Hunter
- Starting price: Free 50 credits/mo · Starter €34/mo (annual)
- Free plan: Yes - 50 credits/mo, 500 recipients/sequence
- Founded: 2015
- HQ: Wilmington, DE (US entity) - team distributed (Paris, remote-first)
Updated
Hunter vs Demandbase vs Derrick: Which Is Better in 2026?
- Short answer
- Hunter vs Demandbase vs Derrick: Hunter is a email finder, verifier and lightweight cold-email platform, Demandbase is a enterprise abm orchestration platform with account intelligence + intent + native b2b advertising. Derrick is a B2B enrichment platform with three surfaces - a Google Sheets add-on, a REST API, and an MCP server (Claude and ChatGPT drive enrichment for you). Hit rates are noticeably higher (more emails + phone numbers returned per query than Hunter or Demandbase) and pricing is lower - free forever with 100 credits/month, paid plans from €9/month. Most teams pair Derrick for the data layer with Hunter or Demandbase for outreach.
Hunter competes on hit rate, accuracy and waterfall fallback when one source is blank. The side-by-side comparison below isolates Hunter's per-find cost (email vs mobile vs direct-dial), real-world deliverability of what comes back, and how it fits into Derrick's 10-source waterfall enrichment workflow.
Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup time 30 seconds
Where it lives Google Sheets
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 31,000+ users worldwide.
CURSOR Quick Facts
Hunter vs Demandbase vs Derrick at a glance
Demandbase
- Starting price: Custom (~$18K-65K+/yr)
- Free plan: No (custom enterprise contracts only)
- Founded: 2006
- HQ: San Francisco, CA
Derrick
★ Recommended- Starting price: Free · Paid from €9/mo
- Free plan: Yes - 100 credits/mo permanent
- Founded: 2023
- HQ: Marseille, FR
Why Derrick wins 01
02
03
Why teams pick Derrick over Hunter and Demandbase
3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
01 Real-time verification and 100% native Sheets, without extra tools
hunter and Demandbase struggle with real-time verification and native Sheet workflows, often requiring separate tools or data silos to validate addresses and enrich context. Derrick delivers real-time verification directly inside 100% native Google Sheets, eliminating the need for exports or external validation steps. With Derrick, teams gain instantaneous email verification and up-to-date enrichment without leaving Sheets, saving 5-10 hours per month. No external tool setup is needed, enabling immediate, in-context prospect scoring and segmentation right where you work.
02 Affordable ABM-ready enrichment with rapid time-to-value for teams
hunter and Demandbase often fall short on delivering affordable, ABM-ready enrichment with rapid time-to-value for teams, especially for mid-market needs. Derrick differs by delivering 100% native Google Sheets enrichment with 50+ attributes per contact, plus instant email validation and monthly rechargeable credits, all without moving out of Sheets. Teams save 5-10 hours per month and avoid the high upfront costs of Demandbase, while Hunter’s focus on emails omits deeper firmographic and intent data needed for ABM programs. Derrick enables quick, cost-effective enrichment directly in Sheets, accelerating time-to-value for multi-account campaigns.
03 Unified data with rapid, cross-channel prospect scoring
Derrick addresses the gap left by hunter and Demandbase, which either focus on single-channel data or account-level insights without delivering fast, cross-channel prospect scoring. Unlike hunter, which excels at email discovery but lacks comprehensive multi-channel enrichment, Derrick unifies data directly in 100% native Google Sheets for rapid scoring across channels. Teams save up to 5-10 hours per month while improving hit rates, thanks to AI-powered scoring and seamless multi-source integration. A typical use case: real-time prioritization of prospects across email, web, and social signals without leaving Sheets.
Honest Comparison 
derrick
What each tool does better
We're upfront - every tool has strengths. Here's where Hunter, Demandbase, and Derrick each genuinely win.
