Snov.io
- Starting price: Free 50 credits · Starter $29.25/mo (annual)
- Free plan: Yes - 50 credits + 100 recipients/mo
- Founded: 2017
- HQ: Chernihiv, Ukraine (US entity in New York)
Updated
Snov.io vs UpLead vs Derrick: Which Is Better in 2026?
- Short answer
- Snov.io vs UpLead vs Derrick: Snov.io is a all-in-one email finder, verifier, warmup, sequencer and lightweight sales crm, UpLead is a b2b contact database with real-time email verification on unlock. Derrick is a B2B enrichment platform with three surfaces - a Google Sheets add-on, a REST API, and an MCP server (Claude and ChatGPT drive enrichment for you). Hit rates are noticeably higher (more emails + phone numbers returned per query than Snov.io or UpLead) and pricing is lower - free forever with 100 credits/month, paid plans from €9/month. Most teams pair Derrick for the data layer with Snov.io or UpLead for outreach.
Snov.io is built for sequenced outreach across email + LinkedIn + (sometimes) calls. The hidden cost is enrichment: Snov.io bills you per contact AND per channel. The side-by-side comparison below isolates Snov.io's real cost-per-touched-prospect against Derrick's flat credit-pool model that decouples enrichment from sending.
Free plan Yes - 100 credits/mo
Starts at €9/mo
Setup time 30 seconds
Where it lives Google Sheets
✓ Free forever · ✓ No credit card · ✓ Cancel anytime · ✓ Your data stays in your Sheet
Trusted by 27 000+ users worldwide.
CURSOR Quick Facts
Snov.io vs UpLead vs Derrick at a glance
UpLead
- Starting price: Free 5 credits trial · Essentials $74/mo (annual)
- Free plan: 7-day free trial - 5 credits
- Founded: 2017
- HQ: Covina, CA
Derrick
★ Recommended- Starting price: Free · Paid from €9/mo
- Free plan: Yes - 100 credits/mo permanent
- Founded: 2023
- HQ: Marseille, FR
Why Derrick wins 01
02
03
Why teams pick Derrick over Snov.io and UpLead
3 core reasons SDRs and ops teams switch to Derrick. Click to expand each.
01 Real-time validation without data gaps for teammates
Derrick App delivers real-time validation inside 100% native Google Sheets, ensuring teammates see up-to-the-second accuracy without data gaps. Snov.io and UpLead offer email verification and contact data, but neither provides real-time, in-sheet validation across a collaborative, shared workspace without moving data between tools. Derrick validates as you type, syncing results instantly to every teammate and reducing bounce and follow-up delays. This keeps prospect lists consistently clean and actionable, saving hours monthly by avoiding rework.
02 Smart, scalable data enrichment with deeper firmographics insights
Snov.io and UpLead excel at basic contact discovery and real-time verification, but they fall short on deep firmographic enrichment and scalable, multi-attribute profiling. Derrick delivers 50+ enrichment attributes per contact and company, native to Google Sheets, enabling richer firmographics insights without leaving the workspace. This results in more precise segmentation and faster targeting, saving hours per week on data gathering while improving conversion-ready insights. For teams needing scalable, in-depth firmographic data within a familiar tool, Derrick is the practical choice.
03 Streamlined setup with 5-minute onboarding and no training
Snov.io and UpLead often require more onboarding steps or technical setup to begin adding prospects, which slows time-to-value for teams. Derrick delivers a streamlined 5-minute onboarding with no training needed, fully native to Google Sheets. You’ll experience instant setup and immediate usability, cutting setup time by up to 80% and enabling rapid first-use workflows. With Derrick, teams start enriching and validating data right away, without complex configurations or training bottlenecks.
Honest Comparison 
derrick
What each tool does better
We're upfront - every tool has strengths. Here's where Snov.io, UpLead, and Derrick each genuinely win.
