Snov.io
- Starting price: Free 50 credits · Starter $29.25/mo (annual)
- Free plan: Yes - 50 credits + 100 recipients/mo
- Founded: 2017
- HQ: Chernihiv, Ukraine (US entity in New York)
Snov.io is built for sequenced outreach across email + LinkedIn + (sometimes) calls. The hidden cost is enrichment: Snov.io bills you per contact AND per channel. The side-by-side comparison below isolates Snov.io's real cost-per-touched-prospect against Derrick's flat credit-pool model that decouples enrichment from sending.
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 27 000+ users worldwide.





CURSOR 3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
Derrick delivers real-time email validation inside Google Sheets, a contrast to Snov.io and RocketReach whose real-time validation and data freshness can lag behind when you cross-source data. Unlike Snov.io’s emphasis on bulk email discovery or RocketReach’s standalone prospecting focus, Derrick continuously validates addresses as you type, preventing drift as contacts move or domains update. This translates into measurable deliverability improvements and reduced bounce risk, often saving teams 5–10 hours per month on cleanup. For quick wins, Derrick ensures validation happens within your existing workflow without exporting data or switching tools.
Derrick tackles deep, enterprise-grade data enrichment without limits by delivering 50+ attributes per contact and robust company intelligence directly inside Google Sheets, unlike Snov.io and RocketReach, which focus more on basic contact discovery and real-time validation. Snov.io and RocketReach often fall short on comprehensive enrichment depth and consistency across markets, offering limited firmographic and technographic insights. Derrick provides extensive enrichment with monthly, credit-based flexibility, plus AI-powered scoring and segmentation to unlock richer audiences without leaving Sheets. A practical use case: enrich accounts and contacts in one workflow, then instantly act on insights with automated workflows via 3,000+ integrations.
Snov.io and RocketReach primarily excel at individual contact discovery and basic integration, but they fall short of delivering a unified CRM-ready workflow across 3,000+ integrations. Derrick provides a 100% native Google Sheets experience with no code setup, enabling seamless connections via Zapier/Make/n8n to your CRM and automation stack. This translates to tangible gains: up to 15–25% faster pipeline setup and 5–10 hours saved per month for maintenance, with convert-ready data flowing directly into your workflows. Derrick turns disparate data into a single, actionable prospecting engine.
We're upfront - every tool has strengths. Here's where Snov.io, RocketReach, and Derrick each genuinely win.
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Snov.io | RocketReach | Derrick | |
|---|---|---|---|
| Starting price (monthly) | Free 50 credits · Starter $29.25/mo (annual) | Free 5 lookups · Essentials $33/mo (annual) | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€600/yr | ~€60/yr | €0/yr free · ~€108/yr paid |
| Free plan? | Yes - 50 credits + 100 recipients/mo | Yes - 5 lookups one-time to test | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
| Snov.io | Derrick App | RocketReach | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✕ | ✓ | ✕ |
| Email finder with real-time validation | ✓ | ✓ | ✓ |
| Phone finder from LinkedIn | ✕ | ✓ | ✓ |
| Company tech stack lookup | ✕ | ✓ | ✓ |
| SimilarWeb & G2 insights integrated | ✕ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✕ | ✓ | ✕ |
| Automatic AI Lead Scoring | ✕ | ✓ | ✕ |
| Data cleaning & normalization | ✓ | ✓ | ✕ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✓ | ✕ | ✕ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✓ |
| Public API available | ✓ | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✓ |
| Entry price (paid plan) | 39$/mois | 9€/mois | 59$/mois |
| Permanent free plan | ✓ | ✓ | ✓ |
| Rollover credits to next month | ✕ | ✓ | ✕ |
| Simple and transparent credit system | ✓ | ✓ | ✕ |
| Simple setup & onboarding | ✓ | ✓ | ✓ |
| Complete documentation | ✓ | ✓ | ✓ |
Email Finder + Sequencer + CRM Free 50 credits · Starter $29.25/mo (annual)
Best for: Solo SDRs and small teams wanting an all-in-one outbound stack
Snov.io offers scalable pricing with an entry-level free credits tier and affordable paid plans that scale by usage; details are best explored on the dedicated pricing page for complete breakdowns. See full pricing breakdown for all plan specifics and volumes.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
B2B Contact Database (Email + Phone) Free 5 lookups · Essentials $33/mo (annual)
Best for: Solo recruiters and BDRs needing big-DB lookups
RocketReach offers scalable pricing with a free tier and paid plans starting at accessible entry points; for complete details, view the full pricing breakdown on the RocketReach pricing page.
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
Open a Sheet with your prospect list (paste a CSV from Snov.io, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
100 free credits / month · No credit card · Cancel anytime
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
Drop the third-party context and see how Snov.io compares to Derrick alone.
Open the head-to-head → One-on-oneDrop the third-party context and see how RocketReach compares to Derrick alone.
Open the head-to-head → Curated stackStep back from the duel - see our hand-picked sales-tool selection and how every category fits together.
See the full curation →