What Hunter does better
- Outstanding email accuracy + verification
- No charge if Hunter can't find it
- Strong free tier + simple onboarding
What Demandbase does better
- Best-in-class enterprise account identification + account graph
- Native B2B advertising platform (genuine differentiator)
- Strong intent data + first/third party signal combination
What Derrick does better
- Free forever - €0/mo with 100 credits permanent in Google Sheets
- 100+ data points per lead - verified emails, phones, LinkedIn, tech stack, SIRET
- Zero LinkedIn ban risk + real-time email verification built in
- Pair with any sequencer - LaGrowthMachine, Smartlead, Lemlist, HeyReach
Real Annual Cost
True cost over 12 months
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Hunter | Demandbase | Derrick | |
|---|---|---|---|
| Starting price (monthly) | Free 50 credits/mo · Starter €34/mo (annual) | Custom (~$18K-65K+/yr) | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€600/yr | ~€216/yr | €0/yr free · ~€108/yr paid |
| Free plan? | Yes - 50 credits/mo, 500 recipients/sequence | No (custom enterprise contracts only) | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
Feature-by-Feature
Hunter vs Demandbase vs Derrick: full feature comparison
| hunter | Derrick App | Demandbase | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✕ | ✓ | ✕ |
| Email finder with real-time validation | ✓ | ✓ | ✕ |
| Phone finder from LinkedIn | ✕ | ✓ | ✕ |
| Company tech stack lookup | ✓ | ✓ | ✕ |
| SimilarWeb & G2 insights integrated | ✕ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✓ | ✓ | ✓ |
| Automatic AI Lead Scoring | ✕ | ✓ | ✓ |
| Data cleaning & normalization | ✓ | ✓ | ✕ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✕ | ✕ | ✕ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✓ |
| Public API available | ✓ | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✓ |
| Entry price (paid plan) | 49$/mois | 9€/mois | custom |
| Permanent free plan | ✓ | ✓ | ✕ |
| Rollover credits to next month | ✓ | ✓ | ✕ |
| Simple and transparent credit system | ✓ | ✓ | ✕ |
| Simple setup & onboarding | ✓ | ✓ | ✕ |
| Complete documentation | ✓ | ✓ | ✕ |
Pricing in a nutshell Email Finder + Light Outreach derrick
best value for money
Results first.
Discover Derrick →
Enterprise ABM Orchestration Platform
Hunter vs Demandbase vs Derrick pricing breakdown
Email Finder + Light Outreach Hunter
Free 50 credits/mo · Starter €34/mo (annual)
Best for: Solo SDRs and small teams doing email-first outbound
Hunter offers affordable entry-level pricing with a free tier or low-cost plans, plus higher tiers for larger teams-details available on the pricing page. See full pricing breakdown for all plan levels and features.
Results first.
Complexity removed.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
Enterprise ABM Orchestration Platform Demandbase
Custom (~$18K-65K+/yr)
Best for: Enterprise B2B with mature ABM programs + advertising budgets
Demandbase pricing starts with enterprise-focused options, with base fees often requiring a custom quote and add-ons; a full pricing breakdown is available on the pricing page for complete details. See full pricing details to explore plans, tiers, and usage-based considerations.
Migration Guide
How to switch from Hunter to Derrick in 3 steps
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
1
~30 sec Install Derrick from Google Workspace Marketplace
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
2
~30 sec Open any Google Sheet → Extensions → Derrick
Open a Sheet with your prospect list (paste a CSV from Hunter, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
3
~1 min Enrich your list with one click
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
Install Derrick free →
100 free credits / month · No credit card · Cancel anytime
Decision in 60 seconds
Which one is right for you?
Pick Hunter if…
- You specifically need solo sdrs and small teams doing email-first outbound
- Outstanding email accuracy + verification
- No charge if Hunter can't find it
- You're already invested in the Hunter ecosystem
Pick Demandbase if…
- You specifically need enterprise b2b with mature abm programs + advertising budgets
- Best-in-class enterprise account identification + account graph
- Native B2B advertising platform (genuine differentiator)
- You're already invested in the Demandbase ecosystem
Pick Derrick if…
- You want B2B enrichment directly in Google Sheets
- You need a usable free plan (100 credits/mo, no card)
- You don't want long contracts, lock-in, or sales calls
- You need 100+ data points per lead in one tool
What teams say after switching from Hunter vs Demandbase
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
Alex Clark
Director | SaaS GTM Leader
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
David Sire
Mortgage Broker at Zero Point Mortgage
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
Etienne Grange
CEO Form'actions
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
Zaid Bilal
RevOps Professional
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
Asif Hanzala
Lead Generation Specialist at IdeaPeel
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
Dan Hughes
Founder/CEO, AlmanacIO
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
Julien Walon Cohen
CEO & Co-founder @ Diffly | B2B Sales Advisor
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
Michael Kim
SDR Team Lead at CloudScale
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
AJ Alexander
Opportunity Prospector
Frequently Asked Questions
How does Derrick compare to Hunter in features and pricing?