What Snov.io does better
- All-in-one outbound stack at startup-friendly pricing
- Outstanding ease of use
- Mature platform with massive user base
What UpLead does better
- Best accuracy positioning in mid-market contact data
- Highest G2 score in B2B contact data (4.7/5 across 824 reviews)
- Bundled intent + technographics + filters at mid-tier
What Derrick does better
- Free forever - €0/mo with 100 credits permanent in Google Sheets
- 100+ data points per lead - verified emails, phones, LinkedIn, tech stack, SIRET
- Zero LinkedIn ban risk + real-time email verification built in
- Pair with any sequencer - LaGrowthMachine, Smartlead, Lemlist, HeyReach
Real Annual Cost
True cost over 12 months
Headline pricing rarely tells the whole story. Here's the real cost of running each tool for a year.
| Snov.io | UpLead | Derrick | |
|---|---|---|---|
| Starting price (monthly) | Free 50 credits · Starter $29.25/mo (annual) | Free 5 credits trial · Essentials $74/mo (annual) | €0 (free) · €9/mo paid |
| Annual cost (base) | ~€600/yr | ~€60/yr | €0/yr free · ~€108/yr paid |
| Free plan? | Yes - 50 credits + 100 recipients/mo | 7-day free trial - 5 credits | ✓ Forever - 100 credits/mo |
| Setup cost | Hours to days | Hours to days | 30 seconds via Marketplace |
| Switching cost | CSV export + retraining | CSV export + retraining | Zero - works alongside any stack |
💡 Most teams pay 2-5x more on add-ons (extra seats, phone credits, integrations) than on the headline base price. Derrick keeps everything in one transparent tier.
Feature-by-Feature
Snov.io vs UpLead vs Derrick: full feature comparison
| Snov.io | Derrick App | UpLead | |
|---|---|---|---|
| Works natively in Google Sheets | ✕ | ✓ | ✕ |
| Requires LinkedIn Sales Navigator ($100/month) | ✕ | ✕ | ✕ |
| Sales Navigator 1-click import | ✕ | ✓ | ✕ |
| Email finder with real-time validation | ✓ | ✓ | ✓ |
| Phone finder from LinkedIn | ✕ | ✓ | ✓ |
| Company tech stack lookup | ✕ | ✓ | ✓ |
| SimilarWeb & G2 insights integrated | ✕ | ✓ | ✕ |
| AI integration (Claude & ChatGPT) | ✕ | ✓ | ✕ |
| Automatic AI Lead Scoring | ✕ | ✓ | ✕ |
| Data cleaning & normalization | ✓ | ✓ | ✕ |
| Multi-platform scraping (Instagram, Twitter, Facebook) | ✓ | ✕ | ✕ |
| Zapier, Make, n8n integrations | ✓ | ✓ | ✓ |
| Public API available | ✓ | ✓ | ✓ |
| Native CRM integrations (HubSpot, Salesforce) | ✓ | ✕ | ✓ |
| Entry price (paid plan) | 39$/mois | 9€/mois | 99$/mois |
| Permanent free plan | ✓ | ✓ | ✓ |
| Rollover credits to next month | ✕ | ✓ | ✕ |
| Simple and transparent credit system | ✓ | ✓ | ✓ |
| Simple setup & onboarding | ✓ | ✓ | ✓ |
| Complete documentation | ✓ | ✓ | ✓ |
Pricing in a nutshell Email Finder + Sequencer + CRM derrick
best value for money
Results first.
Discover Derrick →
B2B Contact Database (Verified-on-Unlock)
Snov.io vs UpLead vs Derrick pricing breakdown
Email Finder + Sequencer + CRM Snov.io
Free 50 credits · Starter $29.25/mo (annual)
Best for: Solo SDRs and small teams wanting an all-in-one outbound stack
Snov.io offers an affordable starting price with a free tier and scalable paid plans based on credits, making it a strong option for high-volume prospecting; detailed pricing varies by plan and usage. See full pricing breakdown for complete details.
Results first.
Complexity removed.
Free · Paid plans from €9/mo
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, No endless configuration. No learning curve.
