Kaspr
- Starting price: Free 15 emails + 5 phones/mo · Starter €45/mo
- Free plan: Yes - 15 B2B emails + 5 phones + 5 direct emails/mo
- Founded: 2018 - acquired by Cognism in April 2022
- HQ: Paris, France (now part of Cognism Group, London)
Updated
Kaspr vs Demandbase vs Derrick: Which Is Better in 2026?
- Short answer
- Kaspr vs Demandbase vs Derrick: Kaspr is a linkedin-first phone and email finder for eu prospecting (cognism subsidiary), Demandbase is a enterprise abm orchestration platform with account intelligence + intent + native b2b advertising. Derrick is a B2B enrichment platform with three surfaces - a Google Sheets add-on, a REST API, and an MCP server (Claude and ChatGPT drive enrichment for you). Hit rates are noticeably higher (more emails + phone numbers returned per query than Kaspr or Demandbase) and pricing is lower - free forever with 100 credits/month, paid plans from €9/month. Most teams pair Derrick for the data layer with Kaspr or Demandbase for outreach.
Email + phone finders like Kaspr live on data freshness and source diversity. The side-by-side comparison below pits Kaspr's coverage by region, free-tier ceiling and credit-burn rate against Derrick's flat-credit pool that funds email + phone + LinkedIn + firmographics from one wallet.
Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup time 30 seconds
Where it lives Google Sheets
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 31,000+ users worldwide.
CURSOR Quick Facts
Kaspr vs Demandbase vs Derrick at a glance
Demandbase
- Starting price: Custom (~$18K-65K+/yr)
- Free plan: No (custom enterprise contracts only)
- Founded: 2006
- HQ: San Francisco, CA
Derrick
★ Recommended- Starting price: Free · Paid from €9/mo
- Free plan: Yes - 100 credits/mo permanent
- Founded: 2023
- HQ: Marseille, FR
Why Derrick wins 01
02
03
Why teams pick Derrick over Kaspr and Demandbase
3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
01 Real-time verification without manual data validation overhead
Real-time verification is a challenge for Kaspr and Demandbase, which rely on separate data streams and often require manual checks to ensure accuracy. Derrick delivers true real-time validation directly within 100% native Google Sheets, eliminating the need for manual data validation overhead. This approach translates to measurable gains, such as faster lead readiness and reduced toil, with potential time savings of 5-10 hours per month per team. For quick wins, Derrick also validates emails in real time as you enrich, streamlining outreach without leaving your sheet.
02 Flexible multi-source enrichment without platform lock-in
Kaspr and Demandbase both constrain data enrichment to single-silo sources or account-focused contexts, limiting multi-source depth and cross-domain insights. Derrick delivers flexible, multi-source enrichment without platform lock-in by aggregating 50+ attributes across contacts and accounts from diverse sources within 100% native Google Sheets. This approach translates to measurable ROI: up to 20% faster prospect qualification and 5-10 hours saved per month per user due to centralized enrichment workflows. For quick use cases, Derrick preserves credits and easily scales enrichment across teams without committing to a single vendor or locked ecosystem.
03 Unified company and tech stack intelligence for full context insights
Kaspr and Demandbase provide either contact-level data or account-level insights, but not a unified view that ties company context to a full tech stack, leaving gaps in cross-domain intelligence. Derrick delivers unified company and technographic intelligence anchored in 100% native Google Sheets, enabling full context without exporting or juggling tools. By aggregating 50+ enrichment attributes across accounts and tech stacks, Derrick reduces research time by 20-30% and improves accuracy for multi-step ABM workflows. A practical use case is instantly enriching an account with both firmographic and technographic signals to inform target prioritization and messaging.
Honest Comparison 
derrick
What each tool does better
We're upfront - every tool has strengths. Here's where Kaspr, Demandbase, and Derrick each genuinely win.