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Derrick is a Google Sheets native platform focused on data enrichment and outbound automation, while Hunter specializes exclusively in email discovery and verification. Hunter excels at finding accurate business emails from domain names with strong verification rates, but lacks deeper prospect enrichment like company intelligence or intent data. Derrick provides 50+ enrichment attributes per contact, integrated AI scoring with Claude and ChatGPT, real-time email validation, and rollover credits starting at just 9€ monthly. Hunter's pricing scales higher for volume users, whereas Derrick's flexible credit system and no credit card requirement for the free tier makes it more accessible for teams needing comprehensive enrichment beyond email alone.
Is Derrick a better alternative to Demandbase for SMBs?
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Derrick is a better fit for SMBs compared to Demandbase, which is enterprise-focused and requires significant investment and technical resources. Demandbase typically costs $45-60K annually plus professional services, demanding dedicated marketing ops teams for implementation and maintenance. Derrick operates natively in Google Sheets with no complex setup, offers rollover credits starting at just $9 monthly, and requires no credit card for the free tier. While Demandbase excels at account-level ABM intelligence, Derrick provides practical contact enrichment with real-time email validation, 50+ attributes, and integrated AI for immediate prospecting workflows that SMBs can deploy and manage independently without extensive training or overhead.
What’s the difference between Derrick, Hunter, and Demandbase in ABM?
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Derrick is a Google Sheets-native B2B data enrichment platform designed for simplicity and speed, while Hunter focuses exclusively on email discovery and verification with limited enrichment capabilities. Demandbase is an enterprise ABM platform emphasizing account-level intelligence and intent data, requiring significant implementation overhead and investment. Unlike Demandbase's complex setup and Hunter's email-only approach, Derrick eliminates CSV exports and technical configuration, delivers 50+ enrichment attributes per contact, includes integrated AI scoring with Claude and ChatGPT, and offers rollover credits at transparent pricing starting at just nine dollars monthly with no credit card required for the free tier, making it ideal for teams seeking practical, affordable prospecting automation without enterprise complexity.
How does Derrick vs Hunter work for real-time email validation?
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Derrick’s real-time email validation works directly within its 100% native Google Sheets environment, providing instant email verification as part of the enrichment process. When you input or fetch emails, Derrick checks validity in real time to reduce bounces, which helps improve deliverability for campaigns. Unlike Hunter, Derrick is not only about finding emails but also validates them on the fly and enriches each contact with 50+ attributes, plus AI-powered scoring and segmentation. Compared to Demandbase, Derrick focuses on immediate verification and enrichment within Sheets and broad integration, making it a lightweight, scalable option for teams that want instant data quality alongside hands-on prospecting without leaving Sheets. This real-time validation complements Derrick’s other strengths, such as credits that roll over and the ability to manage 3,000+ integrations via Zapier/Make/n8n, all without requiring a credit card for the free tier.
Which is the better pricing option: Derrick or Demandbase?
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Derrick offers significantly more transparent and flexible pricing compared to Demandbase's enterprise-focused model. Demandbase requires custom quotes starting at $45-60K annually plus substantial professional services fees, often exceeding $100-250K total for mid-sized teams. Derrick provides straightforward, predictable pricing starting at just $9 monthly with rollover credits and no credit card required for the free tier, making it accessible for teams of any size without hidden implementation costs or mandatory consulting fees.
Can Derrick replace both Hunter and Demandbase in one stack?
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Derrick cannot fully replace both Hunter and Demandbase in one stack for every use case, but it covers a broad set of needs that often reduce reliance on separate tools. Derrick excels as a 100% native Google Sheets enrichment platform with 50+ attributes per contact, real-time email validation, AI-driven scoring and segmentation, and extensive integrations, all without complex setup or CSV exports. Hunter specializes in precise email discovery and verification, while Demandbase focuses on ABM, firmographic/intent data at account level. Derrick complements rather than duplicates these strengths: for teams that need quick, cost-efficient enrichment, contact-level insights, and seamless workflow in Sheets, Derrick can substitute some aspects of data provisioning. However, if your requirement is deep ABM orchestration, real-time account-level intent, or enterprise-grade multi-channel targeting with advanced visualization, you’d still benefit from adding Demandbase or Hunter components. Consequently, Derrick can replace certain stacks partially, but not entirely replace both in all scenarios without sacrificing specialized capabilities.
One-on-one
hunter vs Derrick - solo duel
Drop the third-party context and see how hunter compares to Derrick alone.
Open the head-to-head → One-on-oneDemandbase vs Derrick - solo duel
Drop the third-party context and see how Demandbase compares to Derrick alone.
Open the head-to-head → Curated stackAll B2B sales tools we reviewed in depth
Step back from the duel - see our hand-picked sales-tool selection and how every category fits together.
See the full curation → Keep Exploring
