Snov.io
- Starting price: Free 50 credits · Starter $29.25/mo (annual)
- Free plan: Yes - 50 credits + 100 recipients/mo
- Founded: 2017
- HQ: Chernihiv, Ukraine (US entity in New York)
Updated
Snov.io vs Expandi vs Derrick: Which Is Better in 2026?
- Short answer
- Snov.io vs Expandi vs Derrick: Snov.io is a all-in-one email finder, verifier, warmup, sequencer and lightweight sales crm, Expandi is a cloud-based linkedin automation with smart conditional sequences. Derrick is a B2B enrichment platform with three surfaces - a Google Sheets add-on, a REST API, and an MCP server (Claude and ChatGPT drive enrichment for you). Hit rates are noticeably higher (more emails + phone numbers returned per query than Snov.io or Expandi) and pricing is lower - free forever with 100 credits/month, paid plans from €9/month. Most teams pair Derrick for the data layer with Snov.io or Expandi for outreach.
Snov.io is built for sequenced outreach across email + LinkedIn + (sometimes) calls. The hidden cost is enrichment: Snov.io bills you per contact AND per channel. The side-by-side comparison below isolates Snov.io's real cost-per-touched-prospect against Derrick's flat credit-pool model that decouples enrichment from sending.
Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup time 30 seconds
Where it lives Google Sheets
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 27 000+ users worldwide.
CURSOR Quick Facts
Snov.io vs Expandi vs Derrick at a glance
Expandi
- Starting price: $79/mo (Business, annual) · 14-day free trial
- Free plan: 14-day free trial (no credit card)
- Founded: 2019
- HQ: Eindhoven, Netherlands
Derrick
★ Recommended- Starting price: Free · Paid from €9/mo
- Free plan: Yes - 100 credits/mo permanent
- Founded: 2023
- HQ: Marseille, FR
Why Derrick wins 01
02
03
Why teams pick Derrick over Snov.io and Expandi
3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
01 Get verified emails without data gaps or manual toil
Snov.io and Expandi can struggle with real-time email verification and complete data continuity when scaling outreach, often leaving gaps or requiring manual cross-checks. Derrick delivers a 100% native Google Sheets experience that automatically verifies emails with real-time validation, eliminating manual toil and ensuring no data gaps. You gain actionable, verifiable contact emails with 50+ enrichment attributes per contact and instant validation, reducing bounce risk and saving 5-10 hours per month. Derrick’s approach eliminates exports and complex setups, enabling seamless, end-to-end prospecting directly inside Sheets.
02 Unmatched multi-source enrichment without data gaps
Snov.io and Expandi struggle with multi-source enrichment that leaves gaps in data depth and consistency, often delivering incomplete or siloed insights. Derrick provides unmatched, 100% native Google Sheets enrichment that pulls 50+ attributes per contact and integrates across sources without forcing exports or manual reconciliations. By unifying data from multiple sources in real time, Derrick reduces missing fields and delivers richer profiles, saving up to 5-10 hours per month while improving accuracy. A practical use case is instantly enriching a prospect list within Sheets for deeper segmentation and targeted outreach.
03 AI-powered lead scoring for higher-quality prospects
Snov.io and Expandi struggle with reliable, AI-driven lead scoring that translates into consistently higher-quality prospects. Derrick App differentiates by integrating AI Lead Scoring with Claude and ChatGPT inside a native Google Sheets workflow, delivering automated segmentation and summaries without leaving your sheet. This results in smarter prioritization and faster conversion-ready lists, boosting qualified prospects by an estimated 15-25% in focused campaigns. A practical use case is auto-scoring new leads after enrichment, ready for rapid outreach in Derrick.
Honest Comparison 
derrick
What each tool does better
We're upfront - every tool has strengths. Here's where Snov.io, Expandi, and Derrick each genuinely win.
