Lemlist
- Starting price: $63/seat/mo (annual)
- Free plan: No (14-day free trial)
- Founded: 2017
- HQ: Paris, France
Lemlist is built for sequenced outreach across email + LinkedIn + (sometimes) calls. The hidden cost is enrichment: Lemlist bills you per contact AND per channel. The side-by-side comparison below isolates Lemlist's real cost-per-touched-prospect against Derrick's flat credit-pool model that decouples enrichment from sending.
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 27 000+ users worldwide.





CURSOR 3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
Lead411 provides quick contact lists but often carries inconsistent data freshness, risking outreach quality. Derrick delivers real-time verification within the same Google Sheets workflow, ensuring up-to-date accuracy without exporting or complex setups. This minimizes bounce risk and improves deliverability, leveraging 50+ enrichment attributes and real-time email validation to keep outreach reliable. For Lemlist users, data quality can require external validation; Derrick eliminates that gap by validating data as you prospect, directly inside your sheet.
Lemlist and Lead411 both struggle to deliver seamless, scalable workflow automation across multiple tools, often lacking native breadth beyond basic integration or requiring manual bridging. Derrick fixes this by offering 3000+ integrations via Zapier, Make, and n8n, fully within a 100% native Google Sheets workflow, eliminating export steps and configuration drag. This translates to measurable time savings and faster automation setup, with users typically reclaiming 5-10 hours per month due to streamlined data flows. For teams scaling outreach, Derrick provides a unified bridge that keeps prospect data synchronized across tools without switching platforms.
Lemlist and Lead411 excel at broad prospecting, but their data enrichment depth often falls short for hyper-targeted ABM readiness, leaving gaps in firmographics and contact freshness. Derrick delivers unified data enrichment natively inside Google Sheets, eliminating export steps and ensuring 50+ attributes per contact with real-time validation. By centralizing enrichment and verification, Derrick reduces wasted outreach time by up to 20-30 hours per month and improves deliverability with up-to-date, complete profiles. A typical use case: instantly enrich target accounts and decision-makers in Sheets, then score and segment with built-in AI for precise ABM campaigns.
We're upfront - every tool has strengths. Here's where Lemlist, Lead411, and Derrick each genuinely win.
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Lemlist | Lead411 | Derrick | |
|---|---|---|---|
| Starting price (monthly) | $63/seat/mo (annual) | Free 7-day trial · Spark $49/mo monthly | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€756/yr | ~€84/yr | €0/yr free · ~€108/yr paid |
| Free plan? | No (14-day free trial) | 7-day free trial - 50 exports | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
| Lemlist | Derrick App | Lead411 | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✓ | ✓ | ✕ |
| Email finder with real-time validation | ✓ | ✓ | ✓ |
| Phone finder from LinkedIn | ✓ | ✓ | ✓ |
| Company tech stack lookup | ✕ | ✓ | ✕ |
| SimilarWeb & G2 insights integrated | ✕ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✓ | ✓ | ✓ |
| Automatic AI Lead Scoring | ✕ | ✓ | ✕ |
| Data cleaning & normalization | ✓ | ✓ | ✕ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✓ | ✕ | ✕ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✓ |
| Public API available | ✓ | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✓ |
| Entry price (paid plan) | 39$/mois | 9€/mois | 75$/mois |
| Permanent free plan | ✓ | ✓ | ✓ |
| Rollover credits to next month | ✕ | ✓ | ✓ |
| Simple and transparent credit system | ✓ | ✓ | ✕ |
| Simple setup & onboarding | ✓ | ✓ | ✓ |
| Complete documentation | ✓ | ✓ | ✓ |
Multichannel Outreach $63/seat/mo (annual)
Best for: Multichannel outbound teams
Lemlist offers multi-channel outreach with pricing that starts with a basic tier and scalable paid plans; exact prices vary by plan and usage. For full details, see the pricing page and view complete pricing details.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
B2B Data + Bombora Intent (ZoomInfo Alternative) Free 7-day trial · Spark $49/mo monthly
Best for: Mid-market sales teams wanting ZoomInfo data at a fraction of the cost
Lead411 offers access to its B2B contact database with pricing that typically starts with a basic plan and paid tiers based on credits or contacts; full pricing details are available on the dedicated Pricing page-see full pricing breakdown for specifics.
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
Open a Sheet with your prospect list (paste a CSV from Lemlist, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
100 free credits / month · No credit card · Cancel anytime
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
Drop the third-party context and see how Lemlist compares to Derrick alone.
Open the head-to-head → One-on-oneDrop the third-party context and see how Lead411 compares to Derrick alone.
Open the head-to-head → Curated stackStep back from the duel - see our hand-picked sales-tool selection and how every category fits together.
See the full curation →