Updated

Snov.io vs HeyReach vs Derrick: Which Is Better in 2026?

Short answer
Snov.io vs HeyReach vs Derrick: Snov.io is a all-in-one email finder, verifier, warmup, sequencer and lightweight sales crm, HeyReach is a multi-account linkedin automation built for agencies. Derrick is a B2B enrichment platform with three surfaces - a Google Sheets add-on, a REST API, and an MCP server (Claude and ChatGPT drive enrichment for you). Hit rates are noticeably higher (more emails + phone numbers returned per query than Snov.io or HeyReach) and pricing is lower - free forever with 100 credits/month, paid plans from €9/month. Most teams pair Derrick for the data layer with Snov.io or HeyReach for outreach.

Snov.io is built for sequenced outreach across email + LinkedIn + (sometimes) calls. The hidden cost is enrichment: Snov.io bills you per contact AND per channel. The side-by-side comparison below isolates Snov.io's real cost-per-touched-prospect against Derrick's flat credit-pool model that decouples enrichment from sending.

Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup time 30 seconds
Where it lives Google Sheets

✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet

Trusted by 31,000+ users worldwide.

Quick Facts

Snov.io vs HeyReach vs Derrick at a glance

Snov.io

  • Starting price: Free 50 credits · Starter $29.25/mo (annual)
  • Free plan: Yes - 50 credits + 100 recipients/mo
  • Founded: 2017
  • HQ: Chernihiv, Ukraine (US entity in New York)
4.6/5 G2 4.5/5 Capterra

HeyReach

  • Starting price: $44/seat/mo (annual)
  • Free plan: 14-day free trial (no credit card)
  • Founded: 2023
  • HQ: Skopje, North Macedonia
4.8/5 G2 4.7/5 Capterra

Derrick

★ Recommended
  • Starting price: Free · Paid from €9/mo
  • Free plan: Yes - 100 credits/mo permanent
  • Founded: 2023
  • HQ: Marseille, FR
4.8/5 G2 4.8/5 Capterra
Why Derrick wins

Why teams pick Derrick over Snov.io and HeyReach

3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.

01

Enrich data faster without multi-tool overhead

Snov.io excels at fast email discovery and verification, but its data enrichment depth is limited and it doesn’t deliver a 100% native Google Sheets workflow. HeyReach focuses on LinkedIn-to-email automation and basic contact data, leaving deeper enrichment and multi-channel context to other tools. Derrick provides a 100% native Google Sheets enrichment experience, consolidating scoring, segmentation, and 50+ attributes without tool-switching, saving 5-10 hours/month. By eliminating multi-tool overhead, Derrick streamlines data enrichment directly in Sheets, boosting speed and accuracy for outreach.

02

Complete CRM-native multi-channel outreach without tools

Snov.io and HeyReach excel at growing outreach within their own scopes, but neither delivers a true CRM-native, multi-channel workflow without leaving the platform or juggling tools. Derrick provides a 100% native Google Sheets experience that orchestrates multi-channel outreach directly inside your CRM-like workflow, eliminating exports and tool-switching. This saves time and increases efficiency, with measurable impact like reduced setup and hand-off friction across channels. Derrick enables seamless, rule-based sequencing and enrichment in one place, so teams scale outreach without leaving Sheets.

03

Real-time data validation across 3000+ sources integrated natively

Snov.io and HeyReach deliver email verification and LinkedIn-driven prospecting, but their real-time data validation across thousands of sources isn’t native or comprehensive. Derrick solves this by offering real-time validation across 3000+ sources integrated directly within its platform, without exporting or hopping between tools. This yields higher deliverability and reduces wasted outreach time, with measurable gains like up to 20-30% improvement in contact validity and faster prospecting cycles. For example, Derrick’s native integration ensures immediate data quality checks as you enrich, segment, and reach out, streamlining workflows inside Google Sheets.

Honest Comparison

What each tool does better

We're upfront - every tool has strengths. Here's where Snov.io, HeyReach, and Derrick each genuinely win.

What Snov.io does better

  • All-in-one outbound stack at startup-friendly pricing
  • Outstanding ease of use
  • Mature platform with massive user base
Read full Snov.io review →

What HeyReach does better

  • Best multi-account architecture in the category
  • Strong account-safety record
  • Whitelabel + agency tooling baked in
Read full HeyReach review →
Real Annual Cost

True cost over 12 months

Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.