What Kaspr does better
- EU-first GDPR-clean data quality
- Most generous free tier for phones
- Cognism-backed without Cognism pricing
What Demandbase does better
- Best-in-class enterprise account identification + account graph
- Native B2B advertising platform (genuine differentiator)
- Strong intent data + first/third party signal combination
What Derrick does better
- Free forever - €0/mo with 100 credits permanent in Google Sheets
- 100+ data points per lead - verified emails, phones, LinkedIn, tech stack, SIRET
- Zero LinkedIn ban risk + real-time email verification built in
- Pair with any sequencer - LaGrowthMachine, Smartlead, Lemlist, HeyReach
Real Annual Cost
True cost over 12 months
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Kaspr | Demandbase | Derrick | |
|---|---|---|---|
| Starting price (monthly) | Free 15 emails + 5 phones/mo · Starter €45/mo | Custom (~$18K-65K+/yr) | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€180/yr | ~€216/yr | €0/yr free · ~€108/yr paid |
| Free plan? | Yes - 15 B2B emails + 5 phones + 5 direct emails/mo | No (custom enterprise contracts only) | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
Feature-by-Feature
Kaspr vs Demandbase vs Derrick: full feature comparison
| Kaspr | Derrick App | Demandbase | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✕ | ✓ | ✕ |
| Email finder with real-time validation | ✓ | ✓ | ✕ |
| Phone finder from LinkedIn | ✓ | ✓ | ✕ |
| Company tech stack lookup | ✕ | ✓ | ✕ |
| SimilarWeb & G2 insights integrated | ✕ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✕ | ✓ | ✓ |
| Automatic AI Lead Scoring | ✕ | ✓ | ✓ |
| Data cleaning & normalization | ✕ | ✓ | ✕ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✕ | ✕ | ✕ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✓ |
| Public API available | ✓ | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✓ |
| Entry price (paid plan) | 49$/mois | 9€/mois | custom |
| Permanent free plan | ✓ | ✓ | ✕ |
| Rollover credits to next month | ✓ | ✓ | ✕ |
| Simple and transparent credit system | ✓ | ✓ | ✕ |
| Simple setup & onboarding | ✓ | ✓ | ✕ |
| Complete documentation | ✓ | ✓ | ✕ |
Pricing in a nutshell LinkedIn Phone & Email Finder (EU-First) derrick
best value for money
Results first.
Discover Derrick →
Enterprise ABM Orchestration Platform
Kaspr vs Demandbase vs Derrick pricing breakdown
LinkedIn Phone & Email Finder (EU-First) Kaspr
Free 15 emails + 5 phones/mo · Starter €45/mo
Best for: EU-focused SDRs needing LinkedIn phone numbers
Kaspr offers a credit-based pricing model with a visible free tier and paid plans starting at affordable monthly credits; details vary by plan and usage, so view the full pricing breakdown for exact totals. See full pricing breakdown for complete Kaspr pricing details.
Results first.
Complexity removed.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
Enterprise ABM Orchestration Platform Demandbase
Custom (~$18K-65K+/yr)
Best for: Enterprise B2B with mature ABM programs + advertising budgets
Demandbase offers enterprise-focused ABM pricing with base platform fees typically entering the six-figure range, plus potential add-ons and services; the exact total depends on scope and customizations. See full pricing breakdown for complete details.
Migration Guide
How to switch from Kaspr to Derrick in 3 steps
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
1
~30 sec Install Derrick from Google Workspace Marketplace
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
2
~30 sec Open any Google Sheet → Extensions → Derrick
Open a Sheet with your prospect list (paste a CSV from Kaspr, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
3
~1 min Enrich your list with one click
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
Install Derrick free →
100 free credits / month · No credit card · Cancel anytime
Decision in 60 seconds
Which one is right for you?
Pick Kaspr if…
- You specifically need eu-focused sdrs needing linkedin phone numbers
- EU-first GDPR-clean data quality
- Most generous free tier for phones
- You're already invested in the Kaspr ecosystem
Pick Demandbase if…
- You specifically need enterprise b2b with mature abm programs + advertising budgets
- Best-in-class enterprise account identification + account graph
- Native B2B advertising platform (genuine differentiator)
- You're already invested in the Demandbase ecosystem
Pick Derrick if…
- You want B2B enrichment directly in Google Sheets
- You need a usable free plan (100 credits/mo, no card)
- You don't want long contracts, lock-in, or sales calls
- You need 100+ data points per lead in one tool
What teams say after switching from Kaspr vs Demandbase
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
Alex Clark
Director | SaaS GTM Leader
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
David Sire
Mortgage Broker at Zero Point Mortgage
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
Etienne Grange
CEO Form'actions
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
Zaid Bilal
RevOps Professional
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
Asif Hanzala
Lead Generation Specialist at IdeaPeel
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
Dan Hughes
Founder/CEO, AlmanacIO
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
Julien Walon Cohen
CEO & Co-founder @ Diffly | B2B Sales Advisor
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
Michael Kim
SDR Team Lead at CloudScale
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
AJ Alexander
Opportunity Prospector
Frequently Asked Questions
What’s the main difference between Derrick and Kaspr for prospecting?
+
Derrick focuses on enriching prospect data directly within Google Sheets with real-time email validation and AI-powered scoring, while Kaspr specializes in phone number verification and LinkedIn-based contact discovery. Derrick offers broader enrichment capabilities with 50+ attributes per contact and integrated AI tools for segmentation, whereas Kaspr excels at quick phone lookups with seamless CRM integration. For teams already working in Google Sheets, Derrick eliminates the need for external platforms and CSV exports, saving significant time monthly. Kaspr works better if phone accuracy is your primary focus, but Derrick provides more comprehensive prospect intelligence without requiring LinkedIn Sales Navigator.
