Bombora
- Starting price: Custom (~$30K/yr min)
- Free plan: No (sales-led demo only)
- Founded: 2014
- HQ: New York, NY
Updated
Bombora vs Derrick: Which Is Better in 2026?
- Short answer
- Bombora vs Derrick: Bombora is a b2b intent data and account-research signals. Derrick is a B2B enrichment platform with three surfaces - a Google Sheets add-on, a REST API, and an MCP server (Claude and ChatGPT drive enrichment for you). Hit rates are noticeably higher (more emails + phone numbers returned per query than Bombora) and pricing is lower - free forever with 100 credits/month, paid plans from €9/month. Most teams pair Derrick for data with Bombora for outreach.
ABM tools like Bombora command enterprise-level pricing for their intent + reveal stack. The side-by-side comparison below tracks Bombora's signal accuracy, integration ecosystem and per-seat costs against Derrick's à-la-carte credit model that lets you sample Bombora's value before committing $40k+/year.
Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup time 30 seconds
Where it lives Google Sheets
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 31,000+ users worldwide.
CURSOR Quick Facts
Bombora vs Derrick at a glance
Derrick
★ Recommended- Starting price: Free · Paid from €9/mo
- Free plan: Yes - 100 credits/mo permanent
- Founded: 2023
- HQ: Marseille, FR
Why Derrick wins 01
02
03
Why teams pick Derrick over Bombora
3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
01 Save time with native Sheets enrichment, no CSV exports
Bombora excels at intent signals, but it cannot deliver native Google Sheets enrichment or avoid CSV exports, leaving teams juggling exports and manual imports. Derrick changes the game by embedding 50+ enrichment attributes directly inside Sheets with 100% native Google Sheets functionality, no CSV steps required. This saves 5-10 hours per user per month by eliminating export/import cycles and keeping data live in the workbook. A practical use case is real-time scoring and segmentation inside Sheets, ready for immediate outreach.
02 Real-time email validation boosts deliverability per list
Bombora often concentrates on intent signals and account-level targeting, but it doesn’t address real-time email validation within your sending lists. Derrick differentiates by delivering instant email validation directly in Google Sheets, eliminating risky addresses before you deploy campaigns. Real-time validation reduces bounces and protects sender reputation, translating to measurable deliverability improvements per list (fewer invalid emails, higher inbox placement). For quick wins, Derrick validates emails as you build each list, no CSV exports needed.
03 Automated, AI-Powered Lead Scoring for Quick Wins
Bombora excels at surfacing high-intent signals and prioritizing accounts, but it stops short of actionable, contact-level scoring within your actual outreach workflow. Derrick differentiates itself by delivering automated, AI-powered lead scoring directly inside Google Sheets, using integrated AI (Claude and ChatGPT) for segmentation and summaries. This translates to measurable quick wins: faster prioritization, with 20-40% higher qualified lead hit rates and time savings of 4-8 hours per week for your outreach team. A typical use case is auto-scored lists that trigger immediate, personalized outreach sequences without leaving Sheets.
Honest Comparison 
derrick
What each tool does better
We're upfront - every tool has strengths. Here's where Bombora and Derrick each genuinely win.
What Bombora does better
- Largest B2B intent data co-op (200+ publishers)
- 13,000+ B2B topic categories
- Forrester Leader (2025) + Gold Standard
What Derrick does better
- Free forever - €0/mo with 100 credits permanent in Google Sheets
- 100+ data points per lead - verified emails, phones, LinkedIn, tech stack, SIRET
- Zero LinkedIn ban risk + real-time email verification built in
- Pair with any sequencer - LaGrowthMachine, Smartlead, Lemlist, HeyReach
Real Annual Cost
True cost over 12 months
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Bombora | Derrick | |
|---|---|---|
| Starting price (monthly) | Custom (~$30K/yr min) | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€360/yr | €0/yr free · ~€108/yr paid |
| Free plan? | No (sales-led demo only) | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
Feature-by-Feature
Bombora vs Derrick: full feature comparison
| Derrick App | Bombora | |
|---|---|---|
| Works natively in Google Sheets | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ |
| Sales Navigator 1-click import | ✓ | ✕ |
| Email finder with real-time validation | ✓ | ✕ |
| Phone finder from LinkedIn | ✓ | ✕ |
| Company tech stack lookup | ✓ | ✕ |
| SimilarWeb & G2 insights integrated | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✓ | ✓ |
| Automatic AI Lead Scoring | ✓ | ✕ |
| Data cleaning & normalization | ✓ | ✕ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✕ | ✕ |
| Zapier, Make, n8n integrations | ✓ | ✓ |
| Public API available | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✕ | ✓ |
| Entry price (paid plan) | 9€/mois | 30000$/an |
| Permanent free plan | ✓ | ✕ |
| Rollover credits to next month | ✓ | ✕ |
| Simple and transparent credit system | ✓ | ✕ |
| Simple setup & onboarding | ✓ | ✕ |
| Complete documentation | ✓ | ✕ |
Pricing in a nutshell B2B Intent Data derrick
best value for money
Results first.
Discover Derrick →
Bombora vs Derrick pricing breakdown
B2B Intent Data Bombora
Custom (~$30K/yr min)
Best for: Mid-market & enterprise ABM
Bombora offers entry-level pricing with a basic paid tier and a clear path to higher-usage plans; full details are available on the dedicated Pricing page-see the complete pricing breakdown for all plans and limits.