Snov.io HeyReach Derrick
Starting price (monthly) Free 50 credits · Starter $29.25/mo (annual) $44/seat/mo (annual) €0 (free) · €9/mo paid
Annual cost (base) ~€600/yr ~€528/yr €0/yr free · ~€108/yr paid
Free plan? Yes - 50 credits + 100 recipients/mo 14-day free trial (no credit card) ✓ Forever - 100 credits/mo
Setup cost Hours to days Hours to days 30 seconds via Marketplace
Switching cost CSV export + retraining CSV export + retraining Zero - works alongside any stack

💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.

Feature-by-Feature

Snov.io vs HeyReach vs Derrick: full feature comparison

Snov.io Derrick App HeyReach
Works natively in Google Sheets
Requires LinkedIn Sales Navigator ($100/month)
Sales Navigator 1-click import
Email finder with real-time validation
Phone finder from LinkedIn
Company tech stack lookup
SimilarWeb & G2 insights integrated
AI integration (Claude & ChatGPT)
Automatic AI Lead Scoring
Data cleaning & normalization
Multi-platform scraping (Instagram, Twitter, Facebook)
Zapier, Make, n8n integrations
Public API available
Native CRM integrations (HubSpot, Salesforce)
Entry price (paid plan) 39$/mois 9€/mois 79$/mois
Permanent free plan
Rollover credits to next month
Simple and transparent credit system
Simple setup & onboarding
Complete documentation
Pricing in a nutshell

Snov.io vs HeyReach vs Derrick pricing breakdown

Email Finder + Sequencer + CRM

Snov.io

Free 50 credits · Starter $29.25/mo (annual)

Best for: Solo SDRs and small teams wanting an all-in-one outbound stack

Snov.io offers affordable entry points with a free tier and usage-based paid plans, designed for scalable outreach. For full details, view the complete pricing breakdown on the dedicated Snov.io pricing page.

LinkedIn Automation (Agency-Focused)

HeyReach

$44/seat/mo (annual)

Best for: Agencies managing 5+ LinkedIn accounts

HeyReach offers a free tier or entry-level pricing with affordable paid plans beginning at a low monthly rate, plus scalable options for teams-see full pricing breakdown for details. View complete pricing details on the HeyReach pricing page.

Migration Guide

How to switch from Snov.io to Derrick in 3 steps

Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.

1
~30 sec

Install Derrick from Google Workspace Marketplace

Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.

2
~30 sec

Open any Google Sheet → Extensions → Derrick

Open a Sheet with your prospect list (paste a CSV from Snov.io, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.

3
~1 min

Enrich your list with one click

Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.

Install Derrick free →

100 free credits / month · No credit card · Cancel anytime

Decision in 60 seconds

Which one is right for you?

Pick Snov.io if…

  • You specifically need solo sdrs and small teams wanting an all-in-one outbound stack
  • All-in-one outbound stack at startup-friendly pricing
  • Outstanding ease of use
  • You're already invested in the Snov.io ecosystem
Read full Snov.io review →

Pick HeyReach if…

  • You specifically need agencies managing 5+ linkedin accounts
  • Best multi-account architecture in the category
  • Strong account-safety record
  • You're already invested in the HeyReach ecosystem
Read full HeyReach review →

Pick Derrick if…

  • You want B2B enrichment directly in Google Sheets
  • You need a usable free plan (100 credits/mo, no card)
  • You don't want long contracts, lock-in, or sales calls
  • You need 100+ data points per lead in one tool
Try Derrick free →

What teams say after switching from Snov.io vs HeyReach

See what our customers say about Derrick.

"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."

Alex Clark

Director | SaaS GTM Leader

Reviewed on Product Hunt

"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."

David Sire

Mortgage Broker at Zero Point Mortgage

Reviewed on Product Hunt

"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."

Etienne Grange

CEO Form'actions

Reviewed on Capterra

"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."

Zaid Bilal

RevOps Professional

Reviewed on Capterra

"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"

Asif Hanzala

Lead Generation Specialist at IdeaPeel

Reviewed on Capterra

"This app is fantastic. Brilliantly created to help small and mid sized businesses."