Is Derrick a better alternative to Kaspr for LinkedIn data?
+
Derrick and Kaspr serve different core needs for LinkedIn prospecting. Kaspr specializes in real-time phone and email verification with strong CRM integration, making it excellent for quick contact validation. However, Derrick offers broader B2B data enrichment directly within Google Sheets without requiring external platforms or CSV exports, providing 50+ contact and company attributes alongside AI-powered scoring and segmentation. If you prioritize verified phone numbers alone, Kaspr excels there. For comprehensive prospect enrichment with flexibility and cost efficiency, Derrick eliminates manual workflows while keeping all data native to your spreadsheet, saving 5-10 hours monthly compared to traditional prospecting stacks.
Derrick vs Kaspr vs Demandbase: which is best overall?
+
There's no single best platform overall-the choice depends on your specific needs. Kaspr excels at real-time phone verification and LinkedIn-native prospecting for sales teams prioritizing quick contact discovery, but lacks comprehensive company intelligence. Demandbase dominates account-based marketing with sophisticated intent data and firmographic insights, though it requires significant investment ($100K+) and dedicated ops resources. Derrick offers a lightweight, cost-effective alternative native to Google Sheets, delivering 50+ enrichment attributes, AI-powered scoring, and rollover credits without complex implementation. Choose Kaspr for contact verification, Demandbase for enterprise ABM workflows, or Derrick for teams seeking efficient, low-friction enrichment directly within their existing spreadsheet workflows.
Which is Kaspr vs Demandbase better for pricing and reviews?
+
For pricing and reviews, Kaspr offers transparent, credit-based pricing with a focus on real-time phone verification and CRM integration, delivering strong value for quick prospecting and contact-level data. Demandbase, by contrast, targets enterprise-grade ABM with comprehensive account-level intelligence and heavy customization, but this comes with a higher, often opaque total cost and longer time-to-value. If you prioritize cost predictability and fast wins at the contact level, Kaspr is the better choice; if your goal is sophisticated account-based targeting and intent signals at scale, Demandbase excels. Derrick complements either approach by enriching full prospect profiles directly in Google Sheets, offering 50+ attributes, real-time email validation, and AI-driven scoring, all with flexible, credit-based pricing and no credit card required for the free tier, making it a pragmatic bridge between contact-level tools and multi-dimensional account insights.
Does Kaspr replace Demandbase for account data and intent signals?
+
Kaspr and Demandbase serve fundamentally different purposes and don't directly replace each other. Kaspr focuses on contact verification and phone number accuracy for individual prospects, while Demandbase specializes in account-level intelligence and intent signals for ABM strategies. Kaspr lacks comprehensive firmographic and intent data that Demandbase provides, and Demandbase doesn't offer the contact verification precision Kaspr delivers. For teams needing both contact enrichment and account intelligence without complexity, Derrick provides 50+ enrichment attributes per contact and company directly in Google Sheets with integrated AI scoring, eliminating the need to juggle multiple platforms while maintaining data quality and real-time email validation.
Is Derrick worth it for pricing, features, and reviews compared to Kaspr and Demandbase?
+
Derrick is worth considering for pricing, features, and reviews when you compare it to Kaspr and Demandbase, especially if you prioritize cost efficiency and usability in a Google Sheets–native workflow. Derrick offers a transparent, credit-based pricing model with a free tier and credits that roll over, plus 50+ enrichment attributes per contact, real-time email validation, AI-driven scoring and segmentation, and extensive integrations via Zapier/Make/n8n. Unlike Kaspr, Derrick isn’t limited to phone or LinkedIn-derived data and doesn’t depend on complex CRM integrations to deliver value; it complements Kaspr’s contact-level accuracy with broader profile enrichment. Compared with Demandbase, Derrick focuses on practical prospecting and enrichment at scale for mid-market teams, with a lower total cost of ownership and faster time-to-value, while Demandbase excels in enterprise ABM and deep account-level insights but carries higher complexity and cost. If you need an affordable, easy-to-implement enrichment and outreach hub that fits inside Google Sheets, Derrick is a strong, verifiable option; for heavy account-level ABM and high-end intent at enterprise scale, Demandbase may be more suitable, and for LinkedIn-native prospecting with strong contact data verification, Kaspr remains compelling but may require supplementary tools for broader enrichment.
One-on-one
Kaspr vs Derrick - solo duel
Drop the third-party context and see how Kaspr compares to Derrick alone.
Open the head-to-head → One-on-oneDemandbase vs Derrick - solo duel
Drop the third-party context and see how Demandbase compares to Derrick alone.
Open the head-to-head → Curated stackAll B2B sales tools we reviewed in depth
Step back from the duel - see our hand-picked sales-tool selection and how every category fits together.
See the full curation → Keep Exploring