What Snov.io does better
- All-in-one outbound stack at startup-friendly pricing
- Outstanding ease of use
- Mature platform with massive user base
What Expandi does better
- Smart conditional sequences (best in the cloud category)
- Cloud-based with dedicated country IPs
- Comprehensive LinkedIn feature set
What Derrick does better
- Free forever - €0/mo with 100 credits permanent in Google Sheets
- 100+ data points per lead - verified emails, phones, LinkedIn, tech stack, SIRET
- Zero LinkedIn ban risk + real-time email verification built in
- Pair with any sequencer - LaGrowthMachine, Smartlead, Lemlist, HeyReach
Real Annual Cost
True cost over 12 months
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Snov.io | Expandi | Derrick | |
|---|---|---|---|
| Starting price (monthly) | Free 50 credits · Starter $29.25/mo (annual) | $79/mo (Business, annual) · 14-day free trial | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€600/yr | ~€948/yr | €0/yr free · ~€108/yr paid |
| Free plan? | Yes - 50 credits + 100 recipients/mo | 14-day free trial (no credit card) | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
Feature-by-Feature
Snov.io vs Expandi vs Derrick: full feature comparison
| Snov.io | Derrick App | Expandi | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✕ | ✓ | ✓ |
| Email finder with real-time validation | ✓ | ✓ | ✕ |
| Phone finder from LinkedIn | ✕ | ✓ | ✕ |
| Company tech stack lookup | ✕ | ✓ | ✕ |
| SimilarWeb & G2 insights integrated | ✕ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✕ | ✓ | ✕ |
| Automatic AI Lead Scoring | ✕ | ✓ | ✕ |
| Data cleaning & normalization | ✓ | ✓ | ✕ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✓ | ✕ | ✕ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✓ |
| Public API available | ✓ | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✕ |
| Entry price (paid plan) | 39$/mois | 9€/mois | 99$/mois |
| Permanent free plan | ✓ | ✓ | ✕ |
| Rollover credits to next month | ✕ | ✓ | ✕ |
| Simple and transparent credit system | ✓ | ✓ | ✕ |
| Simple setup & onboarding | ✓ | ✓ | ✓ |
| Complete documentation | ✓ | ✓ | ✓ |
Pricing in a nutshell Email Finder + Sequencer + CRM derrick
best value for money
Results first.
Discover Derrick →
LinkedIn Automation (Cloud, Agency-Established)
Snov.io vs Expandi vs Derrick pricing breakdown
Email Finder + Sequencer + CRM Snov.io
Free 50 credits · Starter $29.25/mo (annual)
Best for: Solo SDRs and small teams wanting an all-in-one outbound stack
Snov.io offers affordable, usage-based pricing with a free tier and scalable paid plans starting at a low entry point for small teams; see the complete pricing details on the dedicated page for full breakdowns and plan specifics.
Results first.
Complexity removed.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
LinkedIn Automation (Cloud, Agency-Established) Expandi
$79/mo (Business, annual) · 14-day free trial
Best for: Established agencies + B2B teams running smart LinkedIn sequences
Expandi offers tiered pricing with a starter plan and paid options, plus a free tier with limited usage; full pricing details are available on the Pricing page-see full breakdown for exact plan features and limits.
Migration Guide
How to switch from Snov.io to Derrick in 3 steps
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
1
~30 sec Install Derrick from Google Workspace Marketplace
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
2
~30 sec Open any Google Sheet → Extensions → Derrick
Open a Sheet with your prospect list (paste a CSV from Snov.io, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
3
~1 min Enrich your list with one click
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
Install Derrick free →
100 free credits / month · No credit card · Cancel anytime
Decision in 60 seconds
Which one is right for you?
Pick Snov.io if…
- You specifically need solo sdrs and small teams wanting an all-in-one outbound stack
- All-in-one outbound stack at startup-friendly pricing
- Outstanding ease of use
- You're already invested in the Snov.io ecosystem
Pick Expandi if…
- You specifically need established agencies + b2b teams running smart linkedin sequences
- Smart conditional sequences (best in the cloud category)
- Cloud-based with dedicated country IPs
- You're already invested in the Expandi ecosystem
Pick Derrick if…
- You want B2B enrichment directly in Google Sheets
- You need a usable free plan (100 credits/mo, no card)
- You don't want long contracts, lock-in, or sales calls
- You need 100+ data points per lead in one tool
What teams say after switching from Snov.io vs Expandi
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
Alex Clark
Director | SaaS GTM Leader
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
David Sire
Mortgage Broker at Zero Point Mortgage
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
Etienne Grange
CEO Form'actions
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
Zaid Bilal
RevOps Professional
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
Asif Hanzala
Lead Generation Specialist at IdeaPeel
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
Dan Hughes
Founder/CEO, AlmanacIO
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
Julien Walon Cohen
CEO & Co-founder @ Diffly | B2B Sales Advisor
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
Michael Kim
SDR Team Lead at CloudScale
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
AJ Alexander
Opportunity Prospector
Frequently Asked Questions
What’s the main difference between Derrick and Snov.io in practice?