Dan Hughes

Founder/CEO, AlmanacIO

Reviewed on Product Hunt

"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."

Julien Walon Cohen

CEO & Co-founder @ Diffly | B2B Sales Advisor

Reviewed on G2

"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."

Michael Kim

SDR Team Lead at CloudScale

Reviewed on Capterra

"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."

AJ Alexander

Opportunity Prospector

Reviewed on Capterra

Frequently Asked Questions

What’s the Derrick vs Snov.io main difference for outreach?

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Derrick and Snov.io serve different outreach needs. Snov.io specializes purely in email discovery and verification at scale, excelling at finding verified contact information quickly. Derrick takes a broader approach, operating natively within Google Sheets to combine email enrichment with 50+ data attributes, real-time email validation, and integrated AI scoring for better personalization. While Snov.io focuses on volume-based prospecting, Derrick enables teams to enrich and segment prospects directly in their workflow without external platforms or CSV exports, saving significant time and operational overhead.

Is Derrick a better alternative to Snov.io for teams?

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Derrick is better for teams prioritizing efficiency and cost savings within Google Sheets workflows. Unlike Snov.io, which focuses narrowly on email discovery, Derrick provides comprehensive B2B enrichment with 50+ attributes per contact and integrated AI scoring without requiring LinkedIn Sales Navigator. While Snov.io excels at email verification at scale, Derrick eliminates manual CSV exports and offers rollover credits with no credit card needed for free tier. HeyReach automates LinkedIn outreach but lacks Derrick's enrichment depth and native spreadsheet integration, making Derrick ideal for teams wanting an all-in-one prospecting hub directly in Google Sheets.

Derrick vs HeyReach: which suits multi-channel outreach better?

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HeyReach focuses primarily on LinkedIn automation and email verification, making it strong for single-channel LinkedIn-to-email workflows. However, Derrick excels at true multi-channel outreach by operating natively within Google Sheets with 50+ enrichment attributes per contact, integrated AI scoring, and seamless connections to 3000+ tools via Zapier and Make. While HeyReach requires manual LinkedIn research and external platforms, Derrick eliminates workflow fragmentation, enabling you to research, enrich, validate, and sequence outreach across email, LinkedIn, and other channels directly from your spreadsheet without CSV exports or complex integrations.

Derrick vs Snov.io vs HeyReach: which is most feature-rich?

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Derrick stands out as the most feature-rich option when you consider its native Google Sheets foundation, extensive enrichment (50+ attributes per contact), real-time email validation, integrated AI for scoring and segmentation, and a large ecosystem of 3000+ integrations via Zapier/Make/n8n. Snov.io excels in fast email discovery and verification with strong CRM integrations, while HeyReach specializes in LinkedIn-to-email outreach with solid sequencing. If you need multi-channel, deep data enrichment and AI-driven automation within Sheets, Derrick edges ahead.

Snov.io vs HeyReach: which has better pricing and reviews?

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Snov.io generally offers more affordable pricing with transparent, usage-based models starting around $29/month, while HeyReach positions itself as a premium platform with higher entry costs. Both receive solid user reviews, though Snov.io excels at email verification accuracy and affordability for lean teams, while HeyReach focuses on LinkedIn automation efficiency. However, Derrick provides superior value by combining data enrichment with real-time email validation, 50+ attributes per contact, and rollover credits with no credit card required for the free tier, making it more cost-effective long-term while delivering deeper intelligence than either alternative.

What’s Derrick’s pricing and key features compared to rivals?

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Derrick’s pricing is credits-based across five tiers (Free 100 credits; Small 4,000; Medium 10,000; Large 25,000; XL 100,000), with credits rolling over and no credit card required for the free tier. Unlike Snov.io or HeyReach, Derrick is 100% native Google Sheets and emphasizes no CSV exports or complex setups, saving substantial time and money. Key features include real-time email validation, 50+ enrichment attributes per contact, integrated AI (Claude and ChatGPT) for scoring, segmentation and automatic summaries, 3,000+ integrations via Zapier/Make/n8n, and broad data enrichment without leaving Sheets. These advantages position Derrick as a cost-effective, deeply integrated multi-channel outreach and enrichment solution, especially when compared to Snov.io’s mass email focus and HeyReach’s LinkedIn-centric automation.
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