B2B Contact Database (Verified-on-Unlock) UpLead
Free 5 credits trial · Essentials $74/mo (annual)
Best for: Mid-market SDR teams who care most about email accuracy
UpLead offers pay-per-verified-record pricing with entry-level plans starting at a modest credit bundle and scalable options for larger teams, plus a free tier in some regions; detailed pricing varies by plan and usage. See full pricing breakdown for complete details.
Migration Guide
How to switch from Snov.io to Derrick in 3 steps
Derrick is a Google Workspace app - no formulas to learn, no pipelines to migrate, no engineering work. Add it to Google Sheets and you're enriching in under a minute.
1
~30 sec Install Derrick from Google Workspace Marketplace
Click the install button on our Marketplace listing and grant Google Sheets access. No credit card required - you start with 100 free credits per month.
2
~30 sec Open any Google Sheet → Extensions → Derrick
Open a Sheet with your prospect list (paste a CSV from Snov.io, scrape from LinkedIn Sales Navigator, or import from your CRM). Click Extensions → Derrick and the sidebar opens with all enrichment features ready to use.
3
~1 min Enrich your list with one click
Select the column with names, LinkedIn URLs, or company domains. Pick what you want - emails, phone numbers, LinkedIn data, company info, tech stack - and click "Enrich". Derrick fills the columns directly in your Sheet. No exports, no pipelines, no waiting.
Install Derrick free →
100 free credits / month · No credit card · Cancel anytime
Decision in 60 seconds
Which one is right for you?
Pick Snov.io if…
- You specifically need solo sdrs and small teams wanting an all-in-one outbound stack
- All-in-one outbound stack at startup-friendly pricing
- Outstanding ease of use
- You're already invested in the Snov.io ecosystem
Pick UpLead if…
- You specifically need mid-market sdr teams who care most about email accuracy
- Best accuracy positioning in mid-market contact data
- Highest G2 score in B2B contact data (4.7/5 across 824 reviews)
- You're already invested in the UpLead ecosystem
Pick Derrick if…
- You want B2B enrichment directly in Google Sheets
- You need a usable free plan (100 credits/mo, no card)
- You don't want long contracts, lock-in, or sales calls
- You need 100+ data points per lead in one tool
What teams say after switching from Snov.io vs UpLead
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
Alex Clark
Director | SaaS GTM Leader
"Working pretty nifty compared to Snov.Io. Price wise it does give a fair shake, and IMO better interface since it's google sheets."
David Sire
Mortgage Broker at Zero Point Mortgage
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer."
Etienne Grange
CEO Form'actions
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button."
Zaid Bilal
RevOps Professional
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!"
Asif Hanzala
Lead Generation Specialist at IdeaPeel
"This app is fantastic. Brilliantly created to help small and mid sized businesses."
Dan Hughes
Founder/CEO, AlmanacIO
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what is best is the efficiency it delivers."
Julien Walon Cohen
CEO & Co-founder @ Diffly | B2B Sales Advisor
"The LinkedIn scraping and email finder combo is incredibly powerful. I can build a complete prospect list with contact info in under an hour. Absolute must-have for outbound."
Michael Kim
SDR Team Lead at CloudScale
"Have tested over 10+ LI scraper apps, Derrick beats them all. Simple to use, accurate data, and affordable price."
AJ Alexander
Opportunity Prospector
Frequently Asked Questions
What’s the Derrick vs Snov.io main difference for teams?
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Derrick operates natively within Google Sheets, eliminating the need for CSV exports and external platform switching that Snov.io requires. While Snov.io excels at email verification at scale, Derrick combines email validation with integrated AI-powered scoring and segmentation using Claude and ChatGPT, enabling teams to enrich and analyze contacts directly in their spreadsheets. Derrick's monthly rollover credits and no credit card requirement for the free tier provide greater flexibility for teams with fluctuating prospecting volumes, whereas Snov.io operates on fixed usage models. For teams prioritizing workflow efficiency and data depth over pure email volume, Derrick reduces operational overhead by consolidating prospecting within Google Sheets.