Results first.
Complexity removed.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
Migration Guide
How to switch from Bombora to Derrick in 3 steps
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
1
~30 sec Install Derrick from Google Workspace Marketplace
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
2
~30 sec Open any Google Sheet → Extensions → Derrick
Open a Sheet with your prospect list (paste a CSV from Bombora, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
3
~1 min Enrich your list with one click
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
Install Derrick free →
100 free credits / month · No credit card · Cancel anytime
Decision in 60 seconds
Which one is right for you?
Pick Bombora if…
- You specifically need mid-market & enterprise abm
- Largest B2B intent data co-op (200+ publishers)
- 13,000+ B2B topic categories
- You're already invested in the Bombora ecosystem
Pick Derrick if…
- You want B2B enrichment directly in Google Sheets
- You need a usable free plan (100 credits/mo, no card)
- You don't want long contracts, lock-in, or sales calls
- You need 100+ data points per lead in one tool
What teams say after switching from Bombora
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
Alex Clark
Director | SaaS GTM Leader
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
David Sire
Mortgage Broker at Zero Point Mortgage
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
Etienne Grange
CEO Form'actions
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
Zaid Bilal
RevOps Professional
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
Asif Hanzala
Lead Generation Specialist at IdeaPeel
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
Dan Hughes
Founder/CEO, AlmanacIO
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
Julien Walon Cohen
CEO & Co-founder @ Diffly | B2B Sales Advisor
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
Michael Kim
SDR Team Lead at CloudScale
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
AJ Alexander
Opportunity Prospector
Frequently Asked Questions
What’s the main difference between Derrick and Bombora?
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Derrick and Bombora serve different purposes in the B2B prospecting workflow. Bombora specializes in intent data detection, identifying companies actively researching solutions through digital signals, while Derrick is a data enrichment platform native to Google Sheets that transforms your existing prospect lists with 50+ attributes per contact and company. Derrick eliminates the need for external tools or CSV exports, operates directly within Sheets, and includes integrated AI scoring with Claude and ChatGPT. Where Bombora requires additional enrichment tools to complete your workflow, Derrick provides a self-contained solution with rollover credits and no credit card needed for the free tier.
Is Derrick a good alternative to Bombora?
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Yes, Derrick is a strong alternative to Bombora, but they serve different purposes. Bombora focuses on intent data detection across digital signals, while Derrick is a native Google Sheets data enrichment platform that streamlines actual outreach and engagement workflows. If you need real-time intent signals, Bombora excels there. However, if you want a lightweight, all-in-one solution combining B2B data enrichment with AI-powered scoring and segmentation without complex integrations, Derrick delivers faster implementation with rollover credits and no upfront card requirement. Many teams find Derrick more practical for daily prospecting execution, especially those already working in Google Sheets.
How does Bombora pricing compare to Derrick?
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Bombora operates as a premium intent data platform with enterprise-level pricing designed for large-scale account-based marketing, typically requiring significant monthly commitments. Derrick offers a more accessible, pay-as-you-go model starting at just 9€ monthly with 4000 credits, no credit card required for the free tier, and rollover credits that don't expire. While Bombora excels at identifying buying intent signals, Derrick provides comprehensive B2B data enrichment directly within Google Sheets with 50+ attributes per contact, integrated AI capabilities, and real-time email validation-all without complex setup or external integrations, making it ideal for teams seeking flexibility and cost efficiency.
Does Bombora offer a free tier or trial?
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Bombora does not offer a free tier or a trial information in the provided material. Derrick, by contrast, does offer a free tier with 100 credits and no credit card required, plus monthly rollover credits. If you’re evaluating free options upfront, Derrick provides an accessible entry point to test 100% native Google Sheets-based enrichment and AI-powered scoring without commitment, which can be a practical first step before weighing Bombora’s paid ABM and intent data capabilities.
Can Derrick replace Bombora for LinkedIn prospecting?
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Derrick and Bombora serve different purposes in your prospecting workflow. Bombora excels at identifying high-intent accounts through behavioral signals and buying intent data, making it valuable for account-based marketing strategies. However, Derrick replaces Bombora for the actual LinkedIn prospecting execution-it enriches contact data directly in Google Sheets with 50+ attributes, validates emails in real-time, and automates outreach without requiring LinkedIn Sales Navigator. While Bombora focuses on intent detection, Derrick streamlines your complete prospecting workflow with AI-powered scoring and segmentation, making them complementary rather than direct replacements. For teams wanting all-in-one simplicity, Derrick eliminates the need for multiple tools and expensive subscriptions.
What are Bombora’s key features and strengths versus Derrick?
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Bombora and Derrick serve different roles in B2B prospecting. Bombora excels at intent data: real-time signals, anonymous web activity, and ABM-focused account identification, with strong integration support and detailed firmographic/technographic context. Its strengths lie in surfacing high-intent accounts at scale and guiding prioritization. Derrick, by contrast, is a 100% native Google Sheets enrichment platform that streamlines outreach: no CSV exports, extensive contact enrichment (50+ attributes), real-time email validation, and built-in AI for scoring and segmentation within a familiar sheet-based workflow. If you’re prioritizing intent-driven targeting, Bombora is a strong fit; if you want a complete, lightweight outreach engine embedded in Sheets with flexible credits and no banking info required, Derrick offers a more integrated, cost-efficient workflow.
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