Snov.io and Waalaxy deliver surface-level enrichment or rely on external sources, leaving gaps in deeper firmographic and intent signals. Derrick differentiates by delivering deeper data enrichment depth natively in the web app (or in Google Sheets, Claude and the API), eliminating extra tooling anxiety and the need for multiple platforms. Teams gain actionable, multi-attribute profiles-50+ attributes per contact or company-with real-time validation and AI-driven scoring to sharpen targeting, reducing manual workaround time by up to 30%. A practical use case is rapid account profiling for ABM, keeping all data updates in Derrick without exporting to other tools.
Derrick eliminates the need to hop between Snov.io or Waalaxy and other tools by delivering unified data-driven outreach directly within a web app environment (also in Google Sheets, Claude and the API). While Snov.io focuses on email discovery and Waalaxy centers on LinkedIn automation, neither provides a single, centralized workflow with 50+ enrichment attributes plus real-time validation built into Sheets. Derrick consolidates prospecting, enrichment, and scoring in one place, reducing context switching and saving 5-10h/month. Teams gain immediate, actionable insights without leaving their core workflow.
Honest comparison
We're upfront - every tool has strengths. Here's where Snov.io, Waalaxy, and Derrick each genuinely win.
Real annual cost
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Cost item | Snov.io | Waalaxy | Derrick |
|---|---|---|---|
| Starting price | Free 50 credits · Starter $29.25/mo (annual) | €19/user/mo (Pro) · Free 80 invites/mo | €0 (free) · €20/month paid |
| Annual cost (base) | ~$351/yr | ~€228/yr | €0/year free · €240/year on Standard |
| Free plan? | Yes - 50 credits + 100 recipients/mo | Yes - 80 invitations/mo permanently free | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | Nothing to install (web app) |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps it to one transparent credit model.
Feature-by-feature
| Snov.io | Derrick App | Waalaxy | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✕ | ✓ | ✓ |
| Email finder with real-time validation | ✓ | ✓ | ✓ |
| Phone finder from LinkedIn | ✕ | ✓ | ✕ |
| Company tech stack lookup | ✕ | ✓ | ✕ |
| SimilarWeb & G2 insights integrated | ✕ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✕ | ✓ | ✓ |
| Automatic AI Lead Scoring | ✕ | ✓ | ✕ |
| Data cleaning & normalization | ✓ | ✓ | ✕ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✓ | ✕ | ✕ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✓ |
| Public API available | ✓ | ✓ | ✕ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✓ |
| Entry price (paid plan) | Free 50 credits · Starter $29.25/mo (annual) | Free plan · from €20/month | €19/user/mo (Pro) · Free 80 invites/mo |
| Permanent free plan | ✓ | ✓ | ✓ |
| Rollover credits to next month | ✕ | ✓ | ✕ |
| Simple and transparent credit system | ✓ | ✓ | ✕ |
| Simple setup & onboarding | ✓ | ✓ | ✓ |
| Complete documentation | ✓ | ✓ | ✓ |
Pricing in a nutshell
Email Finder + Sequencer + CRM Free 50 credits · Starter $29.25/mo (annual)
Best for: Solo SDRs and small teams wanting an all-in-one outbound stack
Snov.io offers affordable entry-level pricing with a free tier and scalable paid plans based on usage, making it suitable for growing teams; detailed pricing breaks down per plan on the pricing page. See full pricing breakdown for complete details.
Results first.
Complexity removed.
Free · Paid plans from €20/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, in a web app with nothing to install (also in Google Sheets, Claude and the API).
No heavy workflows, No endless configuration. No learning curve.
Install the add-on and enrich your lists without leaving your spreadsheet.
Install in Google Sheets →https://app1.derrick-app.com/mcp Call the same enrichment endpoints straight from your own stack or workflow.
Read the API docs →
LinkedIn Automation (Solo + Small Teams) €19/user/mo (Pro) · Free 80 invites/mo
Best for: Solo prospectors testing LinkedIn outbound for the first time
Waalaxy offers entry-level plans with affordable monthly credits and scalable tiers, plus a free tier to start, with pricing details available on the dedicated pricing page. See full pricing breakdown for all plan options and exact credits per tier.
Migration guide
Derrick is a web app - nothing to install, no formulas to learn, no pipelines to migrate. Sign up and you're enriching in under a minute.
Sign up on the Derrick web app. Nothing to install, no credit card required - you start with 100 free credits per month.
Upload the CSV you exported from Snov.io, paste LinkedIn URLs, or import from LinkedIn Sales Navigator. Prefer to stay in your tools? The same features run in Google Sheets, in Claude (MCP) and via the API.
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns in your list. No pipelines, no waiting.
Install the add-on and enrich your lists without leaving your spreadsheet.
Install in Google Sheets →https://app1.derrick-app.com/mcp Call the same enrichment endpoints straight from your own stack or workflow.
Read the API docs →100 free credits / month · No credit card · Cancel anytime
Decision in 60 seconds
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Customer stories
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
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