Is Derrick a better alternative to Snov.io for outreach?
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Derrick and Snov.io serve different outreach needs. Snov.io excels at large-scale email discovery and verification with affordable pricing, making it ideal for volume-based prospecting. However, Derrick offers a more integrated approach by operating natively within Google Sheets, eliminating CSV exports and complex workflows while providing real-time email validation, 50+ enrichment attributes, and built-in AI scoring. Derrick's rollover credits and no-card-required free tier provide greater flexibility for teams seeking streamlined, efficient outreach without switching between platforms. The choice depends on whether you prioritize pure email finding at scale or a comprehensive, spreadsheet-native prospecting environment.
Derrick vs Snov.io vs UpLead: which has better pricing?
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Pricing varies significantly across the three platforms. Snov.io offers the most affordable entry point with usage-based models starting around $39 monthly, ideal for lean teams prioritizing email discovery volume. UpLead charges per verified record with no seat fees, making costs predictable but potentially higher for large-scale operations. Derrick provides the most flexible pricing with rollover credits, starting free with 100 credits and scaling to $9-$175 monthly depending on volume, plus no credit card required for the free tier. For teams already using Google Sheets, Derrick eliminates additional platform costs and setup overhead, making it the most cost-effective choice when factoring in implementation time and integration expenses.
Can Snov.io replace UpLead for data enrichment?
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Short answer: Snov.io cannot fully replace UpLead for data enrichment, especially if your focus is deep, real-time firmographic and advanced enrichment. Snov.io excels at scalable email discovery and verification, with decent basic contact data, but its enrichment depth and real-time insights are more limited. UpLead, by contrast, emphasizes high-accuracy contact and company data with robust validation and API access. For a Derrick-led prospecting stack, you can complement Snov.io and UpLead with Derrick’s 100% native Google Sheets enrichment, real-time email validation, and AI-driven scoring and segmentation to fill gaps-without CSV exports or extra tools. If you need deeper firmographic, technographic, or multi-source enrichment in one platform, UpLead remains the stronger standalone option, while Snov.io serves well for volume-based prospecting and verification.
What are the pricing differences between Snov.io and UpLead?
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Snov.io operates on a usage-based pricing model focused on email verification and discovery, making it affordable for teams prioritizing volume-based prospecting. UpLead uses a pay-per-verified-record approach, resulting in higher per-verification costs but offering real-time accuracy guarantees. Both platforms charge separately for API access and integrations. Derrick App offers more flexible, rollover-friendly credits starting at just nine dollars monthly with no credit card required for the free tier, eliminating the risk of losing unused budget while providing fifty enrichment attributes per contact alongside integrated AI capabilities for comprehensive prospecting workflows.
Does Derrick review well as an alternative to Snov.io and UpLead?
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Yes, Derrick reviews well as an alternative to Snov.io and UpLead, especially for teams prioritizing a native Google Sheets workflow and cost-efficient scaling. Unlike Snov.io, Derrick eliminates CSV exports and complex setups by staying fully inside Sheets, saving significant admin time. Compared with UpLead, Derrick offers richer enrichment across 50+ attributes per contact and real-time email validation, plus AI-powered scoring and segmentation. While Snov.io and UpLead excel in data verification or enrichment, Derrick’s strengths lie in seamless integration, extensibility through 3,000+ Zapier/Make/n8n connections, and affordable, credit-based pricing with rollover credits and a free tier.
One-on-one
Snov.io vs Derrick - solo duel
Drop the third-party context and see how Snov.io compares to Derrick alone.
Open the head-to-head → One-on-oneUpLead vs Derrick - solo duel
Drop the third-party context and see how UpLead compares to Derrick alone.
Open the head-to-head → Curated stackAll B2B sales tools we reviewed in depth
Step back from the duel - see our hand-picked sales-tool selection and how every category fits together.
See the full curation → Keep Exploring