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The main difference lies in specialization and integration approach. Snov.io focuses primarily on email discovery and verification across a large B2B database, excelling at finding accurate contact information quickly. Derrick, however, operates natively within Google Sheets as a comprehensive enrichment platform, delivering over fifty contact and company attributes while eliminating the need for CSV exports or external tools. Where Snov.io handles email hunting efficiently, Derrick combines enrichment depth with built-in AI capabilities using Claude and ChatGPT for scoring and segmentation, offering more versatility for teams managing complex prospecting workflows directly in their existing spreadsheets.
Is Derrick a better alternative to Snov.io for teams?
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Whether Derrick is a better alternative to Snov.io depends on your team's priorities. Snov.io excels at fast, affordable email discovery with strong verification accuracy for straightforward prospecting. However, Derrick offers deeper advantages for teams seeking comprehensive enrichment without leaving Google Sheets: 50+ attributes per contact, integrated AI scoring with Claude and ChatGPT, real-time email validation, and rollover credits. If your team values simplicity, native sheet workflows, and avoiding external platforms, Derrick provides superior value with no credit card required for the free tier.
How do Derrick, Snov.io, and Expandi compare overall?
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Derrick, Snov.io, and Expandi serve distinct roles in modern B2B prospecting. Snov.io excels as a dedicated email finder with strong verification accuracy and affordability, ideal for volume-based contact discovery. Expandi specializes in LinkedIn automation, automating outreach workflows natively within the platform. Derrick differentiates by operating 100 percent natively within Google Sheets, eliminating CSV exports and complex integrations while combining data enrichment with integrated AI Claude and ChatGPT capabilities. Derrick offers fifty-plus enrichment attributes, real-time email validation, and rollover credits with no credit card required for the free tier, making it particularly efficient for teams prioritizing workflow simplicity and cost-effectiveness without sacrificing data depth or enrichment quality.
Which offers better pricing between Derrick and Expandi?
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When comparing pricing between Derrick and Expandi, Derrick offers a more transparent, usage-based credits model with no credit card required for the Free tier and scalable options (Free to XL) that can be tailored to team size and activity. Expandi, by contrast, uses its own plan structures focused on LinkedIn outreach, which can become pricier as you scale multi-channel campaigns. If your primary goal is cost-efficient prospecting with native Google Sheets enrichment and robust credit carryover, Derrick generally delivers better value for B2B teams seeking affordable growth, while Expandi remains strong for LinkedIn-centric automation but at potentially higher ongoing costs.
Snov.io vs Expandi: which handles verification better?
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Snov.io generally delivers stronger email verification accuracy with its dedicated verification engine and large B2B database, consistently achieving high accuracy rates for standard business emails. However, Expandi's verification capabilities are more limited since it primarily focuses on LinkedIn automation rather than email validation. Neither platform matches Derrick's real-time email validation combined with 50+ enrichment attributes and integrated AI scoring capabilities. If verification accuracy is critical to your outreach success, Derrick offers superior validation alongside comprehensive data enrichment in a native Google Sheets environment, eliminating manual CSV exports and streamlining your entire prospecting workflow without requiring LinkedIn Sales Navigator.
Can Derrick replace both Snov.io and Expandi for outreach?
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Derrick can complement Snov.io and Expandi but it isn’t a direct one-to-one replacement for both Outreach functions. Snov.io excels at email discovery and verification, while Expandi specializes in LinkedIn-based automation and sequences. Derrick is a 100% native Google Sheets data enrichment platform with real-time email validation, AI-driven scoring and segmentation, and vast integration options, making it ideal for enriching prospects, improving deliverability, and coordinating multi-channel workflows from Sheets. If your goal is scalable email prospecting and deeper data enrichment across channels, Derrick can cover gaps left by both Snov.io and Expandi, but you may still rely on each tool for specialized tasks like pure email hunting (Snov.io) or LinkedIn-centric outreach (Expandi).
One-on-one
Snov.io vs Derrick - solo duel
Drop the third-party context and see how Snov.io compares to Derrick alone.
Open the head-to-head → One-on-oneExpandi vs Derrick - solo duel
Drop the third-party context and see how Expandi compares to Derrick alone.
Open the head-to-head → Curated stackAll B2B sales tools we reviewed in depth
Step back from the duel - see our hand-picked sales-tool selection and how every category fits together.
See the full curation → Keep Exploring
